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IoT Monetization Companies

The Internet of Things (IoT) has permeated numerous aspects of our lives, and the IoT Monetization Market stands as a testament to its economic potential. This market focuses on generating revenue from the vast network of interconnected devices. Companies are leveraging IoT data to provide valuable insights, create new business models, and enhance customer experiences. Monetizing IoT involves strategies such as data analytics, subscription models, and pay-as-you-go services. As businesses continue to invest in IoT solutions, this market is poised for exponential growth.

IoT Monetization Market

Competitive Landscape of IoT Monetization Market:


The Internet of Things (IoT) Monetization Market has witnessed substantial growth in recent years, driven by the increasing adoption of connected devices and the proliferation of data-driven technologies. This market, characterized by the monetization of IoT-generated data and services, has become a focal point for numerous businesses seeking to capitalize on the vast opportunities presented by the interconnected landscape. Key players in this market have strategically positioned themselves to leverage the potential of IoT, employing various monetization models and business strategies to gain a competitive edge.


Key Players:



  • Google Inc.

  • PTC, Inc.

  • Amdocs, Inc.

  • Apple Inc.

  • Intel Corporation

  • Cisco Systems, Inc.

  • General Electric Corporation

  • Microsoft Corporation

  • SAP SE

  • Facebook Inc.


Strategies Adopted:



  • Diversification of Monetization Models: Key players have adopted diverse monetization models, including subscription-based services, pay-per-use, and licensing, to cater to the varying needs of their clientele.

  • Partnerships and Collaborations: Collaborative efforts with other industry leaders and technology providers enable key players to create holistic IoT ecosystems, enhancing the overall value proposition for customers.

  • Focus on Security: Given the sensitivity of IoT data, leading companies prioritize robust security measures, ensuring the trust and confidence of their clients and users.

  • Vertical Integration: Some players opt for vertical integration, providing end-to-end solutions that cover the entire IoT value chain, from device connectivity to data analytics.


Factors for Market Share Analysis:



  • Market Penetration: The ability to penetrate new and emerging markets, along with establishing a strong presence in existing ones, is a crucial factor influencing market share.

  • Innovation: Companies that consistently innovate, introducing cutting-edge technologies and features, tend to capture a larger market share as they meet the evolving demands of the industry.

  • Customer Base: The size and loyalty of the customer base contribute significantly to market share, with companies that build and maintain strong customer relationships enjoying a competitive advantage.

  • Global Reach: The ability to offer solutions on a global scale, addressing diverse market needs, plays a pivotal role in determining market share.


New and Emerging Companies:



  • Sierra Wireless: Specializing in IoT connectivity, Sierra Wireless is gaining traction as a provider of essential components in the IoT ecosystem.

  • C3.ai: Focused on AI-driven solutions, C3.ai is an emerging player offering comprehensive IoT applications for various industries.

  • Particle: A provider of IoT hardware and connectivity solutions, Particle is carving a niche in the market with its user-friendly and scalable offerings.

  • Uptake: With a focus on industrial IoT, Uptake is emerging as a key player, providing predictive analytics and insights to optimize business operations.


Current Company Investment Trends:



  • Acquisitions: Key players are actively involved in acquiring niche technology providers to enhance their product portfolios and expand their market reach.

  • R&D Investments: Significant investments in research and development underscore the commitment of companies to stay ahead of technological advancements, ensuring their solutions remain competitive.

  • Strategic Alliances: Partnerships and alliances with other industry leaders or startups enable companies to access complementary technologies and strengthen their overall market position.

  • Geographic Expansion: Companies are strategically expanding their presence in different regions, aligning with the growing demand for IoT solutions on a global scale.


Latest Company Updates:


December 2023:


Dec 21st: Microsoft partners with Siemens to develop and implement AI-powered IoT solutions for industrial applications, focusing on predictive maintenance and optimized operations.


Dec 19th: Amazon Web Services (AWS) announces the launch of a new IoT analytics platform, AWS IoT Core for LoRaWAN, specifically designed for low-power, wide-area networks.


Dec 15th: The GSMA releases a report highlighting the growing importance of data security and privacy in the IoT monetization landscape. The report emphasizes the need for robust regulatory frameworks and consumer trust-building initiatives.


November 2023:


Nov 28th: Accenture acquires majority stake in Scyfer, a leading provider of IoT security solutions, to strengthen its cybersecurity offerings for connected devices.


Nov 22nd: IBM and Vodafone partner to launch a joint venture focused on developing and deploying IoT solutions for smart cities and connected infrastructure projects.


Nov 10th: The LoRa Alliance announces the release of LoRaWAN 3.0, the latest version of its open-source LPWAN protocol, featuring enhanced security, scalability, and network performance.


October 2023:


Oct 27th: The World Economic Forum releases a white paper outlining five key principles for responsible and sustainable IoT monetization, emphasizing ethical data governance and equitable access to benefits.


Oct 18th: Samsung and Google Cloud* collaborate to deliver a comprehensive IoT platform for enterprises, combining Samsung's hardware expertise with Google's cloud and AI capabilities.


Oct 12th: The European Commission unveils a new strategy for promoting the development and adoption of secure and interoperable IoT solutions across the EU.


 

IoT Monetization Market Overview


The IoT Monetization market Business Function is projected to grow from USD 0.4 Billion in 2024 to USD 3.5 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 30.63% during the forecast period (2024 - 2032). Additionally, the market size for IoT Monetization was valued at USD 0.3 Billion in 2023. 

Users' increasing reliance on IoT-based goods and services and their increased use of cloud platforms, are the key market drivers enhancing the market growth.

IoT Monetization Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


IoT Monetization Market Trends


The growing market for smart cities and connected cars is driving the market growth


The growing adoption of lots in public transportation as a result of the development of smart cities is a factor that propels the global market for lot monetization. Therefore, in order to control traffic more effectively, developers are looking for ways to create a platform that takes a lot of different factors into account. To create an online system with open access, this platform takes into account all the data that can affect traffic, including vehicles, people, traffic lights, time, weather, and other variables. A real-time map helps commuters plan their trip more effectively by showing them the traffic concentrations in various city neighborhoods. This kind of transport network development needs a lot of real-time data flow and analysis, which is made possible by IoT monetization.


It is projected that smart farming, aided by information and communication technologies like lot, will alter the worldwide agricultural landscape and increase its productivity and efficiency. Through the use of lot and other digital solutions for enhancing farming methods, yields, and profitability, the agriculture sector and automation solution vendors are uncovering new prospects. Additionally, there is a huge potential for loT in precision farming. Through sensors that can track vehicles, monitor storage places, observe the field, and monitor livestock, precision farming strives to collect data. Animals can be fitted with the sensors to monitor their health. To stop the spread of disease, unwell animals can be removed from the herd right away. Additionally, sensors can be helpful in keeping an eye out for weed growth and pest infestation in agriculture fields, allowing farmers to only apply pesticides where they are needed. Drones may be used to quickly and efficiently monitor vast tracts of farmed land, while controllers can help farmers operate tractors remotely. The lot monetization market size is anticipated to see a number of chances throughout the course of the forecast period due to the evolution of lots in the agriculture industry.


The government & regulatory entities, businesses from various industries, network operators, system integrators, hardware & software vendors, and service providers make up the Internet of Things ecosystem. The demand for dependable loT solutions is anticipated to increase at an unprecedented rate throughout the forecast period as a result of the changing technological landscape and rising demand for connected devices and systems. IoT hardware providers provide various components that are incorporated into loT packages as part of the ecosystem for lot monetization. Additionally, software suppliers provide a variety of software tools to run loT devices in the market for lot monetization. Retail, manufacturing, infrastructure and construction, consumer electronics, automotive and transportation, energy and utilities, and healthcare are the main industry verticals where IT solutions are used extensively. In addition, governmental and regulatory bodies, business associations, and research organizations are a few of the auxiliary participants that are essential to the study and advancement of IoT, supporting the expansion of the market for lot monetization.Thus, driving the IoT Monetization market revenue.


IoT Monetization Market Segment Insights


IoT Monetization Component Insights


The global IoT Monetization market segmentation, based on Component, includes Solutions and Services. Solutions segment dominated the global market in 2022. The market is predicted to develop rapidly in the next years as a result of technological advancements enabling IoT monetization to alter sectors globally, including BFSI, manufacturing, healthcare, and others. The IoT monetization service, however, reduces the time and costs involved with optimizing systems in the early phase of implementation, hence the service segment is predicted to experience the largest increase.


IoT Monetization Organization Size Insights


The global IoT Monetization market segmentation, based on Organization Size, includes Large Enterprises and Small & Medium-Sized Enterprises. Large enterprises segment dominated the global IoT Monetization market in 2022.The availability of funding for R&D and economies of scale are to blame for this. They are boosting their growth in this segment because they want to grow as much as possible.


IoT Monetization Industry Vertical Insights


The global IoT Monetization market segmentation, based on Industry Vertical, includes Retail, IT & Telecom, Manufacturing, Transportation & Logistics, Healthcare, BFSI, Energy & Utilities, and Others. Manufacturing segment dominated the global IoT Monetization market in 2022.This is due to a number of advantages of lot monetization solutions in the manufacturing sector, including improved customer acquisition and retention, reduced costs, streamlined production, and new revenue streams from equipment data analysis and product advancement processes.


IoT Monetization Business Function Insights


The global IoT Monetization market segmentation, based on Business Function, includes Marketing & Sales, IT, Finance, Supply Chain, and Operations. Finance segment dominated the global market in 2022. This is because the financial sector has a growing demand for IoT monetization.


Figure 1: Global IoT Monetization Market, by Business Function, 2022 & 2032 (USD Billion)


IoT Monetization Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


IoT Monetization Regional Insights


By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America IoT Monetization Market dominated this market in 2022 (45.80%). This is a result of both the rapid general adoption of new technologies and the existence of numerous top lot monetization firms.Further, the U.S. IoT Monetization market held the largest market share, and the Canada IoT Monetization market was the fastest growing market in the North America region.


Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 2: GLOBAL IOT MONETIZATION MARKET SHARE BY REGION 2022 (USD Billion)

IoT Monetization Market


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review


Europe IoT Monetization market accounted for the healthy market share in 2022. The R&D for loT technology is also being supported by investments in start-ups that are focused on the Internet of Things and the ecosystems that support it. Additionally, ongoing improvements to cloud infrastructure and falling data service costs are accelerating the digitalization of industrial operations.Further, the German IoT Monetization market held the largest market share, and the U.K IoT Monetization market was the fastest growing market in the European region.


The Asia Pacific IoT Monetization market is expected to register significant growth from 2023 to 2032. This is a result of developing nations like China and India increasingly adopting IoT-enabled technology. Asian nations like China, Japan, and South Korea are seeing a significant shift from traditional to digital ecosystems across all industry verticals, which is driving the lot monetization market. IoT-based solutions are becoming more and more in demand as a result of the growing trend of digitization, which also increases demand for connected ecosystems. Moreover, China’s IoT Monetization market held the largest market share, and the Indian IoT Monetization market was the fastest growing market in the Asia-Pacific region.


IoT Monetization Key Market Players & Competitive Insights


Leading market players are investing heavily in research and development in order to expand their product lines, which will help the IoT Monetization market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, IoT Monetization Industry must offer cost-effective items.


Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global IoT Monetization Industry to benefit clients and increase the market sector. In recent years, the IoT Monetization Industry has offered some of the most significant advantages to medicine. Major players in the IoT Monetization market, including Google Inc., PTC, Inc., Amdocs, Inc., Apple Inc., Intel Corporation, Cisco Systems, Inc., General Electric Corporation, Microsoft Corporation, SAP SE, and Facebook Inc., are attempting to increase market demand by investing in research and development operations.


Enterprise application software and related services are offered by SAP SE (SAP). Enterprise resource planning and financial management, intelligent technologies, analytics, human resource management, employee engagement, digital supply chain, network, spend management, customer relationship management, and customer experience are just a few of the many solutions it offers. The business provides a selection of enterprise applications and business software that are made for database and technology operations, mobile, cloud, analytics, and application operations. Consumer goods, energy, financial services, aerospace and defense, transportation, logistics, chemicals, government, healthcare, higher education, media, real estate, retail, and telecommunications are just a few of the industries it serves as clients in. The corporation operates in the Americas, Asia-Pacific, Europe, the Middle East, and Africa. In Walldorf, Baden-Wurttemberg, Germany, SAP has its headquarters. NTT's history, a cooperatively developed detecting texture by Toray Industries, Inc. (Japan) and SAP SE joined forces in September 2016 to build up a loT solution for related transportation security solutions for gathering and analyzing vehicle-related information.


Developer of software products and related services is PTC Inc (PTC). The business provides services and products in the areas of product lifecycle management (PLM), computer-aided design (CAD), augmented reality (AR), internet of things (IoT), application lifecycle management (ALM), service lifecycle management (SLM), and service parts management software. It offers cloud-based services as well as maintenance, implementation, advisory, and consulting services. PTC unveiled the clever programming system Agileworx in June 2016 during the business conference LiveWorx, which was hosted in Massachusetts. The time to market would increase and the item developing organizations' ability to build their products would be aided by this arrangement.


Key Companies in the IoT Monetization market include




  • Google Inc.




  • PTC, Inc.




  • Amdocs, Inc.




  • Apple Inc.




  • Intel Corporation




  • Cisco Systems, Inc.




  • General Electric Corporation




  • Microsoft Corporation




  • SAP SE




  • Facebook Inc.




IoT Monetization Industry Developments


July 2022: Ericsson bought out Vonage. Vonage's technological innovation will be tapped into through the acquisition, helping Ericsson grow its mobile network business.


IoT Monetization Market Segmentation


IoT Monetization Component Outlook




  • Solutions




  • Services




IoT Monetization Organization Size Outlook




  • Large Enterprises




  • Small & Medium-Sized Enterprises




IoT Monetization Industry Vertical Outlook




  • Retail




  • IT & Telecom




  • Manufacturing




  • Transportation & Logistics




  • Healthcare




  • BFSI




  • Energy & Utilities




  • Others




IoT Monetization Business Function Outlook




  • Marketing & Sales




  • IT




  • Finance




  • Supply Chain




  • Operations




IoT Monetization Regional Outlook




  • North America






  • US




  • Canada






  • Europe






  • Germany




  • France




  • UK




  • Italy




  • Spain




  • Rest of Europe






  • Asia-Pacific




    • China




    • Japan




    • India




    • Australia




    • South Korea




    • Australia




    • Rest of Asia-Pacific






  • Rest of the World




    • Middle East




    • Africa




    • Latin America





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