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Inflight Shopping Market Trends

ID: MRFR/AD/6800-HCR
168 Pages
Sejal Akre
October 2025

Inflight Shopping Market Research Report Information By Aircraft Class (First Class, Business Class, Premium Economy Class, and Economy Class), By Carrier Type (Full- Service and Low-Cost), By Shopping Type (Travel Essentials, Accessories, Beauty and Care, Children, and Others), And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2035

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Market Trends

Key Emerging Trends in the Inflight Shopping Market

The inflight shopping market has experienced notable trends, reflecting the evolving preferences of air travelers and the increasing focus of airlines on enhancing the passenger experience. Inflight shopping has transformed from a limited selection of duty-free items to a dynamic retail environment, offering a diverse range of products and experiences. One significant trend is the integration of technology to streamline the inflight shopping process. Airlines are leveraging onboard Wi-Fi and mobile apps to create digital shopping platforms, allowing passengers to browse, select, and purchase products directly from their seats. This digitalization not only enhances convenience for travelers but also opens up new opportunities for airlines to personalize offers based on passenger preferences and behavior.

Another noteworthy trend is the expansion of product offerings beyond traditional duty-free items. Inflight shopping catalogs now encompass a wide array of products, including electronics, fashion, cosmetics, and exclusive collaborations with luxury brands. Airlines are strategically curating their inflight retail selections to cater to diverse passenger demographics and preferences, transforming the inflight shopping experience into a more retail-like environment. This trend aligns with the broader shift toward providing passengers with a curated and premium travel experience.

Collaborations between airlines and renowned brands are becoming increasingly common in the inflight shopping market. These collaborations go beyond traditional duty-free partnerships, with airlines partnering with fashion houses, beauty brands, and tech companies to offer exclusive and limited-edition products to passengers. Such collaborations not only enhance the inflight shopping experience but also contribute to brand positioning and customer loyalty for both the airline and the participating brands.

The concept of pre-ordering and home delivery has gained traction in the inflight shopping market. Passengers can browse inflight shopping catalogs before their journey, pre-order desired items, and have them delivered to their homes upon arrival. This trend addresses the limitations of onboard inventory and allows passengers to access a more extensive selection of products. Additionally, it offers airlines an opportunity to extend the shopping experience beyond the confines of the aircraft, creating a seamless and convenient retail experience for travelers.

Personalization has emerged as a key focus in the inflight shopping market. Airlines are leveraging data analytics and passenger profiles to tailor inflight retail offerings to individual preferences. By understanding the shopping behaviors and preferences of their passengers, airlines can offer personalized product recommendations and promotions, creating a more engaging and relevant shopping experience. This trend reflects the broader industry shift toward enhancing customer satisfaction and loyalty through personalized services.

The inflight shopping market is also witnessing an increased emphasis on sustainability and eco-friendly products. Airlines are incorporating environmentally conscious brands and products into their inflight retail offerings, responding to the growing consumer demand for sustainable and responsibly sourced goods. This trend aligns with the aviation industry's broader efforts to reduce its environmental footprint and promote sustainable practices.

In response to the challenges posed by the COVID-19 pandemic, the inflight shopping market has seen a rise in contactless payment options and digital transactions. Airlines are encouraging passengers to use electronic payment methods and onboard digital platforms to minimize physical contact during the shopping process. This trend not only enhances hygiene and safety but also aligns with the broader global shift toward cashless transactions.

Author
Sejal Akre
Senior Research Analyst

She has over 5 years of rich experience, in market research and consulting providing valuable market insights to client. Hands on expertise in management consulting, and extensive knowledge in domain including ICT, Automotive & Transportation and Aerospace & Defense. She is skilled in Go-to market strategy, industry analysis, market sizing, in depth company profiling, competitive intelligence & benchmarking and value chain amongst others.

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FAQs

How much is the inflight shopping market?

The inflight shopping market size was valued at USD 7.3 Billion in 2023.

What is the growth rate of the inflight shopping market?

The market is projected to grow at a CAGR of 5.5% during the forecast period, 2025-2034.

Which region held the largest market share in the inflight shopping market?

North America had the largest share of the market.

Who are the key players in the inflight shopping market?

The key players in the market are Inmarsat plc (UK), Lufthansa (Germany), AirAsia Group (Malaysia), The Emirates Group (UAE), Swiss International Air Lines AG (Switzerland), Thomas Cook Airlines Ltd. (UK), Singapore Airlines Limited (Singapore), and EasyJet Airline Company Limited (UK).

Which carrier type led the inflight shopping market?

The full-service carrier type category dominated the market in 2023.

Which aircraft class had the largest market share in the Inflight shopping market?

The first class aircraft had the largest share of the market.

Market Summary

As per MRFR analysis, the Inflight Shopping Market Size was estimated at 7.62 USD Billion in 2024. The Inflight Shopping industry is projected to grow from 8.04 USD Billion in 2025 to 13.67 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 5.45 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The inflight shopping market is evolving towards enhanced personalization and sustainability, driven by technological advancements and diverse offerings.

  • Personalization of offerings is becoming increasingly prevalent, catering to the unique preferences of passengers.
  • The integration of digital platforms is transforming the shopping experience, particularly in North America, the largest market.
  • Sustainability initiatives are gaining traction, especially among family travelers in the Asia-Pacific region, the fastest-growing market.
  • Enhanced passenger experience and partnerships with luxury brands are key drivers propelling growth in the cosmetics segment.

Market Size & Forecast

2024 Market Size 7.62 (USD Billion)
2035 Market Size 13.67 (USD Billion)
CAGR (2025 - 2035) 5.45%
Largest Regional Market Share in 2024 North America

Major Players

<p>Dufry AG (CH), Duty Free Americas (US), Heinemann Duty Free (DE), Lagardère Travel Retail (FR), DFS Group (HK), Aelia Duty Free (FR), Travel Retail Norway (NO), King Power International (TH), Inflight Retail (US)</p>

Market Trends

The Inflight Shopping Market is currently experiencing a transformation driven by evolving consumer preferences and advancements in technology. Airlines are increasingly recognizing the potential of inflight retail as a means to enhance passenger experience and generate additional revenue. This market appears to be shifting towards a more personalized approach, where tailored offerings and curated selections are becoming the norm. Furthermore, the integration of digital platforms is facilitating a seamless shopping experience, allowing passengers to browse and purchase items conveniently during their flights. In addition to technological advancements, sustainability is emerging as a key consideration within the Inflight Shopping Market. Airlines are exploring eco-friendly products and practices, reflecting a growing awareness of environmental issues among consumers. This trend suggests that the market may continue to evolve in response to changing values, with a focus on responsible consumption. Overall, the Inflight Shopping Market seems poised for growth, driven by innovation and a commitment to enhancing the passenger journey.

Personalization of Offerings

The Inflight Shopping Market is increasingly focusing on personalized experiences for passengers. Airlines are utilizing data analytics to understand customer preferences, enabling them to curate product selections that resonate with individual travelers. This trend suggests a shift from generic offerings to tailored experiences, enhancing customer satisfaction and loyalty.

Integration of Digital Platforms

Digital technology is playing a pivotal role in the evolution of the Inflight Shopping Market. Airlines are adopting mobile applications and online platforms that allow passengers to browse and purchase items before, during, and after flights. This integration not only streamlines the shopping process but also enhances the overall travel experience.

Sustainability Initiatives

Sustainability is becoming a prominent theme within the Inflight Shopping Market. Airlines are increasingly prioritizing eco-friendly products and practices, responding to consumer demand for responsible consumption. This trend indicates a potential shift towards more sustainable offerings, aligning with broader environmental goals.

Inflight Shopping Market Market Drivers

Strategic Partnerships

Strategic partnerships between airlines and retail brands significantly influence the Global Inflight Shopping Industry. Collaborations with well-known brands allow airlines to offer exclusive products that cannot be found elsewhere, creating a unique selling proposition. These partnerships often lead to co-branded marketing campaigns that enhance visibility and attract more passengers to inflight shopping. As the industry anticipates growth, such alliances are likely to become increasingly important, potentially contributing to the market's projected growth to 13.7 USD Billion by 2035.

Rising Passenger Demand

The Global Inflight Shopping Industry experiences a notable surge in passenger demand, driven by the increasing number of air travelers. In 2024, the market is projected to reach 7.62 USD Billion, reflecting a growing appetite for onboard shopping experiences. Airlines are responding by enhancing their inflight retail offerings, which include luxury goods, electronics, and unique local products. This trend suggests that as more individuals travel, the potential for inflight shopping revenue expands, indicating a robust growth trajectory for the industry.

Diverse Product Offerings

The Global Inflight Shopping Industry benefits from a diverse range of product offerings that cater to various passenger preferences. Airlines are expanding their catalogs to include not only traditional duty-free items but also exclusive collaborations with luxury brands and local artisans. This variety appeals to a broader audience, enhancing the overall inflight shopping experience. As the market evolves, the inclusion of sustainable and ethically sourced products may also attract environmentally conscious consumers, further driving sales and engagement in the industry.

Market Growth Projections

The Global Inflight Shopping Industry is poised for substantial growth, with projections indicating a market size of 7.62 USD Billion in 2024 and an expected increase to 13.7 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate (CAGR) of 5.46% from 2025 to 2035. Such figures reflect the increasing integration of inflight shopping into the overall travel experience, as airlines recognize the potential for additional revenue streams. The upward trend in market size underscores the importance of strategic planning and innovation within the industry.

Technological Advancements

Technological innovations play a pivotal role in shaping the Global Inflight Shopping Industry. The integration of mobile applications and digital payment systems enhances the shopping experience for passengers. Airlines are increasingly adopting contactless payment methods, which streamline transactions and improve customer satisfaction. Furthermore, augmented reality and virtual shopping experiences are emerging trends that could redefine inflight retail. These advancements not only facilitate a seamless shopping experience but also potentially increase sales, as they cater to tech-savvy travelers who seek convenience and efficiency.

Evolving Consumer Preferences

Evolving consumer preferences are reshaping the Global Inflight Shopping Industry. Passengers are increasingly seeking personalized and unique shopping experiences that reflect their individual tastes. This shift prompts airlines to tailor their inflight retail strategies to meet these demands, potentially incorporating local products and limited-edition items. As consumer behavior continues to evolve, airlines that adapt their offerings to align with these preferences may see enhanced customer loyalty and increased sales. The anticipated CAGR of 5.46% from 2025 to 2035 indicates a promising future for the industry.

Market Segment Insights

By Product Type: Cosmetics (Largest) vs. Electronics (Fastest-Growing)

<p>In the inflight shopping market, the segment distribution reveals that cosmetics hold the largest market share, making them the preferred choice among passengers. Features like luxury packaging and brand prestige contribute to their appeal, allowing these products to thrive even in a highly competitive environment. On the other hand, electronics are gaining momentum, capturing an increasing portion of sales as travelers look for functional and trendy gadgets during flights.</p>

<p>Cosmetics: Dominant vs. Electronics: Emerging</p>

<p>Cosmetics are the dominant category in inflight shopping, primarily due to their broad demographic appeal and the perceived value they offer in enhancing personal care during travel. Passengers are willing to splurge on reputable brands, seeing these products as an essential indulgence. In contrast, electronics have emerged as a fast-growing segment, driven by advancements in technology and an increasing number of travel gadgets. Travelers are increasingly seeking portable chargers, headphones, and other gadgets that enhance the travel experience, indicating a shift in consumer preferences towards personal convenience and entertainment.</p>

By Customer Demographics: Business Travelers (Largest) vs. Family Travelers (Fastest-Growing)

<p>In the Inflight Shopping Market, the distribution among customer demographics is notably diverse. Business Travelers hold the largest share, characterized by their higher disposable incomes and willingness to spend on premium products. This segment significantly influences product offerings, as airlines tailor their inflight shopping experiences to cater to this group's preferences. Meanwhile, Family Travelers are emerging as a key demographic, accounting for a growing segment of inflight shoppers as airlines recognize the potential of family-oriented products and experiences.</p>

<p>Business Travelers: Dominant vs. Family Travelers: Emerging</p>

<p>Business Travelers are a dominant segment in the Inflight Shopping Market due to their propensity to purchase high-end products and services, driven by their travel habits and professional lifestyle. They favor convenience, quality, and luxury, gravitating towards premium offerings that enhance their travel experience. In contrast, Family Travelers represent an emerging segment, showing a rapid increase in participation in inflight shopping. Their purchases often include family-centric products such as toys, gadgets, and snacks, indicating a shift towards more targeted marketing strategies. Airlines are increasingly focusing on this demographic by offering bundles and discounts aimed at families, recognizing their growing significance in driving sales.</p>

By Purchase Motivation: Convenience (Largest) vs. Impulse Buying (Fastest-Growing)

<p>In the inflight shopping market, 'Convenience' emerges as the largest purchase motivation segment. Most passengers prioritize convenience due to the limited shopping time experienced during flights, leading to the substantial market share of this segment. Following closely is 'Gifting', as travelers often look for unique presents to bring back. The 'Luxury' segment also holds significant appeal among passengers, particularly those flying on premium airlines, who seek high-end products during their journey. On the other hand, 'Impulse Buying' has gained momentum, with travelers making spontaneous purchases fueled by mood and in-flight marketing strategies, capturing a growing part of the market.</p>

<p>Convenience: Dominant vs. Impulse Buying: Emerging</p>

<p>Convenience in inflight shopping is characterized by quick access to a curated selection of products that cater to essential needs, as well as easy payment procedures that facilitate smooth transactions. Passengers are drawn to items that enhance their travel experience without complicating their journey. In contrast, 'Impulse Buying' represents an emerging trend where passengers make unplanned purchases influenced by onboard advertising and the immediate availability of products. This segment thrives on the emotional triggers that arise during flight, where passengers may feel more relaxed and inclined to treat themselves. The intersection of these two motivations reveals a dynamic market landscape, where convenience meets the spontaneous desire for unexpected treats.</p>

By Sales Channel: In-Flight Catalogs (Largest) vs. Mobile Applications (Fastest-Growing)

<p>The inflight shopping market exhibits a diverse sales channel landscape, with in-flight catalogs commanding the most significant market share. This traditional method remains a favorite among passengers, providing a tactile and convenient way to browse products, thus enhancing the onboard shopping experience. Onboard sales representatives follow closely, offering personalized assistance and recommendations, while web platforms and mobile applications are carving out their respective niches. Although these channels represent a smaller portion of the market, their integration with technology is transforming passenger interactions with inflight retail offerings.</p>

<p>In-Flight Catalogs (Dominant) vs. Mobile Applications (Emerging)</p>

<p>In-flight catalogs have long been the cornerstone of inflight shopping, delivering an engaging assortment of products directly to passengers during flights. Their dominance stems from the convenience and familiarity that travelers have with browsing a physical catalog while relaxing in their seats. Conversely, mobile applications are an emerging force, particularly favored by tech-savvy travelers seeking a seamless shopping experience. These applications not only streamline purchases but also provide real-time updates on product availability and promotions, aligning perfectly with the growing trend towards digital interactivity. As airlines continue to innovate their digital offerings, mobile applications are expected to gain further traction, complementing the traditional catalog experience.</p>

By Payment Method: Credit Card (Largest) vs. Mobile Payment (Fastest-Growing)

<p>In the inflight shopping market, the payment method segment exhibits a varied distribution among several options. Credit cards dominate this segment due to their widespread acceptance and convenience. They provide a seamless transaction experience for passengers, contributing significantly to inflight sales. In contrast, mobile payments are gaining traction, particularly among tech-savvy travelers who prefer digital transactions over physical currencies. This shift is indicative of changing consumer preferences, especially in the wake of increasing smartphone usage onboard. Growth trends in the payment methods for inflight shopping are driven by technological advancements and evolving consumer behavior. The rise of mobile wallets and contactless payment solutions has positioned mobile payments as the fastest-growing segment. Airlines are increasingly adopting these technologies to cater to evolving passenger preferences, facilitating quicker and more secure transactions. With a focus on improving passenger experience and operational efficiency, we can expect mobile payment options to expand in inflight retail services.</p>

<p>Credit Card (Dominant) vs. Loyalty Points (Emerging)</p>

<p>The dominant position of credit cards in the inflight shopping market is supported by their widespread acceptance and user familiarity. Passengers prefer this method due to its convenience, as they can easily make purchases without the need for cash. In contrast, loyalty points are emerging as a noteworthy alternative; they appeal to frequent flyers who accumulate points through their airlines or credit cards. Loyalty points incentivize purchases, enabling passengers to redeem them for goods or services during flights. This segment is gaining traction as airlines increasingly promote loyalty programs, creating a mutually beneficial relationship between airlines and passengers. As these programs evolve, we can expect loyalty points to enhance consumer engagement and drive repeat purchases in inflight shopping.</p>

Get more detailed insights about Inflight Shopping Market Research Report - Forecast till 2035

Regional Insights

North America : Market Leader in Inflight Shopping

North America is poised to maintain its leadership in the inflight shopping market, holding a significant market share of $3.81B in 2025. Key growth drivers include a robust travel industry, increasing disposable incomes, and a growing preference for luxury goods among travelers. Regulatory support for duty-free shopping and streamlined customs processes further enhance market dynamics, making it an attractive region for both consumers and retailers. The competitive landscape is characterized by major players such as Duty Free Americas and Inflight Retail, alongside international brands like Dufry AG and Heinemann Duty Free. The U.S. and Canada are the leading countries, benefiting from high passenger volumes and a strong presence of airlines that prioritize inflight shopping experiences. This region's market is expected to continue evolving with innovative retail strategies and enhanced customer engagement.

Europe : Diverse Market with Growth Potential

Europe's inflight shopping market is valued at $2.29B, driven by a diverse consumer base and a strong emphasis on luxury and branded goods. The region benefits from a high volume of international travelers and a growing trend towards personalized shopping experiences. Regulatory frameworks supporting duty-free shopping across EU countries further stimulate market growth, making it a key player in the global landscape. Leading countries such as Germany, France, and the UK dominate the market, with key players like Heinemann Duty Free and Lagardère Travel Retail leading the charge. The competitive landscape is marked by innovation in product offerings and customer engagement strategies, ensuring that Europe remains a vital hub for inflight shopping. The region's adaptability to changing consumer preferences positions it well for future growth.

Asia-Pacific : Rapid Growth in Emerging Markets

The Asia-Pacific inflight shopping market, valued at $1.3B, is experiencing rapid growth fueled by increasing air travel and a burgeoning middle class. Countries like China and India are leading this growth, with rising disposable incomes and a growing appetite for luxury goods. Regulatory support for duty-free shopping is also enhancing market dynamics, making it an attractive region for both consumers and retailers. The competitive landscape features key players such as DFS Group and King Power International, who are capitalizing on the region's expanding travel market. The presence of international airlines and a focus on enhancing the inflight shopping experience are driving innovation. As the region continues to develop, it is expected to play a crucial role in shaping the future of inflight retail.

Middle East and Africa : Emerging Market with Unique Challenges

The inflight shopping market in the Middle East and Africa is valued at $0.22B, representing a nascent but promising segment. Growth is driven by increasing air travel, particularly in the Gulf region, and a rising interest in luxury goods among travelers. Regulatory frameworks are evolving to support duty-free shopping, which is crucial for market expansion in this region. Leading countries include the UAE and South Africa, where key players like Travel Retail Norway are establishing a foothold. The competitive landscape is characterized by a mix of local and international brands, focusing on enhancing the inflight shopping experience. As the region continues to develop its travel infrastructure, it presents unique opportunities for growth in the inflight shopping market.

Key Players and Competitive Insights

The inflight shopping market is characterized by a dynamic competitive landscape, driven by evolving consumer preferences and technological advancements. Key players such as Dufry AG (CH), Duty Free Americas (US), and Lagardère Travel Retail (FR) are at the forefront, each adopting distinct strategies to enhance their market presence. Dufry AG (CH) has focused on expanding its digital offerings, integrating e-commerce solutions to cater to the growing demand for online shopping experiences among travelers. Meanwhile, Duty Free Americas (US) has emphasized regional expansion, particularly in North America, to capitalize on the increasing passenger traffic. Lagardère Travel Retail (FR) appears to be concentrating on sustainability initiatives, aligning its product offerings with eco-friendly practices, which resonates with the environmentally conscious consumer base.

The market structure is moderately fragmented, with several players vying for market share. Key business tactics include localizing manufacturing and optimizing supply chains to enhance efficiency and reduce costs. This competitive environment is shaped by the collective influence of these major companies, which are increasingly collaborating with airlines to create tailored inflight shopping experiences that cater to specific passenger demographics.

In November 2025, Dufry AG (CH) announced a strategic partnership with a leading airline to launch a new inflight shopping app, allowing passengers to browse and purchase products before their flight. This move is significant as it not only enhances customer engagement but also positions Dufry AG (CH) as a pioneer in integrating technology into the inflight shopping experience, potentially increasing sales and customer satisfaction.

In October 2025, Duty Free Americas (US) unveiled a new line of exclusive products in collaboration with luxury brands, aimed at attracting high-spending travelers. This strategic initiative is likely to bolster its market position by offering unique products that cannot be found elsewhere, thereby enhancing the overall inflight shopping experience and driving revenue growth.

In September 2025, Lagardère Travel Retail (FR) launched a comprehensive sustainability program, committing to reduce plastic usage in its product packaging by 50% by 2027. This initiative not only aligns with global sustainability trends but also positions Lagardère as a responsible retailer, appealing to a growing segment of eco-conscious consumers who prioritize sustainable practices in their purchasing decisions.

As of December 2025, the inflight shopping market is witnessing a shift towards digitalization, with companies increasingly leveraging technology to enhance customer experiences. The integration of AI and data analytics is becoming prevalent, allowing for personalized marketing strategies that cater to individual preferences. Strategic alliances among key players are shaping the competitive landscape, fostering innovation and collaboration. Looking ahead, competitive differentiation is likely to evolve from traditional price-based competition to a focus on innovation, technology integration, and supply chain reliability, as companies strive to meet the changing demands of the modern traveler.

Key Companies in the Inflight Shopping Market market include

Industry Developments

For Instance, March 2023 Dubai Future Foundation and the Emirates Group signed a landmark cooperation to establish the Emirates Centre of Excellence for Aviation Robotics (ECEAR). ForsaTEK, the Group's innovation forum, was the setting for signing the agreement. For Instance, February 2023 The business partnership between Vietnam Airlines and Singapore Airlines (SIA) has been formalized by signing of a Memorandum of Understanding (MoU). The carriers will initially explore opportunities for codeshare arrangements to facilitate better connectivity between Vietnam and Singapore.

 

Future Outlook

Inflight Shopping Market Future Outlook

<p>The Inflight Shopping Market is projected to grow at a 5.45% CAGR from 2024 to 2035, driven by enhanced digital platforms, evolving consumer preferences, and strategic partnerships.</p>

New opportunities lie in:

  • <p>Integration of augmented reality shopping experiences</p>
  • <p>Development of exclusive in-flight product lines</p>
  • <p>Implementation of personalized marketing strategies based on passenger data</p>

<p>By 2035, the market is expected to achieve robust growth and innovation.</p>

Market Segmentation

Inflight Shopping Market Product Type Outlook

  • Cosmetics
  • Fashion Accessories
  • Electronics
  • Gourmet Food
  • Travel Essentials

Inflight Shopping Market Sales Channel Outlook

  • In-Flight Catalogs
  • Onboard Sales Representatives
  • Mobile Applications
  • Web Platforms

Inflight Shopping Market Payment Method Outlook

  • Credit Card
  • Mobile Payment
  • Cash
  • Loyalty Points

Inflight Shopping Market Purchase Motivation Outlook

  • Convenience
  • Luxury
  • Gifting
  • Souvenir
  • Impulse Buying

Inflight Shopping Market Customer Demographics Outlook

  • Business Travelers
  • Leisure Travelers
  • Family Travelers
  • Frequent Flyers
  • Occasional Flyers

Report Scope

MARKET SIZE 20247.62(USD Billion)
MARKET SIZE 20258.04(USD Billion)
MARKET SIZE 203513.67(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)5.45% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledDufry AG (CH), Duty Free Americas (US), Heinemann Duty Free (DE), Lagardère Travel Retail (FR), DFS Group (HK), Aelia Duty Free (FR), Travel Retail Norway (NO), King Power International (TH), Inflight Retail (US)
Segments CoveredProduct Type, Customer Demographics, Purchase Motivation, Sales Channel, Payment Method
Key Market OpportunitiesIntegration of digital payment solutions enhances consumer engagement in the Inflight Shopping Market.
Key Market DynamicsEvolving consumer preferences drive innovation in inflight shopping, enhancing product offerings and digital engagement strategies.
Countries CoveredNorth America, Europe, APAC, South America, MEA

FAQs

How much is the inflight shopping market?

The inflight shopping market size was valued at USD 7.3 Billion in 2023.

What is the growth rate of the inflight shopping market?

The market is projected to grow at a CAGR of 5.5% during the forecast period, 2025-2034.

Which region held the largest market share in the inflight shopping market?

North America had the largest share of the market.

Who are the key players in the inflight shopping market?

The key players in the market are Inmarsat plc (UK), Lufthansa (Germany), AirAsia Group (Malaysia), The Emirates Group (UAE), Swiss International Air Lines AG (Switzerland), Thomas Cook Airlines Ltd. (UK), Singapore Airlines Limited (Singapore), and EasyJet Airline Company Limited (UK).

Which carrier type led the inflight shopping market?

The full-service carrier type category dominated the market in 2023.

Which aircraft class had the largest market share in the Inflight shopping market?

The first class aircraft had the largest share of the market.

  1. Executive Summary
    1. Market Attractiveness Analysis
      1. Global Inflight Shopping Market, by Aircraft Class
      2. Global Inflight Shopping Market, by Carrier Type
      3. Global Inflight Shopping Market, by Shopping Type
      4. Global Inflight Shopping Market, by Region
  2. Market Introduction
    1. Market Definition
    2. Scope of the Study
    3. Market Structure
    4. Key Buying Criteria
    5. Market Factor Indicator Analysis
  3. Research Methodology
    1. Research Process
    2. Primary Research
    3. Secondary Research
    4. Market Size Estimation
    5. Forecast Model
    6. List of Assumptions
  4. Market Insights
  5. Market Dynamics
    1. Introduction
    2. Drivers
    3. Restraints
    4. Opportunities
    5. Challenges
    6. Market/Technological Trends
    7. Regulatory Landscape/Standards
  6. Market Factor Analysis
    1. Value Chain/Supply Chain Analysis
      1. Service Requirements
      2. Design and Development of Services
      3. Installation of Services
      4. Post-Installation Monitoring
    2. Porter’s Five Forces Analysis
      1. Threat of New Entrants
      2. Bargaining Power of Buyers
      3. Threat of Substitutes
      4. Rivalry
      5. Bargaining Power of Supplies
  7. Global Inflight Shopping Market, by Aircraft Class
    1. Introduction
    2. First Class
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    3. Business Class
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    4. Premium Economy Class
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    5. Economy Class
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
  8. Global Inflight Shopping Market, by Carrier Type
    1. Introduction
    2. Full Service
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    3. Low Cost
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
  9. Global Inflight Shopping Market, by Shopping Type
    1. Introduction
    2. Travel Essentials
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    3. Accessories
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    4. Beauty and Care
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    5. Children
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
    6.  
    7. Others
      1. Market Estimates & Forecast, 2025-2034
      2. Market Estimates & Forecast, by Region, 2025-2034
  10. Market Estimates & Forecast, by Region, 2025-2034
  11. Global Inflight Shopping Market, by Region
    1. Introduction
    2. North America
      1. Market Estimates & Forecast, by Country, 2025-2034
      2. Market Estimates & Forecast, by Aircraft Class, 2025-2034
      3. Market Estimates & Forecast, by Carrier Type, 2025-2034
      4. Market Estimates & Forecast, by Shopping Type, 2025-2034
      5. US
      6. Canada
    3. Europe
      1. Market Estimates & Forecast, by Country, 2025-2034
      2. Market Estimates & Forecast, by Aircraft Class, 2025-2034
      3. Market Estimates & Forecast, by Carrier Type, 2025-2034
      4. Market Estimates & Forecast, by Shopping Type, 2025-2034
      5. UK
      6. Germany
      7. France
      8. Italy
      9. Russia
      10. Rest of Europe
    4. Asia-Pacific
      1. Market Estimates & Forecast, by Country, 2025-2034
      2. Market Estimates & Forecast, by Aircraft Class, 2025-2034
      3. Market Estimates & Forecast, by Carrier Type, 2025-2034
      4. Market Estimates & Forecast, by Shopping Type, 2025-2034
      5. China
      6. Japan
      7. India
      8. Australia
      9. South Korea
      10. Rest of Asia-Pacific
    5. Middle East & Africa
      1. Market Estimates & Forecast, by Country, 2025-2034
      2. Market Estimates & Forecast, by Aircraft Class, 2025-2034
      3. Market Estimates & Forecast, by Carrier Type, 2025-2034
      4. Market Estimates & Forecast, by Shopping Type, 2025-2034
      5. UAE
      6. Israel
      7. Saudi Arabia
      8. Rest of the Middle East & Africa
    6. Latin America
      1. Market Estimates & Forecast, by Country, 2025-2034
      2. Market Estimates & Forecast, by Aircraft Class, 2025-2034
      3. Market Estimates & Forecast, by Carrier Type, 2025-2034
      4. Market Estimates & Forecast, by Shopping Type, 2025-2034
      5. Brazil
      6. Rest of Latin America
  12. Competitive Landscape
    1. Competitive Overview
    2. Competitor Dashboard
    3. Major Growth Strategies in the Global Inflight Shopping Market
    4. Competitive Benchmarking
    5. Market Share Analysis
    6. The Leading Player in Terms of Number of Developments in the Global Inflight Shopping Market
    7. Key Developments & Growth Strategies
      1. Product Launches/Service Deployments
      2. Mergers & Acquisitions
      3. Joint Ventures
  13. Company Profiles
    1. Inmarsat plc
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
    2. Lufthansa
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
    3. AirAsia Group
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
    4. The Emirates Group
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
    5. Swiss International Air Lines AG
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
    6. Thomas Cook Airlines Ltd
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
    7. Singapore Airlines Limited
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
    8. EasyJet Airline Company Limited
      1. Company Overview
      2. Products/Services Offered
      3. Financial Overview
      4. Key Developments
      5. SWOT Analysis
      6. Key Strategies
  14. Appendix
    1. References
    2. Related Reports
    3. List of Abbreviations
  15. Industry Insights
    1. Note: This table of contents is tentative and subject to change as the research progresses.
    2. List of Tables
  16. Global Inflight Shopping Market, by Region, 2025-2034
  17. North America: Inflight Shopping Market, by Country, 2025-2034
  18. Europe: Inflight Shopping Market, by Country, 2025-2034
  19. Asia-Pacific: Inflight Shopping Market, by Country, 2025-2034
  20. Middle East & Africa: Inflight Shopping Market, by Country, 2025-2034
  21. Latin America: Inflight Shopping Market, by Country, 2025-2034
  22. Global Inflight Shopping Market Size, by Region, 2025-2034
  23. North America: Inflight Shopping Market Size, by Country, 2025-2034
  24. Europe: Inflight Shopping Market Size, by Country, 2025-2034
  25. Asia-Pacific: Inflight Shopping Market Size, by Country, 2025-2034
  26. Middle East & Africa: Inflight Shopping Market Size, by Country, 2025-2034
  27. Latin America: Inflight Shopping Market Size, by Country, 2025-2034
  28. Global Inflight Shopping Market, by Region, 2025-2034
  29. North America: Inflight Shopping Market, by Country, 2025-2034
  30. Europe: Inflight Shopping Market, by Country, 2025-2034
  31. Asia-Pacific: Inflight Shopping Market, by Country, 2025-2034
  32. Middle East & Africa: Inflight Shopping Market, by Country, 2025-2034
  33. Latin America: Inflight Shopping Market, by Country, 2025-2034
  34. Global Inflight Shopping Market, by Region, 2025-2034
  35. North America: Inflight Shopping Market, by Country, 2025-2034
  36. Europe: Inflight Shopping Market, by Country, 2025-2034
  37. Asia-Pacific: Inflight Shopping Market, by Country, 2025-2034
  38. Middle East & Africa: Inflight Shopping Market, by Country, 2025-2034
  39. Latin America: Inflight Shopping Market, by Country, 2025-2034
  40. Global Inflight Shopping Market, by Region, 2025-2034
  41. North America: Inflight Shopping Market, by Country, 2025-2034
  42. Europe: Inflight Shopping Market, by Country, 2025-2034
  43. Asia-Pacific: Inflight Shopping Market, by Country, 2025-2034
  44. Middle East & Africa: Inflight Shopping Market, by Country, 2025-2034
  45. Latin America: Inflight Shopping Industry Market, by Country, 2025-2034
  46. Global Inflight Shopping Market, by Region, 2025-2034
  47. North America: Inflight Shopping Market, by Country, 2025-2034
  48. Europe: Inflight Shopping Market, by Country, 2025-2034
  49. Asia-Pacific: Inflight Shopping Market, by Country, 2025-2034
  50. Middle East & Africa: Inflight Shopping Market, by Country, 2025-2034
  51. Latin America: Inflight Shopping Market, by Country, 2025-2034
  52. Global Inflight Shopping Market, by Region, 2025-2034
  53. Global Inflight Shopping Market, by Aircraft Class, 2025-2034
  54. Global Inflight Shopping Market, by Carrier Type, 2025-2034
  55. Global Inflight Shopping Market, by Shopping Type, 2025-2034
  56. North America: Inflight Shopping Market, by Country, 2025-2034
  57. North America: Inflight Shopping Market, by Aircraft Class, 2025-2034
  58. North America: Inflight Shopping Market, by Carrier Type, 2025-2034
  59. North America: Inflight Shopping Market, by Shopping Type, 2025-2034
  60. Europe: Inflight Shopping Market, by Country, 2025-2034
  61. Europe: Inflight Shopping Market, by Aircraft Class, 2025-2034
  62. Europe: Inflight Shopping Market, by Carrier Type, 2025-2034
  63. Europe: Inflight Shopping Market, by Shopping Type, 2025-2034
  64. Asia-Pacific: Inflight Shopping Market, by Country, 2025-2034
  65. Asia-Pacific: Inflight Shopping Market, by Aircraft Class, 2025-2034
  66. Asia-Pacific: Inflight Shopping Market, by Carrier Type, 2025-2034
  67. Asia-Pacific: Inflight Shopping Market, by Shopping Type, 2025-2034
  68. Middle East & Africa: Inflight Shopping Market, by Country, 2025-2034
  69. Middle East & Africa: Inflight Shopping Market, by Aircraft Class, 2025-2034
  70. Middle East & Africa: Inflight Shopping Market, by Carrier Type, 2025-2034
  71. Middle East & Africa: Inflight Shopping Market, by Shopping Type, 2025-2034
  72. Latin America: Inflight Shopping Market, by Country, 2025-2034
  73. Latin America: Inflight Shopping Market, by Aircraft Class, 2025-2034
  74. Latin America: Inflight Shopping Market, by Carrier Type, 2025-2034
  75. Latin America: Inflight Shopping Market, by Shopping Type, 2025-2034
    1.  
    2. List of Figures
  76. Research Process of MRFR
  77. Top-Down & Bottom-Up Approaches
  78. Market Dynamics
  79. Impact Analysis: Market Drivers
  80. Impact Analysis: Market Restraints
  81. Porter's Five Forces Analysis
  82. Value Chain Analysis
  83. Global Inflight Shopping Market Share, by Aircraft Class, 2022 (%)
  84. Global Inflight Shopping Market, by Aircraft Class, 2025-2034 (USD Billion)
  85. Global Inflight Shopping Market Share, by Carrier Type, 2022 (%)
  86. Global Inflight Shopping Market, by Carrier Type, 2025-2034 (USD Billion)
  87. Global Inflight Shopping Market Share, by Shopping Type, 2022 (%)
  88. Global Inflight Shopping Market, by Shopping Type, 2025-2034 (USD Billion)
  89. Global Inflight Shopping Market Share (%), by Region, 2022
  90. Global Inflight Shopping Market, by Region, 2025-2034 (USD Billion)
  91. North America: Inflight Shopping Market Share (%), 2022
  92. North America: Inflight Shopping Market, by Country, 2025-2034 (USD Billion)
  93. Europe: Inflight Shopping Market Share (%), 2022
  94. Europe: Inflight Shopping Market, by Country, 2025-2034 (USD Billion)
  95. Asia-Pacific: Inflight Shopping Market Share (%), 2022
  96. Asia-Pacific: Inflight Shopping Market, by Country, 2025-2034 (USD Billion)
  97. Middle East & Africa: Inflight Shopping Market Share (%), 2022
  98. Middle East & Africa: Inflight Shopping Market, by Country, 2025-2034 (USD Billion)
  99. Latin America: Inflight Shopping Market Share (%), 2022
  100. Latin America: Inflight Shopping Market, by Country, 2025-2034 (USD Billion)

Inflight Shopping Market Segmentation

Inflight Shopping Market Aircraft Class Outlook (USD Billion, 2018-2032)

First Class

Business Class

Premium Economy Class

Economy Class

Inflight Shopping Market Carrier Type Outlook (USD Billion, 2018-2032)

Full-Service

Low-Cost

Inflight Shopping Market Shopping Type Outlook (USD Billion, 2018-2032)

Travel Essentials

Accessories

Beauty and Care

Children

Others

Inflight Shopping Market Regional Outlook (USD Billion, 2018-2032)

North America Outlook (USD Billion, 2018-2032)

North America Inflight Shopping Market by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

North America Inflight Shopping Market by Carrier Type

Full-Service

Low-Cost

North America Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

US Outlook (USD Billion, 2018-2032)

US Inflight Shopping Market by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

US Inflight Shopping by Carrier Type

Full-Service

Low-Cost

US Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

CANADA Outlook (USD Billion, 2018-2032)

CANADA Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

CANADA Inflight Shopping by Carrier Type

Full-Service

Low-Cost

CANADA Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Europe Outlook (USD Billion, 2018-2032)

Europe Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Europe Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Europe Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Germany Outlook (USD Billion, 2018-2032)

Germany Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Germany Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Germany Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

France Outlook (USD Billion, 2018-2032)

France Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

France Inflight Shopping by Carrier Type

Full-Service

Low-Cost

France Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

UK Outlook (USD Billion, 2018-2032)

UK Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

UK Inflight Shopping by Carrier Type

Full-Service

Low-Cost

UK Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

ITALY Outlook (USD Billion, 2018-2032)

ITALY Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

ITALY Inflight Shopping by Carrier Type

Full-Service

Low-Cost

ITALY Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

SPAIN Outlook (USD Billion, 2018-2032)

Spain Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Spain Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Spain Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Rest Of Europe Outlook (USD Billion, 2018-2032)

Rest Of Europe Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

REST OF EUROPE Inflight Shopping by Carrier Type

Full-Service

Low-Cost

REST OF EUROPE Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Asia-Pacific Outlook (USD Billion, 2018-2032)

Asia-Pacific Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Asia-Pacific Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Asia-Pacific Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

China Outlook (USD Billion, 2018-2032)

China Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

China Inflight Shopping by Carrier Type

Full-Service

Low-Cost

China Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Japan Outlook (USD Billion, 2018-2032)

Japan Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Japan Inflight Shopping by Carrier Type=-

Full-Service

Low-Cost

Japan Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

India Outlook (USD Billion, 2018-2032)

India Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

India Inflight Shopping by Carrier Type

Full-Service

Low-Cost

India Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Australia Outlook (USD Billion, 2018-2032)

Australia Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Australia Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Australia Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Rest of Asia-Pacific Outlook (USD Billion, 2018-2032)

Rest of Asia-Pacific Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Rest of Asia-Pacific Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Rest of Asia-Pacific Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Rest of the World Outlook (USD Billion, 2018-2032)

Rest of the World Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Rest of the World Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Rest of the World Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Middle East Outlook (USD Billion, 2018-2032)

Middle East Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Middle East Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Middle East Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Africa Outlook (USD Billion, 2018-2032)

Africa Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Africa Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Africa Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

Latin America Outlook (USD Billion, 2018-2032)

Latin America Inflight Shopping by Aircraft Class

First Class

Business Class

Premium Economy Class

Economy Class

Latin America Inflight Shopping by Carrier Type

Full-Service

Low-Cost

Latin America Inflight Shopping Market by Shopping Type

Travel Essentials

Accessories

Beauty and Care

Children

Others

 

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