As per MRFR analysis, the India Graphical User Interface Design Software Market Size was estimated at 1.56 (USD Billion) in 2023.The India Graphical User Interface Design Software Market is expected to grow from 1.8(USD Billion) in 2024 to 5.5 (USD Billion) by 2035. The India Graphical User Interface Design Software Market CAGR (growth rate) is expected to be around 10.688% during the forecast period (2025 - 2035).
A number of important market factors have a major impact on the Graphical User Interface Design Software Market in India. One important element is the swift digital revolution taking place in India's many industries, as companies look more and more to improve user experience through good interface design.
This industry is expanding as a result of the government's drive for digital programs like "Digital India," which encourages businesses to employ cutting-edge software to develop more interesting and user-friendly apps. As smartphone usage in India continues to rise, there are opportunities to investigate, such as the growing need for mobile applications.
The need for creative interfaces is being driven by the younger generation's tech-savvy tendencies. This trend gives software developers the opportunity to create solutions that are precisely tailored to regional tastes and cultural quirks, which can increase user happiness.
Furthermore, the growth of online services and e-commerce provide further motivation for creating specialized GUI software that improves client interactions. The field of GUI design in India has started to change recently due to developments like the use of machine learning and artificial intelligence into design processes.
Businesses are using these technologies more and more to make programs accessible and user-friendly while also creating customized user experiences. Additionally, companies are reconsidering their interface tactics as a result of the increased significance of user-centered design brought about by the trend towards remote work.
With a rising focus on collaboration technologies that provide smooth communication and design workflows across distant teams, this changing environment points to a fast expanding Indian market.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
The increasing trend of mobile and web application development in India is a significant driver for the India Graphical User Interface Design Software Market. According to the Ministry of Electronics and Information Technology of India, the mobile app development industry in India is projected to reach around 5.5 billion USD by 2024.
With a robust increase in the number of smartphone users, which amounted to over 750 million in 2023, there is an escalating demand for user-friendly interfaces that enhance user experience.
Established companies like Infosys and TCS have been investing heavily in Research and Development to create advanced user interface software solutions that cater to this growing market. This surge in app creation generates substantial opportunities for graphical user interface design software developers, thus propelling market growth and future prospects in India.
The rapid growth of the e-commerce sector in India significantly contributes to the India Graphical User Interface Design Software Market. The India Brand Equity Foundation reported that India's e-commerce market is expected to reach 200 billion USD by 2026, reflecting a consistent increase in both consumer base and transaction volumes.
Major companies such as Flipkart and Amazon India are continuously improving their platforms, emphasizing better graphical user interfaces to enhance user engagement and satisfaction.
This expansion is accompanied by a shift in user preferences towards online shopping, necessitating sophisticated graphical user interface design software to create appealing and functional e-commerce experiences, ultimately driving growth in the market.
The adoption of emerging technologies, such as Artificial Intelligence (AI) and Augmented Reality (AR), is another major driver for the India Graphical User Interface Design Software Market. According to the National Association of Software and Service Companies (NASSCOM), the AI sector in India is projected to reach 100 billion USD by 2025.
As companies like Wipro and HCL Technologies focus on integrating AI and AR into their product offerings, the demand for innovative graphical user interfaces that can support these technologies is rapidly increasing. This transition towards tech-driven user interface design not only enhances user interactions but also opens up new avenues for growth within the software market in India.
The Deployment segment of the India Graphical User Interface Design Software Market showcases significant growth opportunities, attributed to the evolving digital landscape in the country.
The increasing adoption of cloud technologies in various sectors, including finance, healthcare, and retail, enhances the demand for On Cloud solutions, which provide scalability, flexibility, and accessibility from any location, thereby supporting businesses in optimizing their operational efficiency.
The On-premises deployment, on the other hand, remains crucial for organizations that require enhanced data security and control, catering particularly to industries dealing with sensitive information, such as government and defense.
The growing trend towards hybrid deployment models is also evident as organizations seek a balanced approach that combines the advantages of both cloud-based and on-premises solutions. This trend is reflected in the increasing investment in IT infrastructure and digital transformation initiatives across various industries in India.
Government initiatives aimed at bolstering the digital economy, coupled with a burgeoning start-up ecosystem, contribute to the expansion of the India Graphical User Interface Design Software Market, facilitating more businesses to implement innovative user-interface solutions.
As the market continues to evolve, stakeholders are presented with numerous challenges, such as the need for skilled professionals and the potential for security vulnerabilities.
Nevertheless, the opportunities for growth driven by the rising demand for user-friendly and efficient interfaces remain strong, positioning the Deployment segment as a key driver for innovation within the India Graphical User Interface Design Software Market.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
The Organization Size segment within the India Graphical User Interface Design Software Market showcases a diverse landscape characterized by the distinct needs of Small and Medium Enterprises (SMEs) and Large Enterprises.
SMEs often leverage graphical user interface design software to enhance their digital presence and improve customer engagement, responding to the growing trend of digital transformation. The rise of technology startups and innovation hubs in cities such as Bengaluru and Hyderabad contributes to the increasing demand in this segment.
Conversely, Large Enterprises prioritize sophisticated design solutions to streamline operations and ensure brand consistency across multiple platforms. As organizations continue to embrace remote work and digital collaborations, the drive for intuitive and user-friendly interfaces is expected to rise significantly.
The Indian government's initiatives to promote digitalization and the startup ecosystem provides a favorable environment for both SMEs and Large Enterprises, showcasing the importance of adapting to rapid technological changes.
Overall, the segmentation by Organization Size highlights the evolving dynamics where both SMEs and Large Enterprises play crucial roles in shaping the future of graphical user interface design in India.
The India Graphical User Interface Design Software Market shows significant dynamics, especially within the Vertical segment, which encompasses varied industries such as Automotive, IT and Telecommunication, Media and Entertainment, Medical and Healthcare, and Manufacturing.
This segment is characterized by diverse applications, driven by the growing need for enhanced user experiences across platforms. For instance, in the Automotive sector, user interface design plays a crucial role in the development of innovative navigation systems and in-car technology, making it essential for modern vehicles.
The IT and Telecommunication industry heavily invests in interface design to improve customer engagement and streamline interactions, reflecting an increased focus on user-friendly solutions. Meanwhile, in Media and Entertainment, compelling graphical user interfaces enhance viewer interaction, with rich graphics and engaging layouts that cater to diverse audiences.
In the Medical and Healthcare arena, intuitive design is pivotal for simplifying complex information and ensuring ease of use for medical professionals and patients alike. Lastly, Manufacturing is utilizing graphical user interfaces to facilitate better oversight in production processes and improve operational efficiencies.
The increasing adoption of digital technologies across all these sectors highlights the potential for growth in the India Graphical User Interface Design Software Market, securing a pivotal role for UI/UX design in shaping future industry standards.
The India Graphical User Interface Design Software Market has witnessed significant growth, marked by an increasing number of players entering the space and technological advancements that cater to the evolving design needs of various sectors.
This expansion is driven by the rising demand for user-friendly applications and digital experiences, prompting businesses to leverage innovative design tools for better engagement and interaction with their customers.
The landscape features a mix of established companies and emerging startups, each contributing unique offerings, thereby creating a highly competitive environment. Facilitated by government initiatives to boost digitalization and a burgeoning startup ecosystem, the market reflects a vibrant interplay of innovation and competition, leading to an array of options available to designers and businesses alike.
Canva has established itself as a formidable player in the India Graphical User Interface Design Software Market, gaining substantial traction due to its user-friendly platform that empowers users to create stunning graphics without the need for extensive design expertise.
The company’s strength lies in its diverse templates and drag-and-drop functionality, making design accessible to a broader audience, including small businesses, freelancers, and marketers. Its strong marketing strategies and community engagement in India have fueled organic growth, allowing Canva to build a robust brand presence.
Additionally, the collaboration features and constant addition of new templates and functionalities resonate well with Indian users who seek customization and ease of use, further cementing Canva’s position in the competitive landscape.
With improved localization features, regional templates (such as for Republic Day and Lohri), WhatsApp-format designs, and an upcoming Hindi-language website, Canva announced a significant expansion in India—its fourth-largest global market—in February 2025. This will better serve creators and businesses in tier-II/III cities.
In 2024 alone, Indian users created 666 million designs, including over 139 million presentations.With the release of Visual Suite 2.0 earlier in May 2024, which included AI-powered features like Magic Studio, Magic Charts, Canva AI, and Canva Code, Canva greatly increased business usage and supported educational collaborations throughout India.
Companies such as CRED, Swiggy, Zomato, and Fynd have adopted Figma to scale collaborative UI/UX workflows and design systems at scale. As of mid-2024, Figma's global usage data also reveals that India accounts for over 7% of its user base, making it the second-largest country of usage after the U.S.
After being purchased by Canva in March 2024, Affinity (Serif) is still available to Indian users within its ecosystem, increasing their access to sophisticated vector tools.
Established systems that serve strong GUI design demands locally, such as Adobe (Creative Cloud tools), Microsoft's Blend/Visual Studio UI tools, Apple-based Sketch design processes, and CorelDRAW, are still widely utilized by India's creative, corporate, and developer audiences.
| Report Attribute/Metric Source: | Details |
| MARKET SIZE 2023 | 1.56(USD Billion) |
| MARKET SIZE 2024 | 1.8(USD Billion) |
| MARKET SIZE 2035 | 5.5(USD Billion) |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 10.688% (2025 - 2035) |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| BASE YEAR | 2024 |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| HISTORICAL DATA | 2019 - 2024 |
| MARKET FORECAST UNITS | USD Billion |
| KEY COMPANIES PROFILED | Canva, Marvel, Affinity, Zeplin, Corel, Figma, Proto.io, Apple, Adobe, Microsoft, Axure, InVision, Balsamiq, Sketch |
| SEGMENTS COVERED | Deployment, Organization Size, Vertical |
| KEY MARKET OPPORTUNITIES | Growing demand for mobile apps, Rise in remote work solutions, Increasing focus on user experience, Expansion of e-commerce platforms, Adoption of AI in design tools |
| KEY MARKET DYNAMICS | increasing mobile application development, rise of UX design awareness, demand for custom software solutions, growth of digital transformation initiatives, emergence of AI-driven design tools |
| COUNTRIES COVERED | India |
Frequently Asked Questions (FAQ) :
The market is expected to be valued at 1.8 USD Billion in 2024.
In 2035, the market is projected to reach a value of 5.5 USD Billion.
The market is expected to grow at a CAGR of 10.688% during the forecast period from 2025 to 2035.
Major players include Canva, Marvel, Affinity, Zeplin, Corel, Figma, and Adobe among others.
The On Cloud deployment segment is expected to be valued at 2.2 USD Billion in 2035.
The On-premises deployment segment is projected to be valued at 1.08 USD Billion in 2024.
The On-premises segment is expected to reach a value of 3.3 USD Billion by 2035.
Increasing demand for user-friendly applications and rapid digital transformation are major growth drivers.
The On Cloud deployment is anticipated to exhibit faster growth compared to On-premises through 2035.
Global trends such as remote working and digital collaboration tools are likely to positively impact market growth.
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Team Lead - Research she holds an experience of about 6+ years in market research and business consulting, working under the spectrum of information communication technology, telecommunications and semiconductor domains. aarti conceptualizes and implements a scalable business strategy and provides strategic leadership to the clients. her expertise lies in market estimation, competitive intelligence, pipeline analysis, customer assessment, etc.
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