GCC Breastfeeding Accessories Market Overview
As per MRFR analysis, the GCC Breastfeeding Accessories Market Size was estimated at 74 (USD Million) in 2023. The GCC Breastfeeding Accessories Market is expected to grow from 78.5 (USD Million) in 2024 to 195 (USD Million) by 2035. The GCC Breastfeeding Accessories Market CAGR (growth rate) is expected to be around 8.624% during the forecast period (2025 - 2035).
Key GCC Breastfeeding Accessories Market Trends Highlighted
Growing maternal and child health awareness as well as a greater emphasis on breastfeeding promotion in the region are driving a number of significant developments in the GCC breastfeeding accessories market. One of the main factors driving the market is the promotion of breastfeeding, which the governments of the GCC countries have been doing through laws and initiatives.
This focus on mother support indicates a favourable climate for the sale of breastfeeding accessories and is indicative of a larger global push to improve early childhood nutrition. In order to improve the breastfeeding experience for moms, there is a discernible trend towards the use of cutting-edge and practical breastfeeding items including skin-friendly nursing pads, nursing pillows, and breast pumps.
Wider accessibility to breastfeeding accessories is made possible by the growth of e-commerce in the GCC, which presents numerous options to investigate online sales channels. Additionally, the growing popularity of social media platforms presents a special chance for companies to interact with customers, enlightening them about the advantages of nursing and improving product promotion.
As customers grow more ecologically concerned, there has been a recent trend showing a rise in demand for eco-friendly breastfeeding accessories. In the GCC, where sustainability activities are gaining traction and are in line with the larger national objectives of minimising environmental effect, this tendency is especially noticeable.
Because of this, businesses that sell reusable or organic products are likely to attract discerning customers who give health and the environment top priority when making purchases. All things considered, these patterns point to a vibrant and changing market environment that meets the various demands of GCC moms and their babies.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
GCC Breastfeeding Accessories Market Drivers
Increasing Awareness of Breastfeeding Benefits
The growing recognition of the health benefits of breastfeeding is driving the GCC Breastfeeding Accessories Market. Research has shown that breastfeeding can reduce the risk of various health issues in infants, including obesity and diabetes.
According to the World Health Organization, exclusive breastfeeding for the first six months of life can lower infant mortality rates by 13%. This growing awareness is reflected in the initiatives supported by regional organizations like the Gulf Cooperation Council Health Ministerial Council, which is actively promoting breastfeeding practices across member countries.
With policies encouraging breastfeeding in public and private sectors and educational programs targeting new parents, the demand for breastfeeding accessories such as pumps and storage solutions is expected to significantly increase in the coming years.
Government Initiatives Supporting Breastfeeding
Various government initiatives across the Gulf Cooperation Council region are contributing to the growth of the GCC Breastfeeding Accessories Market. Countries such as the United Arab Emirates and Saudi Arabia have implemented national breastfeeding promotion programs, which include measures like Baby-Friendly Hospital Initiatives.
These programs are crucial in raising awareness and providing necessary resources for mothers. According to health department reports from regional governments, over 60% of healthcare institutions in the UAE are now certified as 'Baby-Friendly', meaning they provide essential support to mothers.
This organization-wide drive to foster a breastfeeding-friendly environment has spurred demand for related accessories, significantly boosting the market growth.
Rising Disposable Income Among Families
The increase in disposable income among families in the GCC is playing a significant role in the expansion of the GCC Breastfeeding Accessories Market. As families experience better financial conditions, they are more inclined to invest in high-quality breastfeeding products.
Data from regional economic reports indicate a rise in the average household income by nearly 15% over the past five years, particularly in countries like Qatar and Kuwait.
This increased spending capacity allows families to purchase more advanced and premium breastfeeding accessories, contributing to overall market growth. Additionally, brands like Medela and Philips Avent are capitalizing on this trend by introducing innovative, high-end products tailored to the needs of affluent consumers in the GCC.
GCC Breastfeeding Accessories Market Segment Insights
Breastfeeding Accessories Market Product Insights
The GCC Breastfeeding Accessories Market is gaining notable traction, driven by a rising awareness of the benefits of breastfeeding among new mothers and societal shifts towards more supportive infant care practices. Within the Product segment, several categories are contributing significantly to the overall market landscape.
Breast pumps have emerged as an essential tool for mothers who wish to manage their breastfeeding schedule efficiently, allowing them to express and store milk for later use. This has become especially important with the increasing number of working mothers in GCC nations, who seek convenient solutions to maintain breastfeeding while balancing professional responsibilities.
Breast milk bottles also play a crucial role, focusing on both convenience and safety, as they cater to the demand for quality materials that prevent harmful chemicals from leaching into milk. Mothers are increasingly prioritizing products that promote health and safety for their children, thus driving growth for products that feature BPA-free and eco-friendly designs.
Nipple care products represent another significant avenue within this segment, addressing common challenges like soreness and discomfort experienced by breastfeeding mothers. Various creams and shields provide not just comfort but also promote sustainability in breastfeeding practices, encouraging mothers to continue nursing for longer periods.
Breast shells are also gaining recognition, as they help protect sore nipples while permitting the collection of leaking milk, which might otherwise be wasted. Their application often supports sustained breastfeeding by addressing physical pain points faced by many mothers.
Meanwhile, breastfeeding pillows have proven to be a game changer in providing comfort and support during feeding sessions, allowing for more relaxed and ergonomic positions for both mother and baby. The trend towards more ergonomic and supportive designs resonates well in the GCC region, where traditional practices are merging with modern parenting needs.
Cleaning products, designed specifically for breastfeeding accessories, ensure essential hygiene and safety, adding another layer of security for discerning mothers.
Families are increasingly becoming aware of the importance of maintaining cleanliness in infant accessories to prevent bacterial growth and safeguard the health of newborns. The GCC region has witnessed a surge in demand for these specialized cleaning products, reflecting the cultural emphasis on health and well-being.
Overall, the insights from the GCC Breastfeeding Accessories Market point towards a vibrant and rapidly growing industry segment, where products are being increasingly tailored to meet the unique needs of modern mothers.
The combination of practicality, comfort, and safety within product offerings reflects ongoing trends that prioritize both maternal convenience and infant health, ultimately paving the way for sustained market growth in this sector.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Breastfeeding Accessories Market End-User Insights
The End-User segment of the GCC Breastfeeding Accessories Market plays a crucial role in addressing the needs of mothers and infants across the Gulf Cooperation Council region. This segment is primarily divided into two key areas Hospitals and Clinics, and Personal use.
Hospitals and Clinics are essential in providing breastfeeding support services, offering a wide variety of breastfeeding accessories to new mothers in a controlled environment, which aids in promoting successful breastfeeding practices.
Personal use emphasizes the growing trend of mothers purchasing breastfeeding accessories for home use, which is increasingly popular due to the rise of working mothers and the emphasis on maternal health in GCC nations.
Government initiatives aiming to enhance maternal and child health, coupled with an increase in public awareness regarding the importance of breastfeeding, are driving demand in both categories. The trend is indicative of an evolving landscape where personal choice and access to healthcare services converge, highlighting the importance of breastfeeding accessories in promoting healthy infant feeding practices.
GCC countries are focusing on improving healthcare infrastructure which further shapes this segment, enabling enhanced access to essential breastfeeding resources for mothers.
GCC Breastfeeding Accessories Market Key Players and Competitive Insights
The GCC Breastfeeding Accessories Market is characterized by a diverse range of products designed to support breastfeeding mothers and enhance the breastfeeding experience. This market includes a variety of items such as breast pumps, nursing pads, bottles, and related accessories that aim to meet the needs of new mothers and their infants.
With rising awareness about the importance of breastfeeding for infant health and the growing number of working mothers, the demand for breastfeeding accessories has seen significant growth in the GCC region.
The competitive landscape is shaped by both established international brands and emerging local players, highlighting the need for continuous innovation and adaptation to consumer preferences. Companies are increasingly focusing on quality, functionality, and user experience to differentiate themselves from the competition.
As a result, the GCC Breastfeeding Accessories Market remains dynamic and highly responsive to trends in parenting and consumer behavior. In this competitive landscape, Spectra Baby USA has carved a significant niche for itself within the GCC Breastfeeding Accessories Market.
The company is renowned for its high-quality breast pumps that have gained popularity among mothers due to their efficiency and comfort. Spectra Baby USA emphasizes innovative technology in their products, ensuring that they cater effectively to the needs of breastfeeding mothers.
Their commitment to providing customer support and education enhances their brand reputation and strengthens consumer loyalty. In the GCC region, Spectra Baby USA benefits from a well-established distribution network, making their products readily available in both physical and online retail spaces.
The brand's focus on user-friendly designs and versatility resonates well with the local market, where mothers seek reliable solutions to support their breastfeeding journey.
Comotomo, another prominent player in the GCC Breastfeeding Accessories Market, is known for its unique approach to baby feeding with its silicone baby bottles and breastfeeding accessories designed to mimic the natural feel of breastfeeding. Comotomo has made significant inroads into the GCC market by offering products that appeal to modern parents looking for safe and functional baby feeding solutions.
The company’s key products include their bottles, which are designed to reduce colic and facilitate a smooth transition between breastfeeding and bottle feeding. Comotomo's strengths lie in its focus on product quality, exceptional customer experiences, and innovative product designs that meet the needs of parents in the GCC region.
Additionally, the company is actively exploring partnerships and distribution agreements to enhance its market presence, ensuring that its products are widely accessible to consumers in various retail channels across the GCC.
The emphasis on sustainability and safety also aligns well with the evolving consumer preferences in the region, making Comotomo a significant player in the breastfeeding accessories landscape.
Key Companies in the GCC Breastfeeding Accessories Market Include
- Spectra Baby USA
- Comotomo
- Itzy Ritzy
- Medela
- Tommee Tippee
- Baby Bliss
- Munchkin
- Ameda
- Nuk
- Burt's Bees Baby
- Belly Bandit
- Lansinoh
- Philips Avent
- Bravado Designs
- Chicco
GCC Breastfeeding Accessories Market Developments
The GCC Breastfeeding Accessories Market has seen notable developments recently, particularly with an increasing focus on maternal and child health which is driving demand for breastfeeding products. Companies such as Medela and Philips Avent are expanding their product lines to include more ergonomic designs and innovative features.
There has been significant growth in the region's market valuation due to heightened awareness around breastfeeding benefits and the rising number of working mothers. In terms of mergers and acquisitions, reports of Medela expanding its regional influence through potential collaborations with local distributors have emerged as of August 2023.
The market benefits from supportive government initiatives encouraging breastfeeding, which foster a conducive environment for companies like Spectra Baby USA and Itzy Ritzy. Recent updates from July 2023 indicate that firms such as Lansinoh are ramping up production capacities to meet the burgeoning demand.
Overall, the GCC market is responding dynamically to consumer preferences, highlighting a surge in investment in breastfeeding accessories as companies adapt their strategies to align with regional trends and healthcare directives.
GCC Breastfeeding Accessories Market Segmentation Insights
Breastfeeding Accessories Market Product Outlook
- Breast Pumps
- Breast Milk Bottles
- Nipple Care Products
- Breast Shells
- Breast Feeding Pillow
- Cleaning Products
Breastfeeding Accessories Market End-User Outlook
- Hospitals & Clinics
- Personal
Report Attribute/Metric Source: |
Details |
MARKET SIZE 2018 |
74.0(USD Million) |
MARKET SIZE 2024 |
78.5(USD Million) |
MARKET SIZE 2035 |
195.0(USD Million) |
COMPOUND ANNUAL GROWTH RATE (CAGR) |
8.624% (2025 - 2035) |
REPORT COVERAGE |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
BASE YEAR |
2024 |
MARKET FORECAST PERIOD |
2025 - 2035 |
HISTORICAL DATA |
2019 - 2024 |
MARKET FORECAST UNITS |
USD Million |
KEY COMPANIES PROFILED |
Spectra Baby USA, Comotomo, Itzy Ritzy, Medela, Tommee Tippee, Baby Bliss, Munchkin, Ameda, Nuk, Burt's Bees Baby, Belly Bandit, Lansinoh, Philips Avent, Bravado Designs, Chicco |
SEGMENTS COVERED |
Product, End-User |
KEY MARKET OPPORTUNITIES |
Growing awareness of breastfeeding benefits, Increased demand for eco-friendly products, Rising working mothers' support services, Expansion of online retail channels, Innovative breastfeeding technology solutions |
KEY MARKET DYNAMICS |
growing awareness of breastfeeding benefits, increasing disposable income, rise in number of working mothers, expansion of e-commerce platforms, government support and initiatives |
COUNTRIES COVERED |
GCC |
Frequently Asked Questions (FAQ) :
The expected market size of the GCC Breastfeeding Accessories Market in 2024 is 78.5 million USD.
The projected market value of the GCC Breastfeeding Accessories Market by 2035 is 195.0 million USD.
The expected CAGR for the GCC Breastfeeding Accessories Market from 2025 to 2035 is 8.624 percent.
The Breast Pumps segment is expected to hold the largest market share, valued at 20.0 million USD in 2024.
The market size of Breast Milk Bottles in 2024 is projected to be 18.5 million USD.
Major players in the GCC Breastfeeding Accessories Market include Spectra Baby USA, Medela, Tommee Tippee, and Philips Avent.
The Nipple Care Products segment is expected to be valued at 37.0 million USD by 2035.
Growing awareness about breastfeeding benefits and increasing disposable incomes are the key growth drivers for the market.
The expected market value for Breast Feeding Pillows by 2035 is 38.0 million USD.
Challenges in the market include competition from alternative feeding options and variations in consumer preferences.