1 EXECUTIVE SUMMARY
1.1 MARKET ATTRACTIVENESS ANALYSIS 16
1.1.1 GLOBAL FUNCTIONAL TEA MARKET, BY TYPE, 2022 17
1.1.2 GLOBAL FUNCTIONAL TEA MARKET, BY FORM, 2022 18
1.1.3 GLOBAL FUNCTIONAL TEA MARKET, BY FUNCTION 19
1.1.4 GLOBAL FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL 20
1.1.5 GLOBAL FUNCTIONAL TEA MARKET, BY REGION 21
2 MARKET INTRODUCTION
2.1 DEFINITION 22
2.2 SCOPE OF THE STUDY 22
2.3 RESEARCH OBJECTIVE 22
2.4 MARKET STRUCTURE 22
2.5 KEY BUYING CRITERIA 23
3 RESEARCH METHODOLOGY
3.1 RESEARCH PROCESS 24
3.2 PRIMARY RESEARCH 25
3.3 SECONDARY RESEARCH 26
3.4 MARKET SIZE ESTIMATION 26
3.5 FORECAST MODEL 28
3.6 LIST OF ASSUMPTIONS & LIMITATIONS 29
4 MARKET INSIGHTS
5 MARKET DYNAMICS
5.1 INTRODUCTION 32
5.2 DRIVERS 33
5.2.1 HIGH DEMAND FOR FUNCTIONAL BEVERAGES 33
5.2.2 LAUNCH OF INNOVATIVE FLAVORS 33
5.2.3 DRIVERS IMPACT ANALYSIS 34
5.3 RESTRAINT 34
5.3.1 CLIMATE CHANGE 34
5.3.2 HIGH COSTS 34
5.3.3 RESTRAINTS IMPACT ANALYSIS 35
5.4 OPPORTUNITY 35
5.4.1 RISING DEMAND FOR ORGANIC PRODUCTS 35
5.5 CHALLENGE 36
5.5.1 LIMITED NATURAL RESOURCES 36
6 MARKET FACTOR ANALYSIS
6.1 VALUE CHAIN ANALYSIS 38
6.1.1 RAW MATERIAL PROCUREMENT 39
6.1.2 PROCESSING 39
6.1.3 PACKAGING 39
6.2 SUPPLY CHAIN ANALYSIS 40
6.3 PORTER’S FIVE FORCES MODEL 41
6.3.1 THREAT OF NEW ENTRANTS 41
6.3.2 BARGAINING POWER OF SUPPLIERS 42
6.3.3 THREAT OF SUBSTITUTES 42
6.3.4 BARGAINING POWER OF BUYERS 42
6.3.5 INTENSITY OF RIVALRY 42
6.4 IMPACT OF COVID-19 OUTBREAK ON THE GLOBAL FUNCTIONAL TEA MARKET 43
7 GLOBAL FUNCTIONAL TEA MARKET, BY TYPE
7.1 OVERVIEW 44
7.1.1 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY TYPE, 2023–2032 45
7.2 GREEN TEA 45
7.2.1 GREEN TEA: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 45
7.3 HERBAL TEA 46
7.3.1 HERBAL TEA: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 46
7.4 OTHERS 46
7.4.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 46
8 GLOBAL FUNCTIONAL TEA MARKET, BY FORM
8.1 OVERVIEW 48
8.1.1 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY FORM, 2023–2032 49
8.2 LOOSE LEAVES 49
8.2.1 LOOSE LEAVES: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 49
8.3 BAGS 49
8.3.1 BAGS: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 50
8.4 POWDER 50
8.4.1 POWDER: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 50
9 GLOBAL FUNCTIONAL TEA MARKET, BY FUNCTION
9.1 OVERVIEW 51
9.1.1 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY FUNCTION, 2023–2032 52
9.2 IMMUNITY 52
9.2.1 IMMUNITY: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 52
9.3 DETOX 53
9.3.1 DETOX: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 53
9.4 WEIGHT LOSS 53
9.4.1 WEIGHT LOSS: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 53
9.5 GUT & DIGESTIVE HEALTH 54
9.5.1 GUT & DIGESTIVE HEALTH: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 54
9.6 MULTIFUNCTIONAL 54
9.6.1 MULTIFUNCTIONAL: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 55
9.7 OTHERS 55
9.7.1 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 55
10 GLOBAL FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL
10.1 OVERVIEW 56
10.1.1 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2023–2032 57
10.2 STORE-BASED 57
10.2.1 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 57
10.3 NON-STORE-BASED 58
10.3.1 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 58
11 GLOBAL FUNCTIONAL TEA MARKET, BY REGION
11.1 OVERVIEW 59
11.2 NORTH AMERICA 61
11.2.1 US 63
11.2.2 CANADA 65
11.2.3 MEXICO 67
11.3 EUROPE 69
11.3.1 GERMANY 71
11.3.2 UK 73
11.3.3 FRANCE 75
11.3.4 SPAIN 76
11.3.5 ITALY 78
11.3.6 REST OF EUROPE 80
11.4 ASIA-PACIFIC 82
11.4.1 CHINA 84
11.4.2 INDIA 86
11.4.3 JAPAN 88
11.4.4 AUSTRALIA & NEW ZEALAND 89
11.4.5 REST OF ASIA-PACIFIC 91
11.5 REST OF THE WORLD 93
11.5.1 SOUTH AMERICA 95
11.5.2 MIDDLE EAST 97
11.5.3 AFRICA 99
12 COMPETITIVE LANDSCAPE
12.1 INTRODUCTION 101
12.2 COMPETITIVE BENCHMARKING 102
12.3 KEY DEVELOPMENTS 103
12.3.1 PRODUCT LAUNCH 103
12.3.2 EXPANSION 103
12.3.3 ACQUISITIONS 104
13 COMPANY PROFILES
13.1 TATA GLOBAL BEVERAGES LIMITED 105
13.1.1 COMPANY OVERVIEW 105
13.1.2 FINANCIAL OVERVIEW 106
13.1.3 PRODUCTS OFFERED 106
13.1.4 KEY DEVELOPMENTS 108
13.1.5 SWOT ANALYSIS 109
13.1.6 KEY STRATEGIES 109
13.2 UNILEVER PLC 110
13.2.1 COMPANY OVERVIEW 110
13.2.2 FINANCIAL OVERVIEW 110
13.2.3 PRODUCTS OFFERED 111
13.2.4 KEY DEVELOPMENTS 112
13.2.5 SWOT ANALYSIS 113
13.2.6 KEY STRATEGIES 113
13.3 DILMAH CEYLON TEA COMPANY PLC 114
13.3.1 COMPANY OVERVIEW 114
13.3.2 FINANCIAL OVERVIEW 114
13.3.3 PRODUCTS OFFERED 115
13.3.4 KEY DEVELOPMENTS 116
13.3.5 SWOT ANALYSIS 116
13.3.6 KEY STRATEGIES 117
13.4 THE HAIN CELESTIAL GROUP, INC. 118
13.4.1 COMPANY OVERVIEW 118
13.4.2 FINANCIAL OVERVIEW 119
13.4.3 PRODUCTS OFFERED 119
13.4.4 KEY DEVELOPMENTS 120
13.4.5 SWOT ANALYSIS 120
13.4.6 KEY STRATEGIES 121
13.5 ASSOCIATED BRITISH FOODS PLC 122
13.5.1 COMPANY OVERVIEW 122
13.5.2 FINANCIAL OVERVIEW 122
13.5.3 PRODUCTS OFFERED 123
13.5.4 KEY DEVELOPMENTS 123
13.5.5 SWOT ANALYSIS 124
13.5.6 KEY STRATEGIES 124
13.6 ORGANIC INDIA PVT. LTD 125
13.6.1 COMPANY OVERVIEW 125
13.6.2 FINANCIAL OVERVIEW 125
13.6.3 PRODUCTS OFFERED 125
13.6.4 KEY DEVELOPMENTS 125
13.6.5 KEY STRATEGIES 126
13.7 BARRY'S TEA 127
13.7.1 COMPANY OVERVIEW 127
13.7.2 FINANCIAL OVERVIEW 127
13.7.3 PRODUCTS OFFERED 127
13.7.4 KEY DEVELOPMENTS 128
13.7.5 KEY STRATEGIES 128
13.8 HARNEY & SONS 129
13.8.1 COMPANY OVERVIEW 129
13.8.2 FINANCIAL OVERVIEW 129
13.8.3 PRODUCTS OFFERED 129
13.8.4 KEY DEVELOPMENTS 131
13.8.5 KEY STRATEGIES 131
13.9 NUMI INC. 132
13.9.1 COMPANY OVERVIEW 132
13.9.2 FINANCIAL OVERVIEW 132
13.9.3 PRODUCTS OFFERED 132
13.9.4 KEY DEVELOPMENTS 133
13.9.5 KEY STRATEGIES 133
13.10 GODREJ GROUP 134
13.10.1 COMPANY OVERVIEW 134
13.10.2 FINANCIAL OVERVIEW 134
13.10.3 PRODUCTS OFFERED 135
13.10.4 KEY DEVELOPMENTS 135
13.10.5 KEY STRATEGIES 135
14 REFERENCES
15 LIST OF TABLES
TABLE 1 PRIMARY INTERVIEWS 25
TABLE 2 LIST OF ASSUMPTIONS & LIMITATIONS 29
TABLE 3 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY TYPE, 2023–2032 (USD MILLION) 45
TABLE 4 GREEN TEA: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 45
TABLE 5 HERBAL TEA: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 46
TABLE 6 OTHERS: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 46
TABLE 7 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY FORM, 2023–2032 (USD MILLION) 49
TABLE 8 LOOSE LEAVES: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 49
TABLE 9 BAGS: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 50
TABLE 10 POWDER: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 50
TABLE 11 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY FUNCTION, 2023–2032 (USD MILLION) 52
TABLE 12 IMMUNITY: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 52
TABLE 13 DETOX: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 53
TABLE 14 WEIGHT LOSS: ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 53
TABLE 15 GUT & DIGESTIVE HEALTH: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 54
TABLE 16 MULTIFUNCTIONAL: ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 55
TABLE 17 OTHERS: ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 55
TABLE 18 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 57
TABLE 19 STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 57
TABLE 20 NON-STORE-BASED: MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 58
TABLE 21 GLOBAL FUNCTIONAL TEA MARKET ESTIMATES & FORECAST, BY REGION, 2023–2032 (USD MILLION) 60
TABLE 22 NORTH AMERICA: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2023–2032 (USD MILLION) 61
TABLE 23 NORTH AMERICA: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 62
TABLE 24 NORTH AMERICA: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 62
TABLE 25 NORTH AMERICA: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 62
TABLE 26 NORTH AMERICA: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 63
TABLE 27 US: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 63
TABLE 28 US: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 64
TABLE 29 US: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 64
TABLE 30 US: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 65
TABLE 31 CANADA: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 65
TABLE 32 CANADA: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 65
TABLE 33 CANADA: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 66
TABLE 34 CANADA: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 66
TABLE 35 MEXICO: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 67
TABLE 36 MEXICO: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 67
TABLE 37 MEXICO: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 67
TABLE 38 MEXICO: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 68
TABLE 39 EUROPE: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2023–2032 (USD MILLION) 69
TABLE 40 EUROPE: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 70
TABLE 41 EUROPE: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 70
TABLE 42 EUROPE: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 70
TABLE 43 EUROPE: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 71
TABLE 44 GERMANY: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 71
TABLE 45 GERMANY: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 72
TABLE 46 GERMANY: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 72
TABLE 47 GERMANY: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 73
TABLE 48 UK: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 73
TABLE 49 UK: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 73
TABLE 50 UK: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 74
TABLE 51 UK: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 74
TABLE 52 FRANCE: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 75
TABLE 53 FRANCE: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 75
TABLE 54 FRANCE: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 75
TABLE 55 FRANCE: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 76
TABLE 56 SPAIN: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 76
TABLE 57 SPAIN: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 77
TABLE 58 SPAIN: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 77
TABLE 59 SPAIN: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 78
TABLE 60 ITALY: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 78
TABLE 61 ITALY: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 78
TABLE 62 ITALY: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 79
TABLE 63 ITALY: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 79
TABLE 64 REST OF EUROPE: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 80
TABLE 65 REST OF EUROPE: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 80
TABLE 66 REST OF EUROPE: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 80
TABLE 67 REST OF EUROPE: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 81
TABLE 68 ASIA-PACIFIC: MARKET ESTIMATES & FORECAST, BY COUNTRY, 2023–2032 (USD MILLION) 82
TABLE 69 ASIA-PACIFIC: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 83
TABLE 70 ASIA-PACIFIC: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 83
TABLE 71 ASIA-PACIFIC: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 83
TABLE 72 ASIA-PACIFIC: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 84
TABLE 73 CHINA: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 84
TABLE 74 CHINA: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 85
TABLE 75 CHINA: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 85
TABLE 76 CHINA: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 86
TABLE 77 INDIA: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 86
TABLE 78 INDIA: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 86
TABLE 79 INDIA: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 87
TABLE 80 INDIA: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 87
TABLE 81 JAPAN: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 88
TABLE 82 JAPAN: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 88
TABLE 83 JAPAN: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 88
TABLE 84 JAPAN: FUNCTIONAL TEA MARKET, BY DISTRIBUTION CHANNEL, 2023–2032 (USD MILLION) 89
TABLE 85 AUSTRALIA & NEW ZEALAND: FUNCTIONAL TEA MARKET, BY TYPE, 2023–2032 (USD MILLION) 89
TABLE 86 AUSTRALIA & NEW ZEALAND: FUNCTIONAL TEA MARKET, BY FORM, 2023–2032 (USD MILLION) 90
TABLE 87 AUSTRALIA & NEW ZEALAND: FUNCTIONAL TEA MARKET, BY FUNCTION, 2023–2032 (USD MILLION) 90
