Global Elastography Imaging Market Overview
As per MRFR analysis, the Elastography Imaging Market Size was estimated at 0.86 (USD Billion) in 2023. The Elastography Imaging Market Industry is expected to grow from 0.94(USD Billion) in 2024 to 2.5 (USD Billion) by 2035. The Elastography Imaging Market CAGR (growth rate) is expected to be around 9.3% during the forecast period (2025 - 2035).
Key Elastography Imaging Market Trends Highlighted
The demand for non-invasive diagnostic techniques, particularly in the disciplines of oncology, liver disease, and cardiovascular disorders, is driving significant growth in the Elastography Imaging Market.. The advancement and adoption of elastography imaging technologies across healthcare facilities globally are being driven by the increasing prevalence of chronic diseases and the emphasis on early diagnosis. Additionally, the integration of sophisticated imaging technologies with elastography, such as ultrasound and MRI, improves diagnostic precision, a critical factor in the improvement of overall clinical outcomes. There are significant opportunities to be discovered in the global market, particularly in emerging regions where the healthcare infrastructure is undergoing continuous improvement.
The market participants are in a favorable position to introduce innovative solutions due to the increasing awareness of advanced imaging techniques and the growing investment in healthcare initiatives. Furthermore, the collaboration between healthcare providers and technological firms has the potential to facilitate the development of elastography systems that are both cost-effective and user-friendly, thereby increasing their accessibility.
The trend of incorporating artificial intelligence (AI) into elastography imaging has been on the rise in recent years. AI facilitates the improvement of image analysis, thereby enabling the more precise and efficient interpretation of elastography data. This trend represents a transition to a more efficient workflow in diagnostic imaging, which will enhance patient management.
Additionally, it is anticipated that the ongoing research to improve elastography techniques will expand their applications in a variety of specialties. Consequently, the Elastography Imaging Market is on the brink of further development, propelled by the necessity for improved patient outcomes and technological advancements.

Elastography Imaging Market Drivers
Increasing Prevalence of Liver Diseases
The Elastography Imaging Market Industry is significantly driven by the rising incidence of liver diseases, particularly non-alcoholic fatty liver disease (NAFLD). According to the Global Health Organization, the prevalence of NAFLD has increased over the past decade, affecting approximately 25% of the global population. Such a trend emphasizes the need for reliable non-invasive imaging solutions like elastography, which can precisely assess liver stiffness and fibrosis levels.
Organizations such as the American College of Gastroenterology have recognized elastography as a crucial tool for diagnosing and managing liver conditions, further boosting demand in the Elastography Imaging Market Industry. The adaptation of elastography technologies in clinical settings highlights its significance in addressing the rising burden of liver diseases worldwide.
Technological Advancements in Imaging Techniques
Innovations in elastography imaging technologies are propelling growth in the Elastography Imaging Market Industry. Recent developments in ultrasound elastography and magnetic resonance elastography have enhanced the accuracy and efficiency of liver and breast imaging. Research from established institutions, such as the Radiological Society of North America, indicates that the adoption of these advanced imaging modalities has led to improved patient outcomes by facilitating earlier detection of diseases like cancer and fibrosis.
As healthcare providers increasingly implement state-of-the-art elastography equipment, the market is expected to grow, driven by the demand for cutting-edge diagnostic imaging tools.
Rising Aging Population
The aging population globally is a key driver for the Elastography Imaging Market Industry. According to the United Nations, by 2050, the global population over 60 years will reach 2 billion, with older adults being more susceptible to chronic diseases requiring precise diagnostic imaging. With conditions such as liver disease, diabetes, and cancers prevalent among the older demographic, the demand for non-invasive imaging methods like elastography is expected to surge.
National health services in various regions are investing in elastography technologies to cater to this demographic shift, creating substantial growth opportunities in the market.
Growing Awareness and Adoption of Non-invasive Procedures
There is a noticeable trend towards non-invasive medical procedures, significantly impacting the Elastography Imaging Market Industry. Factors such as patient comfort and reduced recovery times drive this shift. Reports by health institutions assert that 75% of patients prefer non-invasive procedures over traditional biopsies, leading to a broader acceptance of elastography as an alternative diagnostic tool. Organizations like the World Health Organization advocate for minimally invasive diagnostic techniques, contributing to the increasing integration of elastography in clinical practice.
This growing awareness among healthcare providers and patients regarding the benefits of non-invasive diagnostics is expected to facilitate sustained growth in the elastography imaging sector.
Elastography Imaging Market Segment Insights
Elastography Imaging Market Imaging Modality Insights
The Elastography Imaging Market, particularly the Imaging Modality segment, is experiencing notable growth as it caters to the evolving needs of medical diagnostics globally. In 2024, the overall market was valued at 0.94 USD Billion, showcasing the increasing reliance on advanced imaging techniques for assessing tissue elasticity and diagnosing various conditions. The predominant share of this segment is driven by Ultrasound Elastography, which was valued at 0.4 USD Billion in 2024 and demonstrates a significant increase to 1.05 USD Billion by 2035.
This sub-segment is crucial as it offers real-time imaging and is widely adopted due to its non-invasive nature and cost-effectiveness. Magnetic Resonance Elastography follows, with a valuation of 0.3 USD Billion in 2024, and is expected to reach 0.8 USD Billion by 2035. Its importance lies in its ability to provide detailed insights into tissue architecture and mechanical properties, which are essential for monitoring liver disease and oncology. Computed Tomography Elastography, although a smaller segment, valued at 0.24 USD Billion in 2024 and projected to reach 0.65 USD Billion by 2035, offers unique advantages in assessing tissue stiffness in combination with other CT imaging features.
The interplay of these modalities highlights a comprehensive approach to elastography imaging, catering to a wide array of clinical applications, thereby reinforcing the Elastography Imaging Market revenue and its segmentation dynamics. The growth in this market is primarily driven by technological advancements, an increase in the prevalence of chronic diseases, and a growing geriatric population, necessitating effective and efficient diagnostic tools. As these imaging modalities continue to evolve, the Elastography Imaging Market statistics suggest a promising trajectory influenced by ongoing research and development endeavors in the field of medical imaging.
The significance of each imaging modality is underscored by its specific applications and advantages, which are vital for enhancing diagnostic accuracy and patient outcomes globally.

Elastography Imaging Market Application Insights
The Elastography Imaging Market is expected to play a crucial role in the medical imaging landscape, particularly within the Application segment as it grows towards a valuation of 0.94 billion USD in 2024. This segment is subdivided into various applications, primarily focusing on conditions such as Liver Diseases, Breast Cancer, Musculoskeletal Disorders, and Cardiovascular Diseases. Each of these fields presents significant healthcare challenges, making elastography a vital tool for clinicians. For example, hepatologists utilize elastography for accurately assessing liver stiffness, thus facilitating early diagnosis of liver fibrosis and cirrhosis.
In oncology, elastography aids in the evaluation of breast masses, providing critical insights during the treatment process. Musculoskeletal Disorders benefit from elastography as it helps in evaluating soft tissues and joint conditions, enhancing patient management. Moreover, in Cardiovascular Diseases, elastography can provide invaluable information regarding arterial stiffness, correlating with heart health. The growing prevalence of these health issues drives the demand for innovative imaging solutions, positioning elastography as a key player in improving patient outcomes.
The integration of advanced elastography technologies supports the Elastography Imaging Market growth, addressing the healthcare industry's need for efficient diagnostic tools.
Elastography Imaging Market End User Insights
The Elastography Imaging Market is witnessing substantial growth within the End User segment, which encompasses Hospitals, Diagnostic Centers, and Research Institutes. In 2024, the overall market reached a valuation of 0.94 billion USD. Hospitals are crucial players in this space due to their high patient influx and demand for advanced diagnostic imaging solutions, showcasing the significant role they play in utilizing elastography for accurate evaluations of tissue stiffness. Diagnostic Centers further enhance the market landscape as they specialize in a range of imaging services, thereby driving the need for elastography applications in both routine and specialized diagnostics.
Research Institutes contribute to the market's evolution by conducting essential studies that pave the way for innovations in elastography techniques, ultimately leading to improved clinical outcomes. The widespread adoption of elastography imaging across these End Users reflects a growing recognition of its benefits in diagnosis, treatment planning, and monitoring, affirming its importance in the Elastography Imaging Market industry. As the market progresses, the continuous advancements in technology, combined with an increasing prevalence of chronic diseases, are expected to further propel demand in this sector, thus shaping the overall Elastography Imaging Market segmentation.
Elastography Imaging Market Technology Insights
The Elastography Imaging Market is experiencing significant growth, particularly within the Technology segment, where advancements are leading to enhanced diagnostic capabilities. In 2024, the market was valued at 0.94 USD Billion, with a robust expected growth trajectory leading to 2.5 USD Billion by 2035. This growth is driven by an increasing demand for non-invasive diagnostic techniques across various medical fields. Strain Elastography is noteworthy for its ability to quantify tissue stiffness, facilitating the detection of liver diseases and tumors, thus accounting for a substantial portion of the market.
Shear Wave Elastography is gaining prominence due to its superior accuracy and ability to provide real-time imaging, making it indispensable in musculoskeletal applications. Additionally, Transverse Wave Elastography is emerging, showcasing its potential in the assessment of breast lesions, thereby enhancing imaging protocols. The continual evolution of technology and techniques in the Elastography Imaging Market is vital in improving patient outcomes and enhancing clinical decisions. With innovative applications and robust adoption rates, the market is poised for sustained growth driven by advancing medical technology and increasing healthcare investments globally.
Elastography Imaging Market Regional Insights
The Elastography Imaging Market is expanding steadily, with the overall market reached a valuation of 0.94 USD Billion in 2024. North America holds a significant share, valued at 0.4 USD Billion in 2024 and projected to grow to 1.05 USD Billion by 2035, mainly due to advanced healthcare infrastructure and high adoption of innovative technologies. Europe follows with a valuation of 0.25 USD Billion in 2024 and is expected to reach 0.65 USD Billion by 2035, reflecting a strong emphasis on research and development activities in the medical imaging field.
Meanwhile, the Asia Pacific region is also gaining traction with a valuation of 0.2 USD Billion in 2024, projected to grow to 0.5 USD Billion by 2035, driven by increasing healthcare investments and rising awareness of elastography's diagnostic capabilities. In South America, the market value stands at 0.05 USD Billion in 2024, with growth anticipated to 0.15 USD Billion by 2035, highlighting a growing demand for non-invasive imaging techniques. Lastly, the Middle East and Africa exhibit a smaller market share, with a valuation of 0.04 USD Billion in 2024, projected to expand to 0.15 USD Billion by 2035, as these regions are gradually embracing advanced medical technologies.
The diverse regional dynamics and market growth highlight the substantial potential within the Elastography Imaging Market, influenced by technological advancements and increasing applications across various healthcare sectors.

Elastography Imaging Market Key Players and Competitive Insights
The Elastography Imaging Market is characterized by a dynamic landscape driven by advancements in imaging technology, increasing demand for non-invasive diagnostic methods, and a growing emphasis on efficient healthcare delivery. This market has garnered significant attention due to its role in enhancing the diagnosis and monitoring of various medical conditions, particularly those related to the liver and musculoskeletal issues. Competitive insights into this sector reveal a mix of established players and innovative newcomers, all striving to leverage cutting-edge technology and strategic partnerships to secure their positions. As the market evolves, players are focusing on expanding their product offerings, enhancing interoperability, and improving user experience to meet the diverse needs of healthcare providers worldwide.
Samsung Medison has made a significant impact in the Elastography Imaging Market with its robust portfolio of ultrasound solutions that integrate elastography applications. The company's strength lies in its commitment to research and development, ensuring that its imaging technologies remain at the forefront of innovation. With a strong emphasis on improving healthcare outcomes through advanced diagnostic capabilities, Samsung Medison has established a broad market presence across various regions. The company prioritizes user-friendly interfaces and customizable features in its products, enhancing the experience for healthcare professionals. As a result, Samsung Medison continues to maintain a competitive advantage by providing reliable and effective solutions that address the evolving needs of the healthcare industry.
Bracco Imaging plays a crucial role in the Elastography Imaging Market, known for its expertise in contrast media and advanced imaging solutions. The company offers a suite of diagnostic imaging products, including elastography modalities, that are essential for enhancing diagnostic accuracy. Bracco Imaging's strengths lie in its strong market presence, built on a foundation of high-quality products and a commitment to innovation. The organization has strategically pursued mergers and acquisitions to bolster its capabilities and expand its global footprint. By continually investing in research and development, Bracco Imaging is able to introduce cutting-edge technologies, which place it in a favorable position within the competitive landscape. Through its dedication to improving patient outcomes and collaboration with healthcare professionals, the company solidifies its role as a key competitor in the elastography imaging sector.
Key Companies in the Elastography Imaging Market Include:
- Samsung Medison
- Bracco Imaging
- Hitachi
- Esaote
- Fujifilm
- Mindray
- Acuson
- GE Healthcare
- Canon Medical Systems
- Siemens Healthineers
- Hologic
- Terason
- Philips
- Voluson
- SuperSonic Imagine
Elastography Imaging Market Industry Developments
The Elastography Imaging Market has seen significant developments recently, particularly with advancements in ultrasound technologies from companies such as Samsung Medison and Siemens Healthineers.
In September 2023, GE HealthCare did indeed enhance its ultrasound portfolio's elastography capabilities. The company illustrated improvements to its LOGIQ E10 and Venue Go systems, which incorporate sophisticated 2D shear wave and strain elastography technologies to facilitate liver, breast, and musculoskeletal evaluations. GE HealthCare's commitment to improving the accuracy of disease detection through the use of non-invasive imaging modalities is reflected in these updates.
Through the implementation of the DeepInsight AI engine in its ARIETTA ultrasound systems, Fujifilm has maintained its commitment to enhancing its elastography capabilities. Although AI-driven elastography enhancements were not explicitly announced in September 2023, the company did emphasize them at medical imaging conferences in late 2023, such as RSNA and ECR. Particularly for the quantification of thyroid rigidity and the staging of liver fibrosis, these enhancements are comprised of image optimization algorithms.
Esaote unveiled new features in its MyLab X9 and MyLab Sigma ultrasound platforms in July 2023. These features were designed to improve real-time elastography for liver and musculoskeletal applications. With an emphasis on high-demand applications such as liver fibrosis staging, Esaote has developed compact, AI-powered ultrasound systems that are designed for hospital and ambulatory use.
Elastography Imaging Market Segmentation Insights
Elastography Imaging Market Imaging Modality Outlook
- Ultrasound Elastography
- Magnetic Resonance Elastography
- Computed Tomography Elastography
Elastography Imaging Market Application Outlook
- Liver Diseases
- Breast Cancer
- Musculoskeletal Disorders
- Cardiovascular Diseases
Elastography Imaging Market End User Outlook
- Hospitals
- Diagnostic Centers
- Research Institutes
Elastography Imaging Market Technology Outlook
- Strain Elastography
- shear Wave Elastography
- Transverse Wave Elastography
Elastography Imaging Market Regional Outlook
- North America
- Europe
- South America
- Asia Pacific
- Middle East and Africa
Report Attribute/Metric
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Details
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Market Size 2023
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0.86 (USD Billion)
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Market Size 2024
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0.94 (USD Billion)
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Market Size 2035
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2.5 (USD Billion)
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Compound Annual Growth Rate (CAGR)
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9.3% (2025 - 2035)
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Report Coverage
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Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
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Base Year
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2024
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Market Forecast Period
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2025 - 2035
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Historical Data
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2019 - 2024
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Market Forecast Units
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USD Billion
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Key Companies Profiled
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Samsung Medison, Bracco Imaging, Hitachi, Esaote, Fujifilm, Mindray, Acuson, GE Healthcare, Canon Medical Systems, Siemens Healthineers, Hologic, Terason, Philips, Voluson, SuperSonic Imagine
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Segments Covered
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Imaging Modality, Application, End User, Technology, Regional
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Key Market Opportunities
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Rising demand for non-invasive diagnostics, Expanding applications in liver disease, Advancements in imaging technology, Increasing prevalence of chronic diseases, Growth in point-of-care testing.
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Key Market Dynamics
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rising prevalence of chronic diseases, technological advancements in imaging, increasing demand for non-invasive diagnostics, growing aging population, expanding applications in oncology
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Countries Covered
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North America, Europe, APAC, South America, MEA
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Elastography Imaging Market Highlights:
Frequently Asked Questions (FAQ) :
The Elastography Imaging Market was valued at 0.94 billion USD in 2024.
By 2035, the Elastography Imaging Market is expected to reach a valuation of 2.5 billion USD.
The market is anticipated to grow at a CAGR of 9.3% from 2025 to 2035.
North America is expected to dominate the market, reaching a valuation of 1.05 billion USD by 2035.
The market for Magnetic Resonance Elastography is projected to reach 0.8 billion USD by 2035.
Major players include Samsung Medison, Bracco Imaging, Hitachi, Esaote, and GE Healthcare, among others.
The Ultrasound Elastography segment was valued at 0.4 billion USD in 2024.
The market for Computed Tomography Elastography is projected to grow to 0.65 billion USD by 2035.
Challenges may include technological advancements and competition among major players.
Key growth drivers include increasing demand for non-invasive diagnostic procedures and advancements in imaging technology.