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Digital Business Card Market Research Report Information By Type (Individual User, Business User, and Enterprise User), By Platform (iOS, Android, and Web), By Pricing (Monthly, Yearly, and One Time), By Application (Business Owners, Sales Entrepreneurs, Marketing Agencies, Events and Travels, Software & IT, Education and Training, Finance & Realtors, Health & Beauty, Consultants, and Others) and By Region (North America, Europe, Asia-Pacific, and Rest of the World) –Market Forecast Till 2032.

ID: MRFR/ICT/9212-CR | 99 Pages | Author: Aarti Dhapte| June 2023

Digital Business Card Market Overview

The Digital Business Card market size is projected to grow from USD 181.46 billion in 2024 to USD 389.3 billion by 2032, exhibiting a compound annual growth rate (CAGR) of 10.01% during the forecast period (2024 - 2032). Additionally, the market size for Digital Business Card was valued at USD 164.95 billion in 2023. 

Environmental sustainability, convenience and accessibility, cost-effectiveness, enhanced functionality, mobile technology and connectivity, integration with CRM systems, professional branding and customization, are the key market drivers enhancing the market growth.

Figure 1: Digital Business Card Market Size, 2023-2032 (USD Billion)

Digital Business Card Market Overview1

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Digital Business Card Market Trends

Mobile technology and connectivity is driving the market growth

The development and acceptance of digital business cards has been greatly aided by mobile technology and connection. The growing use of smartphones and the development of mobile applications have revolutionized the way we trade information, including contact information, and interact. With billions of people owning and depending on cellphones for a variety of functions globally, they have become a ubiquitous part of our daily lives. Due to the widespread usage of smartphones, there is a sizable user base that is able to quickly accept and deploy digital business card solutions. Smartphones are the best devices for storing, accessing, and distributing digital business cards due to their portability and simplicity.

Instant access to digital business cards is made possible by mobile technology from any location and at any time. Digital cards can be saved by users on their smartphones, making them constantly accessible for sharing. Users can quickly trade their digital business cards via email, chat apps, or even by merely bumping their phones against one another. The constraints of physical cards are eliminated, and networking options are improved by the speed and simplicity of exchange. In order to exchange information quickly and effectively online, QR codes have grown in popularity. Platforms for digital business cards frequently use QR codes as a sharing mechanism. Users can create QR codes from their digital cards, and recipients can use smartphones to quickly save the contact information by scanning the codes. The exchange procedure is made simpler and manual data entry is no longer necessary due to this seamless integration.

Improved Connection for numerous connectivity options offered by mobile technology allow users to connect and distribute digital business cards across numerous platforms and channels. Digital cards can be shared by users via email, messaging services, social media sites, and even directly from within particular business networking programs. This extensive connectivity improves networking opportunities and makes it simple for professionals to interact. Cloud storage services may be seamlessly integrated with mobile technology. Users may safely keep and access their business cards from a variety of devices thanks to the cloud-based storage options provided by many digital business card platforms. Users' digital cards may be accessed across several smartphones, tablets, or even desktops thanks to this synchronizing feature, making their contact information accessible regardless of the device they use. Thus, driving the Digital Business Card Market revenue.

Digital Business Card Market Segment Insights

Digital Business Card Type Insights

The Digital Business Card Market segmentation, based on type includes individual user, business user, and enterprise user. The enterprise user segment dominated the market in 2022. Business users frequently have large networks and need effective ways to share and manage contact information. In place of physical cards and manual data entry, digital business cards offer a practical and contemporary option.

Digital Business Card Platform Insights

The Digital Business Card Market segmentation, based on Platform, includes iOS, android, and web. The android segment dominated the market in 2022. Android has a larger user base globally compared to iOS. Android devices are used by a significant portion of the population, including both individuals and businesses. The wider reach of Android devices provides a larger potential market for digital business card platforms targeting a diverse range of users.

Figure 2: Digital Business Card Market, by Platform, 2022 & 2032 (USD Billion)

Digital Business Card Market, by Platform, 2022 & 2032

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Digital Business Card Pricing Insights

The Digital Business Card Market segmentation, based on pricing, includes monthly, yearly, and one time. The yearly segment dominated the market in 2022 and is projected to be the fast-growing segment during the 2023-2032. Annual price packages frequently include with extra features or premium services that are not included in lower-tier packages. Advanced customization possibilities, improved analytics, connectivity with CRM systems, or priority customer support are a few examples of value-added services.

Digital Business Card Application Insights

The Digital Business Card Market segmentation, based on application, includes business owners, sales entrepreneurs, marketing agencies, events and travels, software & IT, education and training, finance & realtors, health & beauty, consultants, and others. The business owners segment generated the most income in 2022. The organizational skills of digital business cards are advantageous to business owners. They can effectively manage and organize their contacts, making it simpler to track interactions, follow up with leads, and keep a database of significant relationships.

Digital Business Card Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North America Digital Business Card Market dominated this market in 2022 (45.80%). Due to the region's expanding business and trade operations, the market for digital business cards is predicted to rise quickly in the next years. Building a good company presence using business cards has therefore become popular. Further, the U.S. Digital Business Card Market held the largest market share, and the Canada Digital Business Card Market was the fastest growing market in the North America region.

Further, the major countries studied in the market report are The U.S., Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 3: Digital Business Card Market Share By Region 2022 (Usd Billion)


Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe Digital Business Card Market accounts for the second-largest market share. A significant number of tech conferences for startups are also held in the area. These gatherings offer them useful forums for learning, idea sharing, and forming alliances with various companies. Further, the German Digital Business Card Market held the largest market share, and the UK Digital Business Card Market was the fastest growing market in the European region

The Asia-Pacific Digital Business Card Market is expected to grow at the fastest CAGR from 2023 to 2032. Rapid technological improvements have made it possible for customers' expectations to change while also giving businesses access to digital tools for providing cutting-edge services. Moreover, China’s Digital Business Card Market held the largest market share, and the Indian Digital Business Card Market was the fastest growing market in the Asia-Pacific region.

Digital Business Card Key Market Players & Competitive Insights

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Digital Business Card Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Digital Business Card industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the Digital Business Card industry to benefit clients and increase the market sector. In recent years, the Digital Business Card industry has offered some of the most significant advantages to medicine. Major players in the Digital Business Card Market, including Haystack, Inigo, Switchit, Adobe, Camcard, HiHello Inc., L-Card, Techno Infonet, Popl, SnapDat TM Networks, Inc., Com, Knowee, Lulu System, Inc., VistinKard and others, are attempting to increase market demand by investing in research and development operations.

Software for digital marketing, multimedia, and creative is offered by ADOBE Inc (Adobe). To create, manage, deliver, measure, optimize, engage with, and transact with compelling content and experiences spanning devices, personal computers, and media, its products and services are used by creative professionals, knowledge workers, students, marketers, application developers, consumers, and businesses. The business uses its own sales team and regional field offices to advertise its goods and services to business clients. Distributors, mobile app shops, hardware bundle buyers, systems integrators, independent software vendors, value-added resellers, software developers, retailers, and original equipment manufacturers (OEMs) are only some of the channels via which it sells its goods. The Americas, Europe, the Middle East and Africa, and Asia-Pacific are all where it conducts business. The headquarters of Adobe are in San Jose, California, in the US.

L-Card is a business that offers both people and companies a digital business card solution. Using a smartphone app or a web platform, users of L-Card can design, share, and maintain their digital business cards. Along with these capabilities, L-Card also provides NFC cards, a paper card reader, and email signatures with a QR code, calendar integration, video sharing, and analytics.

Key Companies in the Digital Business Card Market include

Digital Business Card Industry Developments

October 2022: Scard created a digital business card that could be physically generated, such as with NFC-qualified stickers, or digitally printed. Users can share their cards with acquaintances using a URL or QR code thanks to this Singapore-based start-up. Additionally, it serves as a virtual card that links users and enables them to share and communicate on the selected channel.

July 2022: In order to offer small and medium businesses digital options, Adobe collaborated with Mastercard, Meta, and Etsy. It will grant access to Adobe Document Cloud and Adobe Creative Cloud for small and medium-sized enterprises.

Digital Business Card Market Segmentation

Digital Business Card Type Outlook

  • Individual User

  • Business User

  • Enterprise User

Digital Business Card Platform Outlook

  • iOS

  • Android

  • Web

Digital Business Card Pricing Outlook

  • Monthly

  • Yearly

  • One Time

Digital Business Card Application Outlook

  • Business Owners

  • Sales Entrepreneurs

  • Marketing Agencies

  • Events and Travels

  • Software & IT

  • Education and Training

  • Finance & Realtors

  • Health & Beauty

  • Consultants

  • Others

Digital Business Card Regional Outlook

  • North America

    • US

    • Canada

  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe

  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific

  • Rest of the World

    • Middle East

    • Africa

    • Latin America

Report Attribute/Metric Details
Market Size 2023 USD 164.95 Billion
Market Size 2024 USD 181.46 Billion
Market Size 2032 USD 389.3 Billion
Compound Annual Growth Rate (CAGR) 10.01% (2024-2032)
Base Year 2023
Market Forecast Period 2024-2032
Historical Data 2018- 2022
Market Forecast Units Value (USD Billion)
Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
Segments Covered Type , Platform , Pricing , Application, and Region
Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
Countries Covered The U.S., Canada, German, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
Key Companies Profiled Haystack, Inigo, Switchit, Adobe, Camcard, HiHello Inc., L-Card, Techno Infonet, Popl, SnapDat TM Networks, Inc., Com, Knowee, Lulu System, Inc., VistinKard
Key Market Opportunities The number of small and medium-sized businesses is growing, and emerging economies are rapidly going digital.
Key Market Dynamics Growing Importance of Sustainability Among Businesses And Consumers Due To Growing Smartphone Users

Frequently Asked Questions (FAQ) :

The Digital Business Card Market size was valued at USD 164.95 Billion in 2023.

The market is projected to grow at a CAGR of 10.01% during the forecast period, 2024-2032.

North America had the largest share in the market

The key players in the market are Haystack, Inigo, Switchit, Adobe, Camcard, HiHello Inc., L-Card, Techno Infonet, Popl, SnapDat TM Networks, Inc., Com, Knowee, Lulu System, Inc., VistinKard.

The Enterprise User category dominated the market in 2022.

The Business Owners had the largest share in the market.

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