info@marketresearchfuture.com   📞  +1 (855) 661-4441(US)   📞  +44 1720 412 167(UK)
Certified Global Research Member
Isomar fd.webp Wcrc 57.webp
Key Questions Answered
  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
Why Choose Market Research Future?
  • Vigorous research methodologies for specific market.
  • Knowledge partners across the globe
  • Large network of partner consultants.
  • Ever-increasing/ Escalating data base with quarterly monitoring of various markets
  • Trusted by fortune 500 companies/startups/ universities/organizations
  • Large database of 5000+ markets reports.
  • Effective and prompt pre- and post-sales support.

Data Broker Companies

In an age where data is hailed as the new currency, the Data Broker market plays a crucial role in aggregating, analyzing, and selling data to businesses seeking valuable insights. As organizations strive to make data-driven decisions, data brokers facilitate the exchange of information, catering to diverse industries such as marketing, finance, and healthcare. However, concerns around privacy and ethical data usage pose challenges that the market must navigate in its quest for continued growth.

Data Broker Companies

 


Competitive Landscape of the Data Broker Market


The data broker market, encompassing companies that collect, aggregate, and sell personal and non-personal information, is surging with growth and complexity. Understanding the competitive landscape in this dynamic space is crucial for both established players and new entrants. This comprehensive overview delves into the key players, strategies, market share analysis factors, rising stars, and investment trends shaping the present and future of data brokerage.


Key Players:




  • Acxiom




  • Experian




  • Equifax




  • CoreLogic




  • TransUnion




  • Oracle




  • Lifelock




  • H.I.G. Capital




  • PeekYou




  • TowerData




  • Alibaba




  • Bloomberg




  • Datasift




  • FICO




  • RELAX




  • Thomson Reuters




  • Wolters Kluver




  • Ignite Technologies




  • HG Data




  • IBM




  • Morningstar




  • Qlik




  • IHS Markit




Factors for Market Share Analysis:



  • Data Variety & Breadth: The comprehensiveness and diversity of data offerings hold significant weight. Players with access to unique data sources like public records, purchase transactions, or offline behavior gain an edge.

  • Data Quality & Accuracy: Ensuring data accuracy and freshness is paramount. Reliable data lineage and robust data governance practices play a vital role in attracting and retaining trust from clients.

  • Analytics & Targeting Capabilities: The ability to segment audiences, develop granular targeting models, and predict consumer behavior using sophisticated analytics tools is crucial for delivering optimal campaign results.

  • Privacy Compliance & Transparency: Navigating the evolving landscape of data privacy regulations and implementing robust data security measures are essential for building trust and staying compliant.

  • Technology & Innovation: Investment in cutting-edge technologies like artificial intelligence, machine learning, and data clean-room solutions facilitates efficient data processing, enhances targeting accuracy, and unlocks new data monetization opportunities.


New & Emerging Companies:



  • Data Clean Rooms: Companies like Scio and Truffle offer secure environments for data collaboration without revealing raw data, addressing privacy concerns and facilitating data sharing partnerships.

  • Alternative Data Providers: Providers like Quandl and Enigma are aggregating unique data sources like weather patterns, satellite imagery, or economic indicators, opening up new avenues for data-driven insights.

  • Blockchain-based Solutions: Startups like Ocean Protocol and Brave are leveraging blockchain technology to create secure and transparent data marketplaces, empowering individuals to control their data and monetize it directly.


Current Company Investment Trends:



  • AI & Machine Learning: Investments in AI-powered data analysis, predictive modeling, and personalized marketing campaigns are on the rise as companies seek to unlock the full potential of their data assets.

  • Privacy-enhancing Technologies: Investments in data anonymization, differential privacy techniques, and federated learning solutions are increasing as companies seek to navigate privacy regulations and build trust with consumers.

  • Data Partnerships & Acquisitions: Strategic partnerships and acquisitions to expand data offerings, access new data sources, and enter new market segments are becoming increasingly common.

  • Consolidation & Diversification: The market is witnessing consolidation through mergers and acquisitions, while established players are also diversifying their offerings to cater to a wider range of client needs.


Latest Industry News:


Jan 25, 2024: Google Chrome announces plans to launch the FloC API for contextual advertising without individual user tracking, raising concerns among privacy advocates.


Jan 20, 2024: Council and Parliament reach a deadlock on key clauses, delaying implementation of the landmark privacy law.


Jan 18, 2024: Draft law proposes strict data collection and sharing protocols, potentially impacting major data brokers operating in the country.


Leading companies partner with us for data-driven Insights
client_1 client_2 client_3 client_4 client_5 client_6 client_7 client_8 client_9 client_10
Kindly complete the form below to receive a free sample of this Report
Please fill in Business Email for Quick Response

We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

Purchase Option
Single User $ 4,950
Multiuser License $ 5,950
Enterprise User $ 7,250
Compare Licenses
Tailored for You
  • Dedicated Research on any specifics segment or region.
  • Focused Research on specific players in the market.
  • Custom Report based only on your requirements.
  • Flexibility to add or subtract any chapter in the study.
  • Historic data from 2014 and forecasts outlook till 2040.
  • Flexibility of providing data/insights in formats (PDF, PPT, Excel).
  • Provide cross segmentation in applicable scenario/markets.