Cycle Tourism Market Research Report By Duration (Day Trips, Short Breaks (2-3 days), Multi-Day Tours (4+ days)), By Type of Cycling (Road Cycling, Mountain Biking, Leisure Cycling), By Accommodation (Camping, Guesthouses/B&Bs, Hotels), By Group Size (Solo Travel, Small Groups (2-4 people), Large Groups (5+ people)), By Special Interests (Culinary Experiences, History and Culture, Wildlife Viewing) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2032

Global Cycle Tourism Market Overview

The Cycle Tourism Market Size was estimated at 68.43 (USD Billion) in 2022. The Cycle Tourism Industry is expected to grow from 73.48(USD Billion) in 2023 to 139.54 (USD Billion) by 2032. The Cycle Tourism Market CAGR (growth rate) is expected to be around 7.38% during the forecast period (2024 - 2032).

Key Cycle Tourism Market Trends Highlighted

The cycle tourism market is poised for significant expansion, driven by growing health consciousness, environmental concerns, and the rise of adventure tourism. Governments worldwide are investing in cycling infrastructure and promoting bike-friendly initiatives to encourage cycling for both recreation and commuting. The growing popularity of e-bikes is also opening up the market to a wider range of riders, including those with limited fitness levels.

Opportunities abound in the cycle tourism market, including the development of innovative bike-sharing programs, the creation of themed cycling routes, and the integration of cycling into broader tourism packages. The market is also ripe for the development of new technologies and services, such as bike-tracking apps, GPS route planners, and online booking platforms.Recent trends in the cycle tourism market include the growing popularity of self-guided tours, the emergence of bikepacking and gravel riding, and the increasing demand for cycling experiences that combine cultural immersion with physical activity. Tour operators are responding to these trends by offering more tailored and immersive cycling experiences, often in partnership with local businesses and communities.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Cycle Tourism Market Drivers

Rising Popularity of Cycling as a Leisure Activity

The major driver of the cycle tourism market is the increasing popularity of cycling as a leisure activity. More and more people are discovering the fun and excitement of cycling as a way to stay fit, explore their surroundings, and get in touch with nature. This trend is expected to continue in the forthcoming years as an increasing number of people get to know about the benefits of cycling. As a result, the Cycle Tourism Market Industry is predicted to increase from USD 73.48 billion in 2023 to USD 139.54 billion by 2032, growing at a CAGR of 7.38% during the period of forecasting.Besides, the rising popularity of e-bikes is another factor fueling the growth of the market. Electric bikes are gaining popularity as they make cycling more accessible to people of all ages and fitness levels. The increasing popularity of cycling as a leisure activity is generating a high demand for cycle tourism services, including tours, rentals, and accommodation. This is fueling the growth of the cycle tourism market.

Increasing Awareness of the Environmental Benefits of Cycling

Another driver of the cycle tourism market is the growing awareness among people regarding the merits of cycling from an environmental perspective. Cycling is an eco-friendly mode of transport, as it does not emit any by-products. This is also a driver behind the Cycle Tourism Market Industry: growing environmental concerns among people, governments, and companies leading to sustainable behavior, reducing carbon footprints and protecting the environment. Hence, governments and cycle tourism-promoting companies and bodies are encouraging cycling tourism.

Government Initiatives to Promote Cycling

The cycle tourism industry also benefits from government initiatives to encourage cycling. This is because increasing numbers of local administrations around the world are investing in cycling infrastructure. For instance, they are providing bike lanes and creating bike-sharing programs. This serves the purpose of making cycling a more convenient and accessible leisure activity for people of all ages and fitness levels. Furthermore, the government recognizes that cycle tourism is good for the economy and the environment, and so is taking several steps to encourage it. Subsidy schemes and the building of new paths, as well as such things as cycling festivals, all serve to facilitate cycle tourism.

Cycle Tourism Market Segment Insights

Cycle Tourism Market Duration Insights 

The cycle tourism market is segmented by duration of trips as day trips, short breaks (2–3 days), and multi-day tours 4+ days, with day trips accounting for a major share of the market, followed by short breaks and multi-day tours. Day trips are the most preferred activity because of their affordable prices and the large degree of flexibility they offer, making them a suitable option for individuals and families to take on a short vacation. Short breaks, in the meantime, are seen as a less common variant: they encompass a larger degree of involvement in a trip, offering travelers a chance to discover a destination extensively.Multi-day tours are generally a concern of relatively few adventure enthusiasts appreciating long cycling trips and in-depth cultural exploration of destination countries. The cycle tourism market’s revenue is estimated to reach USD 87.34 billion in 2024, growing at a CAGR of 7.6% between 2023 and 2032. The major factor driving the market’s growth is people’s growing awareness of the importance of a healthy lifestyle and regular physical activities as well as the increasing proliferation of cycling as a leisure time activity. Another important factor contributing to the market’s growth is the increasing prevalence of adventure tourism.Moreover, the growing investments of governments across the world in order to generate interest in cycling and develop the necessary infrastructure to foster this interest are contributing to the expansion of the market. In addition to this, the market is experiencing the trend of growing specialization and an increase in the number of customized tours. Tour operators started developing packages in line with the preferences of travelers, which can range from guided tours to self-guided tours.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Cycle Tourism Market Type of Cycling Insights 

The Cycle Tourism Market is divided into three types, including road cycling, mountain biking, and leisure cycling. Road cycling held the largest market size of 34.5% in 2023, while mountain biking was estimated to hold a share of 27.8%. In addition, leisure cycling was the third most popular category, constituting 37.7%. In the future, road cycling is expected to continue dominating the sector, generating a turnover of USD 28.46 billion in 2024. Meanwhile, mountain biking may become the fastest-growing type, reaching a CAGR of 8.1% because of the increasing number of adventure tourists with enthusiasm for cycling.Leisure cycling is also likely to grow with a CAGR of 6.7% due to the trends toward adopting a healthy lifestyle and being fond of leisure travel.

Cycle Tourism Market Accommodation Insights 

The accommodation segment plays a crucial role in the growth of the Cycle Tourism Market, with different types of accommodation catering to the diverse needs of cycle tourists. Camping offers a budget-friendly option for adventure-seekers, allowing them to immerse themselves in nature and enjoy the outdoors.

Guesthouses and B provide a more comfortable and social experience, often offering local insights and a home-away-from-home feel. Hotels cater to the needs of those seeking luxury and convenience, providing a range of amenities and services tailored to the specific requirements of cycle tourists.The Cycle Tourism Market revenue for the accommodation segment is projected to reach USD 20.23 billion by 2024, showcasing the significant contribution of this segment to the overall market growth.

Cycle Tourism Market Group Size Insights

The Cycle Tourism Market segmentation by group size offers valuable insights into the preferences and travel behavior of different types of cyclists. Solo travel accounted for the largest revenue share in 2023 and is expected to maintain its dominance over the forecast period, owing to the growing popularity of independent travel and the increasing number of solo travelers seeking unique and immersive experiences. Small groups (2-4 people) represent a significant and growing segment driven by the desire for shared experiences and social connections.Large groups (5+ people) have a niche market share but offer opportunities for tour operators to cater to corporate team-building events, family vacations, and social groups seeking organized and guided cycling adventures. Understanding these group size segments enables businesses to tailor their offerings, marketing strategies, and infrastructure to meet the specific needs and preferences of each target group, thereby driving growth and optimizing revenue streams in the Cycle Tourism Market.

Cycle Tourism Market Special Interests Insights 

The Special Interests segment of the Cycle Tourism Market is expected to grow significantly in the coming years, with a growing number of tourists seeking unique and immersive experiences while cycling. Culinary Experiences, History and Culture, and Wildlife Viewing are three key special interests that are driving the growth of this segment. Culinary Experiences offer cyclists the opportunity to explore local cuisine and culinary traditions while cycling through different regions. This segment is expected to grow at a CAGR of 8.5% from 2023 to 2032, reaching a market value of USD 18.45 billion by 2032.History and Culture experiences allow cyclists to delve into the historical and cultural heritage of the regions they cycle through. This segment is expected to grow at a CAGR of 9.2% from 2023 to 2032, reaching a market value of USD 22.67 billion by 2032. Wildlife Viewing experiences offer cyclists the opportunity to observe and interact with wildlife in their natural habitats. This segment is expected to grow at a CAGR of 8.8% from 2023 to 2032, reaching a market value of USD 20.34 billion by 2032. Overall, the Special Interests segment is expected to account for a significant share of the Cycle Tourism Market revenue in the coming years, driven by the growing demand for unique and immersive cycling experiences.

Cycle Tourism Market Regional Insights

The regional segmentation of the Cycle Tourism Market provides insights into the market's geographical distribution and growth patterns. North America is expected to hold a significant share of the market in the coming years due to the increasing popularity of cycling as a recreational activity and the presence of well-established cycling infrastructure. Europe is another key region, driven by the growing demand for adventure tourism and the presence of a large number of scenic cycling routes. APAC is expected to witness rapid growth in the cycle tourism market, owing to the rising disposable income and the increasing popularity of cycling among the younger population.South America and MEA are also expected to contribute to the growth of the cycle tourism market, although their share is relatively smaller compared to other regions.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review

Cycle Tourism Market Key Players And Competitive Insights

Major players in the Cycle Tourism Market industry are continuously focusing on developing innovative products and expanding their market reach. Leading Cycle Tourism Market players are adopting various strategies such as acquisitions, partnerships, and joint ventures to strengthen their position in the market. The Cycle Tourism Market is expected to witness significant growth in the coming years, driven by increasing health consciousness, rising disposable income, and the growing popularity of adventure tourism. The competitive landscape of the Cycle Tourism Market is expected to remain fragmented, with a number of small and medium-sized players operating alongside a few large players.Intrepid Travel is a leading Cycle Tourism Market player with a strong focus on sustainable and responsible tourism. The company offers a wide range of cycling tours in destinations around the world. Intrepid Travel has a strong reputation for providing high-quality tours and excellent customer service. The company is also committed to giving back to the communities it visits, and it has a number of initiatives in place to support local businesses and promote cultural exchange.Another key player in the Cycle Tourism Market is Exodus Travel. Exodus Travel offers a wide range of cycling tours in destinations around the world, with a focus on adventure and exploration. The company has a team of experienced tour leaders who are passionate about cycling and sharing their knowledge of the regions they visit. Exodus Travel is also committed to responsible tourism, and it has a number of initiatives in place to minimize its environmental impact and support local communities.

Key Companies in the Cycle Tourism Market Include

• Cycle Adventure Tours


• Trek Travel


• Exodus Travels


• Explore Worldwide


• BikeHike Adventures


• DuVine Cycling Adventure Co.


• REI Adventures


• Backroads


• Contiki


• VBT Bicycling Vacations


• TDA Cycling


• G Adventures


• Intrepid Travel


• Butterfield Robinson

Cycle Tourism Market Industry Developments

The cycle tourism market is projected to reach USD 139.54 billion by 2032, exhibiting a CAGR of 7.38% from 2023 to 2032. Increasing government initiatives to promote cycling as a sustainable mode of transportation and growing awareness of the health benefits associated with cycling are key factors driving market growth. Additionally, advancements in cycle technology, such as the development of electric bikes, are making cycling more accessible and appealing to a wider range of consumers.Recent news developments include the launch of new cycle tourism routes and initiatives by governments and tourism boards worldwide. For instance, in 2023, the European Commission announced plans to invest €20 million in the development of a new EuroVelo cycle route network, connecting 45 countries across Europe. Such initiatives are expected to boost cycle tourism in the coming years.

Cycle Tourism Market Segmentation Insights 

Cycle Tourism Market Duration Outlook

• Day Trips


• Short Breaks (2-3 days)


• Multi-Day Tours (4+ days) 

Cycle Tourism Market Type of Cycling Outlook

• Road Cycling


• Mountain Biking


• Leisure Cycling 

Cycle Tourism Market Accommodation Outlook

• Camping


• Guesthouses/BBs


• Hotels 

Cycle Tourism Market Group Size Outlook

• Solo Travel


• Small Groups (2-4 people)


• Large Groups (5+ people) 

Cycle Tourism Market Special Interests Outlook

• Culinary Experiences


• History and Culture


• Wildlife Viewing 

Cycle Tourism Market Regional Outlook

• North America


• Europe


• South America


• Asia Pacific


• Middle East and Africa