Commercial Milkshakes and Soft Serve Ice-Creams Market Size was valued at USD 43,452.86 Million in 2024. The Global Commercial Milkshakes and Soft Serve Ice-Creams industry is projected to grow from USD 46,361.57 Million in 2025 to USD 86,559.59 Million by 2035, exhibiting a compound annual growth rate (CAGR) of 6.68% during the forecast period (2025 - 2035).
Growing Consumer Demand for Convenient and Tasty Beverages and Busy Lifestyles Drive the Need for Quick, On-the-Go Drinks and Increasing Popularity of Plant-Based and Organic Products is driving the Global Commercial Milkshakes and Soft Serve Ice-Creams Market.
As per Analyst at MRFR The global market for milkshakes is growing, mainly driven by the demand for portable, on-the-go products as people have busy lifestyles. Consumers are increasingly looking for convenient solutions that are designed to fit around their hectic schedules, finding a balance between their work, family, and personal responsibilities”
Source: Secondary Research, Primary Research, MRFR Database, and Analyst Review
Commercial Milkshakes and Soft Serve Ice-Creams Market Trends
EXPANSION OF RESTAURANTS AND FAST-FOOD CHAINS
The Commercial Milkshakes and Soft Serve Ice-Creams Market is experiencing substantial growth opportunities as a result of the proliferation of fast-food chains and restaurants. Milkshakes are becoming a standard menu item in numerous establishments as the fast-food industry continues to thrive in the future years. Milkshakes are a favoured choice among consumers seeking a refreshing delight, particularly during the warmer months, due to their indulgent nature and versatility. Milkshakes are being progressively integrated into the menus of fast-food chains in order to improve the customer experience and increase sales.
Another thrilling development in this sector is the proliferation of specialty and gourmet milkshakes. Numerous eateries and restaurants are currently providing premium ingredients and distinctive Flavors to cater to the preferences of consumers who seek novelty and customization. The fast-food industry's specialty beverage segment is experiencing substantial development, with milkshakes being a highly sought-after item. The inclusion of seasonal Flavors, extravagant toppings, and even alcohol-infused variations in certain establishments accommodates a broader audience, including children and adults who are seeking nostalgic indulgence or adventurous Flavors.
Delivery and convenience services have, in addition, opened the scope of milkshake items. Fast food chains are improving delivery capabilities to keep up with the rise in demand for convenience, making consumers able to indulge in milkshakes from within their homes. Nearly 60% of consumers have placed orders through delivery apps, and this phenomenon has contributed to the attractiveness of milkshakes as an on-the-go.
Based on the type, the Global Commercial Milkshake and Soft Serve Ice-Creams market has been bifurcated into Restaurants, Cafes, Fast food outlets and Food Truck. The Cafes segment dominated the global market in 2024, while the Fast-Food Outlets is projected to be the fastest–growing segment during the forecast period. In the case of milkshakes, considerable growth has been observed in the penetration of cafes that provide a wider and more versatile product, gay of milkshakes, to consumer segmentation. Since they are different from conventional fast-food joints, they develop new tastes for their food products, including local foods and superfoods that prove healthy to clients.Â
Milkshakes are also served in most cafés to accompany the explosion of specialty coffees, including the coffee milkshake that has become increasingly popular. Further, cafés ensure the effective use of social media by attempting to make milkshakes as visually appealing as possible so that people share their experience, which will, in turn, create awareness and attract more clientele.
Based on the Flavor, the Global Commercial Milkshake and Soft Serve Ice-Creams market has been bifurcated into Chocolate, Vanilla, Strawberry, Blueberry, Coffee, and Others. The Strawberry segment dominated the global market in 2024, while the Other Flavors is projected to be the fastest–growing segment during the forecast period The market for strawberry milkshakes is expanding because of reasons such as taste, health connections, and adaptability. Because of this symbolism, strawberries are viewed as occupying a superior place to that of chocolate or vanilla because it provides the pleasures associated with a chocolate or vanilla product but with added health benefits.Â
The faded, colorless, and sweet nature associated with strawberries, plus richness in Vitamin C, makes strawberry milkshakes both enjoyable as an occasional treat and as a healthy beverage when prepared with fresh strawberries. However, new trends perfect for seasonal and artisanal products include fresh or organic strawberries, plant-based milk, and new natural sweeteners. As such, modern fast-food chains like Sonic and gourmet ones come up with real fruit chunks and strawberry shakes, meeting traditional and modern consumer preferences and increasing their marketing appeal.
Global Commercial Milkshakes and Soft Serve Ice-Creams Category Insights
Based on the Category, the Global Milkshake market has been bifurcated into Dairy and Plant-Based. The Dairy segment dominated the global market in 2024, while the Plant-Based is projected to be the fastest–growing segment during the forecast period. The dairy milkshake market is expanding because of the appetite for fancy nostalgic beverages, as well as the increase in dairy products’ range. Classic cuisine is experiencing a resurgence of popularity, which dairy milkshakes meet by providing a high-quality product with the desired texture. The increasing level of demand for high-quality fresh dairy products also has contributed to the consideration as consumers focus on natural and locally produced ingredients.Â
Further, fast food, cafes, and dessert outlets are correcting their milkshake portfolios to include a vast variety of dairy-based flavors ranging from low-profile and high-end ones where the use of artisanal ice creams or fresh milk is not uncommon. McDonalds and Dairy Queen are good examples of companies that have drawn on this demand by constantly advertising dairy milkshakes as an available product. However, the most important advantage is the ability to produce dairy milkshakes in virtually any flavor or combination of flavors, and this factor can only contribute to market expansion.
Figure 1: GLOBAL COMMERCIAL MILKSHAKES AND SOFT SERVE ICE-CREAMS MARKET, BY CATEGORY, 2024 & 2035 (USD Million)
By Region, Based on Region, the global Commercial Milkshakes and Soft Serve Ice-Creams is segmented into North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America. The Asia-Pacific Commercial Milkshakes and Soft Serve Ice-Creams market accounted for largest market share in 2024, and Latin America is expected to exhibit significant CAGR growth during the study period. the Asia-Pacific region held the largest market share in the commercial milkshakes and soft serve ice-creams market due to rising disposable incomes, rapid urbanization, and a growing middle-class population with increasing demand for convenient and indulgent food options.Â
Countries like China, India, and Japan experienced a surge in quick-service restaurants and café chains, further boosting demand. Additionally, the region's youthful demographic and social media influence significantly drove consumption trends, particularly among Gen Z and millennials. Local and international brands expanded aggressively, leveraging digital platforms and localized Flavors to appeal to diverse consumer preferences. Favourable climatic conditions and year-round demand for cold desserts also contributed to consistent sales growth.
Latin America is expected to exhibit significant CAGR growth in the commercial milkshakes and soft serve ice-creams market during the study period due to evolving consumer lifestyles and increased demand for convenient, on-the-go dessert options. Economic development in countries like Brazil, Mexico, and Colombia has led to rising disposable incomes and a growing middle class, fueling spending on indulgent food products. The expansion of quick-service restaurants, ice cream parlors, and international dessert chains across urban centers is further driving market penetration.Â
Additionally, warmer climates across much of the region contribute to strong year-round demand for cold treats. Improvements in distribution networks, refrigeration infrastructure, and the rise of food delivery platforms are also enabling broader product accessibility. As local and global brands introduce innovative flavors and healthier options to cater to changing preferences, the market is poised for robust growth throughout the forecast period.
Figure 2: GLOBAL COMMERCIAL MILKSHAKES AND SOFT SERVE ICE-CREAMS MARKET, BY REGION, 2024 & 2035 (USD Million)
Further, the major countries studied in the market report are the U.S., Canada, Mexico, Germany, France, Italy, UK, Spain, Japan, UAE, South Africa, Saudi Arabia, Argentina, and Brazil.
Many global, regional, and local vendors characterize the Commercial Milkshakes and Soft Serve Ice-Creams Market. The market is highly competitive, with all the players competing to gain market share. Intense competition, rapid advances in technology, frequent changes in government policies, and environmental regulations are key factors that confront market growth. The vendors compete based on cost, product quality, reliability, and government regulations. Vendors must provide cost-efficient, high-quality products to survive and succeed in an intensely competitive market.
The major players in the market include MCDONALD'S, KFC, BURGER KING, WENDY’S, TIM HORTONS (RESTAURANT BRANDS INTERNATIONAL INC), DAIRY QUEEN CORPORATION (BERKSHIRE HATHAWAY), BASKIN-ROBBINS, BEN & JERRY’S HOMEMADE HOLDINGS INC, CULVER FRANCHISING SYSTEM, LLC., JOLLIBEE, CKE RESTAURANTS, FIVE GUYS ENTERPRISES, LLC, among, others. The Commercial Milkshakes and Soft Serve Ice-Creams Market is a consolidated market due to increasing competition, acquisitions, mergers and other strategic market developments and decisions to improve operational effectiveness.
Key Companies in the Commercial Milkshakes and Soft Serve Ice-Creams Market include
| Report Attribute/Metric | Details |
| Market Size 2024 | USD Â Â 43,452.86 million |
| Market Size 2025 | USD Â Â 46,361.57 million |
| Market Size 2035 | USD 86,559.59 million |
| Compound Annual Growth Rate (CAGR) | 6.68% (2025-2035) |
| Base Year | 2024 |
| Market Forecast Period | 2025-2035 |
| Historical Data | 2019- 2023 |
| Market Forecast Units | Value (USD Million) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | By Commercial Preparation, By Flavor, By Category, and Region |
| Geographies Covered | North America, Europe, Asia-Pacific, Middle East & Africa, and Latin America. |
| Countries Covered | The U.S., Canada, Mexico, Germany, France ,U.K., Italy, Spain, Sweden, Poland, Rest of Europe, ANZ ,Rest of Asia-Pacific, Latin America, , Saudi Arabia, UAE, Oman, Qatar, Bahrain, Turkey, Rest of MEA. |
| Key Companies Profiled | MCDONALD'S, KFC, BURGER KING, WENDY’S, TIM HORTONS (RESTAURANT BRANDS INTERNATIONAL INC), DAIRY QUEEN CORPORATION (BERKSHIRE HATHAWAY), BASKIN-ROBBINS, BEN & JERRY’S HOMEMADE HOLDINGS INC, CULVER FRANCHISING SYSTEM, LLC., JOLLIBEE, CKE RESTAURANTS, FIVE GUYS ENTERPRISES, LLC, among, others. |
| Key Market Opportunities | ·        Customization Trends Offer Personalized Milkshake Options for Consumers ·        Digital Marketing and E-Commerce |
| Key Market Dynamics | ·        Growing Consumer Demand for Convenient and Tasty Beverages ·        Busy Lifestyles Drive the Need for Quick, On-The-Go Drinks |
Frequently Asked Questions (FAQ) :
The Commercial Milkshakes and Soft Serve Ice-Creams Market size is expected to be valued at USD 4,246.18 million in 2035.
The global market is projected to grow at a CAGR of 5.81% during the forecast period, 2025-2035.
Asia-Pacific had the largest share of the global market.
The key players in the market are MCDONALD'S, KFC, BURGER KING, WENDY’S, TIM HORTONS (RESTAURANT BRANDS INTERNATIONAL INC), DAIRY QUEEN CORPORATION (BERKSHIRE HATHAWAY), BASKIN-ROBBINS, BEN & JERRY’S HOMEMADE HOLDINGS INC, CULVER FRANCHISING SYSTEM, LLC., JOLLIBEE, CKE RESTAURANTS, FIVE GUYS ENTERPRISES, LLC, among others.
The Strawberry category dominated the market in 2024.
The Dairy segment had the largest share of revenue on the global market.
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