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Canned Berries Market

ID: MRFR/FnB/36019-HCR
100 Pages
Harshita Gorade
October 2025

Canned Berries Market Research Report: By Product Type (Strawberries, Blueberries, Raspberries, Blackberries), By Packaging Type (Cans, Jars, Pouches), By End Use (Household, Food Service, Food Processing), By Distribution Channel (Supermarkets, Online Retailers, Convenience Stores, Specialty Stores) and By Regional (North America, Europe, South America, Asia Pacific, Middle East and Africa) - Forecast to 2035

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Canned Berries Market Summary

As per MRFR analysis, the Canned Berries Market Size was estimated at 3.421 USD Billion in 2024. The Canned Berries industry is projected to grow from 3.558 USD Billion in 2025 to 5.273 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 4.01 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Canned Berries Market is experiencing a dynamic shift towards health-conscious and convenient options.

  • Health consciousness is driving consumers towards canned berries as a nutritious snack alternative.
  • North America remains the largest market, while the Asia-Pacific region is emerging as the fastest-growing area for canned berries.
  • Strawberries dominate the market as the largest segment, whereas blueberries are witnessing the fastest growth in popularity.
  • Rising demand for healthy snacks and increased focus on convenience foods are key drivers propelling market expansion.

Market Size & Forecast

2024 Market Size 3.421 (USD Billion)
2035 Market Size 5.273 (USD Billion)
CAGR (2025 - 2035) 4.01%

Major Players

Del Monte Foods (US), Dole Food Company (US), Ocean Spray Cranberries (US), Libby's (US), Stahlbush Island Farms (US), Mariani Packing Company (US), Bing Cherry Company (US), Crown Prince (US)

Canned Berries Market Trends

The Canned Berries Market is currently experiencing a notable transformation, driven by evolving consumer preferences and an increasing inclination towards convenience foods. As lifestyles become busier, individuals are seeking products that offer both quality and ease of use. This trend is reflected in the rising demand for canned berries, which provide a practical solution for incorporating fruits into daily diets without the need for extensive preparation. Furthermore, the growing awareness of the health benefits associated with berries, such as their antioxidant properties, appears to be influencing purchasing decisions. Consumers are increasingly prioritizing nutritious options, which may lead to a sustained interest in canned berry products. In addition to health consciousness, sustainability is emerging as a pivotal factor in the Canned Berries Market. Many consumers are becoming more discerning about the environmental impact of their food choices. This shift is prompting manufacturers to adopt eco-friendly practices, such as using recyclable packaging and sourcing berries from sustainable farms. As a result, brands that align with these values may find themselves better positioned to capture market share. Overall, the Canned Berries Market seems poised for growth, driven by a combination of convenience, health awareness, and sustainability initiatives.

Health Consciousness

The rising awareness of health benefits associated with berries is influencing consumer choices. Canned berries are perceived as a convenient way to incorporate nutritious fruits into diets, appealing to health-focused individuals.

Sustainability Initiatives

An increasing emphasis on environmental responsibility is shaping the Canned Berries Market. Brands are adopting sustainable practices, such as eco-friendly packaging and responsible sourcing, to attract environmentally conscious consumers.

Convenience and Accessibility

The demand for convenience foods is driving growth in the Canned Berries Market. Busy lifestyles lead consumers to seek ready-to-eat options, making canned berries an attractive choice for quick meal solutions.

Canned Berries Market Drivers

Expansion of Retail Channels

The Canned Berries Market is benefiting from the expansion of retail channels, which enhances product accessibility for consumers. Supermarkets, convenience stores, and online platforms are increasingly stocking canned berries, making them more available to a wider audience. Recent statistics indicate that online grocery sales have surged, with e-commerce accounting for a significant portion of food sales. This trend suggests that consumers are more inclined to purchase canned berries through various retail formats. The increased visibility and availability of these products in diverse retail environments may lead to higher sales volumes and greater market penetration for the Canned Berries Market.

Innovative Packaging Solutions

The Canned Berries Market is witnessing a trend towards innovative packaging solutions that enhance product appeal and shelf life. Manufacturers are investing in advanced packaging technologies that not only preserve the quality of canned berries but also attract consumers through visually appealing designs. For instance, eco-friendly packaging options are gaining traction, aligning with consumer preferences for sustainable products. This shift towards innovative packaging is expected to drive sales in the Canned Berries Market, as consumers are likely to be drawn to products that combine functionality with aesthetic appeal. Furthermore, effective packaging can extend the shelf life of canned berries, reducing food waste and increasing consumer trust.

Rising Demand for Healthy Snacks

The Canned Berries Market is experiencing a notable increase in demand for healthy snack options. Consumers are increasingly seeking convenient and nutritious alternatives to traditional snacks. Canned berries, rich in vitamins and antioxidants, align well with this trend. According to recent data, the market for healthy snacks is projected to grow at a compound annual growth rate of approximately 8% over the next five years. This growth is driven by a shift in consumer preferences towards products that offer health benefits without compromising on taste. As a result, manufacturers in the Canned Berries Market are likely to innovate and expand their product lines to cater to this health-conscious demographic.

Increased Focus on Convenience Foods

The Canned Berries Market is benefiting from an increased focus on convenience foods, as busy lifestyles drive consumers to seek quick and easy meal solutions. Canned berries offer a ready-to-use option for consumers looking to incorporate fruits into their diets without the hassle of preparation. Recent surveys indicate that a significant percentage of consumers prioritize convenience when selecting food products. This trend suggests that the Canned Berries Market may see a rise in demand as more individuals opt for convenient food options. As a result, manufacturers are likely to emphasize the ease of use and versatility of canned berries in their marketing strategies.

Growing Popularity of Plant-Based Diets

The Canned Berries Market is experiencing a surge in interest due to the growing popularity of plant-based diets. As more consumers adopt vegetarian and vegan lifestyles, the demand for plant-based food products, including canned berries, is likely to rise. Canned berries serve as a versatile ingredient in various plant-based recipes, appealing to health-conscious consumers. Market Research Future indicates that the plant-based food sector is expected to grow significantly, with an increasing number of individuals seeking alternatives to animal products. This trend presents a substantial opportunity for the Canned Berries Market to position itself as a key player in the plant-based food movement.

Market Segment Insights

By Type: Strawberries (Largest) vs. Blueberries (Fastest-Growing)

In the Canned Berries Market, strawberries hold the largest market share among the different types of canned berries, dominating consumer preferences due to their sweet flavor and versatility in various dishes. Blueberries, while currently smaller in share, are quickly gaining traction among health-conscious consumers, leading the growth trajectory with their rich antioxidant properties and perceived health benefits. Growth trends within the canned berries segment highlight a significant increase in demand, particularly for blueberries, which are being marketed as a superfood. Rising awareness of health benefits and innovative product offerings, such as organic options and gourmet blends, are key drivers. As the consumer palate shifts towards healthier choices, the corresponding rise in canned blueberries is evident, positioning them as a segment to watch closely.

Strawberries (Dominant) vs. Raspberries (Emerging)

Strawberries stand strong as the dominant type in the canned berries market, renowned for their sweet taste and broad appeal across various demographics. They are frequently used in desserts, jams, and smoothies, contributing to their robust market position. In contrast, raspberries have emerged as a noteworthy player, gaining popularity due to their tart flavor and potential health benefits. While currently trailing strawberries, raspberries' unique taste profiles and suitability for diverse culinary applications are attracting a growing consumer base, particularly among gourmet cooks and health enthusiasts. This trend is enhancing their visibility on supermarket shelves and in e-commerce, reinforcing their status as an emerging segment to watch.

By Packaging Type: Cans (Largest) vs. Pouches (Fastest-Growing)

In the Canned Berries Market, the packaging type segment reveals a prominent distribution of market share among cans, jars, and pouches. Cans, being the largest segment, are traditionally favored for their durability and convenience. Their widespread acceptance in the retail environment has led to a significant consumer preference, providing them with a commanding presence in the market. On the other hand, jars and pouches provide competition, catering to specific consumer preferences for aesthetics and ease of use, but they currently hold a smaller share compared to cans.

Cans (Dominant) vs. Pouches (Emerging)

Cans are the dominant form of packaging in the Canned Berries Market due to their long shelf life, robust protection, and cost-effectiveness. They offer excellent preservation qualities, ensuring that the product's flavor and nutritional value remain intact over time. Conversely, pouches are an emerging packaging type, gaining traction for their lightweight design and resealability, which appeals to modern consumers seeking convenience. Pouches are especially popular among younger demographics and are often perceived as more environmentally friendly compared to traditional cans. This shift in consumer behavior towards convenience and sustainability continues to drive the growth of pouches in this evolving market.

By End Use: Household (Largest) vs. Food Processing (Fastest-Growing)

In the Canned Berries Market, the distribution of market share among the end use segments reveals that the Household segment holds the largest share, driven by increasing consumer preferences for convenience and ready-to-eat products. As more households incorporate canned berries into their daily diets, this segment continues to dominate. On the other hand, the Food Service segment also holds a notable position, serving restaurants and cafes that utilize these products in various culinary preparations. The growth trends in the canned berries market reflect an increasing demand for versatile products like canned berries across different sectors. The Food Processing segment emerges as the fastest-growing area, spurred by innovations in food production techniques and a rise in the demand for high-quality ingredients. The growing trend towards healthier eating options among consumers is further fueling interest in canned berries as viable ingredients in diverse food products.

Household (Dominant) vs. Food Service (Emerging)

The Household segment stands as the dominant force in the Canned Berries Market, characterized by its extensive reach among family consumers who favor convenience and nutrition combined. This segment thrives on the increasing inclination towards ready-to-eat snacks and ingredients for home-cooked meals. In contrast, the Food Service segment is considered emerging, capturing the attention of restaurants and catering services that integrate canned berries into their menus to enhance culinary offerings. The Food Service sector is witnessing a surge in demand for diverse ingredients as consumers seek unique dining experiences, thereby creating ample growth opportunities for canned berry products. Together, these segments illustrate the evolving landscape of consumer preferences and the adaptability of the canned berries market.

By Distribution Channel: Supermarkets (Largest) vs. Online Retailers (Fastest-Growing)

In the Canned Berries Market, supermarkets currently dominate the distribution channel segment, holding a significant portion of the market share due to their extensive reach and established infrastructure. Convenience stores and specialty stores also contribute to this landscape but to a lesser extent, while online retailers are rapidly gaining traction, appealing to tech-savvy consumers preferring the convenience of online shopping. Each channel offers unique advantages that cater to different customer preferences and shopping habits. The growth in the online retail sector can be attributed to the increasing trend of e-commerce and consumer inclination toward digitization, particularly post-pandemic. Online retailers are leveraging digital marketing and innovative strategies to capture an emerging market, which shows the highest potential for growth. Meanwhile, supermarkets are investing in expanding their product ranges and enhancing customer experience, aiming to retain their leading position amid evolving consumer behaviors.

Supermarkets (Dominant) vs. Online Retailers (Emerging)

Supermarkets serve as the dominant distribution channel for canned berries, showcasing a wide variety of products and easy accessibility for consumers. Their ability to stock multiple brands and flavors appeals to a broad consumer base, making them a go-to option for many shoppers. On the other hand, online retailers emerge as a rapidly growing segment, catering specifically to the evolving dynamics of consumer shopping habits. The rising trend of purchasing pantry staples, including canned goods, from home elevates the online channel's relevance. Online retailers focus heavily on convenience, offering home delivery and curated shopping experiences that resonate well with busy consumers. As these two segments evolve, their strategies will significantly impact market direction and consumer choices.

Get more detailed insights about Canned Berries Market

Regional Insights

North America : Market Leader in Canned Berries Market

North America is the largest market for canned berries, accounting for approximately 45% of the global share. The region's growth is driven by increasing consumer demand for convenient food options, health consciousness, and a rise in the popularity of organic products. Regulatory support for food safety and quality standards further catalyzes market expansion. The U.S. is the primary contributor, followed by Canada, which holds about 15% of the market share. The competitive landscape in North America is robust, featuring key players such as Del Monte Foods, Dole Food Company, and Ocean Spray Cranberries. These companies leverage advanced processing technologies and strong distribution networks to maintain their market positions. The presence of established brands and a growing trend towards sustainable practices are shaping the future of the canned berries market in this region.

Europe : Emerging Market with Growth Potential

Europe is witnessing a growing demand for canned berries, holding approximately 30% of the global market share. The region's growth is fueled by increasing health awareness, the popularity of plant-based diets, and a shift towards convenience foods. Regulatory frameworks, such as the EU's food safety regulations, are enhancing consumer trust and driving market growth. Germany and the UK are the largest markets, collectively accounting for about 20% of the European share. Leading countries in Europe include Germany, the UK, and France, with a competitive landscape featuring both local and international brands. Companies are focusing on product innovation and sustainability to meet changing consumer preferences. Key players like Mariani Packing Company and Crown Prince are expanding their product lines to include organic and specialty canned berries, catering to the evolving market demands.

Asia-Pacific : Emerging Powerhouse in Canned Berries Market

Asia-Pacific is emerging as a significant player in the canned berries market, currently holding about 15% of the global share. The region's growth is driven by increasing urbanization, changing dietary habits, and a growing middle class with disposable income. Countries like China and Japan are leading the market, with a rising trend towards convenience foods and healthy snacking options. Regulatory support for food safety is also a key driver of market growth. China is the largest market in the region, followed by Japan and Australia. The competitive landscape is evolving, with both local and international brands vying for market share. Key players are focusing on product diversification and innovative marketing strategies to attract health-conscious consumers. The presence of companies like Dole Food Company and Ocean Spray is enhancing the market dynamics in this region.

Middle East and Africa : Untapped Market with Potential

The Middle East and Africa (MEA) region is an untapped market for canned berries, currently holding about 10% of the global share. The growth is driven by increasing urbanization, rising disposable incomes, and a growing interest in healthy eating. Regulatory frameworks are gradually improving, which is expected to enhance market growth. South Africa and the UAE are the largest markets in this region, collectively accounting for approximately 6% of the MEA share. In the MEA region, the competitive landscape is still developing, with local players beginning to emerge alongside established international brands. Companies are focusing on increasing awareness about the benefits of canned berries and expanding distribution channels. The presence of key players is limited, but there is significant potential for growth as consumer preferences shift towards healthier food options.

Canned Berries Market Regional Image

Key Players and Competitive Insights

The Canned Berries Market is characterized by intense competition where numerous players vie for market share by offering a variety of products, including canned strawberries, blueberries, raspberries, and blackberries. With increasing consumer preference for convenient and ready-to-eat fruit options, the demand for canned berries has seen significant growth. This segment draws attention due to its potential for innovation in canned fruit preservation, flavor enhancement, and packaging design. Companies are focused on leveraging advanced processing techniques and sustainability practices, aiming to capture the attention of health-conscious consumers seeking natural and organic options.

The competitive landscape consists of established brands along with emerging players that continuously adapt to changing consumer trends while ensuring quality and taste.

Sunsweet Growers possesses a remarkable presence in the Canned Berries Market, primarily recognized for its commitment to product quality and innovation. The company has established a strong reputation for delivering premium canned berry products that appeal to health-conscious consumers. Sunsweet Growers benefits from a robust supply chain, ensuring access to high-quality raw materials sourced from trusted growers. Their continuous investment in sustainable farming practices and eco-friendly packaging reflects their commitment to environmental stewardship while enhancing brand loyalty among consumers.

Furthermore, Sunsweet Growers effectively engages in marketing initiatives that emphasize the nutritional benefits of their canned berries, leveraging their legacy as a leader in the fruit processing industry.

North Bay Produce has carved its niche in the Canned Berries Market by focusing on high-quality product offerings and fostering strong relationships with growers. The company's strengths lie in its extensive distribution network, allowing it to deliver fresh, canned berry products to a wide range of consumers. North Bay Produce prioritizes sustainability, focusing on environmentally friendly practices throughout its operations, which resonates well with the growing segment of eco-conscious customers. Through innovative product development and a commitment to quality, North Bay Produce is able to maintain a competitive edge, allowing it to respond quickly to market trends and consumer preferences.

Their emphasis on maintaining the natural flavor and nutritional value of their products adds further appeal in a market increasingly swayed by health benefits and quality assurance.

Key Companies in the Canned Berries Market market include

Industry Developments

The Canned Berries Market is experiencing notable developments, with increased demand for canned berry products driven by their convenience and nutritional value. Companies like Sunsweet Growers and North Bay Produce have ramped up their production capabilities to meet consumer preferences for healthy snacking options. Recent partnerships and collaborations among key players are enhancing product offerings; for instance, Del Monte Foods is focusing on sustainable sourcing to bolster its market share. In terms of mergers and acquisitions, discussions around strategic partnerships involving J.M.

Smucker Company and other significant players are gaining momentum as companies seek to strengthen their supply chains and expand their product lines. The market valuation of brands like Dole Food Company and Cascadian Farm is on an upward trajectory, reflecting consumers' growing inclination towards fruits in convenient packaging. Oregon Fruit Products and Stahlbush Island Farms are also noted for their market expansion initiatives, targeting both retail and food service sectors. This vibrant landscape not only enhances competition but also encourages innovation in product formulations and marketing strategies within the Canned Berries Market.

Future Outlook

Canned Berries Market Future Outlook

The Canned Berries Market is projected to grow at 4.01% CAGR from 2024 to 2035, driven by increasing consumer demand for convenience and health benefits.

New opportunities lie in:

  • Expansion into organic canned berry products
  • Development of innovative packaging solutions
  • Strategic partnerships with health-focused retailers

By 2035, the market is expected to achieve robust growth, reflecting evolving consumer preferences.

Market Segmentation

Canned Berries Market Type Outlook

  • Strawberries
  • Blueberries
  • Raspberries
  • Blackberries

Canned Berries Market End Use Outlook

  • Household
  • Food Service
  • Food Processing

Canned Berries Market Packaging Type Outlook

  • Cans
  • Jars
  • Pouches

Canned Berries Market Distribution Channel Outlook

  • Supermarkets
  • Online Retailers
  • Convenience Stores
  • Specialty Stores

Report Scope

MARKET SIZE 20243.421(USD Billion)
MARKET SIZE 20253.558(USD Billion)
MARKET SIZE 20355.273(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)4.01% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesGrowing consumer preference for healthy snacks drives innovation in the Canned Berries Market.
Key Market DynamicsRising consumer preference for convenient, healthy snacks drives growth in the canned berries market.
Countries CoveredNorth America, Europe, APAC, South America, MEA

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FAQs

What is the projected market valuation of the Canned Berries Market by 2035?

The projected market valuation of the Canned Berries Market is expected to reach 5.273 USD Billion by 2035.

What was the market valuation of the Canned Berries Market in 2024?

The market valuation of the Canned Berries Market was 3.421 USD Billion in 2024.

What is the expected CAGR for the Canned Berries Market during the forecast period 2025 - 2035?

The expected CAGR for the Canned Berries Market during the forecast period 2025 - 2035 is 4.01%.

Which segment of canned berries is projected to have the highest valuation by 2035?

Strawberries are projected to have the highest valuation, increasing from 0.85 USD Billion in 2024 to 1.25 USD Billion by 2035.

What are the leading packaging types in the Canned Berries Market?

The leading packaging types include cans, jars, and pouches, with cans projected to grow from 1.5 USD Billion in 2024 to 2.3 USD Billion by 2035.

How does the end-use segment of food service compare to household use in the Canned Berries Market?

Household use is projected to grow from 1.5 USD Billion in 2024 to 2.3 USD Billion by 2035, while food service is expected to increase from 0.9 USD Billion to 1.4 USD Billion.

Which distribution channel is anticipated to dominate the Canned Berries Market by 2035?

Supermarkets are anticipated to dominate the Canned Berries Market, with a projected increase from 1.5 USD Billion in 2024 to 2.3 USD Billion by 2035.

Who are the key players in the Canned Berries Market?

Key players in the Canned Berries Market include Del Monte Foods, Dole Food Company, and Ocean Spray Cranberries, among others.

What is the projected growth for blueberries in the Canned Berries Market by 2035?

Blueberries are projected to grow from 0.7 USD Billion in 2024 to 1.0 USD Billion by 2035.

How does the market for specialty stores compare to online retailers in the Canned Berries Market?

Specialty stores are projected to grow from 0.521 USD Billion in 2024 to 0.873 USD Billion by 2035, while online retailers are expected to increase from 0.8 USD Billion to 1.2 USD Billion.

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