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    Call Center AI Market

    ID: MRFR/ICT/28236-HCR
    100 Pages
    Aarti Dhapte
    October 2025

    Call Center AI Market Research Report By Deployment Type (Cloud, On-Premises), By Component (Software, Services), By Function (Call Analytics, Call Routing, Speech Recognition, Interactive Voice Response (IVR), Sentiment Analysis), By Organization Size (Small and Medium-Sized Enterprises (SMEs), Large Enterprises), By Vertical (Banking, Financial Services, and Insurance (BFSI), Healthcare, Retail, Telecommunications, IT and Business Process Outsourcing (BPO)) and By Regional (North America, Europe, South America, Asia Pacific, Middle East a...

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    Call Center AI Market Infographic
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    Call Center AI Market Summary

    The Global Call Center AI Market is projected to grow from 19.84 USD Billion in 2024 to 119.85 USD Billion by 2035.

    Key Market Trends & Highlights

    Call Center AI Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate (CAGR) of 25.09 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 119.8 USD Billion, indicating substantial growth potential.
    • in 2024, the market is valued at 19.84 USD Billion, reflecting the increasing investment in AI technologies.
    • Growing adoption of AI-driven customer service solutions due to enhanced operational efficiency is a major market driver.

    Market Size & Forecast

    2024 Market Size 19.84 (USD Billion)
    2035 Market Size 119.85 (USD Billion)
    CAGR (2025-2035) 17.76%

    Major Players

    Google, Amazon Web Services, Avaya, SAP, Microsoft, Salesforce, Vocalcom, Cisco Systems, inContact, Verint Systems, Five9, Genesys, Talkdesk, Odigo, NICE

    Call Center AI Market Trends

    Key market drivers for Call Center AI include rising customer expectations for improved experience, a growing need for cost optimization, and advancements in natural language processing (NLP) and machine learning (ML) technologies. The market is expected to witness significant growth in the coming years due to the increasing adoption of cloud-based solutions and the integration of AI with other business applications.

    Opportunities to be explored in the Call Center AI market include personalization, automation, and analytics. AI-powered call center solutions can provide personalized customer experiences by tailoring interactions based on individual preferences and past interactions. Automation can streamline repetitive tasks, freeing up human agents to focus on more complex and value-added activities. Advanced analytics capabilities enable businesses to gain insights into customer behavior, identify trends, and improve decision-making.

    Recent trends in the Call Center AI market include the adoption of omnichannel solutions, the use of self-service AI chatbots, and the integration of AI with workforce management systems. Omnichannel solutions provide a seamless experience for customers across multiple channels, including voice, chat, email, and social media. Self-service AI chatbots can handle routine inquiries, freeing up human agents for more complex interactions. The integration of AI with workforce management systems optimizes agent scheduling, reduces costs, and improves customer satisfaction.

    Figure 1: Call Center AI Market size 2025-2034

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    The integration of artificial intelligence in call centers is poised to enhance operational efficiency and customer engagement, reflecting a transformative shift in service delivery.

    U.S. Department of Commerce

    Call Center AI Market Drivers

    Rising Demand for Enhanced Customer Experience

    The Global Call Center AI Market Industry experiences a surge in demand for enhanced customer experience, driven by evolving consumer expectations. Businesses increasingly recognize that AI technologies can streamline interactions, providing personalized responses and reducing wait times. This shift is evident as companies invest in AI-driven solutions to improve customer satisfaction. In 2024, the market is projected to reach 10.2 USD Billion, reflecting a growing commitment to integrating AI into customer service. As organizations strive to differentiate themselves, the adoption of AI in call centers is likely to become a cornerstone of customer engagement strategies.

    Market Segment Insights

    Call Center AI Market Deployment Type Insights

    Deployment Type Segment Insights The Global Call Center AI Market is segmented based on deployment type into cloud and on-premises. The cloud deployment model is expected to hold a larger market share in the forecast period due to its cost-effectiveness, scalability, and ease of deployment. As per market research, the Global Call Center AI Market revenue from cloud deployment is projected to reach USD 10.23 billion by 2024, growing at a CAGR of 18.7%. The on-premises deployment model, on the other hand, is preferred by organizations with stringent data security and compliance requirements.

    The Global Call Center AI Market revenue from on-premises deployment is expected to reach USD 4.08 billion by 2024, growing at a CAGR of 15.6%. The shift towards cloud-based Call Center AI solutions is driven by several factors, including the increasing adoption of remote and hybrid work models, the need for flexible and scalable solutions, and the growing popularity of subscription-based pricing models. Cloud-based Call Center AI solutions offer several advantages over on-premises solutions, such as lower upfront investment costs, reduced maintenance and IT infrastructure requirements, and access to the latest features and functionalities.

    However, on-premises Call Center AI solutions continue to be preferred by organizations that require complete control over their data and IT infrastructure. On-premises solutions offer greater data security and compliance, as well as the ability to customize and integrate with existing systems. Additionally, on-premises solutions may be more cost-effective for organizations with a large number of agents or high call volumes.

    Overall, the deployment type segment of the Global Call Center AI Market is expected to witness significant growth in the coming years, driven by the increasing adoption of cloud-based solutions and the growing demand for AI-powered call center solutions across various industries.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Call Center AI Market Component Insights

    The Call Center AI market is segmented into software and services. The software segment accounted for a larger share of the market in 2023 and is expected to continue to dominate the market during the forecast period. The growth of the software segment is attributed to the increasing adoption of cloud-based call center solutions and the growing demand for omnichannel customer engagement platforms. The services segment is also expected to grow at a significant pace during the forecast period due to the increasing demand for managed services and consulting services.

    Segmentation insights and data play a crucial role in understanding the dynamics of the Call Center AI Market industry and devising effective growth strategies.

    Call Center AI Market Function Insights

    The Global Call Center AI Market is segmented into various functions, including Call Analytics, Call Routing, Speech Recognition, Interactive Voice Response (IVR), and Sentiment Analysis. Among these segments, Call Analytics is expected to hold the largest market share in 2023, owing to the growing need for businesses to analyze customer interactions and identify areas for improvement. Speech Recognition is another key segment, driven by the increasing adoption of voice-based technologies and the need for automated speech-to-text transcription. Call Routing and IVR are also significant segments, as they enable businesses to manage call traffic efficiently and provide personalized experiences to customers.

    Sentiment Analysis is a rapidly growing segment as businesses seek to understand customers and improve customer satisfaction.

    Call Center AI Market Organization Size Insights

    The Global Call Center AI Market is segmented by organization size into Small and Medium-Sized Enterprises (SMEs) and Large Enterprises. Among these segments, SMEs are expected to account for a larger revenue share in the market. This is primarily attributed to the growing adoption of AI-powered solutions by SMEs to enhance customer service capabilities and optimize operations. In 2023, the Global Call Center AI Market revenue for SMEs is estimated to be around USD 3.2 billion, which is projected to grow to USD 12.6 billion by 2032, exhibiting a CAGR of 16.2%.

    This growth is driven by the increasing demand for AI-powered solutions to automate tasks, improve customer engagement, and reduce operational costs. On the other hand, Large Enterprises are also expected to witness significant growth in the Call Center AI Market. In 2023, their market revenue is estimated to be around USD 2.5 billion, which is projected to grow to USD 9.7 billion by 2032, exhibiting a CAGR of 15.4%. This growth is driven by the increasing adoption of AI-powered solutions to enhance customer experience, optimize operations, and gain a competitive edge.

    Call Center AI Market Vertical Insights

    The Global Call Center AI Market is segmented by Vertical into Banking, Financial Services, and Insurance (BFSI), Healthcare, Retail, Telecommunications, and IT and Business Process Outsourcing (BPO). The BFSI segment is expected to hold the largest market share in 2023, accounting for over 25% of the global market revenue. The Healthcare segment is expected to grow at the highest CAGR during the forecast period, driven by the increasing adoption of AI-powered solutions to improve patient care and operational efficiency. The Retail segment is also expected to witness significant growth as retailers seek to enhance customer engagement and personalize shopping experiences.

    The Telecommunications segment is expected to grow steadily, driven by the rising adoption of AI-powered solutions to automate customer service and improve network performance. The IT and BPO segment is expected to contribute a significant share of the global market revenue as businesses increasingly outsource their call center operations to AI-powered platforms to improve efficiency and reduce costs.

    Get more detailed insights about Call Center AI Market Research Report - Global Forecast till 2034

    Regional Insights

    The Global Call Center AI Market is segmented into North America, Europe, APAC, South America, and MEA. North America is the largest region in the market, accounting for 38.1% of the global revenue in 2023. The region is expected to maintain its dominance throughout the forecast period, growing at a CAGR of 16.7% from 2024 to 2032. Europe is the second-largest region in the market, accounting for 29.2% of the global revenue in 2023. The region is expected to grow at a CAGR of 17.3% from 2024 to 2032.

    APAC is the third-largest region in the market, accounting for 21.3% of the global revenue in 2023.

    The region is expected to grow at a CAGR of 18.6% from 2024 to 2032. South America is the fourth-largest region in the market, accounting for 6.9% of the global revenue in 2023. The region is expected to grow at a CAGR of 19.1% from 2024 to 2032. MEA is the smallest region in the market, accounting for 4.4% of the global revenue in 2023. The region is expected to grow at a CAGR of 18.9% from 2024 to 2032.

    Call Center AI Market Regional Insights

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    The Call Center AI Market industry is witnessing a surge in competition among leading players, each striving to establish their dominance in the market. Several established companies are investing heavily in research and development to enhance their offerings and gain a competitive edge. Additionally, emerging players are entering the market with innovative solutions, challenging the status quo and driving market development. Key players in the Call Center AI Market are constantly seeking strategic partnerships, acquisitions, and collaborations to expand their capabilities and customer base.

    One of the leading players in the Call Center AI Market is Google. The company offers a comprehensive suite of call center solutions, including natural language processing (NLP)-powered virtual agents, speech analytics, and workforce optimization tools. Google's AI-driven solutions empower businesses to automate routine tasks, improve customer interactions, and enhance overall operational efficiency. The company's strong brand recognition, extensive customer base, and continuous innovation have solidified its position as a major force in the market.

    A notable competitor in the Call Center AI Market is Amazon Web Services (AWS). AWS provides a cloud-based platform for call center operations, offering a range of services such as conversational AI, speech recognition, and predictive analytics. The company's focus on innovation and its vast ecosystem of partners have made it a formidable player in the market. AWS's solutions enable businesses to seamlessly integrate AI into their call center operations, leveraging the benefits of automation, personalization, and real-time insights.

    Key Companies in the Call Center AI Market market include

    Industry Developments

    • Q2 2024: Observe.AI raises $125M Series C to expand AI-powered contact center platform Observe.AI announced a $125 million Series C funding round to accelerate development of its AI-driven call center solutions, focusing on automating agent workflows and improving customer experience.
    • Q2 2024: Google Cloud launches new generative AI features for Contact Center AI Google Cloud unveiled new generative AI capabilities for its Contact Center AI platform, enabling more advanced virtual agents and automated customer support for enterprise clients.
    • Q2 2024: NICE launches Enlighten Copilot, a generative AI assistant for contact centers NICE introduced Enlighten Copilot, a generative AI assistant designed to help call center agents with real-time guidance and automated customer interaction analysis.
    • Q2 2024: Talkdesk and Microsoft announce strategic partnership to integrate AI into contact centers Talkdesk and Microsoft formed a strategic partnership to integrate Microsoft Azure AI services into Talkdesk's contact center platform, enhancing automation and analytics capabilities.
    • Q3 2024: Uniphore acquires Red Box to boost conversational AI in contact centers Uniphore completed the acquisition of Red Box, a voice capture company, to strengthen its conversational AI offerings for enterprise call centers.
    • Q3 2024: Five9 appoints new CEO to drive AI transformation in contact center business Five9 announced the appointment of a new CEO, signaling a strategic focus on expanding its AI-powered contact center solutions.
    • Q3 2024: Cresta secures $50M Series C funding to scale AI for contact centers Cresta raised $50 million in Series C funding to further develop its AI-powered platform for real-time agent assistance and customer engagement in call centers.
    • Q4 2024: Genesys launches AI Experience platform for contact centers Genesys announced the launch of its AI Experience platform, offering advanced conversational AI and automation tools for enterprise contact centers.
    • Q4 2024: LivePerson partners with TTEC to deliver AI-powered customer engagement solutions LivePerson and TTEC entered a partnership to provide AI-driven customer engagement and automation solutions for global contact centers.
    • Q1 2025: Zendesk acquires Ultimate to expand AI automation in customer service Zendesk acquired Ultimate, a conversational AI company, to enhance its automation capabilities for enterprise customer service and call center operations.
    • Q1 2025: Dialpad raises $100M Series D to accelerate AI innovation in contact centers Dialpad secured $100 million in Series D funding to invest in AI-powered voice and messaging solutions for contact centers.
    • Q2 2025: Verint launches Da Vinci AI platform for contact center automation Verint introduced the Da Vinci AI platform, designed to automate customer interactions and improve operational efficiency in call centers.

    Future Outlook

    Call Center AI Market Future Outlook

    The Call Center AI Market is projected to grow at a 17.76% CAGR from 2025 to 2035, driven by technological advancements, increasing demand for automation, and enhanced customer experience.

    New opportunities lie in:

    • Develop AI-driven analytics tools to optimize call routing and improve customer satisfaction.
    • Invest in multilingual AI solutions to cater to diverse global markets.
    • Create customizable AI platforms for businesses to enhance operational efficiency.

    By 2035, the Call Center AI Market is expected to be a pivotal component of customer service strategies globally.

    Market Segmentation

    Call Center AI Market Function Outlook

    • Small and Medium-Sized Enterprises (SMEs)
    • Large Enterprises

    Call Center AI Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Call Center AI Market Vertical Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Call Center AI Market Component Outlook

    • Call Analytics
    • Call Routing
    • Speech Recognition
    • Interactive Voice Response (IVR)
    • Sentiment Analysis

    Call Center AI Market Deployment Type Outlook

    • Software
    • Services

    Call Center AI Market Organization Size Outlook

    • Banking, Financial Services, and Insurance (BFSI)
    • Healthcare
    • Retail
    • Telecommunications
    • IT and Business Process Outsourcing (BPO)

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 19.84 (USD Billion)
    Market Size 2025 23.36 (USD Billion)
    Market Size 2035 119.85 (USD Billion)
    Compound Annual Growth Rate (CAGR) 17.76% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2023
    Market Forecast Units USD Billion
    Key Companies Profiled Avaya, SAP SE, Microsoft, Salesforce, Vocalcom, Cisco Systems, inContact, Verint Systems, Amazon Web Services, Five9, Genesys, Google, Talkdesk, Odigo, NICE
    Segments Covered Deployment Type, Component, Function, Organization Size, Vertical, Regional
    Key Market Opportunities Provide personalized customer experiences.Enhance agent productivityImprove operational efficiency
    Key Market Dynamics AI adoption Cloud deployment Self-service automation Workforce optimization Customer experience focus
    Countries Covered North America, Europe, APAC, South America, MEA

    FAQs

    What is the expected market size of the Global Call Center AI Market in 2023?

    The Global Call Center AI Market is expected to reach a valuation of USD 14.31 billion in 2023.

    What is the projected CAGR of the Global Call Center AI Market from 2024 to 2032?

    The Global Call Center AI Market is projected to grow at a CAGR of 17.76% from 2025 to 2034

    What is the expected market size of the Global Call Center AI Market in 2032?

    The Global Call Center AI Market is expected to reach a valuation of USD 101.77 billion by 2034

    Which region is expected to dominate the Global Call Center AI Market?

    North America is expected to dominate the Global Call Center AI Market throughout the forecast period.

    What are the key applications of Call Center AI?

    Key applications of Call Center AI include customer service, sales and marketing, and technical support.

    Who are the key competitors in the Global Call Center AI Market?

    Key competitors in the Global Call Center AI Market include Google, Amazon, Microsoft, IBM, and Salesforce.

    What are the major factors driving the growth of the Global Call Center AI Market?

    Major factors driving the growth of the Global Call Center AI Market include the increasing adoption of AI technologies, the growing need for customer service automation, and the rising demand for personalized customer experiences.

    What are the challenges faced by the Global Call Center AI Market?

    Challenges faced by the Global Call Center AI Market include the high cost of implementation, the lack of skilled AI professionals, and the ethical concerns surrounding the use of AI in customer service.

    What are the opportunities for growth in the Global Call Center AI Market?

    Opportunities for growth in the Global Call Center AI Market include the development of new AI technologies, the expansion of AI applications in customer service, and the increasing adoption of AI by small and medium-sized businesses.

    What are the key trends in the Global Call Center AI Market?

    Key trends in the Global Call Center AI Market include the increasing adoption of cloud-based AI solutions, the growing use of AI for predictive analytics, and the development of AI-powered chatbots.

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