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Automotive Labels Market Size

ID: MRFR//1387-HCR | 100 Pages | Author: Sejal Akre| April 2024

The market for automotive labels is changing rapidly due to the growth of car production, tight standards on production, and increasing demand for sophisticated labelling systems. However, one main propeller of this dynamic has been the approaching rise in global vehicle output. As the automotive industry grows, there is an increased demand for various types of labels including branding, safety warnings and compliance labels. This entails that automotive label act as both carriers of essential information and contributors to brand identity as well as regulatory compliance which affects positively how the market behaves.
The regulation particularly concerning vehicle safety and emissions has a great role to play in fixing the dynamics of the Automotive Labels market. The regulators worldwide have mandated certain data about vehicles like environmental impacts, safety warnings and origin of components should be presented. This implies that these labels should be sufficiently stiff to meet these requirements. These developments are leading to an increase in demand for advanced labeling solutions that can deliver accurate information throughout the life of a product while still withstanding harsh environmental conditions thereby meaning that it determines how some markets behave.
Furthermore, increasing interest in better labeling technologies as well as smart labs define transformations in the Automotive Labels field today. There is a need for different types of tags beyond simple identification purpose as technology becomes much more integrated with vehicles. Smart labels equipped by RFID (Radio-Frequency Identification) tool may help automakers track inventory faster; take measures against forgery; enhance communication between cars and infrastructure among other things. Thus, these new features have altered market dynamics within the automobile sector.
Market dynamics relating to Automotive Labels are driven by enhanced emphasis on sustainability and eco-friendly practices. Both automakers and customers are becoming increasingly aware about their environmental footprint hence there is huge demand for these kinds of stickers made from recyclable materials or printed using green technologies only. Changes in behavior follow this development towards greener label solutions observed across industry thus impacting manufacturers’ choices and consumers alike shaping market trends.

Covered Aspects:

Report Attribute/Metric Details
Market Size Value In 2022 USD 7,290.50 Billion
Growth Rate 4.7% (2022-2030)

Automotive Labels Market Overview


The automotive labels market size is expected to expand between 2022 and 2030. The market will grow at a CAGR of 4.7% during the forecast period. Automotive Labels market was valued US$ 7,290.5 million in 2022.


Labeling is the process of giving a short name to a product in order to differentiate it from another product or brand. Automotive labels are labels used in the automotive industry to distinguish their brand from other brands and to establish a market image. They are also used to distinguish between different parts for information and safety purposes. The rising demand for vehicles in the automotive industry, as well as the high demand for smart labels such as RFID and bar codes for automotive part identification, information, and safety, are expected to drive the Automotive Labels Market Industry in the coming years. Additionally, expandable data sets, safety, and security concerns, and growing urbanization are expected to boost the market in the coming years.


Furthermore, the market is expected to be fueled by stringent automotive labelling laws and rising demand for environmentally friendly label production techniques during the forecasted period. There are certain constraints and challenges that can stymie market growth. Factors such as raw Material price volatility and mandate variations are likely to act as market restraints.


Automotive Labels Market Overview


Source Secondary Research, Primary Research, MRFR Database and Analyst Review


Automotive Labels Market Trends


The use of warning and safety labels is expected to increase significantly.




  • The warning and safety labels provide drivers and passengers with operational and usage information, such as safety protocols and information about potential hazards. This information improves security and reduces liability concerns.




  • Due to the increasing demand for vehicles among the world's population and increased security and tagging for safeguarding goods from various brands, the market for automotive labels may experience significant demand during the forecast period.




  • Furthermore, a labelling error is the same as a defective component, and both situations pose a serious risk of serious harm. As a result, clear, effective warnings are essential for avoiding hazardous situations and protecting workers and passengers.




  • The use of these labels in the automotive industry is expected to grow, thanks in part to the reduction in counterfeiting that the warning and safety labels help to achieve. Vendors offer labels that help protect the brand from tackling the counterfeiting issue.




Automotive Labels Market Segment Insights


Automotive Labels Type Insights


The Automotive Labels Market is segmented into Asset Labels, Branding Labels, Dome Labels, Warning & Safety Labels, and Others. In terms of value, asset labels are expected to have the largest market share, while warning and safety labels are expected to be the most widely used labels in terms of volume. Warning and safety labels provide usage and operational information, as well as safety protocols and information about potential hazards. Asset labels use a unique serial number, code, or barcode to identify the equipment.


March 2022, Brady Corporation and HSI, a provider of Environmental Health and Safety (EHS), compliance, and professional development solutions, have formed a partnership to provide companies of all sizes with customizable safety management solutions (SMS) and related services. Brady Corporation gains access to a new level of technology as a result of this agreement, which also broadens HSI's influence and development in the EHS and SMS sectors. The collaboration's focal point is a new adjustable, integrated SMS and labelling system that will improve safety programs across the country.


Automotive Labels Raw Material Insights


The Automotive Labels is segmented into Polyethylene (PE), Polyethylene Terephthalate (PET), Polypropylene (PP), Polyvinyl chloride (PVC), and Others. The strict automotive labelling laws and the growing number of automobiles on the road around the world are expected to boost market demand.


Automotive Labels Application Insights


The Automotive Labels is segmented into Engine Component Labels, Exterior Labels, Interior Labels, and Others. Exterior Labels is expected to have the largest market growth. Exterior labels are used on parts that are visible from the outside of a vehicle.


Automotive Labels Regional Insights


By Region, the study segments the market into North America, Europe, Asia-Pacific, and Rest of the World. Geographically, Europe is expected to have a significant market share.


Because of significant technological shifts in the area, North America Automotive Labels Market in is expected to grow significantly. Furthermore, both established and emerging companies are expected to promote market expansion.


Furthermore, the presence of large manufacturers in the region, as well as their collaborations with small local businesses to improve distribution, are important factors driving demand for automotive branding.


Asia Pacific Automotive Label Market is expected to be a leading region in the Automotive Labels market. Growth in the region is expected to be driven by increases in the general population's per capita income and demand for vehicles. The region accounts for a significant portion of total global automobile production, which is expected to increase regional adoption of the automotive label.


Further, the major countries studied are The U.S, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.


Figure 3 Automotive Labels MARKET SHARE BY REGION 2021 (%)


Automotive Labels MARKET SHARE BY REGION 2021


Source Secondary Research, Primary Research, MRFR Database and Analyst Review


Automotive Labels Key Market Players & Competitive Insights


Due to the presence of a few vendors in the market providing the solution with the majority of the market share, the competitive landscape of the automotive labels market is consolidated. Major players are focusing on investment and expansion to expand their business operations in fast-growing regions such as Asia-Pacific. Because companies are still investing in R&D to develop products and solutions that meet customer demands, strategic partnerships and acquisitions are seen as the most lucrative path to gaining maximum market share.


March 2022 - Avery Dennison Corporation announced that it had acquired the liner less label technology developed by Catchpoint Ltd, a UK company based in Yorkshire, England. After receiving Catchpoint, Avery Dennison will have intellectual property that will help us achieve two key 2030 sustainability goals to produce innovations that promote the circular economy and to reduce environmental impact in operations and technology.


Key Companies in the Automotive Labels Market includes



Automotive Labels Industry Developments


March 2022 :  Brady Corporation and HSI, a provider of Environmental Health and Safety (EHS), compliance, and professional development solutions, have formed a partnership to provide companies of all sizes with customizable safety management solutions (SMS) and related services. Brady Corporation gains access to a new level of technology as a result of this agreement, which also broadens HSI's influence and development in the EHS and SMS sectors. The collaboration's focal point is a new adjustable, integrated SMS and labelling system that will improve safety programs across the country.


January 2022 :  QSX Labels, based in Everett, Massachusetts, was acquired by Resource Label Group, LLC, strengthening its regional foothold in New England and securing its leadership position in the label and packaging sector. QSX Labels is the twenty-third purchase for Resource Label.


Automotive Labels Market Segmentation


Automotive Labels by Type Outlook



  • Asset Labels

  • Branding Labels

  • Dome Labels

  • Warning & Safety Labels

  • Others


Automotive Labels Raw Materials Outlook



  • Polyethylene (PE)

  • Polyethylene terephthalate (PET)

  • Polypropylene (PP)

  • Polyvinyl chloride (PVC)

  • Others


Automotive Application Outlook



  • Engine Component Labels

  • Exterior Labels

  • Interior Labels

  • Others


Automotive Labels Regional Outlook



  • North America

    • US

    • Canada



  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe



  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific



  • Rest of the World

    • Middle East

    • Africa

    • Latin America



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