AR VR in Education Market

As per Market Research Future Analysis, the Augmented and Virtual Reality in Education Market is poised for significant growth, driven by the increasing adoption of digital technologies and the demand for interactive learning experiences. The market is expected to expand from USD 4.58 Billion in 2024 to USD 17.20 Billion by 2032, reflecting a robust CAGR of 20.80%. The integration of AR and VR in educational settings enhances student engagement and learning outcomes, with notable partnerships, such as Meta's collaboration with 15 US universities to promote VR classes. However, challenges like data security and privacy concerns remain critical issues that need addressing.

Key players include Dell, IBM, Saba Software, Oracle, Sony, Samsung Electronics, HTC, Google, Microsoft, and Avantis Education.

• Q2 2024: Prisms VR raises $12.5M Series A to expand math education in US schools Prisms VR, a startup developing virtual reality math curriculum for K-12, secured $12.5 million in Series A funding to accelerate deployment of its VR learning platform in US school districts and expand its content library.
• Q2 2024: Meta launches 'Meta Quest for Education' program to bring VR headsets to classrooms Meta announced a new initiative to distribute Meta Quest headsets and tailored educational content to select US and UK schools, aiming to integrate immersive VR experiences into STEM and history curricula.
• Q2 2024: Microsoft partners with Pearson to deliver immersive AR/VR learning modules Microsoft and Pearson announced a strategic partnership to co-develop augmented and virtual reality modules for higher education, leveraging Microsoft HoloLens and Azure cloud services.
• Q3 2024: Google unveils new AR Classroom tools for Chromebooks Google launched a suite of augmented reality tools for Chromebooks, enabling teachers to create interactive 3D lessons and students to explore virtual science labs and historical sites.
• Q3 2024: Samsung launches 'Galaxy EduVR' headset for global education market Samsung introduced the Galaxy EduVR, a new virtual reality headset designed specifically for classroom use, featuring a curated library of educational content and teacher management tools.
• Q3 2024: UK government awards £10m contract for VR-based teacher training The UK Department for Education awarded a £10 million contract to a consortium led by Immerse to develop and deploy VR-based teacher training programs across public schools.
• Q4 2024: Lenovo and zSpace announce partnership to deliver AR/VR solutions to US schools Lenovo and zSpace formed a partnership to provide integrated AR/VR hardware and software packages to K-12 schools in the US, aiming to boost adoption of immersive learning technologies.
• Q4 2024: Sony launches 'EduVerse' VR platform for universities Sony unveiled EduVerse, a virtual reality platform designed for higher education institutions, offering virtual classrooms, collaborative labs, and integration with existing learning management systems.
• Q1 2025: Magic Leap secures $150M funding to expand AR education initiatives Magic Leap raised $150 million in new funding to accelerate the development and deployment of its augmented reality solutions for education, focusing on interactive STEM and medical training modules.
• Q1 2025: Meta appoints new Head of Education Partnerships for global VR initiatives Meta announced the appointment of Dr. Lisa Chen as Head of Education Partnerships, tasked with expanding Meta's VR education programs and forging new collaborations with schools and universities worldwide.
• Q2 2025: EON Reality opens new AR/VR education innovation center in Singapore EON Reality inaugurated a new innovation center in Singapore dedicated to developing and piloting AR/VR educational content for Southeast Asian schools and universities.
• Q2 2025: Microsoft launches 'HoloLens for Schools' pilot program in Germany Microsoft began a pilot program deploying HoloLens devices and mixed reality curriculum in select German secondary schools, aiming to evaluate the impact of immersive technology on STEM education outcomes.

Report Scope

This study estimates revenue growth at global, regional, and country levels and offers an overview of the latest developments in each of the sub-sectors from 2023 to 2032. For this analysis, MRFR segmented the global Augmented and Virtual Reality in Education Market has been segmented based on offering, devices, deployment model, application and end users, and region.

By Offering

• Hardware
  • Sensors
  • Controllers
  • Cameras
  • VR Headset
  • Others
• Software
• Services
  • Managed Services
  • Professional Services

Deployment Model

• Cloud
• On-premises

Devices

• Interactive Whiteboards
• Mobile Computing Devices
• Head Mounted displays
• Gesture Tracing Device
  • Head up Displays
  • Handheld Devices
• Projectors & Display Walls
• Others

Application

• Classroom Learning
• Corporate Learning Management
• Certifications
• e-learning
• Virtual field trips
• Student Recruitment
• Others

End Users

• Academic
  • K-12
  • Higher Education
• Corporate
  • Telecommunications and IT
  • Healthcare and Life Sciences
  • Retail and Ecommerce
  • Banking, Financial Services, and Insurance
  • Manufacturing
  • Government and Public Sector

By Region

• North America
• Europe
• Asia-Pacific
• Middle East & Africa
• South America