A2 Milk Market: Rising health concern has led to the consumption of A2 beta-casein milk over regular milk that is projected to boost the global growth :

A2 Milk Market Forecast: Advancing Your Innovation Agenda


The A2 milk market is predicted to register a CAGR of 18.96% during the 2022 to 2030 forecast period. A market research report predicts a USD 26.9 billion valuation of the market by 2030. The growth is anticipated to be supported by the growing health-consciousness in consumers. Based on the report, a growing incidence of gastrointestinal problems will drive growth in the market in the coming years till 2030. However, high product pricing will negatively affect the A2 milk market’s growth. The high cost associated with products is anticipated to be another factor which could turn out to be a threat to companies during 2022 to 2030. The market report based on primary and secondary data reveals that category, distribution type, and packaging type segments will witness a healthy growth till 2030. While the rising health-conscious population will support the market during the forecast period and the intake of standard or A1 milk worldwide will also help the market globally, the growth could be affected by the high price of A2 milk which could hinder business activities. The increasing demand for product substitutes is also expected to be responsible for stalled market growth till 2030.

Market Segmentation

The A2 milk market is categorized into smaller segments such as category, distribution type, and packaging type in order to analyze the market. The category, distribution type, and packaging type segments are then categorized further. The category segment is categorized into brown swiss, Guernsey, Holstein, and jersey. Analysts have studied these sub segments. Based on distribution type, the global market is further segmented into store-based & non-store-based. Based on the study of these segments, analysts have shared market forecasts. On the basis of packaging type, the market is segmented into smaller segments including bottles, cartons, and others.

The growing adoption of organic beverages will drive growth in the market during the forecast period 2022 to 2030. Across all the segments including category, distribution type, and packaging type, the global market for A2 milk will witness a healthy growth. However, factors such as the increasing demand for product substitutes could become a threat to the market’s growth. Economic activities surrounding the A2 milk sector will also get benefitted from raising product recognition. Businesses across A2 milk have been thoroughly studied and analysed by A2 milk industry’s expert researchers. Findings have been published in the A2 milk market research report with forecasts till 2030.

Regional Overview

The A2 milk market, apart from the product and service related segments, is spread across the world. The regional markets of A2 milk covered in the report are North America, Europe, Asia-Pacific, the Middle East and Africa as well as the rest of the world. The unorganized retail sector is set to be a key growth factor for businesses active in the A2 milk space. The market across North America is segmented into the United States, Mexico, Canada, and others. Regional markets in the A2 milk sector across the European market are segmented into Germany, Italy, the United Kingdom, and France. The market in the APAC region is segmented into India, China, Japan, and others. A2 milk based businesses across the world will be supported by favorable government policies during the forecast period 2022 to 2030. However, the growth could be hindered by the increasing preferences for cheaper alternative solutions. The market is also segmented into the Middle East and Africa regions among others.

Competitive Landscape

A2 milk based companies have been studied and profiled in the market research report. The A2 milk market along with its segments and key players has been studied. A2 milk business analysis is done to identify competitors and their strategies. The global A2 milk market research report covers core values, strengths and other key factors about A2 milk related companies. competitors to help comprehend their mission, vision, core values, niche market, strengths, and weaknesses. The increasing preference of consumers is set to help the market during the forecast period 2022 to 2030. The market is anticipated to reach a higher valuation of USD 26.9 Billion with a CAGR of 18.96%. However, the lack of awareness will prove to be affecting the A2 milk market growth. The North American market is predicted to surpass USD 4.75 billion value by 2030. In 2020, Asia-Pacific had the biggest share of 40.88 percent, as well as the geographical market is expected to grow at a substantial rate over the forecast period. To increase their share in the global A2 milk market, the main companies are now focusing on strategies such as recent developments, product development, mergers, strategic partnerships, collaborations, and deals.

Some of the key players in the global A2 milk market are The A2 milk Co., Ltd. (New Zealand), Freedom Foods Group Ltd. (Australia), Ripley Farms LLC. (US), Nestle SA (Switzerland), Vinamilk (Vietnam), China Mengniu Dairy Co. Ltd. (China), and Westland Cooperative Dairy Co., Ltd. (New Zealand).

Industry News

A2 Milk Co., a dairy and baby formula corporation headquartered in New Zealand, has concluded the audit process to buy a majority stake in Mataura Valley Milk (MVM), a local dairy nutrition company. A2 Milk, a publicly traded firm, declared its intention to buy a 75 percent stake in MVM in August and has now signed a definitive agreement with the company. The transaction is scheduled to close on May 31st, subject to approval from the New Zealand Foreign Investment Office. Depending on an estimated valuation of US$193.6m, the sale price is US$193.6m.