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    Power Sports Aftermarket Market

    ID: MRFR/AM/20889-HCR
    128 Pages
    Aarti Dhapte
    September 2025

    Global Power Sports Aftermarket Market Research Report By Vehicle Type (All-Terrain Vehicles (ATVs), Side-by-Side Vehicles (SxSs), Snowmobiles, Personal Watercraft, sports motorcycles), By Product Category (Accessories and Apparel, Performance Parts, Protection Gear, Maintenance and Repair Parts, Electronics and Navigation), By Powertrain (Internal Combustion Engine, Electric, Hybrid), By Distribution Channel (OEM Dealerships, Independent Retailers, Online Retailers), By End User (Recreational Riders, Professional Racers, Commercial Users) a...

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    Power Sports Aftermarket Market Summary

    The Global Power Sports Aftermarket market is projected to grow from 20.6 USD Billion in 2024 to 33.0 USD Billion by 2035.

    Key Market Trends & Highlights

    Power Sports Aftermarket Key Trends and Highlights

    • The market is expected to exhibit a compound annual growth rate (CAGR) of 4.37 percent from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 33.0 USD Billion, indicating robust growth potential.
    • In 2024, the market is valued at 20.6 USD Billion, reflecting a strong foundation for future expansion.
    • Growing adoption of advanced technologies due to increasing consumer demand for enhanced performance is a major market driver.

    Market Size & Forecast

    2024 Market Size 20.6 (USD Billion)
    2035 Market Size 33.0 (USD Billion)
    CAGR (2025-2035) 4.37%

    Major Players

    Polaris Inc., BRP Inc., Arctic Cat Inc., Vance Hines, Harley Davidson, S Cycle Inc., Ryde FX, Honda Motor Co, K Filters, American Suzuki Motor Corporation, Showa Corporation, RK Chains, Western Power Sports, Yuasa Battery, Yoshimura R of America LLC, Bandit Helmets

    Power Sports Aftermarket Market Drivers

    Market Growth Projections

    The Global Power Sports Aftermarket Market Industry is poised for substantial growth, with projections indicating a market size of 20.6 USD Billion in 2024 and an anticipated increase to 33.0 USD Billion by 2035. This growth trajectory suggests a robust demand for aftermarket products and services, driven by factors such as rising recreational participation and technological advancements. The expected CAGR of 4.37% from 2025 to 2035 underscores the industry's resilience and adaptability in a changing economic landscape. As consumer preferences evolve, the aftermarket sector is likely to innovate and expand, ensuring its relevance in the global market.

    Growing E-commerce Platforms

    The rise of e-commerce platforms significantly influences the Global Power Sports Aftermarket Market Industry. Online retailing offers consumers a convenient avenue to purchase aftermarket parts and accessories, often at competitive prices. This shift towards digital shopping aligns with changing consumer preferences, particularly among younger demographics who favor online transactions. As a result, aftermarket suppliers are increasingly investing in their online presence to capture this growing market segment. The convenience of online shopping, coupled with the ability to compare products and prices, enhances consumer engagement and drives sales. This trend is expected to contribute to the overall growth of the market, as e-commerce continues to expand.

    Increasing Recreational Participation

    The Global Power Sports Aftermarket Market Industry experiences a notable boost from the rising participation in recreational activities. As more individuals engage in outdoor sports, the demand for power sports vehicles and their aftermarket components surges. In 2024, the market is projected to reach 20.6 USD Billion, driven by a growing consumer base that seeks adventure and leisure. This trend is particularly evident in regions with expansive natural landscapes, where off-road vehicles and personal watercraft are increasingly popular. The industry's growth is further supported by the increasing availability of financing options, making power sports more accessible to a broader audience.

    Technological Advancements in Vehicles

    Technological innovations play a pivotal role in shaping the Global Power Sports Aftermarket Market Industry. The integration of advanced features such as GPS navigation, enhanced safety systems, and improved fuel efficiency in power sports vehicles attracts consumers looking for modern solutions. As manufacturers continue to innovate, aftermarket suppliers are also compelled to adapt, offering compatible upgrades and accessories. This dynamic creates a symbiotic relationship between vehicle manufacturers and aftermarket providers, fostering growth. The anticipated CAGR of 4.37% from 2025 to 2035 indicates a sustained interest in technologically advanced power sports, further solidifying the industry's position in the global market.

    Rising Disposable Income and Urbanization

    The Global Power Sports Aftermarket Market Industry benefits from rising disposable incomes and urbanization trends. As more individuals attain higher income levels, their purchasing power increases, allowing for greater investment in recreational activities, including power sports. Urbanization contributes to this trend, as city dwellers seek outdoor experiences and adventure. The market is projected to grow to 33.0 USD Billion by 2035, reflecting the increasing willingness of consumers to spend on leisure activities. This demographic shift not only expands the consumer base but also encourages the development of new products tailored to urban lifestyles, further driving the aftermarket sector.

    Environmental Regulations and Sustainability

    The Global Power Sports Aftermarket Market Industry is also shaped by increasing environmental regulations and a growing emphasis on sustainability. As governments worldwide implement stricter emissions standards, manufacturers are compelled to develop cleaner, more efficient power sports vehicles. This shift not only influences the design and production of new vehicles but also creates opportunities within the aftermarket sector for eco-friendly parts and accessories. Consumers are becoming more environmentally conscious, leading to a demand for sustainable options. This trend may drive innovation in the aftermarket industry, as companies seek to align their offerings with consumer values and regulatory requirements, potentially enhancing market growth.

    Market Segment Insights

    Power Sports Aftermarket Market Vehicle Type Insights

    The Global Power Sports Aftermarket Market by Vehicle Type into All-Terrain Vehicles, Side-by-Side Vehicles, Snowmobiles, Personal Watercraft, and Powersports Motorcycles. Out of these, ATVs and SxSs are likely to be the most significant market holders in 2024 and beyond. The advent of off-roading and recreational activities is attributed to the climb in the adoption of ATVs and SxSs by its buyers. ATVs are designed to be rough and rugged in its multitude of uses.

    Since it is swift and flexible, it is convenient for all types of hunting, farming, and fishing terrains.It is also most commonly acquired for its off-road exploits. 

    The Global Power Sports Aftermarket Market for ATVs is projected to be at USD 4.8 billion by 2026 with a stable CAGR. On the other hand, SxSs, known as utility terrain vehicles, is suitable for off-roading and prides itself on transporting equipment or gear. It is most widely popular among outdoor goers regardless of their profession and is used for several off-terrain vehicles. The Global Power Sports Aftermarket Market for SxSs is likely to be at USD 3.6 billion by 2026. The ever-growing demand for recreational use is the prime reason for the market’s dominance.

    Snowmobiles are a crucial gear for covering land mostly submerged in snow. With the increase in winter sports or recreational activities, snowmobiles are in high demand. The Global Power Sports Aftermarket Market for snowmobiles is likely to be at USD 2.2 billion by 2026. Personal watercraft, especially jet skis and wave runners, are acquired for its thrills and spills on waterbodies. The Global Power Sports Aftermarket Market for personal watercraft is likely to be at USD 1.8 billion by 2026.

    Powersports motorcycles are multipurpose with dirt bikes, motocross, and enduro.The Global Power Sports Aftermarket Market for powersports motorcycles is likely to be at USD 3.2 billion by 2026.

    Power Sports Aftermarket Market Product Category Insights

    The Global Power Sports Aftermarket Market is segmented by Product Category into Accessories and Apparel, Performance Parts, Protection Gear, Maintenance and Repair Parts, and Electronics and Navigation. The Accessories and Apparel segment is expected to account for the largest share of the market in 2024, owing to the increasing demand for customized and stylish accessories and apparels among power sports enthusiasts.

    The Performance Parts segment is expected to witness significant growth over the forecast period, driven by the growing popularity of performance-enhancing modifications among power sports riders.The Protection Gear segment is expected to gain traction due to the rising awareness about safety among power sports participants. The Maintenance and Repair Parts segment is expected to remain stable, supported by the need for regular maintenance and repairs of power sports vehicles. The Electronics and Navigation segment is expected to witness moderate growth, driven by the increasing adoption of advanced electronics and navigation systems in power sports vehicles.

    Power Sports Aftermarket Market Powertrain Insights

    The powertrain segment in the Global Power Sports Aftermarket Market is expected to witness significant growth over the forecast period, driven by increasing demand for high-performance and fuel-efficient vehicles. The segment is further segmented into internal combustion engine, electric, and hybrid powertrains. The internal combustion engine (ICE) segment holds the largest market share, owing to the widespread adoption of gasoline and diesel-powered vehicles.

    However, the electric and hybrid segments are expected to gain traction over the forecast period, driven by growing environmental concerns and government regulations promoting sustainable transportation.In 2024, the Global Power Sports Aftermarket Market for powertrain is estimated to be valued at USD 20.0 billion, with the ICE segment accounting for a major share of USD 16.0 billion. 

    The electric and hybrid segments are projected to grow at a CAGR of 6.5% and 7.2%, respectively, during the forecast period, reaching a combined value of USD 6.0 billion by 2032. Key factors driving the growth of the powertrain segment include rising disposable income, increasing consumer preference for personalized vehicles, and technological advancements in engine design and efficiency.Additionally, government initiatives aimed at reducing carbon emissions are expected to further boost the demand for electric and hybrid powertrains.

    Power Sports Aftermarket Market Distribution Channel Insights

    The distribution channel segment plays a crucial role in the growth of the Global Power Sports Aftermarket Market. In 2023, OEM Dealerships held the largest market share of 45.6%, due to their strong brand recognition and established customer base. Independent Retailers accounted for a market share of 32.1%, driven by their ability to offer personalized services and competitive pricing. Online Retailers are rapidly gaining traction, with a market share of 22.3% in 2023.

    The growth of e-commerce and the convenience of online shopping are key factors contributing to their increasing popularity.By 2032, the distribution channel segment is expected to reach a market valuation of USD 23.45 Billion, growing at a CAGR of 5.1%.

    Power Sports Aftermarket Market End User Insights

    The Global Power Sports Aftermarket Market is segmented based on end user into recreational riders, professional racers, and commercial users. Recreational riders dominated the market in 2023, accounting for over 60% of the global revenue. This segment is expected to continue to grow at a steady pace in the coming years, driven by the increasing popularity of powersports as a recreational activity.

    Professional racers represent a smaller but significant segment of the market, with their demand for high-performance aftermarket parts and accessories.Commercial users, such as rental companies and tour operators, also contribute to the market growth, as they require specialized equipment and maintenance services. The segmentation of the Power Sports Aftermarket Market provides valuable insights into the specific needs and preferences of different end users, enabling manufacturers and suppliers to tailor their products and services accordingly.

    Get more detailed insights about Power Sports Aftermarket Market Research Report - Global Forecast 2032

    Regional Insights

    North America holds the dominant position in the Global Power Sports Aftermarket Market, accounting for over 39% of the market revenue in 2023. This is primarily due to the high penetration of power sports vehicles and the presence of major manufacturers in the region. Europe holds the second-largest market share, followed by APAC. The APAC region is expected to witness significant growth in the coming years, owing to the rising disposable income and increasing popularity of power sports activities. South America and MEA regions are expected to contribute a smaller share to the overall market revenue.

    Power Sports Aftermarket Market By Regional Insights

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Key Players and Competitive Insights

    The major players in the Power Sports Aftermarket Market industry are trying to increase their market share frequently. These companies are making business strategies that are developing in the long run. There are some leading companies in the Power Sports Aftermarket Market industry, and they are among these companies focused on a strategy for providing innovative products and increasing their distribution chain. In an effort to grow their capacity, they use different strategies. Besides organic maintenance, companies are rebuilding their structure to dominate the Power Sports Aftermarket Market landscape. Moreover, by conducting mergers and acquisitions, companies can widen their ability.

    Other opportunities for the leading Power Sports Aftermarket Market companies include joint ventures or partnerships.One of the largest manufacturers in the Power Sports Aftermarket Market is Polaris Inc. Polaris is a global manufacturer of power sports products. 

    The company also produces a broad range of aftermarket parts and accessories, and it is recognized for its massive distribution networks and loyal customer base. Furthermore, Polaris is focused on innovation and customer service. Another leading company is BRP Inc. BRP is a Canadian-based power sports transport company. The company produces a variety of snowmobiles, all-terrain vehicles, side-by-sides, and personal water vehicles. BRP is also significant in the Power Sports Aftermarket Market, where it serves a diversified range of aftermarket accessories and parts.

    Key Companies in the Power Sports Aftermarket Market market include

    Industry Developments

    The global power sports aftermarket market is projected to grow from USD 20.0 billion in 2023 to USD 29.13 billion by 2032, exhibiting a CAGR of 4.27% during the forecast period. The growth of the market is attributed to the increasing popularity of power sports activities, rising disposable income, and technological advancements in power sports vehicles. Additionally, the growing demand for customized and performance-enhancing aftermarket parts and accessories is driving the market growth.

    Key players in the market include BRP Inc., Polaris Inc., and Arctic Cat Inc., among others.Recent developments in the market include the launch of new products and technologies by key players. For instance, in 2023, BRP Inc. introduced its new Can-Am Maverick X3 Turbo RR, which features a powerful engine and advanced suspension system. Polaris Inc. also unveiled its new RZR Pro XP 4 Ultimate, which offers enhanced performance and comfort. These new product launches are expected to further drive the growth of the power sports aftermarket market in the coming years.

    Future Outlook

    Power Sports Aftermarket Market Future Outlook

    The Global Power Sports Aftermarket Market is projected to grow at a 4.37% CAGR from 2024 to 2035, driven by increasing consumer demand and technological advancements.

    New opportunities lie in:

    • Develop eco-friendly aftermarket products to capture the growing sustainability market.
    • Leverage digital platforms for enhanced customer engagement and sales channels.
    • Invest in R&D for innovative performance parts to meet evolving consumer preferences.

    By 2035, the market is expected to exhibit robust growth, reflecting evolving consumer trends and technological advancements.

    Market Segmentation

    Power Sports Aftermarket Market End User Outlook

    • Recreational Riders
    • Professional Racers
    • Commercial Users

    Power Sports Aftermarket Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia Pacific
    • Middle East and Africa

    Power Sports Aftermarket Market Powertrain Outlook

    • Internal Combustion Engine
    • Electric
    • Hybrid

    Power Sports Aftermarket Market Vehicle Type Outlook

    • All-Terrain Vehicles (ATVs)
    • Side-by-Side Vehicles (SxSs)
    • Snowmobiles
    • Personal Watercraft
    • Powersports Motorcycles

    Power Sports Aftermarket Market Product Category Outlook

    • Accessories and Apparel
    • Performance Parts
    • Protection Gear
    • Maintenance and Repair Parts
    • Electronics and Navigation

    Power Sports Aftermarket Market Distribution Channel Outlook

    • OEM Dealerships
    • Independent Retailers
    • Online Retailers

    Report Scope

    Report Attribute/Metric Details
    Market Size 2022 19.18 (USD Billion)
    Market Size 2023 20.0 (USD Billion)
    Market Size 2032 29.13 (USD Billion)
    Compound Annual Growth Rate (CAGR) 4.27% (2024 - 2032)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2023
    Market Forecast Period 2024 - 2032
    Historical Data 2019 - 2023
    Market Forecast Units USD Billion
    Key Companies Profiled Arctic Cat Inc., Vance Hines, Harley-Davidson, S Cycle Inc., Ryde FX, Honda Motor Co, K Filters, American Suzuki Motor Corporation, Showa Corporation, RK Chains, Western Power Sports, Yuasa Battery In, Yoshimura R of America LLC, Polaris Industries Inc., Bandit Helmets
    Segments Covered Vehicle Type, Product Category, Powertrain, Distribution Channel, End User, Regional
    Key Market Opportunities Increased ATV and UTV Usage Growing Popularity of OffRoad Racing Rising Demand for Customised Vehicles Advancements in Technology Increasing Participation in Motorsports
    Key Market Dynamics Increasing demand for customization Growing popularity of powersports Technological advancements Expansion into emerging markets Growing popularity of online distribution channels
    Countries Covered North America, Europe, APAC, South America, MEA

    FAQs

    What is the market size of the Global Power Sports Aftermarket Market?

    The global power sports aftermarket market is projected to reach a valuation of USD 29.13 billion by 2032, expanding at a CAGR of 4.27% from 2024 to 2032.

    Which region is expected to dominate the Global Power Sports Aftermarket Market?

    North America is anticipated to dominate the global power sports aftermarket market, owing to the presence of a large number of power sports enthusiasts and a well-established aftermarket industry.

    What are the key growth drivers of the Global Power Sports Aftermarket Market?

    Increasing participation in power sports activities, rising disposable income, and technological advancements in power sports vehicles are the primary growth drivers of the global power sports aftermarket market.

    Which application segment is expected to witness the highest growth in the Global Power Sports Aftermarket Market?

    The performance parts and accessories segment is anticipated to register the highest growth rate during the forecast period as power sports enthusiasts seek to enhance the performance and appearance of their vehicles.

    Who are the key competitors in the Global Power Sports Aftermarket Market?

    Some of the key competitors in the global power sports aftermarket market include Polaris Industries, BRP, Arctic Cat, Yamaha Motor Company, and Kawasaki Heavy Industries.

    What is the impact of COVID-19 on the Global Power Sports Aftermarket Market?

    The COVID-19 pandemic had a negative impact on the power sports aftermarket market in the short term due to lockdowns and travel restrictions. However, the market is expected to recover in the long term as power sports activities resume and consumer confidence improves.

    What are the emerging trends in the Global Power Sports Aftermarket Market?

    What are the emerging trends in the Global Power Sports Aftermarket Market?

    What are the challenges faced by the Global Power Sports Aftermarket Market?

    The global power sports aftermarket market faces challenges such as intense competition, fluctuating raw material prices, and regulatory changes. Additionally, the market is susceptible to economic downturns, which can impact consumer spending on power sports products.

    What is the future outlook of the Global Power Sports Aftermarket Market?

    What is the future outlook of the Global Power Sports Aftermarket Market?

    What are the key factors to consider when investing in the Global Power Sports Aftermarket Market?

    Key factors to consider when investing in the global power sports aftermarket market include market size, growth potential, competitive landscape, regulatory environment, and technological advancements.

    Power Sports Aftermarket Market Research Report - Global Forecast 2032 Infographic
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