• Cat-intel
  • MedIntelliX
  • Resources
  • About Us
  • Request Free Sample ×

    Kindly complete the form below to receive a free sample of this Report

    Leading companies partner with us for data-driven Insights

    clients tt-cursor

    Japan Truck Rental Market

    ID: MRFR/AM/44199-HCR
    200 Pages
    Sejal Akre
    September 2025

    Japan Truck Rental Market Research Report By Truck Type (Heavy Commercial Vehicle, Light Commercial Vehicle) and By Lease Type (Finance Lease, Full-Service Lease)- Forecast to 2035

    Share:
    Download PDF ×

    We do not share your information with anyone. However, we may send you emails based on your report interest from time to time. You may contact us at any time to opt-out.

    Japan Truck Rental Market Infographic
    Purchase Options
    $ 4,950.0
    $ 5,950.0
    $ 7,250.0

    Japan Truck Rental Market Summary

    The Japan Truck Rental market is poised for substantial growth, projected to reach 25 USD Billion by 2035 from a base of 6.89 USD Billion in 2024.

    Key Market Trends & Highlights

    Japan Truck Rental Key Trends and Highlights

    • The Japan Truck Rental market is valued at 6.89 USD Billion in 2024 and is expected to grow to 25 USD Billion by 2035.
    • The market is anticipated to experience a compound annual growth rate (CAGR) of 12.43% from 2025 to 2035.
    • Increasing demand for logistics and transportation services is driving the growth of the truck rental market in Japan.
    • Growing adoption of technology due to the rising need for efficient supply chain management is a major market driver.

    Market Size & Forecast

    2024 Market Size 6.89 (USD Billion)
    2035 Market Size 25 (USD Billion)
    CAGR (2025-2035) 12.43%

    Major Players

    Daiwa RentACar, Toyota Rent a Car, Nissan Rent a Car, Eco Rent A Car, Aloha RentACar, Chow Rent A Car, JR RentACar, Times Car Rental, Orix RentACar, Global Rent A Car, Nippon RentACar, Sakura Rent A Car, Mitsui RentACar, Budget Rent A Car Japan

    Japan Truck Rental Market Trends

    The Japan Truck Rental Market is experiencing notable trends influenced by several key market drivers. One of the primary drivers is the increasing demand for logistical efficiency, particularly as e-commerce continues to grow in Japan. The rise in online shopping has necessitated more flexible transportation solutions, allowing businesses to manage their supply chains more effectively. Moreover, the rise of shared economy models is becoming more prevalent, leading to the growth of truck rental services as companies look for cost-effective ways to meet their transport needs without incurring the expenses of owning a fleet.

    Opportunities abound in the Japan Truck Rental Market, particularly for businesses that focus on environmentally friendly and efficient transportation solutions.

    Owing to Japan’s focus on sustainability, there is a movement towards the incorporation of electric and hybrid trucks into rental fleets. This corresponds with the government’s efforts on curbing carbon emissions, as well as enables the advancement of environmentally friendly logistics that pave new opportunities for rental solutions aimed at environmentally responsible individuals and businesses. Lately, the truck rental industry in Japan has experienced a transition to digital platforms, which facilitate easier access to booking and managing rentals.

    Along with customer satisfaction, the application of technology aids in rationalizing fleet control by enabling tracking and analytical review of the data in real-time, thus improving service delivery with speed and accuracy.

    Additionally, as urbanization continues to rise in Japan, rental services are increasingly catering to last-mile delivery needs, further influencing how businesses approach logistics and transport. These trends reflect a dynamic shift in the Japan Truck Rental Market as it adapts to the evolving economic landscape and consumer preferences.

    Source: Primary Research, Secondary Research, Market Research Future Database and Analyst Review

    Market Segment Insights

    Japan Truck Rental Market Segment Insights:

    Japan Truck Rental Market Segment Insights:

    Truck Rental Market Truck Type Insights

    Truck Rental Market Truck Type Insights

    The Japan Truck Rental Market is segmented primarily based on Truck Type, which plays a crucial role in the overall functionality and scope of the industry. The demand for Truck Rental services in Japan has been experiencing steady growth, attributed to the nation's robust logistics and transportation sector, which supports both urban deliveries and long-haul services. Trucks are integral to various industries, including construction, retail, and manufacturing, making the Truck Type segmentation highly relevant to meet diverse client needs. 

    Heavy Commercial Vehicles are particularly significant within this market because they are essential for transporting bulky goods and equipment, which is indispensable for sectors such as construction and agriculture. The growing trend towards infrastructure development in Japan has further boosted rentals of these vehicles, as companies require reliable transport solutions for heavy loads. Additionally, with environmental concerns rising, many logistics providers opt for rental solutions to manage costs associated with fleet maintenance, thus enhancing the appeal of heavy vehicles that adhere to stringent emissions standards.

    Conversely, Light Commercial Vehicles cater to the needs of smaller businesses or individual entrepreneurs engaged in local deliveries. The agility and lower operational costs associated with light trucks make them an attractive option for companies involved in last-mile delivery services. As e-commerce continues to flourish in Japan, the significance of Light Commercial Vehicles grows, reflecting a shift in consumer behavior that demands timely and flexible transportation solutions. This shift highlights an increasing consumer preference for convenience, accelerating the demand for lighter vehicles to handle a growing volume of small packages in urban settings.

    Overall, the Truck Type segmentation of the Japan Truck Rental Market not only reflects the diverse needs of the economy but also shows the adaptation of rental services to cater to changing market conditions and consumer preferences. The emphasis on sustainability and efficiency within the transportation industry provides opportunities for growth in both heavy and light categories, ensuring that rental companies optimize their fleet to meet the evolving demands of their customers.

    Truck Rental Market Lease Type Insights

    Truck Rental Market Lease Type Insights

    The Lease Type segment of the Japan Truck Rental Market plays a pivotal role in shaping the overall dynamics of the industry. This segment can primarily be categorized into Finance Lease and Full-Service Lease, both of which offer distinct advantages to businesses. The Finance Lease is significant for companies looking for cost-effective solutions, allowing them to acquire vehicles while retaining capital for other investments. On the other hand, Full-Service Lease is characterized by its comprehensive offerings, providing maintenance and support, which appeals to businesses seeking hassle-free operations.

    As Japan's logistics and e-commerce sectors continue to expand, the demand for flexible and efficient transportation solutions is expected to rise, driving interest in these leasing options. Furthermore, the market is influenced by regulatory frameworks and a push toward sustainability, with companies looking for ways to optimize their fleets while minimizing environmental impact. The segmentation within Lease Type reflects an evolving landscape where businesses aim to streamline logistics and improve operational efficiency in a competitive environment.

    Get more detailed insights about Japan Truck Rental Market Research Report - Forecast till 2035

    Key Players and Competitive Insights

    The Japan Truck Rental Market is characterized by a robust competitive landscape where numerous companies are vying for dominance in a sector driven by urban logistics and transportation demands. The market has shown resilience in the face of economic fluctuations, fostering innovation and expansion among service providers. With increasing e-commerce activity and a growing need for efficient goods transportation, the market has expanded significantly, leading to diverse offerings that include short-term rentals, long-term leasing, and specialized truck services tailored to various industries. 

    Key players are focusing on enhancing their service networks, investing in technology, and offering flexible rental options to meet evolving consumer needs. The competitive insights highlight a balance between established enterprises and emerging companies, all striving to enhance operational efficiencies and customer satisfaction in response to changing market dynamics. Daiwa RentACar has established a solid foothold in the Japan Truck Rental Market, distinguishing itself through its strong customer service and comprehensive fleet that caters to both personal and business requirements. 

    The company excels in providing a wide range of rental options that include light trucks, cargo vans, and specialty vehicles, catering especially to the logistics and moving sectors. One of the company’s key strengths lies in its extensive network and infrastructure, enabling access to a broader customer base across urban and rural areas. Daiwa RentACar has been proactive in embracing technological advancements, which have streamlined operational processes and enhanced the overall customer experience. Their strategic focus on sustainability and fleet modernization has positioned them favorably against competitors within the Japanese market, showcasing their commitment to innovation and quality service.

    Toyota Rent a Car holds a prominent position in the Japan Truck Rental Market, leveraging its parent company’s esteemed reputation for quality and reliability. The company offers a diverse range of vehicles, including trucks suited for various commercial applications, thereby appealing to a wide spectrum of clients, from small businesses to large enterprises. Toyota Rent a Car’s strengths lie in its extensive brand recognition, a well-maintained fleet, and an efficient service network that spans the country. 

    Additionally, the company has invested in improving customer service through enhanced online booking and support systems. Strategic partnerships and collaborations have bolstered its market presence, aiming to adapt to customer preferences and trends. The company's commitment to quality control and vehicle maintenance ensures high customer satisfaction levels, further solidifying Toyota Rent a Car's position in a competitive market landscape. Through its focus on customer-centric services and innovative solutions, Toyota Rent a Car continues to thrive in meeting the evolving demands of the trucking sector within Japan.

    Key Companies in the Japan Truck Rental Market market include

    Industry Developments

    In recent developments within the Japan Truck Rental Market, industry competitors such as Daiwa RentACar, Toyota Rent a Car, and Nissan Rent A Car are adapting to increasing demand driven by e-commerce growth and logistics efficiencies. Eco Rent A Car and Aloha RentACar is also focusing on sustainability and environmentally friendly fleets to align with government initiatives aimed at reducing emissions. Significant mergers and acquisitions have been scarce in the sector, although market growth has been observed, with companies actively investing to enhance their service offerings and technological capabilities. 

    For example, Times Car Rental and Orix RentACar are exploring partnerships to expand their digital platforms, enhancing operational efficiencies. The valuation of businesses like Global Rent A Car and Nippon Rent A Car has risen due to the booming logistics sector, which has seen a 15% increase in demand for truck rentals as of last quarter. Major shifts in consumer behavior post-pandemic, particularly the heightened reliance on logistics and transport services, have further propelled growth within the market. Major events from the past few years, including the Tokyo 2020 Olympics, have also spurred infrastructure developments influencing rental operations.

    Market Segmentation

    Outlook

    • Finance Lease
    • Full-Service Lease

    Report Scope

    Report Attribute/Metric Source: Details
    MARKET SIZE 2018 6.25 (USD Billion)
    MARKET SIZE 2024 6.89 (USD Billion)
    MARKET SIZE 2035 25.0 (USD Billion)
    COMPOUND ANNUAL GROWTH RATE (CAGR) 12.43% (2025 - 2035)
    REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    BASE YEAR 2024
    MARKET FORECAST PERIOD 2025 - 2035
    HISTORICAL DATA 2019 - 2024
    MARKET FORECAST UNITS USD Billion
    KEY COMPANIES PROFILED Daiwa RentACar, Toyota Rent a Car, Nissan Rent a Car, Eco Rent A Car, Aloha RentACar, Chow Rent A Car, JR RentACar, Times Car Rental, Orix RentACar, Global Rent A Car, Nippon RentACar, Sakura Rent A Car, Mitsui RentACar, Budget Rent A Car Japan
    SEGMENTS COVERED Truck Type, Lease Type
    KEY MARKET OPPORTUNITIES Growing e-commerce logistics demand, Expansion of last-mile delivery services, Increase in urbanization and relocation, Sustainable and eco-friendly vehicles, Technological advancements in fleet management
    KEY MARKET DYNAMICS growing e-commerce demand, urbanization and infrastructure development, competitive pricing strategies, environmental regulations and sustainability, technology integration and innovation
    COUNTRIES COVERED Japan

    FAQs

    What is the expected market size of the Japan Truck Rental Market in 2024?

    The Japan Truck Rental Market is expected to be valued at approximately 6.89 USD Billion in 2024.

    What will be the projected market value of the Japan Truck Rental Market by 2035?

    By 2035, the Japan Truck Rental Market is anticipated to reach a valuation of around 25.0 USD Billion.

    What is the expected CAGR for the Japan Truck Rental Market during the forecast period from 2025 to 2035?

    The market is projected to experience a compound annual growth rate (CAGR) of 12.43% throughout the period from 2025 to 2035.

    Which truck type is expected to have a higher market value in 2035 within the Japan Truck Rental Market?

    The Heavy Commercial Vehicle segment is expected to have a higher market value, reaching approximately 13.8 USD Billion by 2035.

    What will be the market value of the Light Commercial Vehicle segment in 2024?

    In 2024, the Light Commercial Vehicle segment of the Japan Truck Rental Market is valued at about 3.44 USD Billion.

    Who are the major players in the Japan Truck Rental Market?

    Key competitors in the Japan Truck Rental Market include companies such as Daiwa RentACar, Toyota Rent a Car, and Nissan Rent a Car, among others.

    What is the projected value of the Heavy Commercial Vehicle market by 2024?

    The Heavy Commercial Vehicle market in Japan is projected to be valued at approximately 3.45 USD Billion in 2024.

    What are some key growth drivers for the Japan Truck Rental Market?

    Key growth drivers for the market include increased demand for logistics and transportation services in Japan.

    How does regional demand impact the growth of the Japan Truck Rental Market?

    Regional demand, particularly from urban areas with high logistics activity, significantly impacts the growth of the Japan Truck Rental Market.

    What trends are currently emerging in the Japan Truck Rental Market?

    Emerging trends include a growing emphasis on sustainability and the adoption of technology in rental services within the Japan Truck Rental Market.

    Japan Truck Rental Market Research Report - Forecast till 2035 Infographic
    Free Sample Request

    Kindly complete the form below to receive a free sample of this Report

    Customer Stories

    “I am very pleased with how market segments have been defined in a relevant way for my purposes (such as "Portable Freezers & refrigerators" and "last-mile"). In general the report is well structured. Thanks very much for your efforts.”

    Victoria Milne Founder
    Case Study
    Chemicals and Materials