Crowdsourced Testing Size
Market Size Snapshot
Year | Value |
---|---|
2023 | USD 2.0 Billion |
2030 | USD 3.7 Billion |
CAGR (2023-2030) | 10.3 % |
Note – Market size depicts the revenue generated over the financial year
The Crowd-Sourced Testing Market was valued at $2 billion in 2023 and is projected to reach $3.7 billion by 2030, at a CAGR of 10.3 percent between 2023 and 2030. This growth trajectory indicates a significant rise in demand for testing solutions that employ the power of crowd-sourcing to improve the quality and the user experience of software. As businesses continue to adopt agile practices and emphasize continuous integration and continuous deployment, the need for testing solutions that are scalable, efficient, and cost-effective is becoming more and more important. This is driving the demand for crowd-sourced testing services across various industries. There are several factors that are driving the growth of this market, such as the growing complexity of the applications, the need to reduce the time to market, and the growing focus on a customer-centric approach. Also, the proliferation of mobile applications and the Internet of Things (IoT) has increased the demand for testing solutions that can support different end-user environments. The key players in the market, such as Applause, TestBirds, and uTest, are focusing on strategic initiatives such as forming strategic alliances and investing in AI-based testing tools to enhance their offerings and gain a larger market share. These developments are indicative of the dynamic nature of the crowd-sourced testing market and its critical role in the evolving landscape of the software development industry.

Regional Market Size
Regional Deep Dive
The Crowdtesting Market is growing in various regions of the world. The increasing demand for high-quality software and applications is the driving force behind this growth. North America, which has a high concentration of technology companies and a culture of innovation, has a faster uptake of crowdtesting solutions. Europe is a very diverse region with many different regulatory frameworks that affect testing practices. Asia-Pacific is seeing a boom in the development of mobile applications, which in turn is boosting the demand for crowdtesting services. The Middle East and Africa are slowly embracing digital transformation, which is promoting the growth of the testing market. Latin America is seeing a rise in the number of technology start-ups, which are using crowdtesting to enhance the quality of their products.
Europe
- The General Data Protection Regulation (GDPR) has had a significant impact on the crowdtesting market. As a result, companies have had to rethink their testing strategies. This has led to an increased focus on privacy-friendly testing solutions.
- Innovations in AI and machine learning are being integrated into crowdsourced testing platforms, with companies like Testbirds and UserTesting leveraging these technologies to enhance the efficiency and effectiveness of testing processes.
Asia Pacific
- The rapid growth of mobile app development in countries like India and China is driving demand for crowdsourced testing services, as companies seek to ensure high-quality user experiences across diverse devices and platforms.
- Government initiatives promoting digital transformation, such as India's Digital India program, are encouraging startups to adopt crowdsourced testing methodologies to improve software quality and accelerate time-to-market.
Latin America
- The emergence of tech hubs in countries like Brazil and Argentina is driving innovation in the crowdsourced testing market, with local startups leveraging crowdsourced testing to enhance product quality and user satisfaction.
- Economic factors, such as the need for cost-effective testing solutions, are pushing companies in Latin America to adopt crowdsourced testing as a viable alternative to traditional testing methods.
North America
- The growth of remote work has accelerated the use of crowd-testing, as companies are looking for flexible and scalable solutions to accommodate their distributed workforces. Applause and Testbirds are notable examples of companies offering a range of crowd-testing services.
- A new privacy law like the Californian Data Protection Act (CCPA) is influencing the way organizations test and therefore the way crowdtesting services are offered.
Middle East And Africa
- The increasing investment in technology infrastructure in the Middle East is fostering a conducive environment for crowdsourced testing, with companies like Rainmaking and Testbirds establishing operations in the region.
- Cultural shifts towards embracing digital solutions are leading to a growing acceptance of crowdsourced testing among local businesses, which are increasingly recognizing the value of user feedback in the development process.
Did You Know?
“Crowdsourced testing can reduce testing costs by up to 50% compared to traditional testing methods, making it an attractive option for companies looking to optimize their software development processes.” — Applause Research
Segmental Market Size
The Crowd-Testing Market is expected to show a substantial growth as organizations strive to improve the quality of their products and services through a variety of testing methods. The need for quick feedback and real-world testing scenario has made this market an essential part of today’s fast-paced digital landscape. The key drivers are the increasing demand for agile development practices and the need for thorough testing across various devices and platforms, especially in the e-commerce and mobile application industries. At present, the market is in its mature phase, with companies like TestBird and Applause leading the way in providing crowd-testing solutions. Usability testing for mobile and web applications is the most prominent use case. Real-world testing gives insights that automation cannot. The increasing trend toward remote work and the complexity of the digital environment are contributing to the growth of this market. Artificial intelligence-based analytics and cloud-based testing platforms are shaping the market and making testing more efficient and effective.
Future Outlook
From 2023 to 2030, the Crowd-Testing Market is expected to grow from $ 2 billion to $ 3.7 billion, a robust CAGR of 10.3%. The growth of this market is driven by the growing demand for quality software and applications, which is driven by the need to improve the experience of users and ensure the reliability of products in a highly competitive environment. The adoption of agile methodology and the practice of DevOps is expected to further increase the reliance of organizations on crowd-testing solutions, thereby reducing the feedback loop and increasing the coverage of testing. Also, the integration of artificial intelligence and machine learning into testing processes is expected to further drive the growth of this market. Artificial intelligence and machine learning allow the automation of test case generation, defect detection and the generation of test reports, thereby increasing the overall effectiveness of crowd testing. Furthermore, the digital transformation of various industries, such as finance, health and e-commerce, is expected to increase the demand for crowd testing in order to ensure the quality and consistency of applications. By 2030, it is expected that crowd testing will be an integral part of the software development life cycle, with penetration rates of more than 30% in organizations that are looking for new testing solutions.

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