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Water-Based Resins Market Share

ID: MRFR//4896-HCR | 140 Pages | Author: Priya Nagrale| May 2024

In the competitive landscape of the Water-Based Resins Market, businesses employ various strategic approaches to secure their market share. One prevalent strategy revolves around product differentiation. Companies aim to distinguish their water-based resin products by emphasizing unique features, such as enhanced durability, eco-friendliness, or specific application advantages. By highlighting these distinctive attributes, they seek to capture the attention of niche markets or specific customer segments.

Another pivotal approach involves pricing strategies. Some players opt for competitive pricing, offering their water-based resins at rates more attractive than their rivals. This tactic aims to allure price-sensitive customers and gain traction in markets where cost plays a significant role in purchasing decisions. Conversely, premium pricing strategies are adopted by companies emphasizing superior quality or specialized applications of their water-based resins, targeting customers who prioritize value over price.

Market penetration strategies are also widely utilized. Companies actively seek to expand their market share by intensifying their presence in existing markets. This can involve aggressive marketing campaigns, distribution network enhancements, or even offering incentives to encourage customers to switch from competitors' products to their own. By focusing on increasing sales within established markets, businesses aim to solidify their foothold and potentially gain dominance.

Furthermore, innovation remains a key driver in the Water-Based Resins Market. Companies invest in research and development to introduce advanced formulations, improved functionalities, or environmentally sustainable alternatives. By staying at the forefront of technological advancements, businesses can attract customers seeking innovative solutions and gain a competitive edge, thereby enhancing their market share.

Collaboration and strategic partnerships also play a significant role in market share positioning. Companies often form alliances with suppliers, distributors, or even complementary businesses to leverage each other's strengths, expand market reach, or access new customer segments. Such collaborations can amplify market penetration efforts and accelerate growth by tapping into shared resources and expertise.

Moreover, geographical expansion strategies are vital in capturing additional market share. Companies may focus on entering new regions or countries by understanding local preferences, regulations, and market dynamics. Adapting products and marketing strategies to fit the unique demands of these new markets helps in establishing a presence and gaining market share in previously untapped areas.

Water-Based Resins Market Overview The water-based resins market is estimated at USD 38.89 billion in 2021 and is projected to reach USD 52.69 billion by 2028, at a CAGR of 6.9% from 2022 to 2028. Water-based resins are viscous liquids with low volatility that are used in coatings to prevent corrosion and extend product life. When used in exterior and interior walls, wood, or industrial paints, these resins give quick-drying, outstanding pigmentation, and superb sheen. Water-based acrylic resin, epoxy ester resin, saturated polyester resin, epoxy resin, and polyurethane resin are all examples of water-based resins. These are employed in stain-blocking primers, corrosion-prevention coatings, construction sealants, and impact-resistant wood and concrete flooring coatings, among other things. Water-based resins are also used as binders in texture and paper coatings, as well as cement mortar and paints. The water-Based Resins Market Increase is predicted to be fueled by significant growth in the building industry as a result of rising population and increasing industrialization. In the years ahead, rapid urbanization and strong environmental limitations on the use of volatile organic compounds are likely to enhance the demand for water-based resins. When opposed to solvent-based resins, water-based resins contain far fewer volatile chemicals, making them more environmentally friendly. During the study period, the usage of these resins as coatings in wood finishes, cement, pavements and infrastructure, paper, and textiles and fibers, among other applications, is expected to drive market expansion. Water-Based Resins Market Expansion is predicted to be driven by significant growth in the building industry due to expanding population and rapid industrialization in the future years. Furthermore, the usage of these resins in paint applications gives the paint a better sheen, color retention, and long life, enhancing demand for the product.

Water-Based Resins Market Share, by Application, 2017 (%)


Water-Based Resins Market Share


Source: MRFR analysis


Regional Analysis


The Water-Based Resins Market has been segmented into five regions, namely, Asia-Pacific, North America, Europe, Latin America, and the Middle East & Africa. Asia-Pacific accounted for the largest share of the Water-Based Resins Market in 2017 owing to rapid urbanization and expanding population in the region. Increasing construction activities and major companies shifting their production centers to Asia-Pacific are also likely to fuel market growth in the region.


North America is another significant for Water-Based Resins Market due to the technological advancements in the paints and coatings industry and stringent environmental regulations for the use of zero-emission coatings in the region. The increasing demand for the product in architectural coatings is expected to drive the growth of the regional market.


The renovation of existing infrastructure in major economies such as Russia, France, and Germany is projected to provide lucrative opportunities to players in the European market during the review period. The Water-Based Resins Market in the Middle East & Africa is expected to witness significant growth owing to infrastructure development in the region.


Market Segmentation


The Water-Based Resins Market has been categorized by Type, Application, and Region.


By Type, the Water-Based Resins Market has been divided into acrylic resin, epoxy ester resin, saturated polyester resin, epoxy resin, polyurethane resin, alkyd resin, and others.


Based on Application, the Water-Based Resins Market has been segregated into paints and coatings, adhesives and sealants, inks, leather, and others.


The Water-Based Resins Market has been studied with respect to five key regions - Asia-Pacific, North America, Europe, Latin America, and the Middle East & Africa.


Key Players


BASF SE (Germany), Lawter Inc. (US), DowDuPont (US), Allnex Group (Germany), the Lubrizol Corporation (US), Hexion (US), Royal DSM NV (Netherlands), DIC Corporation (Japan), Arkema (France), BELIKE Chemical (China), Vil Resins (UK), Arakawa Chemical Industries Ltd (Japan), and KITO Chemical Co. Ltd (China) are some of the key players in the Water-Based Resins Market.Recent Development


BASF SE extended its water-based resins production facility in Heerenveen, the Netherlands, in March 2018. The company hopes to strengthen its position as a leading manufacturer of water-based resins with this investment. The market's largest player is Covestro AG (Germany), and players are using strategies such as new product development, expansions, agreements, and mergers and acquisitions to stay ahead of the competition.

Intended Audience



  • Water-based resins manufacturers

  • Traders and distributors of water-based resins

  • Research and development institutes

  • Potential investors

  • Raw material suppliers

  • Nationalized laboratories

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