US Eubiotics Market Size was estimated at 650 (USD Million) in 2023. The US Eubiotics Market Industry is expected to grow from 698.7(USD Million) in 2024 to 1,528.8 (USD Million) by 2035. The US Eubiotics Market CAGR (growth rate) is expected to be around 7.378% during the forecast period (2025 - 2035).
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Key US Eubiotics Market Trends Highlighted
The US Eubiotics Market is experiencing significant shifts driven by increased consumer awareness regarding gut health and the demand for natural and organic products. Many consumers are looking for alternatives to conventional additives and antibiotics in both human and animal nutrition, leading to the rise of eubiotics, which are seen as a natural means to promote health and well-being. Moreover, regulatory support from health organizations and government initiatives aimed at promoting safer and more effective alternatives in food production further fuels the growth of eubiotics in the United States. The ongoing trend of clean label products reflects a growing consumer preference for transparency in ingredient sourcing.As people become more informed about the ingredients in their food and the impact of these ingredients on health, manufacturers are increasingly incorporating eubiotics to align with these expectations. The integration of eubiotics in livestock feeds to enhance animal performance and ensure food safety is another trend gaining traction. Opportunities in this market remain ripe, particularly as research into the health benefits of eubiotics continues to expand. There is an emerging interest in customizing eubiotic formulations based on specific health needs, whether for humans or for livestock. This customization could result in personalized nutrition solutions that cater to diverse consumer segments.Furthermore, as the eubiotics market grows, there is potential for innovation in production methods and formulations that may enhance the effectiveness of these products and meet stringent quality standards set by regulatory bodies. All these factors create a dynamic environment for the US Eubiotics Market, paving the way for continued growth and development.
US Eubiotics Market Drivers
Growing Awareness of Gut Health Among Consumers
In the US, there is a significant trend toward health and wellness, with increasing consumer awareness about the importance of gut health for overall wellbeing. According to the International Food Information Council, 76% of people actively look for information about food and nutrition, with many consumers acknowledging the role of probiotics and prebiotics in maintaining a balanced gut microbiome. This heightened awareness is fostering demand for eubiotic products, which are designed to improve gut health.Organizations such as the American Gastroenterological Association are promoting research and education around gut health, which may further drive the US Eubiotics Market Industry. As consumers seek out products that can enhance digestive health, the market for eubiotics is expected to grow significantly over the coming years, with an increasing variety of products being introduced in the marketplace.
Rising Incidence of Digestive Disorders
The increasing prevalence of digestive disorders in the US is another major driver prompting the growth of the US Eubiotics Market Industry. The National Institute of Diabetes and Digestive and Kidney Diseases reports that approximately 70 million people in the US suffer from digestive diseases, creating a robust demand for solutions like eubiotic products. As more individuals seek treatments to alleviate symptoms associated with these disorders, manufacturers are expanding their offerings to include a variety of eubiotic formulations.This ongoing trend is indicative of a growing market poised to support innovative products aimed at improving digestive health.
Expansion of the Functional Foods and Beverages Market
The functional foods and beverages sector in the US is experiencing remarkable growth, which is significantly contributing to the US Eubiotics Market Industry. According to the Food and Agriculture Organization, the market for functional foods is projected to reach USD 252 billion by 2027. This sector's expansion includes an increasing incorporation of eubiotic ingredients in various food and beverage products. Given the growing consumer inclination towards functional foods that offer health benefits beyond basic nutrition, manufacturers are responding by formulating products enriched with eubiotics.This growth reflects a larger tendency towards health-oriented market trends, bolstering eubiotic sales even further.
US Eubiotics Market Segment Insights
Eubiotics Market Form Insights
The US Eubiotics Market encompasses various forms, primarily Liquid and Dry, designed to enhance gut health and overall well-being. With the market witnessing a significant growth trajectory, the Liquid form has gained traction due to its ease of consumption and rapid absorption in the digestive system, making it particularly appealing for both consumers and manufacturers. On the other hand, the Dry form, which includes powders and granules, often dominates due to its convenience in storage and shelf life. The growing awareness around the health benefits associated with eubiotics, such as improved digestive health and immune function, continues to drive demand across both forms.Additionally, increasing investments in Research and Development are expected to lead to innovations in formulations that cater to varying consumer preferences, including organic and non-GMO options. The regulatory environment in the US poses challenges as manufacturers must navigate complex compliance standards, yet it also presents opportunities for those who can effectively demonstrate efficacy and safety in their products. Consumers are increasingly leaning towards products with clear labeling and proven benefits, propelling market players to enhance transparency in their formulation processes.Trends indicate that both Liquid and Dry segments will coexist as significant contributors to overall market growth, driven by their unique attributes and consumers' evolving preferences. The focus remains on delivering tailored solutions that address specific health concerns, ensuring that the segments stay relevant and appealing in a competitive landscape. As such, the US Eubiotics Market is positioned for continued expansion, with both forms playing crucial roles in meeting growing consumer demands for health-oriented products.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Eubiotics Market Type Insights
The US Eubiotics Market, under the Type segment, encompasses a diverse range of products including Prebiotics, Probiotics, and Others, which play a pivotal role in promoting gut health and overall well-being. Prebiotics are crucial as they serve as food for beneficial gut bacteria, enhancing digestive function and potentially boosting immune responses. Probiotics, on the other hand, are live microorganisms that offer health benefits when consumed, leading to their growing popularity among consumers seeking natural health solutions. The 'Others' category includes various innovative ingredients that are gaining traction in the market due to the increasing demand for holistic health products.The market growth is driven by rising health consciousness among consumers, increasing awareness of the benefits of gut health, and a growing preference for natural and organic products. However, challenges such as regulatory hurdles and consumer skepticism regarding efficacy may hinder market expansion. Nevertheless, the potential for innovation and increasing investment in Research and Development present considerable opportunities within the US Eubiotics Market, reflecting a broad acceptance and integration of eubiotic products in daily dietary routines.As this market evolves, the segmentation will continue to adapt to consumer preferences, shaping the future landscape of health-oriented products.
Eubiotics Market Function Insights
The US Eubiotics Market is prominently characterized by its diverse Function categorization, addressing critical health aspects such as General Health and Wellness, Immunity, Gut and Digestive Health, and Others. Notably, the rising consumer awareness regarding holistic health and preventive care has encouraged a significant shift toward products that support overall well-being, which has seen a growing inclination towards Eubiotics. The Immunity segment is particularly relevant in the wake of heightened health consciousness following global health events, driving demand for products that can bolster immune functions effectively.Concurrently, Gut and Digestive Health stands out as a vital focus area, given the increasing prevalence of gastrointestinal disorders and the recognition of gut health’s pivotal role in overall physical health. Overall, these segments not only reflect evolving consumer preferences but also underline the potential for substantial expansion within the US Eubiotics Market. The market dynamics are greatly influenced by trends favoring natural ingredients, leading to vibrant growth opportunities in uncharted segments. The landscape is supported by regulatory frameworks advocating for health-promoting substances, creating a conducive environment for innovation and development in the Eubiotics industry.
Eubiotics Market Livestock Insights
The Livestock segment within the US Eubiotics Market encompasses various categories, including Aquatic, Poultry, Ruminants, Swine, and Others, each contributing to the overall market dynamics and growth. Poultry remains a significant part of this market, driven by its rapid production cycles and the increased demand for healthy meat options among consumers, leading to a strong focus on nutritional additives like eubiotics. Ruminants, such as cows and sheep, also play a crucial role, as they require specialized nutritional support to enhance digestion and maximize feed efficacy.In the Swine sector, eubiotics are vital in promoting gut health, thus improving growth rates and overall productivity, making this segment increasingly important for farmers focused on sustainability and efficiency. Aquatic species, while a smaller portion of the market, are gaining traction; advancements in eubiotics are crucial for enhancing fish growth and ensuring healthier aquaculture practices. The Others category includes diverse livestock types, further highlighting the versatility of eubiotics in improving animal welfare and performance across various species.Collectively, these sectors illustrate the US Eubiotics Market's revenue potential and opportunities for innovation as the demand for better livestock management practices continues to grow.
US Eubiotics Market Key Players and Competitive Insights
The US Eubiotics Market has witnessed substantial growth in recent years, driven by increasing consumer awareness regarding health and wellness, alongside rising demand for natural and organic products. Companies operating in this sector are turning towards innovative solutions that promote a healthy gut microbiome, both in humans and animals. The competitive landscape is characterized by a combination of established firms and emerging players, each striving to differentiate their offerings through product development, strategic partnerships, and effective marketing strategies. The market dynamics are further shaped by regulatory frameworks and consumer preferences that increasingly favor sustainable and environmentally friendly alternatives. With technological advancements and research-driven approaches, businesses are seeking novel ways to enhance their position within the eubiotics domain.Kemin Industries has established itself as a significant player in the US Eubiotics Market, leveraging its extensive research and development capabilities to produce high-quality products. The company has a robust portfolio of eubiotics solutions that cater to both animal health and human gut health. Their commitment to sustainability and quality is evident in their sourcing and manufacturing processes. Kemin Industries has built a strong brand reputation based on innovation and reliability, positioning itself to meet the diverse needs of its customers. The company's well-established distribution networks allow for widespread market presence, facilitating the efficient delivery of its products to various segments within the eubiotics sphere. The synergy between scientific research and practical applications in their offerings underlines Kemin's competitive advantage in the US market.Royal DSM boasts a formidable presence in the US Eubiotics Market, with a well-rounded suite of products aimed at improving gut health and optimizing overall well-being. The company is known for its specialty ingredients that cater to both the animal nutrition and human nutrition sectors. Royal DSM focuses on innovation and sustainability, further solidified through strategic mergers and acquisitions that expand its market reach and product offerings. Their commitment to research collaboration and product development enables them to effectively respond to emerging trends and consumer demands, positioning the company as a leader in the eubiotics space. Key products include probiotics, prebiotics, and other functional ingredients aimed at enhancing health outcomes. Royal DSM's strong emphasis on quality and effectiveness, coupled with comprehensive market presence, underscores its strengths in the competitive landscape of the US Eubiotics Market.
Key Companies in the US Eubiotics Market Include
US Eubiotics Market Industry Developments
The US Eubiotics Market has recently witnessed significant developments, particularly with companies like Kemin Industries, Royal DSM, BASF, and Alltech expanding their portfolios to enhance gut health solutions. The market has been driven by increasing consumer demand for natural and organic products, alongside growing awareness of the health benefits associated with eubiotics. In terms of mergers and acquisitions, no recent publicly known transactions have been reported for the specified companies within the United States. However, the overall market valuation has grown, with estimates indicating a rising interest in functional foods and dietary supplements, enhancing the financial performance of leading companies such as Novozymes and Chr. Hansen. In addition, the US government has been promoting research initiatives to advance the integration of eubiotics in livestock and pet nutrition, effectively supporting sustainable agricultural practices in recent years, including considerable investments in agricultural bio-innovation programs. The market is anticipated to continue evolving as consumer preferences shift toward healthier lifestyle choices, fostering increased R&D investments from companies like Cargill and Adisseo to meet emerging demands.
US Eubiotics Market Segmentation Insights
Eubiotics Market Form Outlook
Eubiotics Market Type Outlook
Eubiotics Market Function Outlook
Eubiotics Market Livestock Outlook
| Report Attribute/Metric Source | Details |
| MARKET SIZE 2018 | 650.0(USD Million) |
| MARKET SIZE 2024 | 698.7(USD Million) |
| MARKET SIZE 2035 | 1528.8(USD Million) |
| COMPOUND ANNUAL GROWTH RATE (CAGR) | 7.378% (2025 - 2035) |
| REPORT COVERAGE | Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| BASE YEAR | 2024 |
| MARKET FORECAST PERIOD | 2025 - 2035 |
| HISTORICAL DATA | 2019 - 2024 |
| MARKET FORECAST UNITS | USD Million |
| KEY COMPANIES PROFILED | Kemin Industries, Royal DSM, BASF, Eligo Bioscience, Chr. Hansen, Alltech, Novozymes, Lallemand, Adisseo, Cargill, ProbioFerm, Phytobiotics, Nutreco, Behn Meyer, Synlogic |
| SEGMENTS COVERED | Form, Type, Function, Livestock |
| KEY MARKET OPPORTUNITIES | Rising demand for natural additives, Increasing awareness of gut health, Growth in organic food sector, Expanding livestock industry, Innovative product development initiatives |
| KEY MARKET DYNAMICS | increasing consumer health awareness, rising demand for organic products, regulatory support for probiotics, growth in livestock population, advancements in formulation technologies |
| COUNTRIES COVERED | US |
Frequently Asked Questions (FAQ) :
The US Eubiotics Market is expected to be valued at 698.7 million USD in 2024.
By 2035, the US Eubiotics Market is projected to reach a value of 1,528.8 million USD.
The expected compound annual growth rate (CAGR) for the US Eubiotics Market from 2025 to 2035 is 7.378%.
The market size for liquid eubiotics is anticipated to be 300.0 million USD in 2024.
The market size for dry eubiotics is expected to reach 792.8 million USD by 2035.
Key players in the US Eubiotics Market include Kemin Industries, Royal DSM, BASF, and Alltech among others.
Increasing consumer awareness of health benefits and rising demand for natural additives are driving the market's growth.
In 2024, the liquid form accounts for 300.0 million USD while the dry form is valued at 398.7 million USD.
Challenges in the US Eubiotics Market include regulatory barriers and competition from synthetic alternatives.
Emerging trends include a shift towards personalized nutrition and innovations in eubiotic formulations.
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Senior Research Analyst I have a bachelor's degree in mechanical engineering and an mba. i have more than two years of expertise in the retail, food, and beverage, chemical, and material industries, and hence have developed a sound cross-domain expertise. a firm believer in lifelong learning and sharing of knowledge. having a proclivity for hatching ideas and trying to absorb as much information as possible in a short amount of time. introducing corporates to the data and insight, which enables them to move from probability to possibility, has been my key areas of interest.
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