What was the market valuation of the US artificial intelligence-marketing market in 2024?

The market valuation was $5.5 Billion in 2024. Read More

What is the projected market valuation for the US artificial intelligence-marketing market by 2035?

The projected valuation for 2035 is $60.0 Billion. Read More

What is the expected CAGR for the US artificial intelligence-marketing market during the forecast period 2025 - 2035?

The expected CAGR during this period is 24.26%. Read More

Which application segment is projected to have the highest valuation by 2035?

The Marketing Automation segment is projected to reach $18.0 Billion by 2035. Read More

What is the projected valuation for the Computer Vision technology segment by 2035?

The Computer Vision segment is expected to reach $26.5 Billion by 2035. Read More

Which deployment model is anticipated to have the largest market share by 2035?

The Cloud deployment model is anticipated to reach $25.0 Billion by 2035. Read More

What is the expected valuation for the BFSI end-use segment by 2035?

The BFSI end-use segment is expected to reach $15.0 Billion by 2035. Read More

Who are the key players in the US artificial intelligence-marketing market?

Key players include Google, IBM, Salesforce, Adobe, Microsoft, Oracle, SAP, HubSpot, and Criteo. Read More

What was the valuation of the Customer Segmentation application segment in 2024?

The Customer Segmentation segment was valued at $1.0 Billion in 2024. Read More

What is the projected growth for the Chatbots application segment by 2035?

The Chatbots segment is projected to grow to $5.0 Billion by 2035. Read More

US Artificial Intelligence Marketing Market

ID: MRFR/ICT/14529-HCR

100 Pages

Kiran Jinkalwad

Last Updated: April 06, 2026

US Artificial Intelligence Marketing Market Size, Share and Trends Analysis Report By Application (Predictive Analytics, Customer Segmentation, Content Generation, Marketing Automation, Chatbots), By Technology (Natural Language Processing, Machine Learning, Deep Learning, Computer Vision), By Deployment (Cloud, On-Premises, Hybrid) and By End Use (Retail, BFSI, Healthcare, Telecommunications, Travel and Hospitality) - Forecast to 2035

US Artificial Intelligence Marketing Market Infographic

Summary Table of Contents Segmentation Download PDF

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1 SECTION I: EXECUTIVE SUMMARY AND KEY HIGHLIGHTS
1. 1.1 EXECUTIVE SUMMARY
  1. 1.1.1 Market Overview
  2. 1.1.2 Key Findings
  3. 1.1.3 Market Segmentation
  4. 1.1.4 Competitive Landscape
  5. 1.1.5 Challenges and Opportunities
  6. 1.1.6 Future Outlook
2 SECTION II: SCOPING, METHODOLOGY AND MARKET STRUCTURE
1. 2.1 MARKET INTRODUCTION
  1. 2.1.1 Definition
  2. 2.1.2 Scope of the study
    1. 2.1.2.1 Research Objective
    2. 2.1.2.2 Assumption
    3. 2.1.2.3 Limitations
2. 2.2 RESEARCH METHODOLOGY
  1. 2.2.1 Overview
  2. 2.2.2 Data Mining
  3. 2.2.3 Secondary Research
  4. 2.2.4 Primary Research
    1. 2.2.4.1 Primary Interviews and Information Gathering Process
    2. 2.2.4.2 Breakdown of Primary Respondents
  5. 2.2.5 Forecasting Model
  6. 2.2.6 Market Size Estimation
    1. 2.2.6.1 Bottom-Up Approach
    2. 2.2.6.2 Top-Down Approach
  7. 2.2.7 Data Triangulation
  8. 2.2.8 Validation
3 SECTION III: QUALITATIVE ANALYSIS
1. 3.1 MARKET DYNAMICS
  1. 3.1.1 Overview
  2. 3.1.2 Drivers
  3. 3.1.3 Restraints
  4. 3.1.4 Opportunities
2. 3.2 MARKET FACTOR ANALYSIS
  1. 3.2.1 Value chain Analysis
  2. 3.2.2 Porter's Five Forces Analysis
    1. 3.2.2.1 Bargaining Power of Suppliers
    2. 3.2.2.2 Bargaining Power of Buyers
    3. 3.2.2.3 Threat of New Entrants
    4. 3.2.2.4 Threat of Substitutes
    5. 3.2.2.5 Intensity of Rivalry
  3. 3.2.3 COVID-19 Impact Analysis
    1. 3.2.3.1 Market Impact Analysis
    2. 3.2.3.2 Regional Impact
    3. 3.2.3.3 Opportunity and Threat Analysis
4 SECTION IV: QUANTITATIVE ANALYSIS
1. 4.1 Information and Communications Technology, BY Application (USD Billion)
  1. 4.1.1 Predictive Analytics
  2. 4.1.2 Customer Segmentation
  3. 4.1.3 Content Generation
  4. 4.1.4 Marketing Automation
  5. 4.1.5 Chatbots
2. 4.2 Information and Communications Technology, BY Technology (USD Billion)
  1. 4.2.1 Natural Language Processing
  2. 4.2.2 Machine Learning
  3. 4.2.3 Deep Learning
  4. 4.2.4 Computer Vision
3. 4.3 Information and Communications Technology, BY Deployment (USD Billion)
  1. 4.3.1 Cloud
  2. 4.3.2 On-Premises
  3. 4.3.3 Hybrid
4. 4.4 Information and Communications Technology, BY End Use (USD Billion)
  1. 4.4.1 Retail
  2. 4.4.2 BFSI
  3. 4.4.3 Healthcare
  4. 4.4.4 Telecommunications
  5. 4.4.5 Travel and Hospitality
5 SECTION V: COMPETITIVE ANALYSIS
1. 5.1 Competitive Landscape
  1. 5.1.1 Overview
  2. 5.1.2 Competitive Analysis
  3. 5.1.3 Market share Analysis
  4. 5.1.4 Major Growth Strategy in the Information and Communications Technology
  5. 5.1.5 Competitive Benchmarking
  6. 5.1.6 Leading Players in Terms of Number of Developments in the Information and Communications Technology
  7. 5.1.7 Key developments and growth strategies
    1. 5.1.7.1 New Product Launch/Service Deployment
    2. 5.1.7.2 Merger & Acquisitions
    3. 5.1.7.3 Joint Ventures
  8. 5.1.8 Major Players Financial Matrix
    1. 5.1.8.1 Sales and Operating Income
    2. 5.1.8.2 Major Players R&D Expenditure. 2023
2. 5.2 Company Profiles
  1. 5.2.1 Google (US)
    1. 5.2.1.1 Financial Overview
    2. 5.2.1.2 Products Offered
    3. 5.2.1.3 Key Developments
    4. 5.2.1.4 SWOT Analysis
    5. 5.2.1.5 Key Strategies
  2. 5.2.2 IBM (US)
    1. 5.2.2.1 Financial Overview
    2. 5.2.2.2 Products Offered
    3. 5.2.2.3 Key Developments
    4. 5.2.2.4 SWOT Analysis
    5. 5.2.2.5 Key Strategies
  3. 5.2.3 Salesforce (US)
    1. 5.2.3.1 Financial Overview
    2. 5.2.3.2 Products Offered
    3. 5.2.3.3 Key Developments
    4. 5.2.3.4 SWOT Analysis
    5. 5.2.3.5 Key Strategies
  4. 5.2.4 Adobe (US)
    1. 5.2.4.1 Financial Overview
    2. 5.2.4.2 Products Offered
    3. 5.2.4.3 Key Developments
    4. 5.2.4.4 SWOT Analysis
    5. 5.2.4.5 Key Strategies
  5. 5.2.5 Microsoft (US)
    1. 5.2.5.1 Financial Overview
    2. 5.2.5.2 Products Offered
    3. 5.2.5.3 Key Developments
    4. 5.2.5.4 SWOT Analysis
    5. 5.2.5.5 Key Strategies
  6. 5.2.6 Oracle (US)
    1. 5.2.6.1 Financial Overview
    2. 5.2.6.2 Products Offered
    3. 5.2.6.3 Key Developments
    4. 5.2.6.4 SWOT Analysis
    5. 5.2.6.5 Key Strategies
  7. 5.2.7 SAP (DE)
    1. 5.2.7.1 Financial Overview
    2. 5.2.7.2 Products Offered
    3. 5.2.7.3 Key Developments
    4. 5.2.7.4 SWOT Analysis
    5. 5.2.7.5 Key Strategies
  8. 5.2.8 HubSpot (US)
    1. 5.2.8.1 Financial Overview
    2. 5.2.8.2 Products Offered
    3. 5.2.8.3 Key Developments
    4. 5.2.8.4 SWOT Analysis
    5. 5.2.8.5 Key Strategies
  9. 5.2.9 Criteo (FR)
    1. 5.2.9.1 Financial Overview
    2. 5.2.9.2 Products Offered
    3. 5.2.9.3 Key Developments
    4. 5.2.9.4 SWOT Analysis
    5. 5.2.9.5 Key Strategies
3. 5.3 Appendix
  1. 5.3.1 References
  2. 5.3.2 Related Reports
6 LIST OF FIGURES
1. 6.1 MARKET SYNOPSIS
2. 6.2 US MARKET ANALYSIS BY APPLICATION
3. 6.3 US MARKET ANALYSIS BY TECHNOLOGY
4. 6.4 US MARKET ANALYSIS BY DEPLOYMENT
5. 6.5 US MARKET ANALYSIS BY END USE
6. 6.6 KEY BUYING CRITERIA OF INFORMATION AND COMMUNICATIONS TECHNOLOGY
7. 6.7 RESEARCH PROCESS OF MRFR
8. 6.8 DRO ANALYSIS OF INFORMATION AND COMMUNICATIONS TECHNOLOGY
9. 6.9 DRIVERS IMPACT ANALYSIS: INFORMATION AND COMMUNICATIONS TECHNOLOGY
10. 6.10 RESTRAINTS IMPACT ANALYSIS: INFORMATION AND COMMUNICATIONS TECHNOLOGY
11. 6.11 SUPPLY / VALUE CHAIN: INFORMATION AND COMMUNICATIONS TECHNOLOGY
12. 6.12 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY APPLICATION, 2024 (% SHARE)
13. 6.13 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY APPLICATION, 2024 TO 2035 (USD Billion)
14. 6.14 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY TECHNOLOGY, 2024 (% SHARE)
15. 6.15 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY TECHNOLOGY, 2024 TO 2035 (USD Billion)
16. 6.16 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY DEPLOYMENT, 2024 (% SHARE)
17. 6.17 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY DEPLOYMENT, 2024 TO 2035 (USD Billion)
18. 6.18 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY END USE, 2024 (% SHARE)
19. 6.19 INFORMATION AND COMMUNICATIONS TECHNOLOGY, BY END USE, 2024 TO 2035 (USD Billion)
20. 6.20 BENCHMARKING OF MAJOR COMPETITORS
7 LIST OF TABLES
1. 7.1 LIST OF ASSUMPTIONS
7.1.1
1. 7.2 US MARKET SIZE ESTIMATES; FORECAST
  1. 7.2.1 BY APPLICATION, 2025-2035 (USD Billion)
  2. 7.2.2 BY TECHNOLOGY, 2025-2035 (USD Billion)
  3. 7.2.3 BY DEPLOYMENT, 2025-2035 (USD Billion)
  4. 7.2.4 BY END USE, 2025-2035 (USD Billion)
2. 7.3 PRODUCT LAUNCH/PRODUCT DEVELOPMENT/APPROVAL
7.3.1
1. 7.4 ACQUISITION/PARTNERSHIP
7.4.1

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US Information and Communications Technology Market Segmentation

Information and Communications Technology By Application (USD Billion, 2025-2035)

Predictive Analytics
Customer Segmentation
Content Generation
Marketing Automation
Chatbots

Information and Communications Technology By Technology (USD Billion, 2025-2035)

Natural Language Processing
Machine Learning
Deep Learning
Computer Vision

Information and Communications Technology By Deployment (USD Billion, 2025-2035)

Cloud
On-Premises
Hybrid

Information and Communications Technology By End Use (USD Billion, 2025-2035)

Retail
BFSI
Healthcare
Telecommunications
Travel and Hospitality

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