Toothpaste Market Research Report - Forecast to 2027

Toothpaste Market Size, Share, Growth Analysis Research Report: By Type (Sensitivity, Whitening, Children’s, Smokers, Herbal, Others), By Distribution Channel (Store-based, Non-store-based) - Forecast till 2027

ID: MRFR/CR/5754-CR | February, 2021 | Region : Global

1 Executive Summary

2 Market Introduction

2.1 Definition 26

2.2 Scope Of The Study 26

2.3 List Of Assumptions 26

2.4 Market Structure 27

2.5 Key Takeaways 27

2.6 Key Buying Criteria 28

3 Research Methodology

3.1 Research Process 30

3.2 Primary Research 30

3.3 Secondary Research 31

3.4 Market Size Estimation 32

3.5 Forecast Model 33

4 Market Dynamics

4.1 Introduction 35

4.2 Drivers 36

4.2.1 Rising Awareness Of Oral Hygiene 36

4.2.2 Surging Demand For Specialized Toothpaste 36

4.2.3 Penetration Of Market Players In Rural Areas 36

4.3 Restraint 37

4.3.1 Rising Concerns Regarding Toothpaste Ingredients 37

4.4 Opportunities 37

4.4.1 Collaboration With Dental Care Specialists 37

4.4.2 Product Innovation 38

5 Market Factor Analysis

5.1 Value Chain Analysis 40

5.1.1 Raw Materials 40

5.1.2 Processing And Production 41

5.1.3 Packaging 41

5.1.4 Distribution And Sales 41

5.2 Supply Chain Analysis 41

5.3 Porter’s Five Forces Analysis 43

5.3.1 Threat Of New Entrants 43

5.3.2 Bargaining Power Of Suppliers 44

5.3.3 Threat Of Substitutes 44

5.3.4 Bargaining Power Of Buyers 44

5.3.5 Rivalry 44

6 Toothpaste Market, By Type

6.1 Overview 46

6.1.1 Children’s 46

6.1.2 Smokers 46

6.1.3 Sensitivity 46

6.1.4 Whitening 47

6.1.5 Herbal 47

6.1.6 Others 47

7 Toothpaste Market, By Distribution Channel

7.1 Overview 59

7.1.1 Store-Based 59

7.1.2 Non-Store-Based 59

8 Global Toothpaste Market, By Region

8.1 Introduction 64

8.2 North America 65

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.2.1 US 70

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.2.2 Canada 74

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.2.3 Mexico 77

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.3 Europe 81

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.3.1 UK 87

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.3.2 Germany 90

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.3.3 France 94

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.3.4 Italy 98

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.3.5 Russia 102

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.3.6 Rest Of Europe 106

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4 Asia-Pacific 110

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.1 China 118

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.2 Japan 121

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.3 South Korea 125

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.4 India 129

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.5 Australia 133

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.6 Indonesia 137

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.7 Malaysia 141

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.8 Philippines 145

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.9 Thailand 149

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.10 Vietnam 153

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.11 Singapore 157

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.4.12 Rest Of Asia-Pacific 161

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.5 South America 166

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.5.1 Brazil 171

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.5.2 Argentina 174

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.5.3 Rest Of South America 178

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.6 Middle East & Africa 183

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.6.1 GCC Countries 188

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.6.2 Turkey 192

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.6.3 Egypt 196

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.6.4 South Africa 200

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

8.6.5 Rest Of Middle East & Africa 204

Toothpaste Market, By Type

Toothpaste Market, By Distribution Channel

9 Competitive Landscape

10 Company Profiles

10.1 Unilever PLC 214

10.1.1 Company Overview 214

10.1.2 Financial Overview 214

10.1.3 Products Offered 215

10.1.4 Key Developments 216

10.1.5 SWOT Analysis 216

10.1.6 Key Strategies 216

10.2 Colgate-Palmolive Company 217

10.2.1 Company Overview 217

10.2.2 Financial Overview 217

10.2.3 Products Offered 218

10.2.4 Key Developments 218

10.2.5 SWOT Analysis 219

10.2.6 Key Strategies 219

10.3 CCA Industries, Inc. 220

10.3.1 Company Overview 220

10.3.2 Financial Overview 220

10.3.3 Products Offered 221

10.3.4 Key Development 221

10.3.5 SWOT Analysis 221

10.3.6 Key Strategies 221

10.4 Church & Dwight Co., Inc. 222

10.4.1 Company Overview 222

10.4.2 Financial Overview 222

10.4.3 Products Offered 223

10.4.4 Key Development 223

10.4.5 SWOT Analysis 223

10.4.6 Key Strategies 224

10.5 Dabur India Ltd 225

10.5.1 Company Overview 225

10.5.2 Financial Overview 225

10.5.3 Products Offered 226

10.5.4 Key Developments 226

10.5.5 SWOT Analysis 227

10.5.6 Key Strategies 227

10.6 3M 228

10.6.1 Company Overview 228

10.6.2 Financial Overview 228

10.6.3 Products Offered 229

10.6.4 Key Development 229

10.6.5 SWOT Analysis 229

10.6.6 Key Strategies 229

10.7 Henkel AG & Co. KGaA 230

10.7.1 Company Overview 230

10.7.2 Financial Overview 230

10.7.3 Products Offered 231

10.7.4 Key Development 231

10.7.5 SWOT Analysis 232

10.7.6 Key Strategies 232

10.8 Johnson & Johnson Services, Inc. 233

10.8.1 Company Overview 233

10.8.2 Financial Overview 233

10.8.3 Products Offered 233

10.8.4 Key Development 234

10.8.5 SWOT Analysis 234

10.8.6 Key Strategies 234

10.9 GlaxoSmithKline Plc 235

10.9.1 Company Overview 235

10.9.2 Financial Overview 235

10.9.3 Products Offered 236

10.9.4 Key Developments 236

10.9.5 SWOT Analysis 237

10.9.6 Key Strategies 237

10.10 D.R. Harris & Co Ltd 238

10.10.1 Company Overview 238

10.10.2 Financial Overview 238

10.10.3 Products Offered 238

10.10.4 SWOT Analysis 238

10.10.5 Key Developments 239

10.10.6 Key Strategies 239

10.11 Hawley & Hazel (BVI) Co. Ltd 240

10.11.1 Company Overview 240

10.11.2 Financial Overview 240

10.11.3 Products Offered 240

10.11.4 SWOT Analysis 241

10.11.5 Key Strategies 241

10.12 LG Household & Health Care Ltd. 242

10.12.1 Company Overview 242

10.12.2 Financial Overview 242

10.12.3 Products Offered 243

10.12.4 Key Development 243

10.12.5 SWOT Analysis 243

10.12.6 Key Strategies 243

10.13 Procter & Gamble 244

10.13.1 Company Overview 244

10.13.2 Financial Overview 244

10.13.3 Products Offered 245

10.13.4 Key Development 245

10.13.5 SWOT Analysis 246

10.13.6 Key Strategies 246

10.14 The Himalaya Drug Company 247

10.14.1 Company Overview 247

10.14.2 Financial Overview 247

10.14.3 Products Offered 247

10.14.4 Key Development 248

10.14.5 SWOT Analysis 248

10.14.6 Key Strategies 248

10.15 Coswell SpA 249

10.15.1 Company Overview 249

10.15.2 Financial Overview 249

10.15.3 Products Offered 250

10.15.4 SWOT Analysis 250

10.15.5 Key Strategies 250

11 Conclusion

11.1 Key Findings 252

12 List Of Tables

TABLE 1 GLOBAL: TOOTHPASTE MARKET, BY REGION, 2020-2027 (USD MILLION) 19

TABLE 2 GLOBAL: TOOTHPASTE MARKET, BY REGION, 2020-2027 (USD MILLION) 19

TABLE 3 GLOBAL: TOOTHPASTE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 20

TABLE 4 GLOBAL: TOOTHPASTE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 20

TABLE 5 GLOBAL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 21

TABLE 6 GLOBAL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 21

TABLE 7 GLOBAL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 22

TABLE 8 GLOBAL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 22

TABLE 9 GLOBAL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 23

TABLE 10 GLOBAL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 23

TABLE 11 GLOBAL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 24

TABLE 12 GLOBAL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 24

TABLE 13 CHILDREN’S: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 48

TABLE 14 CHILDREN’S: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 48

TABLE 15 CHILDREN’S: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 49

TABLE 16 CHILDREN’S: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 49

TABLE 17 SMOKERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 49

TABLE 18 SMOKERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 50

TABLE 19 SMOKERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 50

TABLE 20 SMOKERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 50

TABLE 21 SENSITIVITY: GLOBAL TOOTHPASTE TYPEMARKET, BY REGION, 2020-2027 (USD MILLION) 51

TABLE 22 SENSITIVITY: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 51

TABLE 23 SENSITIVITY: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 52

TABLE 24 SENSITIVITY: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 52

TABLE 25 WHITENING: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 52

TABLE 26 WHITENING: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 53

TABLE 27 WHITENING: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 53

TABLE 28 WHITENING: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 53

TABLE 29 HERBAL: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 54

TABLE 30 HERBAL: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 54

TABLE 31 HERBAL: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 55

TABLE 32 HERBAL: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 55

TABLE 33 OTHERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 55

TABLE 34 OTHERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (USD MILLION) 56

TABLE 35 OTHERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 56

TABLE 36 OTHERS: GLOBAL TOOTHPASTE TYPE MARKET, BY REGION, 2020-2027 (MILLION UNITS) 56

TABLE 37 STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (USD MILLION) 59

TABLE 38 STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (USD MILLION) 60

TABLE 39 STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (MILLION UNITS) 60

TABLE 40 STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (MILLION UNITS) 60

TABLE 41 NON-STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (USD MILLION) 61

TABLE 42 NON-STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (USD MILLION) 61

TABLE 43 NON-STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (MILLION UNITS) 62

TABLE 44 NON-STORE-BASED: GLOBAL TOOTHPASTE DISTRIBUTION CHANNEL MARKET, BY REGION, 2020-2027 (MILLION UNITS) 62

TABLE 45 NORTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 65

TABLE 46 NORTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 66

TABLE 47 NORTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 66

TABLE 48 NORTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 66

TABLE 49 NORTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 67

TABLE 50 NORTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 67

TABLE 51 NORTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 68

TABLE 52 NORTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 68

TABLE 53 NORTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 69

TABLE 54 NORTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 69

TABLE 55 NORTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 69

TABLE 56 NORTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 70

TABLE 57 US: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 70

TABLE 58 US: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 71

TABLE 59 US: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 71

TABLE 60 US: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 72

TABLE 61 US: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 72

TABLE 62 US: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 73

TABLE 63 US: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 73

TABLE 64 US: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 73

TABLE 65 CANADA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 74

TABLE 66 CANADA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 74

TABLE 67 CANADA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 75

TABLE 68 CANADA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 75

TABLE 69 CANADA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 75

TABLE 70 CANADA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 76

TABLE 71 CANADA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 76

TABLE 72 CANADA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 76

TABLE 73 MEXICO: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 77

TABLE 74 MEXICO: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 77

TABLE 75 MEXICO: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 78

TABLE 76 MEXICO: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 78

TABLE 77 MEXICO: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 78

TABLE 78 MEXICO: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 79

TABLE 79 MEXICO: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 79

TABLE 80 MEXICO: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 80

TABLE 81 EUROPE: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 81

TABLE 82 EUROPE: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 82

TABLE 83 EUROPE: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 82

TABLE 84 EUROPE: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 83

TABLE 85 EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 83

TABLE 86 EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 84

TABLE 87 EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 84

TABLE 88 EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 85

TABLE 89 EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 85

TABLE 90 EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 86

TABLE 91 EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 86

TABLE 92 EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 86

TABLE 93 UK: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 87

TABLE 94 UK: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 87

TABLE 95 UK: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 88

TABLE 96 UK: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 88

TABLE 97 UK: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 88

TABLE 98 UK: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 89

TABLE 99 UK: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 89

TABLE 100 UK: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 90

TABLE 101 GERMANY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 90

TABLE 102 GERMANY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 91

TABLE 103 GERMANY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 91

TABLE 104 GERMANY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 92

TABLE 105 GERMANY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 92

TABLE 106 GERMANY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 93

TABLE 107 GERMANY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 93

TABLE 108 GERMANY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 94

TABLE 109 FRANCE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 94

TABLE 110 FRANCE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 95

TABLE 111 FRANCE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 95

TABLE 112 FRANCE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 96

TABLE 113 FRANCE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 96

TABLE 114 FRANCE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 97

TABLE 115 FRANCE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 97

TABLE 116 FRANCE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 98

TABLE 117 ITALY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 98

TABLE 118 ITALY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 99

TABLE 119 ITALY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 99

TABLE 120 ITALY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 100

TABLE 121 ITALY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 100

TABLE 122 ITALY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 101

TABLE 123 ITALY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 101

TABLE 124 ITALY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 102

TABLE 125 RUSSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 102

TABLE 126 RUSSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 103

TABLE 127 RUSSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 103

TABLE 128 RUSSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 104

TABLE 129 RUSSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 104

TABLE 130 RUSSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 105

TABLE 131 RUSSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 105

TABLE 132 RUSSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 106

TABLE 133 REST OF EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 106

TABLE 134 REST OF EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 107

TABLE 135 REST OF EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 107

TABLE 136 REST OF EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 107

TABLE 137 REST OF EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 108

TABLE 138 REST OF EUROPE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 108

TABLE 139 REST OF EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 109

TABLE 140 REST OF EUROPE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 109

TABLE 141 ASIA-PACIFIC: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 111

TABLE 142 ASIA-PACIFIC: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 112

TABLE 143 ASIA-PACIFIC: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 113

TABLE 144 ASIA-PACIFIC: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 114

TABLE 145 ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 114

TABLE 146 ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 115

TABLE 147 ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 115

TABLE 148 ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 116

TABLE 149 ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 116

TABLE 150 ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 117

TABLE 151 ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 117

TABLE 152 ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 117

TABLE 153 CHINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 118

TABLE 154 CHINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 118

TABLE 155 CHINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 119

TABLE 156 CHINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 119

TABLE 157 CHINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 119

TABLE 158 CHINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 120

TABLE 159 CHINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 120

TABLE 160 CHINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 121

TABLE 161 JAPAN: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 121

TABLE 162 JAPAN: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 122

TABLE 163 JAPAN: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 122

TABLE 164 JAPAN: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 123

TABLE 165 JAPAN: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 123

TABLE 166 JAPAN: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 124

TABLE 167 JAPAN: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 124

TABLE 168 JAPAN: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 125

TABLE 169 SOUTH KOREA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 125

TABLE 170 SOUTH KOREA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 126

TABLE 171 SOUTH KOREA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 126

TABLE 172 SOUTH KOREA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 127

TABLE 173 SOUTH KOREA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 127

TABLE 174 SOUTH KOREA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 128

TABLE 175 SOUTH KOREA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 128

TABLE 176 SOUTH KOREA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 129

TABLE 177 INDIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 129

TABLE 178 INDIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 130

TABLE 179 INDIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 130

TABLE 180 INDIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 131

TABLE 181 INDIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 131

TABLE 182 INDIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 132

TABLE 183 INDIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 132

TABLE 184 INDIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 133

TABLE 185 AUSTRALIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 133

TABLE 186 AUSTRALIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 134

TABLE 187 AUSTRALIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 134

TABLE 188 AUSTRALIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 135

TABLE 189 AUSTRALIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 135

TABLE 190 AUSTRALIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 136

TABLE 191 AUSTRALIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 136

TABLE 192 AUSTRALIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 137

TABLE 193 INDONESIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 137

TABLE 194 INDONESIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 138

TABLE 195 INDONESIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 138

TABLE 196 INDONESIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 139

TABLE 197 INDONESIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 139

TABLE 198 INDONESIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 140

TABLE 199 INDONESIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 140

TABLE 200 INDONESIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 141

TABLE 201 MALAYSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 141

TABLE 202 MALAYSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 142

TABLE 203 MALAYSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 142

TABLE 204 MALAYSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 143

TABLE 205 MALAYSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 143

TABLE 206 MALAYSIA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 144

TABLE 207 MALAYSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 144

TABLE 208 MALAYSIA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 145

TABLE 209 PHILIPPINES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 145

TABLE 210 PHILIPPINES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 146

TABLE 211 PHILIPPINES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 146

TABLE 212 PHILIPPINES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 147

TABLE 213 PHILIPPINES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 147

TABLE 214 PHILIPPINES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 148

TABLE 215 PHILIPPINES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 148

TABLE 216 PHILIPPINES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 149

TABLE 217 THAILAND: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 149

TABLE 218 THAILAND: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 150

TABLE 219 THAILAND: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 150

TABLE 220 THAILAND: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 151

TABLE 221 THAILAND: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 151

TABLE 222 THAILAND: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 152

TABLE 223 THAILAND: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 152

TABLE 224 THAILAND: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 153

TABLE 225 VIETNAM: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 153

TABLE 226 VIETNAM: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 154

TABLE 227 VIETNAM: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 154

TABLE 228 VIETNAM: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 155

TABLE 229 VIETNAM: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 155

TABLE 230 VIETNAM: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 156

TABLE 231 VIETNAM: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 156

TABLE 232 VIETNAM: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 157

TABLE 233 SINGAPORE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 157

TABLE 234 SINGAPORE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 158

TABLE 235 SINGAPORE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 158

TABLE 236 SINGAPORE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 159

TABLE 237 SINGAPORE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 159

TABLE 238 SINGAPORE: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 160

TABLE 239 SINGAPORE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 160

TABLE 240 SINGAPORE: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 161

TABLE 241 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 161

TABLE 242 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 162

TABLE 243 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 162

TABLE 244 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 163

TABLE 245 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 163

TABLE 246 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 164

TABLE 247 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 164

TABLE 248 REST OF ASIA-PACIFIC: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 165

TABLE 249 SOUTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 166

TABLE 250 SOUTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 166

TABLE 251 SOUTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 166

TABLE 252 SOUTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 167

TABLE 253 SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 167

TABLE 254 SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 168

TABLE 255 SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 168

TABLE 256 SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 169

TABLE 257 SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 169

TABLE 258 SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 170

TABLE 259 SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 170

TABLE 260 SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 170

TABLE 261 BRAZIL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 171

TABLE 262 BRAZIL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 171

TABLE 263 BRAZIL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 172

TABLE 264 BRAZIL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 172

TABLE 265 BRAZIL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 172

TABLE 266 BRAZIL: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 173

TABLE 267 BRAZIL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 173

TABLE 268 BRAZIL: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 174

TABLE 269 ARGENTINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 174

TABLE 270 ARGENTINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 175

TABLE 271 ARGENTINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 175

TABLE 272 ARGENTINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 176

TABLE 273 ARGENTINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 176

TABLE 274 ARGENTINA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 177

TABLE 275 ARGENTINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 177

TABLE 276 ARGENTINA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 178

TABLE 277 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 178

TABLE 278 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 179

TABLE 279 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 179

TABLE 280 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 180

TABLE 281 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 180

TABLE 282 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 181

TABLE 283 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 181

TABLE 284 REST OF SOUTH AMERICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 182

TABLE 285 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 183

TABLE 286 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 184

TABLE 287 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 184

TABLE 288 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (MILLION UNITS) 184

TABLE 289 MIDDLE EST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 185

TABLE 290 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 185

TABLE 291 MIDDLE EST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 186

TABLE 292 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 186

TABLE 293 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 187

TABLE 294 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 187

TABLE 295 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 187

TABLE 296 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 188

TABLE 297 GCC COUNTRIES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 188

TABLE 298 GCC COUNTRIES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 189

TABLE 299 GCC COUNTRIES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 189

TABLE 300 GCC COUNTRIES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 190

TABLE 301 GCC COUNTRIES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 190

TABLE 302 GCC COUNTRIES: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 191

TABLE 303 GCC COUNTRIES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 191

TABLE 304 GCC COUNTRIES: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 192

TABLE 305 TURKEY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 192

TABLE 306 TURKEY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 193

TABLE 307 TURKEY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 193

TABLE 308 TURKEY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 194

TABLE 309 TURKEY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 194

TABLE 310 TURKEY: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 195

TABLE 311 TURKEY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 195

TABLE 312 TURKEY: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 196

TABLE 313 EGYPT: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 196

TABLE 314 EGYPT: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 197

TABLE 315 EGYPT: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 197

TABLE 316 EGYPT: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 198

TABLE 317 EGYPT: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 198

TABLE 318 EGYPT: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 199

TABLE 319 EGYPT: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 199

TABLE 320 EGYPT: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 200

TABLE 321 SOUTH AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 200

TABLE 322 SOUTH AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 201

TABLE 323 SOUTH AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 201

TABLE 324 SOUTH AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 202

TABLE 325 SOUTH AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 202

TABLE 326 SOUTH AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 203

TABLE 327 SOUTH AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 203

TABLE 328 SOUTH AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 204

TABLE 329 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 204

TABLE 330 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 205

TABLE 331 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 205

TABLE 332 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 206

TABLE 333 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 206

TABLE 334 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY TYPE, 2020-2027 (MILLION UNITS) 207

TABLE 335 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 207

TABLE 336 REST OF MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (MILLION UNITS) 208

TABLE 337 COMPETITIVE LANDSCAPE: GLOBAL TOOTHPASTE MARKET, BY DEVELOPMENT, 2020-2027 212


13 List Of Figures

FIGURE 1 GLOBAL TOOTHPASTE MARKET SHARE (%), BY REGION (2020-2027) 20

FIGURE 2 GLOBAL TOOTHPASTE MARKET SHARE (%), BY TYPE (2020-2027) 23

FIGURE 3 GLOBAL TOOTHPASTE MARKET SHARE (%), BY DISTRIBUTION CHANNEL (2020-2027) 24

FIGURE 4 GLOBAL TOOTHPASTE MARKET: MARKET STRUCTURE 27

FIGURE 5 KEY TAKEAWAYS FROM THE GLOBAL TOOTHPASTE MARKET 27

FIGURE 6 KEY BUYING CRITERIA IN THE GLOBAL TOOTHPASTE MARKET 28

FIGURE 7 RESEARCH PROCESS OF MRFR 30

FIGURE 8 TOP-DOWN & BOTTOM-UP APPROACHES 32

FIGURE 9 MARKET DYNAMICS OF GLOBAL TOOTHPASTE MARKET 35

FIGURE 10 GLOBAL RURAL VS URBAN POPULATION, 2018 37

FIGURE 11 VALUE CHAIN ANALYSIS: TOOTHPASTE MARKET 40

FIGURE 12 SUPPLY CHAIN ANALYSIS: TOOTHPASTE MARKET 42

FIGURE 13 PORTER'S FIVE FORCES ANALYSIS OF THE GLOBAL TOOTHPASTE MARKET 43

FIGURE 14 GLOBAL TOOTHPASTE MARKET, BY TYPE, 2020-2027 (USD MILLION) 48

FIGURE 15 GLOBAL TOOTHPASTE MARKET, BY DISTRIBUTION CHANNEL, 2020-2027 (USD MILLION) 59

FIGURE 16 GLOBAL TOOTHPASTE MARKET, BY REGION, 2020-2027 (USD MILLION) 64

FIGURE 17 NORTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 65

FIGURE 18 EUROPE: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 81

FIGURE 19 ASIA-PACIFIC: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 110

FIGURE 20 SOUTH AMERICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 166

FIGURE 21 MIDDLE EAST & AFRICA: TOOTHPASTE MARKET, BY COUNTRY, 2020-2027 (USD MILLION) 183

FIGURE 22 GLOBAL TOOTHPASTE MARKET: SHARE OF MARKET DEVELOPMENTS, BY KEY PLAYER, 2020-2027 210

FIGURE 23 GLOBAL TOOTHPASTE MARKET: ANALYSIS OF KEY DEVELOPMENTS 211

FIGURE 24 GLOBAL TOOTHPASTE MARKET: KEY DEVELOPMENTS, 2020-2027 212

Toothpaste Market

Increasing awareness for oral hygiene and surging demand for specialized toothpastes is expected to enhance the growth of toothpaste at a global level


Major key players listed in the toothpaste market include Unilever PLC, Colgate-Palmolive Company, Johnson & Johnson Services, Inc., and GlaxoSmithKline plc, among others.


Toothpaste is an essential oral care product containing ingredients that cater to several oral needs such as teeth whitening, tooth decay, bad breath, sensitivity, and others. The varying preferences of consumers is propelling the market players active in the global toothpaste market to focus on their R&D and launch innovative products. The launch of innovative products is among the crucial determinants that is intensifying the competition in the global market. The global toothpaste market is highly competitive, with key industry players adopting various strategies such as expansions, acquisitions, product launches, and partnerships to strengthen their market positions. Most companies in the market are focused on expanding operations across regions, augmenting their capabilities, and building strong partner relations.


Unilever PLC (Unilever) is a multinational company that provides fast-moving consumer goods. Its product segments include personal care, home care, foods, and refreshment. The personal care segment offers skin care and hair care products, deodorants, and oral care products. Church & Dwight Co., Inc. acquired the Mentadent, Pepsodent, Aim toothpaste, and Closeup brands from Unilever in 2003 for the operation of these brands in the US and Canada. Unilever is continuously focusing on product innovations through R&D. It spent USD 1,078.08 million on R&D in 2017 to create a broad portfolio of strong brands. It is also looking at regional expansion and catering to emerging markets through acquisitions. It plans on expanding its presence in the personal care market during the forecast period. In May 2017, Unilever acquired the personal care and home care brands of Quala, the Latin American consumer goods company. With the help of this acquisition, Unilever joined the group’s leading position in haircare globally, and contributes to its oral care and male grooming businesses in Latin America.


Colgate-Palmolive Company, together with its subsidiaries, manufactures and sells consumer products worldwide. It operates through two segments, oral, personal and home care; and pet nutrition. It offers oral care products, including toothpaste, toothbrushes, and mouthwashes, as well as pharmaceutical products for dentists and other oral health professionals. Colgate-Palmolive Company markets and sells its oral, personal, and home care products to various retail and wholesale customers and distributors. Colgate-Palmolive is among the giant players in the global toothpaste market, and the company maintains its foothold with high investments in R&D and regular product launches. Understanding consumer needs as per the regional requirements is a major focus of the company towards the brand building in the minds of consumers. These efforts are expected to create loyalty for the brand in the minds of consumers and boost its sale during the forecast period. Due to the growing demand from consumers, the company plans to increasing its production capacity, storage facilities, and distribution channels across the world. It also carries out community programs for the development of society as well as initiatives to raise awareness about the importance of water. For instance, in 2018, Colgate, along with TerraCycle, launched Colgate Oral Care Recycling Programme for oral care products and packaging, thereby, promoting waste recycling in the UK. Also, in 2016, Colgate launched sensitivity toothpaste with clove which gives long lasting protection from sensitivity to the consumers.


GlaxoSmithKline plc (GSK) engages in the creation, discovery, development, manufacture, and marketing of vaccines, over-the-counter medicines, and health-related consumer products worldwide. GSK operates through four segments: prescription medicines, vaccines, and consumer healthcare. The company offers a variety of toothpastes under its consumer healthcare segment. GSK has a simple strategic lookout and mainly focuses on three things - grow a balanced business, deliver products of value, and simplify the operating model. It has changed its R&D organization to improve the productivity and rates of return in R&D. The company, in 2017, invested USD 3.9 billion in R&D to seek valuable improvements in oral care products and other segments. Other strategies include product launch and partnerships with major vendors, thereby, boosting its distribution in the rural areas of developing countries extensively. For instance, in 2017, GSK opened new regional headquarters for Asia in Singapore. The expansion was done to support the pharmaceutical, vaccines, and consumer healthcare businesses across multiple regions. The Asian headquarter was opened to work alongside the US hub to support its global headquarters in the UK to manage commercial activities around the world. Another strategic expansion from 2018 includes cosntructuion of a toothpaste manufacturing facility in Jakarta. It increased its production due to the growing demand for Sensodyne toothpastes among Indonesian consumers suffering from sensitivity, thereby boosting the toothpaste sales of the company.


Some of the other major manufacturers include Procter & Gamble, Church & Dwight Co., Inc. (US), Henkel AG & Co. KGaA (Germany), Johnson & Johnson Services, Inc., D.R. Harris & Co Ltd (US), Hawley & Hazel (BVI) Co. Ltd (China), These companies conduct extensive promotional activities along with focussing on diversifying their business segments with new product launches. Moreover, the companies invest heavily in R&D to enhance product quality and product performance.