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Supply Chain Data Analytics Services Market

ID: MRFR/Professional Services/66119-CR
200 Pages
MRFR Team
December 2025

Supply Chain Data Analytics Services Market Research Report: Size, Share, Trend Analysis By End Use Outlook (Retail, Manufacturing, Healthcare, Logistics, Food and Beverage) By Application Outlook (Demand Forecasting, Inventory Optimization, Supply Chain Visibility, Risk Management, Supplier Performance Management) By Data Source Outlook (Internal Data, External Data, Market Data, Social Media Data) By Service Type Outlook (Consulting Services, Implementation Services, Support and Maintenance Services) By Deployment Type Outlook (Cloud-Based, On-Premises, Hybrid), By Region (North America, Europe, APAC, South America, MEA) - Growth Outlook & Industry Forecast To 2035

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Supply Chain Data Analytics Services Market Summary

As per MRFR analysis, the Supply Chain Data Analytics Services Market was estimated at 20.0 USD Billion in 2024. The Supply Chain Data Analytics Services industry is projected to grow from 21.74 USD Billion in 2025 to 50.0 USD Billion by 2035, exhibiting a compound annual growth rate (CAGR) of 8.69 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The Supply Chain Data Analytics Services Market is experiencing robust growth driven by technological advancements and evolving consumer demands.

  • The market is witnessing increased adoption of AI and machine learning to enhance data-driven decision-making.
  • Real-time data analytics is becoming a focal point for organizations aiming to improve operational efficiency.
  • Sustainability metrics are being integrated into supply chain analytics, reflecting a growing emphasis on environmental responsibility.
  • Rising demand for supply chain efficiency and the emergence of e-commerce are key drivers propelling growth in North America and Asia-Pacific, particularly in the demand forecasting and hybrid segments.

Market Size & Forecast

2024 Market Size 20.0 (USD Billion)
2035 Market Size 50.0 (USD Billion)
CAGR (2025 - 2035) 8.69%

Major Players

SAP (DE), Oracle (US), IBM (US), Microsoft (US), SAS (US), Tableau (US), Qlik (US), TIBCO (US), Infor (US)

Our Impact
Enabled $4.3B Revenue Impact for Fortune 500 and Leading Multinationals
Partnering with 2000+ Global Organizations Each Year
30K+ Citations by Top-Tier Firms in the Industry

Supply Chain Data Analytics Services Market Trends

The Supply Chain Data Analytics Services Market is currently experiencing a transformative phase, driven by the increasing complexity of global supply chains and the need for enhanced decision-making capabilities. Organizations are increasingly recognizing the value of data analytics in optimizing operations, improving efficiency, and reducing costs. As businesses strive to remain competitive, the integration of advanced analytics tools into supply chain processes appears to be a strategic priority. This trend is further fueled by the growing availability of big data and the advancements in artificial intelligence, which enable more sophisticated analysis and insights. Moreover, the emphasis on sustainability and resilience within supply chains is shaping the landscape of the Supply Chain Data Analytics Services Market. Companies are seeking to leverage analytics to not only enhance operational performance but also to address environmental concerns and social responsibilities. This dual focus on efficiency and sustainability suggests a shift in how organizations approach supply chain management. As the market evolves, it is likely that innovative solutions will emerge, catering to the diverse needs of businesses aiming to navigate the complexities of modern supply chains effectively.

Increased Adoption of AI and Machine Learning

The Supply Chain Data Analytics Services Market is witnessing a notable rise in the adoption of artificial intelligence and machine learning technologies. These tools facilitate predictive analytics, enabling organizations to forecast demand more accurately and optimize inventory levels. As a result, businesses can enhance their responsiveness to market fluctuations and improve overall supply chain efficiency.

Focus on Real-Time Data Analytics

There is a growing emphasis on real-time data analytics within the Supply Chain Data Analytics Services Market. Companies are increasingly seeking solutions that provide immediate insights into supply chain operations. This trend allows organizations to make informed decisions swiftly, thereby enhancing agility and responsiveness in a rapidly changing business environment.

Integration of Sustainability Metrics

The integration of sustainability metrics into supply chain analytics is becoming more prevalent. Organizations are recognizing the importance of tracking environmental and social impacts alongside traditional performance indicators. This trend reflects a broader commitment to responsible business practices and is likely to influence the development of analytics solutions that prioritize sustainability.

Market Segment Insights

By Application: Demand Forecasting (Largest) vs. Risk Management (Fastest-Growing)

In the Supply Chain Data Analytics Services Market, the application segment is predominantly led by Demand Forecasting, which captures the largest market share due to its critical role in aligning supply with consumer demand. This is followed closely by Inventory Optimization and Supply Chain Visibility, which also play significant roles in enhancing operational efficiency. On the other hand, Risk Management and Supplier Performance Management are gaining traction, driven by the increasing complexity of global supply chains and the need for better risk mitigation strategies.

Demand Forecasting (Dominant) vs. Risk Management (Emerging)

Demand Forecasting holds a dominant position in the Supply Chain Data Analytics Services Market, enabling businesses to predict consumer demand accurately and optimize their inventory levels accordingly. This application relies heavily on advanced analytics and machine learning algorithms, which help organizations adjust their supply chain strategies dynamically. In contrast, Risk Management is an emerging segment, rapidly gaining importance as businesses search for ways to identify, assess, and mitigate supply chain risks. This shift is driven by the rising occurrences of disruptions in the global supply chain landscape, prompting organizations to invest in robust risk analysis frameworks to ensure resilience and sustainability.

By Deployment Type: Cloud-Based (Largest) vs. Hybrid (Fastest-Growing)

In the Supply Chain Data Analytics Services Market, the deployment types are characterized by distinct market shares. Cloud-Based solutions hold the largest proportion, reflecting the industry's shift towards flexible, scalable infrastructures. On-Premises services are also notable but are gradually losing traction as organizations embrace digital transformation. Hybrid models, combining both cloud and on-premises solutions, are gaining popularity, showcasing a shift towards more versatile deployment strategies among businesses seeking tailored solutions. The growth trends within this segment reveal a significant movement towards cloud-based services, driven by the demand for real-time data insights and remote accessibility. Businesses are increasingly adopting Hybrid solutions due to their flexibility, allowing them to optimize resource allocation while maintaining control over critical data. Factors like rising operational efficiency, cost-effectiveness, and the need for scalable solutions are propelling the adoption of these deployment types, particularly in the evolving landscape of supply chain analytics.

Cloud-Based (Dominant) vs. On-Premises (Emerging)

The Supply Chain Data Analytics Services Market is witnessing a clear dominance of Cloud-Based solutions, characterized by their flexibility, ease of integration, and ability to provide real-time analytics. These solutions enable businesses to conduct sophisticated data analyses with minimal infrastructural investment, making them ideal for organizations of all sizes. In contrast, On-Premises solutions, although still relevant, are becoming increasingly seen as emerging alternatives. They are preferred by organizations that prioritize data security and compliance but may lack the agility and scalability of their cloud counterparts. As companies navigate the complexities of supply chain management, the choice between these two deployment types fundamentally shapes their operational efficacy and strategic growth.

By End Use: Retail (Largest) vs. Healthcare (Fastest-Growing)

The Supply Chain Data Analytics Services Market is seeing a diverse distribution across various end-use segments, with Retail holding the largest share. Retail benefits from an increased emphasis on customer experience and inventory management, leading to a rising adoption of data analytics services. The Healthcare sector, while smaller in comparison, is emerging rapidly due to the growing focus on data-driven decision-making and patient care optimization. Overall, these industries highlight the growing significance of data analytics in enhancing operational efficiencies.

Retail: Dominant vs. Healthcare: Emerging

The Retail sector is currently the dominant player in the Supply Chain Data Analytics Services Market, leveraging analytics for improved supply chain visibility, customer insights, and inventory control. Retailers are investing heavily in technology to enhance operational efficiencies and personalize customer experiences. On the other hand, Healthcare is recognized as the fastest-growing segment, driven by the need for optimized resource management, improved patient outcomes, and compliance with regulations. As healthcare providers increasingly adopt analytics tools for predictive analytics and real-time decision-making, this segment is expected to expand significantly in the coming years.

By Data Source: Internal Data (Largest) vs. Social Media Data (Fastest-Growing)

In the Supply Chain Data Analytics Services Market, the distribution of market share among data sources reveals a clear dominance of Internal Data. This segment captures a significant proportion of the market, driven by companies' reliance on their own historical data and performance metrics to guide decision-making processes. External Data, while valuable, follows behind, as organizations look to augment their internal datasets with additional insights from the outside world. Market Data is also an essential component, providing targeted information specific to industry trends, while Social Media Data is rapidly gaining traction, especially among businesses looking to leverage sentiment analysis and consumer behavior insights.

Internal Data (Dominant) vs. Social Media Data (Emerging)

Internal Data remains the dominant force in the Supply Chain Data Analytics Services Market, primarily due to its reliability and relevance in guiding operational strategies. Companies prefer this data source as it reflects their unique processes and outcomes, enabling tailored decision-making. On the other hand, Social Media Data, though still emerging, is gaining significant importance as businesses recognize the value of real-time consumer sentiment and trends. This data source allows organizations to be agile and responsive to market changes, thus enhancing their competitive edge. The ability to integrate these two distinct data types —Internal Data for solid historical insights and Social Media Data for dynamic market understanding— is becoming a key strategy for leading supply chain analytics firms.

By Service Type: Consulting Services (Largest) vs. Support and Maintenance Services (Fastest-Growing)

In the Supply Chain Data Analytics Services Market, Consulting Services dominate the segment, capturing a significant portion of the market share. This segment is favored by organizations due to its role in providing expert guidance and tailored strategies that optimize supply chain operations. On the other hand, Support and Maintenance Services, although smaller in share, are rapidly gaining attention as businesses increasingly seek reliable support for their analytics solutions, ensuring seamless operation and minimizing downtime. The growth of the Support and Maintenance Services segment is driven by the rising complexity of supply chain ecosystems and the growing reliance on advanced analytics for decision-making. As firms invest in robust data analytics solutions, the need for ongoing support and regular updates becomes critical. Furthermore, the shift towards subscription-based models in technology services propels the demand for comprehensive maintenance solutions, allowing organizations to adapt and evolve with changing market conditions and data requirements.

Consulting Services (Dominant) vs. Implementation Services (Emerging)

Consulting Services stand out as the dominant player in the Supply Chain Data Analytics Services Market, providing essential expertise that helps organizations align their supply chain strategies with data-driven insights. These services focus on the analysis and interpretation of data, allowing businesses to optimize processes, reduce costs, and enhance efficiency. In contrast, Implementation Services are gaining momentum as an emerging segment, characterized by their focus on deploying analytics solutions efficiently. Implementation Services are critical for translating strategic insights into actionable solutions, ensuring that firms can harness the power of data analytics effectively. The synergy between these two segments highlights the importance of comprehensive support in achieving successful data-driven supply chain transformations.

Get more detailed insights about Supply Chain Data Analytics Services Market

Regional Insights

North America : Market Leader in Analytics

North America continues to lead the Supply Chain Data Analytics Services Market, holding a significant market share of 10.0 in 2024. The region's growth is driven by advanced technological adoption, increasing demand for data-driven decision-making, and supportive regulatory frameworks. Companies are increasingly leveraging analytics to optimize supply chains, reduce costs, and enhance operational efficiency, contributing to robust market expansion. The competitive landscape is characterized by the presence of major players such as SAP, Oracle, and IBM, which are investing heavily in innovative solutions. The U.S. stands out as a key market, supported by a strong infrastructure and a focus on digital transformation. This competitive environment fosters continuous improvement and innovation, ensuring that North America remains at the forefront of supply chain analytics.

Europe : Emerging Analytics Hub

Europe's Supply Chain Data Analytics Services Market is poised for growth, with a market size of 5.0 in 2024. The region benefits from stringent regulations promoting transparency and efficiency in supply chains, alongside increasing investments in digital technologies. The demand for analytics services is driven by the need for enhanced operational efficiency and sustainability, as companies seek to comply with evolving regulations and consumer expectations. Leading countries such as Germany, France, and the UK are at the forefront of this market, with a strong presence of key players like SAP and Oracle. The competitive landscape is marked by a mix of established firms and innovative startups, fostering a dynamic environment for growth. As European companies increasingly adopt data analytics, the region is set to solidify its position as a key player in the global market.

Asia-Pacific : Rapidly Growing Market

The Asia-Pacific region is witnessing rapid growth in the Supply Chain Data Analytics Services Market, with a market size of 3.0 in 2024. This growth is fueled by increasing digitalization, a burgeoning e-commerce sector, and rising consumer demand for faster delivery times. Governments in the region are also promoting initiatives to enhance supply chain efficiency, which further drives the adoption of analytics services across various industries. Countries like China, India, and Japan are leading the charge, with significant investments in technology and infrastructure. The competitive landscape features both global giants and local players, creating a vibrant ecosystem for innovation. As businesses in Asia-Pacific increasingly recognize the value of data analytics, the region is set to become a major player in The Supply Chain Data Analytics Services.

Middle East and Africa : Emerging Analytics Frontier

The Middle East and Africa (MEA) region is emerging as a frontier for Supply Chain Data Analytics Services, with a market size of 2.0 in 2024. The growth is driven by increasing investments in technology and infrastructure, alongside a rising awareness of the benefits of data analytics in optimizing supply chains. Governments are also implementing policies to enhance trade efficiency, which is catalyzing the demand for analytics services in the region. Countries such as South Africa and the UAE are leading the way, with a growing number of businesses adopting analytics solutions to improve operational efficiency. The competitive landscape is characterized by a mix of local and international players, fostering innovation and collaboration. As the region continues to develop, the demand for supply chain analytics is expected to rise significantly, positioning MEA as a key market.

Key Players and Competitive Insights

The Supply Chain Data Analytics Services Market is currently characterized by a dynamic competitive landscape, driven by the increasing demand for data-driven decision-making and operational efficiency. Major players such as SAP (DE), Oracle (US), and IBM (US) are at the forefront, leveraging their technological prowess to enhance supply chain visibility and analytics capabilities. SAP (DE) focuses on integrating advanced analytics into its existing ERP solutions, thereby facilitating real-time insights for its clients. Oracle (US), on the other hand, emphasizes cloud-based solutions that enable businesses to optimize their supply chains through predictive analytics and machine learning. IBM (US) is strategically positioning itself by investing in AI-driven analytics, which appears to be a critical differentiator in the market. Collectively, these strategies not only enhance their competitive positioning but also contribute to a more sophisticated and data-centric supply chain ecosystem.In terms of business tactics, companies are increasingly localizing their operations and optimizing supply chains to respond swiftly to market demands. The competitive structure of the market is moderately fragmented, with a mix of established players and emerging startups. This fragmentation allows for diverse offerings and innovation, as smaller firms often introduce niche solutions that challenge the status quo. The collective influence of key players, however, remains substantial, as they set industry standards and drive technological advancements.

In November SAP (DE) announced a strategic partnership with a leading logistics provider to enhance its supply chain analytics capabilities. This collaboration aims to integrate real-time logistics data into SAP's analytics platform, thereby providing clients with comprehensive insights into their supply chain operations. The strategic importance of this partnership lies in its potential to improve operational efficiency and reduce costs for clients, positioning SAP as a leader in supply chain innovation.

In October Oracle (US) launched a new suite of AI-powered analytics tools designed specifically for supply chain management. This initiative reflects Oracle's commitment to harnessing AI to drive predictive insights and enhance decision-making processes. The introduction of these tools is likely to strengthen Oracle's market position by offering clients advanced capabilities that can lead to significant cost savings and improved supply chain resilience.

In September IBM (US) unveiled its latest AI-driven supply chain analytics platform, which incorporates blockchain technology to enhance data security and transparency. This move is indicative of IBM's focus on integrating cutting-edge technologies to address the evolving needs of supply chain management. The strategic significance of this platform lies in its ability to provide clients with a secure and transparent view of their supply chains, thereby fostering trust and collaboration among stakeholders.

As of December the competitive trends in the Supply Chain Data Analytics Services Market are increasingly defined by digitalization, sustainability, and AI integration. Strategic alliances are playing a pivotal role in shaping the landscape, as companies seek to combine their strengths to deliver comprehensive solutions. Looking ahead, it appears that competitive differentiation will increasingly pivot from price-based competition to a focus on innovation, technology, and supply chain reliability. This shift suggests that companies that prioritize advanced analytics and sustainable practices are likely to emerge as leaders in the evolving market.

Key Companies in the Supply Chain Data Analytics Services Market include

Future Outlook

Supply Chain Data Analytics Services Market Future Outlook

The Supply Chain Data Analytics Services Market is projected to grow at an 8.69% CAGR from 2025 to 2035, driven by technological advancements, increased data utilization, and demand for operational efficiency.

New opportunities lie in:

  • Integration of AI-driven predictive analytics tools for inventory management.
  • Development of real-time supply chain visibility platforms.
  • Expansion of blockchain solutions for enhanced data security and traceability.

By 2035, the market is expected to be robust, driven by innovation and strategic investments.

Market Segmentation

supply-chain-data-analytics-services-market End Use Outlook

  • Retail
  • Manufacturing
  • Healthcare
  • Logistics
  • Food and Beverage

supply-chain-data-analytics-services-market Application Outlook

  • Demand Forecasting
  • Inventory Optimization
  • Supply Chain Visibility
  • Risk Management
  • Supplier Performance Management

supply-chain-data-analytics-services-market Data Source Outlook

  • Internal Data
  • External Data
  • Market Data
  • Social Media Data

supply-chain-data-analytics-services-market Service Type Outlook

  • Consulting Services
  • Implementation Services
  • Support and Maintenance Services

supply-chain-data-analytics-services-market Deployment Type Outlook

  • Cloud-Based
  • On-Premises
  • Hybrid

Report Scope

MARKET SIZE 202420.0(USD Billion)
MARKET SIZE 202521.74(USD Billion)
MARKET SIZE 203550.0(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)8.69% (2025 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledSAP (DE), Oracle (US), IBM (US), Microsoft (US), SAS (US), Tableau (US), Qlik (US), TIBCO (US), Infor (US)
Segments CoveredApplication, Deployment Type, End Use, Data Source, Service Type
Key Market OpportunitiesIntegration of artificial intelligence enhances predictive analytics in the Supply Chain Data Analytics Services Market.
Key Market DynamicsRising demand for real-time analytics drives innovation and competition in supply chain data analytics services.
Countries CoveredNorth America, Europe, APAC, South America, MEA
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