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    Sunflower Seeds Market

    ID: MRFR/F-B & N/20583-HCR
    128 Pages
    Snehal Singh
    October 2025

    Sunflower Seeds Market Research Report Information By Color (Bright Yellow, Green, Light Grey, Claret Red, Black And White), By Type (Oil Seed And Non-Oil Seed), By Application (Edible Oil, Bakery, Snacks, Products, Confectionery Products And Birdfeed), By Distribution Channel (Supermarkets, Retail Shops And Online), And By Region (North America, Europe, Asia-Pacific, And Rest Of The World) –Market Forecast Till 2035

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    Sunflower Seeds Market Infographic
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    Sunflower Seeds Market Summary

    As per Market Research Future Analysis, the Global Sunflower Seeds Market was valued at USD 1.27 Billion in 2024 and is projected to reach USD 2.41 Billion by 2035, growing at a CAGR of 6.00% from 2025 to 2035. The market growth is driven by increasing demand for ready-to-eat snacks and the health benefits associated with sunflower seeds, which are rich in proteins, vitamins, and minerals. The rising consumer awareness regarding healthy eating habits further propels the market, with significant interest in packaged sunflower seeds. Technological advancements, including the development of hybrid seeds, are also contributing to market expansion.

    Key Market Trends & Highlights

    Key trends driving the sunflower seeds market include health benefits, consumer preferences, and technological advancements.

    • Health benefits of sunflower seeds are significant, with 33.85% protein and 65.42% fats, promoting their consumption.
    • Approximately 40% of Americans adhere to healthy diets, boosting demand for nutritious snacks like sunflower seeds.
    • The non-oilseed segment is expected to have the highest CAGR, driven by their nutty flavor and versatility in food applications.
    • Supermarkets held the largest market share in 2023, enhancing accessibility to sunflower seeds as a snack option.

    Market Size & Forecast

    2024 Market Size USD 1.27 Billion
    2035 Market Size USD 2.41 Billion
    CAGR 6.00%

    Major Players

    Major players include KENKKO CORPORATION, DuPont, Limagrain UK Ltd, CONAGRA FOODS, CHS Inc., and Corteva, Inc.

    Sunflower Seeds Market Trends

    Health Benefits of Sunflower Seeds Drive Market Growth

    Market CAGR for sunflower seeds is driven by the increasing consumer awareness of the multiple health advantages of sunflower seeds. Sunflower seeds reduce the risk of irregular heartbeats, arrhythmias, and triglyceride levels by decreasing the creation of atherosclerotic plaque and lowering blood pressure. Consumers are increasingly choosing better choices and living healthier lifestyles; as a result, sunflower seeds are gaining popularity since they are abundant in vitamins, proteins, and minerals and can help treat conditions like cancer, asthma, and depression.

    According to the National Library of Medicine, a US-based provider of medical and biomedical services, sunflower seeds include 33.85% protein, 65.42% fats, and 18 minerals as of November 2021. Sunflower oilcake contains more fiber (31.88% and 12.64% for pellets and cake, respectively) and proteins (20.15% and 21.60%) than seeds and has a balanced amino acid profile. The seeds contain a high concentration of essential (6.63%) and non-essential (93.37%) amino acids. As a result, rising consumer knowledge of the multiple health benefits of sunflower seeds is propelling the expansion of packaged sunflower seeds.

    For instance, in February 2023, according to survey reports published by Great Green Wall, a US-based provider of information about the Great Green Wall initiative, approximately 40% of Americans said they stick to their diets of, 20% actively seek out healthy foods, and 60% try. 20% of people actively seek foods that will improve their health. 68% believe it is easy to identify nutritious foods. As a result, the growing trend of eating healthy foods is driving the growth of the packaged sunflower seed market.

    The Global Sunflower Seeds Market is poised for growth, driven by increasing consumer demand for healthy snacks and the rising popularity of plant-based diets.

    United States Department of Agriculture (USDA)

    Sunflower Seeds Market Drivers

    Rising Health Consciousness

    The Global Sunflower Seeds Market Industry is experiencing a surge in demand driven by increasing health consciousness among consumers. Sunflower seeds are recognized for their nutritional benefits, including high levels of vitamin E, magnesium, and healthy fats. As individuals become more aware of the importance of a balanced diet, the consumption of sunflower seeds as a healthy snack option is likely to rise. This trend is reflected in the projected market value of 1.27 USD Billion in 2024, indicating a robust growth trajectory as health-oriented consumers seek nutritious alternatives to traditional snacks.

    Market Trends and Projections

    The Global Sunflower Seeds Market Industry is projected to experience significant growth, with expectations of reaching 2.26 USD Billion by 2035. The compound annual growth rate from 2025 to 2035 is estimated at 5.39%, indicating a robust expansion trajectory. This growth is driven by various factors, including rising health consciousness, increased applications in the food industry, and innovations in product development. The market's current value of 1.27 USD Billion in 2024 serves as a foundation for future growth, reflecting the industry's potential to adapt to changing consumer preferences and market dynamics.

    Growing Food Industry Applications

    The Global Sunflower Seeds Market Industry is witnessing a significant expansion due to the growing applications of sunflower seeds in the food industry. They are increasingly utilized in various products, including snacks, bakery items, and cooking oils. The versatility of sunflower seeds allows manufacturers to incorporate them into a wide range of food products, enhancing flavor and nutritional value. This trend is expected to contribute to the market's growth, with projections indicating a rise to 2.26 USD Billion by 2035. As food manufacturers continue to innovate, the demand for sunflower seeds is likely to increase.

    Innovations in Product Development

    The Global Sunflower Seeds Market Industry is characterized by continuous innovations in product development. Manufacturers are exploring new ways to process and package sunflower seeds, enhancing their appeal to consumers. Innovations such as flavored sunflower seeds and ready-to-eat snack packs are emerging to cater to diverse consumer preferences. This focus on product differentiation is likely to attract a broader customer base and stimulate market growth. As the industry evolves, the anticipated increase in market value to 2.26 USD Billion by 2035 suggests that innovation will play a pivotal role in sustaining demand.

    Expansion of Agricultural Practices

    The Global Sunflower Seeds Market Industry benefits from the expansion of agricultural practices aimed at increasing sunflower cultivation. Advances in farming techniques, such as precision agriculture and improved seed varieties, have enhanced yield potential. Countries with favorable climates for sunflower production are likely to see increased acreage dedicated to this crop. This expansion is crucial as it aligns with the growing global demand for sunflower seeds, potentially leading to a compound annual growth rate of 5.39% from 2025 to 2035. Enhanced agricultural practices may ensure a steady supply to meet market needs.

    Rising Demand for Plant-Based Proteins

    The Global Sunflower Seeds Market Industry is positively influenced by the rising demand for plant-based proteins. As consumers shift towards vegetarian and vegan diets, sunflower seeds serve as an excellent source of protein and essential nutrients. This trend is particularly relevant in regions where plant-based diets are gaining popularity. The increasing incorporation of sunflower seeds into protein-rich products, such as protein bars and supplements, is likely to drive market growth. The projected market value of 1.27 USD Billion in 2024 reflects this growing consumer preference for plant-based nutrition.

    Market Segment Insights

    Segment Insights

    Sunflower Seeds Product Insights

    The Sunflower Seeds Market segmentation, based on product, includes Bright Yellow, Green, Light Grey, Claret Red, Black and White. The bright yellow category accounts for the majority of the sunflower seed market. Bright yellow sunflower seeds are commonly linked with excellent quality and are preferred by consumers due to their appearance and taste. This segment has increased consumer attention, making it more popular in the market.

    Sunflower Seeds Type Insights

    The Sunflower Seeds Market is divided into two types: oil seed and non-oil seed. The non-oilseed sector is expected to have the highest CAGR over the forecast period. These are the seeds wasted after the oil extraction procedure. These non-oil seeds, often known as black sunflower seeds, have a nutty flavor. They can be consumed fresh or roasted with salt. These can be eaten, added to salads, or used as food garnishes. Because of their nutty flavor, these seeds are employed in the confectionery industry and can be used to flavor chocolate.

    Sunflower Seeds Application Insights

    The Sunflower Seeds Market is segmented by application, which comprises edible oil, bakery, snacks, products, confectionery products, and birdfeed. The bakery segment is expected to stay dominant during the projection period. They impart a nutty flavor and crispy texture to baked goods, including bread, muffins, cookies, and more. Sunflower seeds can be crushed into flour and used in baking. Sunflower seed butter is a popular alternative to peanut butter in recipes such as cookies and smoothies.

    Sunflower Seeds Distribution Channel Insights

    The Sunflower Seeds Market segmentation, based on distribution channels, includes Supermarkets, Retail Shops and Online. The supermarkets category was the greatest market-holding sector in 2023. Supermarkets are increasingly carrying sunflower seeds as a snack alternative, which is driving the sunflower seed market forward. Sunflower seeds are a nutritious and flexible snack that people of all ages can enjoy.

    Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

    Get more detailed insights about Sunflower Seeds Market Research Report — Global Forecast till 2032

    Regional Insights

    By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. North America is likely to have the largest market share throughout the forecast period since sunflower seeds are employed in a number of culinary recipes due to their high nutritional value. The United States and Canada are the two countries producing the most sunflower seeds in North America. Sunflower seeds are quite popular in these nations due to their numerous applications in the food and beverage industries.

    Sunflower seeds appear in a wide range of items, including bread, crackers, snacks, and salad dressings. Another element propelling the sunflower seed market in North America is an increase in consumer health consciousness.

    Further, the major countries studied in the market report are the US, Canada, Germany, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

    Figure 2: SUNFLOWER SEEDS MARKET SHARE BY REGION 2023 (USD Billion)

    SUNFLOWER SEEDS MARKET SHARE BY REGION 2023

    Source: Secondary Research, Primary Research, Market Research Future Database and Analyst Review

    Europe Sunflower Seeds Market accounts for the second-largest market share due to the increased output of sunflower, which is used for food, feed, fuel, and industrial purposes in the region. Within the projected period. Further, the German Sunflower Seeds held the largest market share, and the UK market of sunflower seeds was the fastest-growing market in the European region.

    The Asia-Pacific Sunflower Seeds Market is expected to grow at the fastest CAGR from 2024 to 2032. This is due to the region's growing need for healthier snacks. Moreover, China’s sunflower seeds industry held the largest market share, and the Indian market of sunflower seeds was the fastest-growing market in the Asia-Pacific region.

    Key Players and Competitive Insights

    Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Sunflower Seeds Market grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the Sunflower Seeds industry must offer cost-effective items.

    Manufacturing locally to minimize operational costs is one key business tactic used by manufacturers in the global Sunflower Seeds industry to benefit clients and increase the market sector. In recent years, the Sunflower Seeds industry has offered some of the most significant advantages to snacks industry. Major players in the Sunflower Seeds Market, including KENKKO CORPORATION, DuPont, Limagrain UK Ltd, CONAGRA FOODS, CHS Inc., and others, are attempting to increase market demand by investing in research and development operations.

    Corteva, Inc. is a significant American agricultural chemical and seed firm that was once the agricultural division of DowDuPont until being spun off as an independent public company. In May 2022, Corteva extended its sunflower seed business in Europe by investing USD 14.1 million in Romania's Afumati production facility to address rising domestic and international demand for high-quality sunflower seeds.

    BASF SE is a European multinational corporation and the world's largest chemical producer. Its headquarters are in Ludwigshafen, Germany. BASF has subsidiaries and joint ventures in more than 80 countries, with six integrated manufacturing sites and 390 additional production locations throughout Europe, Asia, Australia, the Americas, and Africa. BASF serves customers in more than 190 countries and provides products to a diverse range of sectors. Despite its size and global reach, BASF has garnered very little public notice since it discontinued the manufacture and selling of BASF-branded consumer electronics goods in the 1990s.

    In July 2019, BASF entered into a distribution arrangement with Euralis Semences to sell a new line of hybrid sunflower seeds across Europe. Because of its numerous health benefits, it became an important part of the modern diet, resulting in increased market growth.

    Key Companies in the Sunflower Seeds Market market include

    Industry Developments

    In August 2020, Syngenta purchased Senako, a renowned seed manufacturer. This acquisition aided in the expansion of Syngenta seeds such as sunflower, wheat, and maize, hence boosting sales in diverse locations.

    In July 2020, Barenbrug Australia Pty Ltd inked an agreement with Nuseed Pty Ltd to license Nuseed's sorghum and sunflower germplasm portfolios and provided R&D, plant breeding, and commercialization services. Barenbrug was also granted licenses for Nuseed's grain sorghum, forage sorghum, and sunflower sales and distribution, allowing it to expand its market position in the country.

    In April 2020, S&W bought Pasture Genetics Pty Ltd, Australia's third-largest pasture seed company, expanding its product line and strengthening Australian sales and distribution partnerships.

    In April 2019, KWS SAAT SE bought Pop Vriend Seeds. This acquisition expanded the company's portfolio of other vegetable seeds, increasing demand for sunflower seeds.

    Future Outlook

    Sunflower Seeds Market Future Outlook

    The Global Sunflower Seeds Market is projected to grow at a 6.00% CAGR from 2025 to 2035, driven by increasing health consciousness and demand for plant-based proteins.

    New opportunities lie in:

    • Develop innovative sunflower seed-based snacks to capture health-conscious consumers.
    • Expand into emerging markets with tailored marketing strategies for local preferences.
    • Invest in sustainable farming practices to enhance brand reputation and attract eco-conscious buyers.

    By 2035, the market is expected to achieve robust growth, positioning itself as a leader in the global agricultural sector.

    Market Segmentation

    Outlook

    • Edible Oil
    • Bakery
    • Snacks
    • Products
    • Confectionery Products
    • Birdfeed

    Sunflower Seeds Color Outlook

    • Bright Yellow
    • Green
    • Light Grey
    • Claret Red
    • Black
    • White

     Sunflower Seeds Type Outlook

    • Oil Seed
    • Non-Oil Seed

    Sunflower Seeds Regional Outlook

    • US
    • Canada
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Rest of Europe
    • China
    • Japan
    • India
    • Australia
    • South Korea
    • Rest of Asia-Pacific
    • Middle East
    • Africa
    • Latin America

    Sunflower Seeds Application Outlook

    • Edible Oil
    • Bakery
    • Snacks
    • Products
    • Confectionery Products
    • Birdfeed

    Sunflower Seeds Distribution Channel Outlook

    • Supermarkets
    • Retail Shops
    • Online

    Report Scope

    Report Attribute/Metric Details
    Market Size 2024 USD 1.27 Billion
    Market Size 2035 2.41 (Value (USD Billion))
    Compound Annual Growth Rate (CAGR) 6.00% (2025 - 2035)
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019-2022
    Market Forecast Units Value (USD Billion)
    Report Coverage Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends
    Segments Covered Product, Type, Application, Distribution channel and Region
    Geographies Covered North America, Europe, Asia Pacific, and the Rest of the World
    Countries Covered The US, Canada, Germany, France, UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil
    Key Companies Profiled  KENKKO CORPORATION, DuPont, Limagrain UK Ltd, CONAGRA FOODS, CHS Inc, Martin US Enterprises, Sakata Seed America, GIANT Snacks, American Meadows, Mahyco Seeds Company Ltd, Nuseed, Ike Enterprises Inc.
    Key Market Opportunities Increased opportunities in the snack business
    Key Market Dynamics Enhanced seed variety resulted in higher sunflower seed yield.
    Market Size 2025 1.35 (Value (USD Billion))

    FAQs

    How much is the Sunflower Seeds Market?

    The Sunflower Seeds Market size was valued at USD 1.2 Billion in 2023.

    What is the growth rate of the Sunflower Seeds Market?

    The global market is projected to grow at a CAGR of 6.00% from 2024 to 2032.

    Which region held the largest market share in the Sunflower Seeds Market?

    North America had the largest share in the global market

    Who are the key players in the Sunflower Seeds Market?

    The key players in the market are KENKKO CORPORATION, DuPont, Limagrain UK Ltd, CONAGRA FOODS, CHS Inc.

    Which application sector led the Sunflower Seeds Market?

    The bakery category dominated the market in 2023.

    Which type had the largest market share in the Sunflower Seeds Market?

    The non-oilseed category had the largest share of the global market.

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