Smart Window Market Research Report - Forecast till 2027

Smart Window Market Research Report: by Technology (Electrochromic Technology, PDLC, SPD and Photochromic), by Application (Architectural and construction, Transportation, Automotive, Aircraft, Marine, Consumer Goods and Power Generation), by Region (North America, Europe, Asia-Pacific, Middle East & Africa and Central & South America) - Forecast till 2027

ID: MRFR/SEM/8117-CR | April 2020 | Region: Global | 120 pages

Smart Window Market Overview

The smart window market was valued at a figure of USD 2,870.6 Million during the historic forecast period that ended in 2017. Owing to the rising demand for these products across various industries and social economies, the Smart Window Market is expecting to grow at a 17.8% CAGR during the ongoing forecast period of 2018-2025. If the market continues to grow at this CAGR rate, the market shall reach a market valuation worth USD 9083.7 Million by the end of the global forecast period in 2025. The convenience offered by these smart home products is likely to be rendered by a large population and hence, the Smart Window Market is expecting splendid growth during the forecast period.

Smart windows can also be recognized as switchable windows. These are glass products that have light transmission properties and are subject to change when voltage or any external heat or light is applied. Also, the glass changes from translucent to transparent by blocking the whole or a part of the light wavelengths to let the light pass through the object. Whenever the smart glasses are installed, they create climate adaptive building shells that have the ability to save the heating cost and others like air-conditioning, lighting, and also, avoid the installation cost, alongside maintaining the motorized light screens, blinds, and curtains. All these features and factors are helping the market make use of opportunities that will help the Smart Window Market grow during the forecast period.

Covid 19 Analysis

The negative impact of the pandemic has led the industries to opt for virtual working and come up with innovative trends and strategies that will help the market emerge from the losses and help the market grow as per the previous set targets and market objectives. Smart windows are witnessing an increase in both the hospitals and the public sector. The main reason behind this growth is that these glasses and windows help in providing privacy and also limit the transmission of both lights and sounds in the place where they are placed in. The need of the hour is to opt for hygienic alternates and maintain proper cleaning cycles.

Market Dynamics


The manufacturers of the automotive and construction sector are focusing on developing modular and technology solutions to target a larger audience base. The Smart Window Market is witnessing an increase in smart glass-based products and encouraging regulations from the government and aviation sector are some of the factors that will strive for the growth of the Smart Window Market at an excellent rate during the forecast period that ends in 2025. The rising influence of the products being designed and launched on a large scale has good prospects to offer to the global market during the forecast period.


There are some critical aspects that present restraints to the market on the way of its growth during the forecast period that ends in 2018-2025. The Smart Window Market is witnessing issues like lack of awareness, unavailability of material costs, high installation cost, increasing electricity costs, and durability issues as a part of the functional features that are challenging the growth of the Smart Window Market by the end of the forecast period in 2025.

Technology Analysis

The blackout smart glasses on installation help in blocking a huge quantum that is 99.4% of the ultraviolet light and also help in reducing fabric fading. The global market also deals in SPD-type smart glasses that are a result of conjunction with the help of the low emissivity coatings. Through the installation of the smart windows in the building and construction areas, there is a creation of capabilities that will help in saving from the heating rate and will also prevent the environment or the weather from building the adaptive shells, further helping in cooling. Mostly, the demand for smart windows is more in the automotive industry, alongside others like buildings used for personal property and commercial buildings, as well.

Study Objectives

  • To consider the viewpoint of various industry experts and leaders and predict compound annual growth rate and Smart Window Market growth rate by the end of the global forecast in 2025.

  • To highlight a competitive market outlook and examine the yield models of key market players, worldwide. To study the revenue potential of the Smart Window Market segments that are functional in various regions across the globe and also, understand whether these have the capability to make a difference to the final market valuation or not.

  • To analyze the different Smart Window Market dynamics like trends, drivers, and restraints that are most likely to play a role in helping the market and its different segments growing in the domestic as well as International Market.

Segment Overview

Smart window market is anticipated to witness significant growth owing to the performance of different market segments. Among these, the transportation segment will be the fastest-growing and also contribute towards Smart Window Market growth more than any other segment as these smart windows are used in manufacturing luxury vehicles. For an amplifying use the market has been segmented into the following on different bases:

  • Based on technology, it is Electrochromic Technology, PDLC, SPD, and Photochromic.

  • Based on application, it has Architectural and construction, Transportation, Automotive, Aircraft, Marine, Consumer goods, and Power Generation. 

Regional Analysis

The Smart window Market movement is remarkably working in 4 major regions of the world that is North America, Asia Pacific, Europe, and the rest of the world. Among all these regions, the North American region will dominate Smart Window Market, and the reason attributed to it is the advantages attached to these smart windows that are efficient energy consumption potential and due to that it's rising use in the construction sector. Asia Pacific region will also witness significant growth during the forecast period as the price of raw and advanced materials used in smart windows is very low in this region as compared to other regions. In addition to this, the rising per capita disposable income and increasing demand for luxury automobiles is another factor that will boost the growth of this industry. Lastly, Europe and the rest of the world will also experience steady growth during the assessment period.                                     

Competitive Landscape

To get a detailed and profound idea about the Smart window market insights, it is very important to create a competitive environment amongst the different key players at different market locations all around the world. All the market players are competing with each other globally in the international markets by implementing various types of strategies such as product launches and upgrades, mergers and acquisitions, partnerships, etc. The prime players of Smart Window Market include:-


















  • VIEW INC. (US)


Recent Developments

  • In January 2019, a highly transparent and refractive index glass substrate was developed by AGC, Inc. For its application in AR and MR Glasses. This glass was launched with the aim of steady magnification of the reach of this product in the AR/MR glass and in-vehicle technology market.

  • In September 2018, an agreement was signed between chromo GENETICS and regal FORVALTNING AB, a manufacturer of a hardware component, this agreement aimed to provide CONVER light dynamic glass Uppsala’s regal office. The basic feature of this glass is controlling the heat and daylight emitted in buildings automatically which in turn increases indoor comfort.

  • In January 2017, a license, to produce and sell SPD-smart glass architectural intelligent products throughout the United States of America, Canada, Mexico, japan, china, and Taiwan, was acquired by Nippon sheet glass co., ltd.

Intended Audience

  • Smart window companies

  • Smart window providers

  • System integrators and third-party vendors

  • Government bodies

  • Technology investors

  • Research institutes and organizations

  • Market research and consulting firms

  • End-users/enterprise-users

  • Managed service providers (MSPs)

  • Value-added resellers (VARs)

Report Overview

The Smart window market report presents a shift analysis that includes market drivers, opportunities, and restraints that are available in the global market. The Smart Window Market report helps in predicting the CAGR rate of growth and also the value at which the market will be evaluated by the end of the forecast period in 2025 based on the points raised by the industry leaders and experts. The report discusses the impact of covid-19 on the key players of this market. The report also tells about the market segmentation on a different basis and how a competitive environment is developed among the key players around the globe. At last, the report presents some recent developments in this industry.

Report Scope:
Report Attribute/Metric Details
  Market Size   USD 9083.7 Million
  CAGR   17.8%
  Base Year   2019
  Forecast Period   2020-2027
  Historical Data   2018
  Forecast Units   Value (USD Million)
  Report Coverage   Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
  Segments Covered   Technology, Application
  Geographies Covered   North America, Europe, Asia-Pacific, and Rest of the World (RoW)
  Key Vendors   Saint-Gobain Group (France), RavenWindow (US), PPG Industries, Inc. (US), LTI Smart Glass, Inc. (US), Kinestral Technologies, Inc. (US), Gentex Corporation (US), Merck KGaA (Germany), Pleotint, LLC ( US), E-Chromic Technologies, Inc. (US), ChromoGenics AB (Sweden), AGC, Inc. ( Japan), Hitachi Chemical Co., Ltd (Japan), Nippon Sheet Glass Co., Ltd (Japan), and Innovative Glass Corporation (US)
  Key Market Opportunities   Smart windows are being increasingly adopted by hospitals as well as the public sector as they provide privacy by limiting the transmission of light and sound.
  Key Market Drivers

  • The growing demand for smart windows in transportation applications.
  • The use of smart windows in the healthcare sector.

  • Frequently Asked Questions (FAQ) :

    the global Smart window is expected to record a significant market valuation of USD 9.08 billion by 2025.

    The expected global Smart window would register a moderate 17.8% CAGR in the forecast period.

    As the fastest-growing segment, the automotive segment is expected to expand.

    The APAC region is poised to develop as the fastest-growing regional market.

    Some of the major market players identified in the global Smart window market are Saint-Gobain Group (France), RavenWindow (US), PPG Industries, Inc. (US), LTI Smart Glass, Inc. (US), and others.

    The demand for electrochromic technology smart windows is rapidly growing in numerous applications.

    The major strategies adopted by key players to increase the profitabilty of the market is growing R&D investment towards product enhancement.