TABLE OF CONTENTS
1 EXECUTIVE SUMMARY 15
1.1 MARKET ATTRACTIVENESS ANALYSIS 17
1.1.1 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY TYPE 17
1.1.2 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY SALES CHANNEL 18
2 MARKET INTRODUCTION 19
2.1 DEFINITION 19
2.2 SCOPE OF THE STUDY 19
2.3 RESEARCH OBJECTIVE 19
2.4 MARKET STRUCTURE 20
2.5 KEY BUYING CRITERIA 20
3 RESEARCH METHODOLOGY 21
3.1 RESEARCH PROCESS 21
3.2 PRIMARY RESEARCH 22
3.3 SECONDARY RESEARCH 23
3.4 MARKET SIZE ESTIMATION 24
3.5 TOP-DOWN AND BOTTOM-UP APPROACH 24
3.6 FORECAST MODEL 25
3.7 LIST OF ASSUMPTIONS 26
4 MARKET DYNAMICS 27
4.1 INTRODUCTION 27
4.2 DRIVERS 28
4.2.1 RISING HEATH CONCERNS AWARENESS ABOUT WATER-BORNE DISEASES 28
4.2.2 ONGOING SMART CITIES PROJECTS IN DEVELOPING COUNTRIES 28
4.3 RESTRAINT 29
4.3.1 LACK OF AWARENESS & HIGH COST 29
4.4 OPPORTUNITY 29
4.4.1 INCREASING IN TECHNOLOGICAL ADVANCEMENTS 29
4.5 IMPACT ANALYSIS OF COVID-19 30
4.5.1 ECONOMIC IMPACT ON THE RESIDENTIAL WATER SOFTENING SYSTEMS MARKET 30
4.5.2 IMPACT ON RESIDENTIAL WATER SOFTENING SYSTEMS PRODUCTION 30
4.5.3 IMPACT ON RESIDENTIAL WATER SOFTENING SYSTEMS MARKET 31
4.5.4 IMPACT ON SUPPLY CHAINS 31
4.5.5 IMPACT ON RAW MATERIALS 31
4.5.6 CASH FLOW CONSTRAINTS 31
4.5.7 IMPACT ON PRICING 32
4.5.8 IMPACT ON WORLD TRADE 32
5 MARKET FACTOR ANALYSIS 33
5.1 PORTER’S FIVE FORCES MODEL 33
5.1.1 THREAT OF NEW ENTRANTS 34
5.1.2 BARGAINING POWER OF SUPPLIERS 34
5.1.3 THREAT OF SUBSTITUTES 34
5.1.4 BARGAINING POWER OF BUYERS 34
5.1.5 INTENSITY OF RIVALRY 34
5.2 SUPPLY CHAIN ANALYSIS 35
5.2.1 RAW MATERIAL/COMPONENT SUPPLY 35
5.2.2 MANUFACTURING 35
5.2.3 DISTRIBUTION 36
5.2.4 OPERATION & MAINTENANCE 36
6 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY TYPE 37
6.1 OVERVIEW 37
6.2 SALT-BASED 38
6.3 SALT FREE 39
7 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY SALES CHANNEL 40
7.1 OVERVIEW 40
7.2 DIRECT 42
7.3 INDIRECT (DISTRIBUTOR) 42
7.4 RETAIL 42
7.5 ONLINE 42
8 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY REGION 43
8.1 OVERVIEW 43
8.2 NORTH AMERICA 45
8.2.1 US 48
8.2.2 CANADA 50
8.2.3 MEXICO 52
8.3 EUROPE 54
8.3.1 GERMANY 58
8.3.2 UK 60
8.3.3 FRANCE 62
8.3.4 SPAIN 64
8.3.5 ITALY 66
8.3.6 REST OF EUROPE 68
8.4 ASIA-PACIFIC 70
8.4.1 CHINA 74
8.4.2 JAPAN 76
8.4.3 INDIA 78
8.4.4 SOUTH KOREA 80
8.4.5 REST OF ASIA-PACIFIC 82
8.5 MIDDLE EAST & AFRICA (MEA) 84
8.6 SOUTH AMERICA 95
8.6.1 BRAZIL 97
8.6.2 ARGENTINA 99
8.6.3 REST OF SOUTH AMERICA 101
9 COMPETITIVE LANDSCAPE 103
9.1 COMPETITIVE OVERVIEW 103
9.2 COMPETITIVE BENCHMARKING 104
9.3 MARKET SHARE ANALYSIS 105
10 COMPANY PROFILES 106
10.1 A.O. SMITH 106
10.1.1 COMPANY OVERVIEW 106
10.1.2 FINANCIAL OVERVIEW 107
10.1.3 PRODUCTS OFFERED 107
10.1.4 KEY DEVELOPMENTS 108
10.1.5 SWOT ANALYSIS 109
10.1.6 KEY STRATEGIES 109
10.2 EVOQUA WATER TECHNOLOGIES LLC 110
10.2.1 COMPANY OVERVIEW 110
10.2.2 FINANCIAL OVERVIEW 111
10.2.3 PRODUCTS OFFERED 111
10.2.4 KEY DEVELOPMENTS 112
10.2.5 SWOT ANALYSIS 112
10.2.6 KEY STRATEGIES 112
10.3 CULLIGAN 113
10.3.1 COMPANY OVERVIEW 113
10.3.2 FINANCIAL OVERVIEW 113
10.3.3 PRODUCTS OFFERED 113
10.3.4 KEY DEVELOPMENTS 113
10.3.5 SWOT ANALYSIS 114
10.3.6 KEY STRATEGIES 114
10.4 POLLET WATER GROUP 115
10.4.1 COMPANY OVERVIEW 115
10.4.2 FINANCIAL OVERVIEW 115
10.4.3 PRODUCTS OFFERED 115
10.4.4 KEY DEVELOPMENTS 115
10.4.5 SWOT ANALYSIS 116
10.4.6 KEY STRATEGIES 116
10.5 3M 117
10.5.1 COMPANY OVERVIEW 117
10.5.2 FINANCIAL OVERVIEW 118
10.5.3 PRODUCTS OFFERED 118
10.5.4 KEY DEVELOPMENTS 119
10.5.5 SWOT ANALYSIS 119
10.5.6 KEY STRATEGIES 119
10.6 ECOWATER SYSTEMS LLC 120
10.6.1 COMPANY OVERVIEW 120
10.6.2 FINANCIAL OVERVIEW 120
10.6.3 PRODUCTS OFFERED 120
10.6.4 KEY DEVELOPMENTS 120
10.7 MARLO 121
10.7.1 COMPANY OVERVIEW 121
10.7.2 FINANCIAL OVERVIEW 121
10.7.3 PRODUCTS OFFERED 121
10.7.4 KEY DEVELOPMENTS 121
10.8 KINETICO INCORPORATED 122
10.8.1 COMPANY OVERVIEW 122
10.8.2 FINANCIAL OVERVIEW 122
10.8.3 PRODUCTS OFFERED 122
10.8.4 KEY DEVELOPMENTS 122
10.9 JUDO 123
10.9.1 COMPANY OVERVIEW 123
10.9.2 FINANCIAL OVERVIEW 123
10.9.3 PRODUCTS OFFERED 123
10.9.4 KEY DEVELOPMENTS 123
10.10 CLACK CORPORATION 124
10.10.1 COMPANY OVERVIEW 124
10.10.2 FINANCIAL OVERVIEW 124
10.10.3 PRODUCTS OFFERED 124
10.10.4 KEY DEVELOPMENTS 124
10.11 FLECKSYSTEMS 125
10.11.1 COMPANY OVERVIEW 125
10.11.2 FINANCIAL OVERVIEW 125
10.11.3 PRODUCTS OFFERED 125
10.11.4 KEY DEVELOPMENTS 125
10.12 CANATURE WATERGROUP (A SUBSIDIARY OF CANATURE HEALTH TECHNOLOGY GROUP CO.) 126
10.12.1 COMPANY OVERVIEW 126
10.12.2 FINANCIAL OVERVIEW 126
10.12.3 PRODUCTS OFFERED 126
10.12.4 KEY DEVELOPMENTS 126
LIST OF TABLES
TABLE 1 PRIMARY INTERVIEWS 22
TABLE 2 LIST OF ASSUMPTIONS 26
TABLE 3 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS: MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 38
TABLE 4 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS: MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 38
TABLE 5 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS: MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 41
TABLE 6 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS: MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 41
TABLE 7 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY REGION, 2019–2027 (USD MILLION) 44
TABLE 8 GLOBAL RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY REGION, 2019–2027 (MILLION UNITS) 44
TABLE 9 NORTH AMERICA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY COUNTRY, 2019–2027 (USD MILLION) 45
TABLE 10 NORTH AMERICA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY COUNTRY, 2019–2027 (MILLION UNITS) 46
TABLE 11 NORTH AMERICA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 46
TABLE 12 NORTH AMERICA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 46
TABLE 13 NORTH AMERICA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST,
BY SALES CHANNEL, 2019–2027 (USD MILLION) 47
TABLE 14 NORTH AMERICA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 47
TABLE 15 US: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (USD MILLION) 48
TABLE 16 US: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (MILLION UNITS) 48
TABLE 17 US: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 49
TABLE 18 US: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 49
TABLE 19 CANADA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 50
TABLE 20 CANADA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 50
TABLE 21 CANADA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 51
TABLE 22 CANADA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 51
TABLE 23 MEXICO: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 52
TABLE 24 MEXICO: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 52
TABLE 25 MEXICO: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 53
TABLE 26 MEXICO: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 53
TABLE 27 EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY COUNTRY, 2019–2027 (USD MILLION) 54
TABLE 28 EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY COUNTRY, 2019–2027 (MILLION UNITS) 55
TABLE 29 EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 55
TABLE 30 EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 56
TABLE 31 EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 56
TABLE 32 EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 57
TABLE 33 GERMANY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 58
TABLE 34 GERMANY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 58
TABLE 35 GERMANY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 59
TABLE 36 GERMANY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 59
TABLE 37 UK: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (USD MILLION) 60
TABLE 38 UK: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (MILLION UNITS) 60
TABLE 39 UK: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 61
TABLE 40 UK: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 61
TABLE 41 FRANCE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 62
TABLE 42 FRANCE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 62
TABLE 43 FRANCE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 63
TABLE 44 FRANCE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 63
TABLE 45 SPAIN: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 64
TABLE 46 SPAIN: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 64
TABLE 47 SPAIN: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 65
TABLE 48 SPAIN: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 65
TABLE 49 ITALY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (USD MILLION) 66
TABLE 50 ITALY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (MILLION UNITS) 66
TABLE 51 ITALY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 67
TABLE 52 ITALY: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 67
TABLE 53 REST OF EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 68
TABLE 54 REST OF EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 68
TABLE 55 REST OF EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 69
TABLE 56 REST OF EUROPE: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 69
TABLE 57 ASIA-PACIFIC: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY COUNTRY, 2019–2027 (USD MILLION) 70
TABLE 58 ASIA-PACIFIC: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET, BY COUNTRY, 2019–2027 (MILLION UNITS) 71
TABLE 59 ASIA-PACIFIC: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (USD MILLION) 71
TABLE 60 ASIA-PACIFIC: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE,
2019–2027 (MILLION UNITS) 72
TABLE 61 ASIA-PACIFIC: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 72
TABLE 62 ASIA-PACIFIC: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 73
TABLE 63 CHINA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (USD MILLION) 74
TABLE 64 CHINA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (MILLION UNITS) 74
TABLE 65 CHINA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 75
TABLE 66 CHINA: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (MILLION UNITS) 75
TABLE 67 JAPAN: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (USD MILLION) 76
TABLE 68 JAPAN: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY TYPE, 2019–2027 (MILLION UNITS) 76
TABLE 69 JAPAN: RESIDENTIAL WATER SOFTENING SYSTEMS MARKET ESTIMATES & FORECAST, BY SALES CHANNEL,
2019–2027 (USD MILLION) 77