Portable Air Purifier Market Research Report - Global Forecast till 2030

Portable Air Purifier Market Research Report, Information: by Type (HEPA, Active Carbon, Electrostatic Precipitator, Ion and Ozone Generator and others), Application (Residential and Commercial) and Region - Forecast till 2030

ID: MRFR/IA - E/6300-CR | February 2020 | Region: Global | 147 Pages         

1 Executive Summary

1.1 Market Attractiveness Analysis

1.1.1 Global Portable Air Purifier Market, By Type (Value)

1.1.2 Global Portable Air Purifier Market, By Type (Volume)

1.1.3 Global Portable Air Purifier Market, By Application (Value)

1.1.4 Global Portable Air Purifier Market, By Application (Volume)

2 Market Introduction

2.1 Definition

2.2 Scope Of The Study

2.3 Market Structure

2.4 Key Buying Criteria

3 Research Methodology

3.1 Research Process

3.2 Primary Research

3.3 Secondary Research

3.4 Market Size Estimation

3.5 Forecast Model

3.6 List Of Assumptions

4 Market Dynamics

4.1 Introduction

4.2 Drivers

4.2.1 Increasing Need For Air Purifiers In Urban Households

4.2.2 Rising Per Capita Disposable Income In Emerging Economies

4.2.3 Drivers Impact Analysis

4.3 Restraint

4.3.1 High Power Consumption

4.3.2 Restraints Impact Analysis

4.4 Opportunities

4.4.1 Incorporation Of Advanced Technologies In Air Purifiers

5 Market Factor Analysis

5.1 Supply Chain Analysis

5.1.1 Raw Material Supply

5.1.2 Component Manufacturing And Assembly

5.1.3 Supply And Distribution

5.1.4 End-Use

5.2 Porter’s Five Forces Model

5.2.1 Threat Of New Entrants

5.2.2 Bargaining Power Of Suppliers

5.2.3 Bargaining Power Of Buyers

5.2.4 Threat Of Substitutes

5.2.5 Rivalry

6 Global Portable Air Purifier Market, By Type

6.1 Overview

6.1.1 HEPA

6.1.2 Active Carbon

6.1.3 Electrostatic Precipitator

6.1.4 Ion And Ozone Generator

6.1.5 Others

7 Global Portable Air Purifier Market, By Application

7.1 Overview

7.1.1 Residential

7.1.2 Commercial

8 Global Portable Air Purifier Market, By Region

8.1 Overview

8.2 North America

8.2.1 North America Overview

8.3 Europe

8.3.1 Europe Overview

8.4 China

8.4.1 China Overview

8.5 Southeast Asia

8.5.1 Southeast Asia Overview

8.6 Rest Of The World

8.6.1 Rest Of The World Overview

9 Competitive Landscape

9.1 Competitive Overview

9.2 Competitive Benchmarking

9.3 Market Share Analysis

10 Company Profiles

10.1 Honeywell International Inc.

10.1.1 Products/Services Offered

10.1.2 Financial Overview

10.2 Whirlpool Corporation

10.2.1 Products/Services Offered

10.2.2 Financial Overview

10.3 Panasonic Corporation

10.3.1 Product/Services Offered

10.3.2 Financial Overview

10.4 Hamilton Beach Brands Holding Company

10.4.1 Products/Services Offered

10.4.2 Financial Overview

10.5 Levoit

10.5.1 Products/Services Offered

10.5.2 Financial Overview

10.6 Guardian Technologies

10.6.1 Products/Services Offered

10.6.2 Financial Overview

10.7 Blueair

10.7.1 Products/Services Offered

10.7.2 Financial Overview

10.8 Airfree

10.8.1 Products/Services Offered

10.8.2 Financial Overview

10.9 Real Spirit USA, Inc.

10.9.1 Products/Services Offered

10.9.2 Financial Overview

10.10 Austin Air Systems Limited

10.10.1 Products/Services Offered

10.10.2 Financial Overview

11 Global Portable Air Purifier Market: Distribution Channel, Distributors List, And Cost Structure

11.1 Marketing Channel Of Global Portable Air Purifier Market

11.2 List Of Distributors

11.3 Cost Structure: Portable Air Purifier

11.3.1 Portable Air Purifier Final Price

11.3.1.1 Manufacturing Cost

11.3.1.2 Profit Margin

11.3.1.3 Dealers, Retailers, And Distributor Margins

12 Appendix

12.1 References

12.2 Related Reports

12.3 List Of Abbreviation

13 List Of Tables

Table 1 List Of Assumptions

Table 2 US: National Current Asthma Prevalence (2020)

Table 3 GDP Per Capita In Developing Nations (USD)

Table 4 Global Portable Air Purifier Market, By Type, 2020–2027 (USD Million)

Table 5 Global Portable Air Purifier Market, By Type, 2020-2027 (Million Units)

Table 6 Global Portable Air Purifier Market, By Type, 2020–2027 (Million Units)

Table 7 US: Number Of Households

Table 8 Global Portable Air Purifier Market, By Application, 2020–2027 (USD Million)

Table 9 Global Portable Air Purifier Market, By Application, 2020-2027 (Million Units)

Table 10 Global Portable Air Purifier Market, By Application, 2020–2027 (Million Units)

Table 11 Global Portable Air Purifier Market (Consumption), By Region, 2020-2027 (USD Million)

Table 12 Global Portable Air Purifier Market (Consumption), By Region, 2020–2027 (USD Million)

Table 13 Global Portable Air Purifier Market (Production), By Region, 2020-2027 (Million Units)

Table 14 Global Portable Air Purifier Market (Consumption), By Region, 2020-2027 (Million Units)

Table 15 Global Portable Air Purifier Market (Consumption), By Region, 2020–2027 (Million Units)

Table 16 North America: Portable Air Purifier Market, By Type, 2020-2027 (USD Million)

Table 17 North America: Portable Air Purifier Market, By Type, 2020–2027 (USD Million)

Table 18 North America: Portable Air Purifier Market, By Type, 2020-2027 (Million Units)

Table 19 North America: Portable Air Purifier Market, By Type, 2020–2027 (Million Units)

Table 20 North America: Portable Air Purifier Market, By Application, 2020–20218 (USD Million)

Table 21 North America: Portable Air Purifier Market, By Application, 2020–2027 (USD Million)

Table 22 North America: Portable Air Purifier Market, By Application, 2020-2027 (Million Units)

Table 23 North America: Portable Air Purifier Market, By Application, 2020–2027 (Million Units)

Table 24 Europe: Portable Air Purifier Market, By Type, 2020-2027 (USD Million)

Table 25 Europe: Portable Air Purifier Market, By Type, 2020–2027 (USD Million)

Table 26 Europe: Portable Air Purifier Market, By Type, 2020-2027 (Million Units)

Table 27 Europe: Portable Air Purifier Market, By Type, 2020–2027 (Million Units)

Table 28 Europe: Portable Air Purifier Market, By Application, 2020-2027 (USD Million)

Table 29 Europe: Portable Air Purifier Market, By Application, 2020–2027 (USD Million)

Table 30 Europe: Portable Air Purifier Market, By Application, 2020-2027 (Million Units)

Table 31 Europe: Portable Air Purifier Market, By Application, 2020–2027 (Million Units)

Table 32 China: Portable Air Purifier Market, By Type, 2020-2027 (USD Million)

Table 33 China: Portable Air Purifier Market, By Type, 2020–2027 (USD Million)

Table 34 China: Portable Air Purifier Market, By Type, 2020-2027 (Million Units)

Table 35 China: Portable Air Purifier Market, By Type, 2020–2027 (Million Units)

Table 36 China: Portable Air Purifier Market, By Application, 2020-2027 (USD Million)

Table 37 China: Portable Air Purifier Market, By Application, 2020–2027 (USD Million)

Table 38 China: Portable Air Purifier Market, By Application, 2020-2027 (Million Units)

Table 39 China: Portable Air Purifier Market, By Application, 2020–2027 (Million Units)

Table 40 Southeast Asia: Portable Air Purifier Market, By Type, 2020-2027 (USD Million)

Table 41 Southeast Asia: Portable Air Purifier Market, By Type, 2020–2027 (USD Million)

Table 42 Southeast Asia: Portable Air Purifier Market, By Type, 2020-2027 (Million Units)

Table 43 Southeast Asia: Portable Air Purifier Market, By Type, 2020–2027 (Million Units)

Table 44 Southeast Asia: Portable Air Purifier Market, By Application, 2020-2027 (USD Million)

Table 45 Southeast Asia: Portable Air Purifier Market, By Application, 2020–2027 (USD Million)

Table 46 Southeast Asia: Portable Air Purifier Market, By Application, 2020-2027 (Million Units)

Table 47 Southeast Asia: Portable Air Purifier Market, By Application, 2020–2027 (Million Units)

Table 48 Rest Of The World: Portable Air Purifier Market, By Type, 2020-2027 (USD Million)

Table 49 Rest Of The World: Portable Air Purifier Market, By Type, 2020–2027 (USD Million)

Table 50 Rest Of The World: Portable Air Purifier Market, By Type, 2020-2027 (Million Units)

Table 51 Rest Of The World: Portable Air Purifier Market, By Type, 2020–2027 (Million Units)

Table 52 Rest Of The World: Portable Air Purifier Market, By Application, 2020-2027 (USD Million)

Table 53 Rest Of The World: Portable Air Purifier Market, By Application, 2020–2027 (USD Million)

Table 54 Rest Of The World: Portable Air Purifier Market, By Application, 2020-2027 (Million Units)

Table 55 Rest Of The World: Portable Air Purifier Market, By Application, 2020–2027 (Million Units)

Table 56 List Of Distributors

14 List Of Figures

Figure 1 Market Synopsis

Figure 2 Market Attractiveness Analysis: Global Portable Air Purifier Market

Figure 3 Global Portable Air Purifier Market Analysis, By Type

Figure 4 Global Portable Air Purifier Market Analysis, By Type

Figure 5 Global Portable Air Purifier Market Analysis, By Application

Figure 6 Global Portable Air Purifier Market Analysis, By Application

Figure 7 Global Portable Air Purifier Market: Market Structure

Figure 8 Key Buying Criteria Of Global Portable Air Purifier Market

Figure 9 Research Process Of MRFR

Figure 10 Top-Down And Bottom-Up Approach

Figure 11 Market Dynamics Of Global Portable Air Purifier Market

Figure 12 Drivers Impact Analysis: Portable Air Purifier Market

Figure 13 Restraints Impact Analysis: Portable Air Purifier Market

Figure 14 Supply Chain: Global Portable Air Purifier Market

Figure 15 Porter's Five Forces Analysis: Global Portable Air Purifier Market

FIGURE 16 Global Portable Air Purifier Market, By Type, 2020 (% Value Share)

FIGURE 17 Global Portable Air Purifier Market, By Type, 2020-2027 (USD Million)

Figure 18 Global Portable Air Purifier Market, By Application, 2020 (% Value Share)

Figure 19 Global Portable Air Purifier Market, By Application, 2020-2027 (USD Million)

Figure 20 Urban Population In China (2020-2027)

Figure 21 Benchmarking Of Major Competitors

Figure 22 Major Manufacturer Market Share Analysis, 2020 (%)

Figure 23 Marketing Channel: Global Portable Air Purifier Market

Figure 24 Cost Structure: Global Portable Air Purifier Market

Portable Air Purifier Market

Portable Air Purifier Market Size is expected to cross USD $12 billion by 2027 at a CAGR of 7% during the forecast period 2021-2027

Segmentation

By Type Hepa Active Carbon Electrostatic Precipitator Ion And Ozone Generator Others
By Application Residential Commercial

Key Players

  • Honeywell International Inc. (US)
  • Austin Air Systems Limited (US)
  • Panasonic Corporation (Japan)
  • Blueair (Sweden)
  • Real Spirit USA Inc. (US)
  • Whirlpool Corporation (US)
  • Guardian Technologies (US)
  • Airfree (Portugal)
  • Hamilton Beach Brands Holding Company (US)
  • Levoit (US)

Drivers

  • Incorporation Of Advanced Technologies In Air Purifiers
  • Increasing Need For Air Purifiers In Urban Households
  • Rising Per Capita Disposable Income In Emerging Economies
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Portable Air Purifier Market Overview


The portable air purifier market is said to grow at a 7% CAGR during the forecast period ending in 2027. The global portable air purifier market is expected to witness uneven growth during the forecast period. North America is expected to be a prominent region in the portable air purifier market due to the increasing awareness regarding asthma, allergy, or pet dander. Along with this, the requirement of good indoor air quality for households and the commercial segment leads to purchasing air purifiers in Asia-Pacific and Europe. This factor is said to drive the portable air purifier market during the forecast period. In 2018, Europe had the second-largest market share in the global portable air purifier market. The European region is witnessing growth due to urbanization, which leads to construction and renovation. Freshly painted houses, new furniture, the smell of cleaning products, tobacco smoke, gases or particles from burning fuels, chemicals, and allergens are some reasons for poor indoor air quality, increasing the demand for portable air purifiers.


COVID 19 Analysis


COVID-19 Growth and global expansion provide the strategists, marketers, and senior management with the critical information they need to use the global air purifiers market. The portable air purifier market size has been affected because of the arrival of the novel coronavirus pandemic as people's purchasing capacity has been affected to a larger scale. The globally functional markets have been facing a crunch of resources and skilled labor, followed by the inability to cope with higher prices of inputs and innovative market demands by the target audience that is spread in various global regions amid the market functioning during the continuous period that ends in 2027. It is hampering the ability of the market to meet the rising needs of the target audience and enhancing the challenges being faced by the market to perform the expected functions as per its full potential.


Hence, as the cases are reducing and the global governments are achieving normalcy, they understand to add innovation and convenience in the form of product features that are on the way to satisfy the needs of the global target audience. Hence, the global markets and governments are increasing their investment in the research and development departments that will prevent the misuse of water and promote optimal and reasonable use.


Market Dynamics



  • Drivers


The global portable air purifier market trends suggest that there has been a rising Need for Air Purifiers in Urban Households owing to the lifestyle changes that directly impact their health and further raises questions regarding the intake of people in the form of food and water. Also, the trends suggest that air purifiers are in demand due to the rising levels of pollution in the air. Hence, the market is expecting an excellent expansion during the ongoing forecast period ending in 2027. Furthermore, the global portable air purifier market trends further suggest that the increasing Per Capita Disposable Income in Emerging Economies is another factor that will drive the global market growth during the continuous period of the market functioning.



  • Restraints


However, increasing emission of harmful chemicals and by-products from the air filters, increasing production costs, and technical limitations associated with air quality monitoring products are the significant factors, among others which will obstruct the market growth while rising complex nature of indoor pollutants and the ever-changing consumer requirements leading to the high cost of research and development activities for new entrants will further challenge the growth of the projected portable air purifier market share by the business chiefs in the forecast period mentioned above.


Technology Analysis


Rising innovative product launches and advancements in the market-leading to enhanced product offerings is a vital factor responsible for the upliftment of the market growth, also rising demand of the product due to an increase in disposable income, rising industrialization all over the globe, which in turn increases the demand for the product, rising awareness regarding indoor air quality all over the globe, rising number of houses due to increasing in nuclear families are some of the prime factors among others driving the residential portable air purifier market. Moreover, rising levels of industrialization and urbanization leading to increasing construction activities and emission of pollution, followed by the rise of development activities in the market will further create new opportunities for the residential portable air purifier market.


Segment Overview


The global portable air purifier market has been divided based on type, application, and region.



  • By Type – HEPA, Active Carbon, Electrostatic Precipitator, Ion and Ozone Generator, and Others

  • By Application – Residential and Commercial


The global portable air purifier market is subdivided into HEPA, active carbon, electrostatic precipitator, ion and ozone generator, etc. The HEPA segment is expected to hold the highest market share, which end-users prefer as they quickly eliminate dust mite residue, small pet dander particles, and other small pollutants from the air. The global portable air purifier market is segmented into households and commercial. The residential segment holds the maximum market share due to a rise in households and concerns regarding dust and odors.


Regional Analysis


The primary factor driving the market for air purifiers in North America is the growing awareness regarding asthma, allergy, or pet dander. According to the information circulated by the National Pet Owners Survey, 2017–2018, around 85 million families in the US own a pet. Pet dander and other allergens, like saliva, urine, and feces, are the causes of poor indoor air quality inside the houses. Therefore, it is one of the factors that is raising the demand for portable air purifiers in North America. The avail addition, the city of several key players, such as Hamilton Beach Brands Holding Company, Levoit, Guardian Technologies, Honeywell International Inc., and Whirlpool Corporation in the region, contributes to the market improvements.


Competitive Landscape


The major companies in the global portable air purifier market are mentioned as follows:



  • Honeywell International Inc. (US)

  • Austin Air Systems Limited (US)

  • Panasonic Corporation (Japan)

  • Blueair (Sweden)

  • Real Spirit USA, Inc. (US)

  • Whirlpool Corporation (US)

  • Guardian Technologies (US)

  • Airfree (Portugal)

  • Hamilton Beach Brands Holding Company (US)

  • Levoit (US)


Recent Developments


In 2019, Dyson introduced a revamped model of their last year's product, and the new one they have named Dyson Pure Cool Me. The product is easy to use, moveable, and much smaller in size than its earlier products. It needs Dyson Core Flow technology, and the top dome can easily be managed to control the airflow angle. The same year is also viewing De' Longhi launching their new 3D Comfort Air Purifier, which integrates the ability to provide heat or cool the room temperature.


Air purifiers, as a prominent part of the market, are used in dental and medical laboratories, veterinary hospitals, boarding kennels, animal kennels, clinics, and hospitals to remove allergens, airborne pathogens, and odor from the air and maintain indoor air quality for patients well as employees working in these facilities. The ability of air purifiers to limit the spread of infectious diseases has resulted in its augmenting demand and other dependable features during the COVID-19 pandemic in various healthcare facilities globally.


The ionic filters segment of the market is likely to expand at a CAGR of 6.7% over the forecast period. Ionic filters are not required to be replaced, and hence, it helps increase their market penetration. It is hence, expected to limit the technology application owing to it, resulting in asthma. Other air purification technologies like UV irradiation, photocatalytic oxidation, ozonation, non-thermal plasma, and others like electrostatic precipitators.


The Asian Pacific region dominates the residential areas due to the rising stringent regulations about indoor air quality and, high awareness among consumers for inhaling unhealthy air, rapid and more effortless adoption of innovative technologies in this region. North America is the expected region for growth in the residential portable air purifier market due to rising rapid industrialization, urbanization, rising disposable income, and increasing awareness regarding the harmful effects of air pollution in this region.


Report Overview


The portable market report has been prepared to understand the market trends and dynamics before and after the pandemic hit the global market operations. The global market report helps to understand the market functioning followed by the idea behind the market operations and segments that function in various global locations amid the ongoing forecast period. In addition, the global market report highlights the rising degree of competition in the global market followed by the steps taken by various market players like mergers, acquisitions, and other recent developments.



Report Scope:
Report Attribute/Metric Details
  Market Size

  • 2027: USD 12 Billion
  • 2030 : Significant value
  •   CAGR   7% CAGR (2022-2030)
      Base Year   2021
      Forecast Period   2022-2030
      Historical Data   2019 & 2020
      Forecast Units   Value (USD Million)
      Report Coverage   Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
      Segments Covered   Type, Application
      Geographies Covered   North America, Europe, Asia-Pacific, and Rest of the World (RoW)
      Key Vendors   Honeywell International Inc. (US), Panasonic Corporation (Japan), Whirlpool Corporation (US), and Hamilton Beach Brands Holding Company (US), Levoit (US), Guardian Technologies (US), Blueair (Sweden), Airfree (Portugal), Real Spirit USA, Inc. (US), and Austin Air Systems Limited (US)
      Key Market Opportunities   Incorporation Of Advanced Technologies In Air Purifiers
      Key Market Drivers

  • Increasing Need For Air Purifiers In Urban Households
  • Rising Per Capita Disposable Income In Emerging Economies


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    Frequently Asked Questions (FAQ) :

    A 11.50% CAGR is expected to unlock the market’s growth potential.

    USD 19,813 million is expected to be garnered by the market in the forecast period.

    The soaring pollution levels in the air, especially in urban areas, are expected to motivate the market expansion.

    The segments of application, type, and region are expected to motivate the market in the forthcoming period.

    Panasonic Corporation (Japan), Honeywell International Inc. (US) and Whirlpool Corporation (US) are leaders for change in the global market.

    The high energy consumption by these devices can restrict their demand levels.

    The key position of the North American region is estimated to transform the market.