Polyvinylpyrrolidone (PVP) Market Research Report: by Grade (PVP K-15, PVP K-30, PVP K-60, and others) ,Application (Pharmaceuticals, Cosmetics, Food & Beverage, Adhesives, and Others(paints & coatings, and others), and by region – Global Forecast till 2030

Polyvinylpyrrolidone Market Overview Polyvinylpyrrolidone (PVP) Market is projected to be worth USD 2662.60 Billion by 2028, registering a CAGR of 6.50% during the forecast period (2021 - 2028). PVP (polyvinylpyrrolidone), often known as polyvidone or povidone, is a polymer made from the monomer N-vinylpyrrolidone. PVP is available in a variety of liquid and solid forms, including powder, aqueous, and organic solutions. It's soluble in water and other polar solvents and has good film-forming, antimicrobial, moisture-holding, and non-allergic qualities. The growing demand for polyvinylpyrrolidone as an excipient and binder in the pharmaceutical and cosmetics industries is driving the worldwide polyvinylpyrrolidone market. The industry is also predicted to develop due to the rising demand for cosmetics due to hair and skin problems. The usage of polyvinylpyrrolidone as a food additive and stabilizer is expected to drive polyvinylpyrrolidone demand in the food and beverage industry over the assessment period. Furthermore, the increasing use of polyvinylpyrrolidone to block the polyvinylidene difluoride (PVDF) membrane and avoid nonspecific binding in various applications such as water treatment, membrane distillation, gas separation, pollutants removal, and bioethanol recovery is expected to boost the market growth. Increasing demand for the product for the production of adhesives is expected to contribute to the market's expansion over the forecast period. It's also used in paints and coatings, detergents, printing inks, and photography, all of which could help drive the market forward.

Key Players

Some of the manufacturers operating in the global polyvinylpyrrolidone market are Ashland (U.S.), BASF SE (Germany), Zhangzhou HuaFu Chemical Co., Ltd. (China), Hangzhou Motto Science & Technology Co., Ltd. (China), Shanghai Yuking Water Soluble Material Tech Co., Ltd (China), Alfa Aesar, Thermo Fisher Scientific (U.S.), Merck KGaA (Germany), The Dow Chemical Company (U.S.), Jh Nanhang Industrial Co., Ltd (China), and NIPPON SHOKUBAI CO., LTD (Japan).

Global Polyvinylpyrrolidone Market, by Application (%)

Source: MRFR analysis

Market Synopsis: Polyvinylpyrrolidone (PVP), also known as polyvidone or povidone, is a polymer derived from N-vinylpyrrolidone monomer. PVP is available in liquid or solid state under different forms such as powder, aqueous, and organic solutions.  It is soluble in water and other polar solvents and offers excellent film forming, anti-microbial, moisture holding, and non-allergic properties.

The global polyvinylpyrrolidone market is primarily driven by the increasing demand for polyvinylpyrrolidone as an excipient and binder from pharmaceuticals and cosmetics industry. The increasing demand for cosmetics owing to the hair and skin concerns is also expected to propel the market growth. Polyvinylpyrrolidone is used as a food additive and stabilizer which is anticipated to drive the polyvinylpyrrolidone demand in food & beverage industry over the assessment period. Approval from the U.S. Food and Drug Administration has further augmented the adoption of polyvinylpyrrolidone in the food & beverages industry.

Furthermore, the increasing adoption of polyvinylpyrrolidone in various applications such as water treatment, membrane distillation, gas separation, pollutants removal, and bioethanol recovery to block the polyvinylidene difluoride (PVDF) membrane and to avoid nonspecific binding is likely to boost the market growth. Increasing demand for the product for manufacturing adhesives is projected to contribute to the bolstering market growth during the review period. It is also used in paints & coatings, detergents, printing inks, and photography which may aid the market growth. However, the volatility in the availability of raw materials and their prices may challenge the market growth. The use of hyaluronate in place of polyvinylpyrrolidone in skin care and Intracytoplasmic Sperm Injection is likely to restrain the market growth. Some of the trends noted among major players in the global polyvinylpyrrolidone market are expansions and mergers. For instance, in January 2015, BASF SE invested around USD 65 million for the expansion of their production by 6000 tons to improve its PVP manufacturing facilities in the U.S. and Germany. Additionally, the company plans to add a PVP production facility at their Shanghai facility to expand its business in Asia Pacific region.

Segmentation

The global polyvinylpyrrolidone market is segmented by grade and application.

Based on the grade, the market is segmented into PVP K-15, PVP K-30, PVP K-60, PVP K-90, and PVP K-120.

The global polyvinylpyrrolidone market is segmented on the basis of application as pharmaceuticals, cosmetics, food & beverage, adhesives, and others.  Recent Development

Intended Audience

• Polyvinylpyrrolidone Manufacturers


• Traders and distributors of polyvinylpyrrolidone


• Research and development institutes


• Potential investors


• Raw material suppliers


• Nationalized laboratory