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Neonatal Thermoregulation Market Share

ID: MRFR//5448-HCR | 90 Pages | Author: Rahul Gotadki| May 2024

The Neonatal Thermoregulation niche - an essential segment in the healthcare sector - operates on positioning for strategic purposes to achieve high market share. The basis of one of the key methods is differentiation in which companies among other things rely on unique products to stand out among the competitors. Case on point, a company might spend a lot of money on the acquisition of modern sophisticated machines like smart monitoring apparatuses and temperature controllers for their products to stand out among competitors. Not only do they become magnets but also successful brand communication, transmitting the impression of innovation and reliability.

In addition, the price leadership strategy is one of the successful playing cards in market share positioning. Companies have a possible choice to offer top of the range goods at cheaper costs than their competitors which make them to be preferred by cash conscious healthcare institutions. Through an efficient use of using manufacturing processes and materials, sourcing them competitively and achieving economies of scale, companies can create competitive advantage that lets them bring competitive prices to the market without sacrificing the quality of their product. It proves its efficiency primarily in those markets where pricing has an influential effect on customers' purchasing motives.

Market segmentation is the second vital market share positioning point that is relevant in the Neonatal Thermoregulation sector. Understanding healthcare providers' dynamic needs and individual choices, these businesses may come up with different product mixes for different markets. For example, tailoring the solutions for NICU’s or developing portable devices for ambulatory care settings permits companies to approach niche markets in a purposeful and effective manner. The knowledge of diverse needs and specific customer segments allows businesses to develop strong connections and the sense of the brand within such areas.

Again, another crucial approach to market share placement is collaboration and partnerships. Partnering with healthcare institutions, research agencies or other professional bodies in the sector, will shorten the route to joint research and development, lower the costs, and speed up the innovations. Furthermore, partnerships may be the shortest way to new markets as working with already existing healthcare providers will enable companies to benefit from existing distribution channels and receive public credibility at the same time. This approach is most appropriate in operating in health systemecosystems where power and reputation are tremendously vital in decision-making.

The strategy of globalization is one of those tactics used by enterprises that aim at gaining increased market shares in the Neonatal Thermoregulation arena. Exploring new geographic areas makes it possible to reach the vast untapped markets and to diversify it. Unfortunately, smooth growth demands a creative approach to local ordinances, cultural situations, and healthcare systems. The process of altering products and campaigns that suit for each particular needs of region, is vital for gaining the recognition and reliability in various markets.

Neonatal Thermoregulation Market Scenario:


The Neonatal Thermoregulation Market is expected to reach USD 23802.0 Million by 2030 at 9.50% CAGR during the forecast period 2022-2030. Neonatal thermoregulation market is expected to grow significantly over the forecast period. Thermoregulation is the ability to create equilibrium between heat production and heat loss in order to maintain body temperature within a certain normal range. The provision of a thermoneutral environment is an essential component of the immediate and long-term care of newborn infants. With the surge in the birth rates of newborns, the equipment used for blood sampling and monitoring the baby is steadily increasing. According to a data published by the Centers for Disease Control and Prevention in January 2017, there were 3,945,875 births in the US in 2017. This means birth rate in US in 2017 was 12.2 per 1000 population. Moreover, rising prevalence of diseases in neonates fuels the growth of the market.


The major players are involved in new product launches and strategic collaborations. For instance, in November 2016, Drägerwerk AG & Co. KGaA introduced IncuWarmer Babyleo TN500 which offers optimal thermoregulation in open care, closed care and transition to the premature baby.


However, stringent government regulation for product approval and possible side-effects for the neonates may hamper the market growth during the assessment period.


Segmentation:


The Neonatal thermoregulation market has been segmented into product type, modality, end-user, and region.The market, on the basis of product type, has been segmented into warmer, neonatal incubators, and neonatal cooling systems.The market, based on warmer, has been further segmented into radiant warmers and wall mount warmer.The market, by neonatal incubators, has been sub-segmented into intensive care incubator and transport incubator.The market, by modality, has been segmented into open and closed.


The market, by end-user, has been segmented into hospitals, pediatric and neonatal intensive care units, nursing homes, and others. The market has been segmented, by region, into the Americas, Europe, Asia-Pacific, and the Middle East & Africa. The Neonatal Thermoregulation Market in the Americas has further been segmented into North America and South America, with the North American market divided into the US and Canada. The European Market has been segmented into Western Europe and Eastern Europe. Western Europe has further been classified as Germany, France, the UK, Italy, Spain, and the rest of Western Europe. 


The Neonatal Thermoregulation Market in Asia-Pacific has been segmented into Japan, China, India, South Korea, Australia, and the rest of Asia-Pacific. The market in the Middle East & Africa has been segmented into the Middle East and Africa.


Key players:


GENERAL ELECTRIC COMPANY, Natus Medical Incorporated, Inspiration Healthcare Group plc., Koninklijke Philips N.V., Drägerwerk AG & Co. KGaA, Fisher & Paykel Healthcare, International Biomedical, Ltd., Atom Medical Corporation, Fanem Ltd, and Novos Medical Systems are some of the key players in the neonatal thermoregulation market.


Regional Market Summary


Global Neonatal Thermoregulation Market Share (%), by Region, 2017 Neonatal Thermoregulation Market  Share


Source: World Health Organization (WHO), Centers for Disease Control and Prevention (CDC)


Geographically, the Americas is anticipated to dominate the Neonatal thermoregulation market owing to a well-developed healthcare sector. The involvement of government in creating awareness about the neonatal diseases also fuels the growth of the market. For instance, US government has programs like Screening Quality Assurance Programs and Heritable Disorders Program at Health Resources and Service Administration (HRSA). Thus, such initiatives and programs by the government as well as non-government organizations support the market growth.


Europe is expected to hold the second largest position in the Neonatal thermoregulation market. The market growth in this region is attributed to the availability of funds for research.


Asia-Pacific is anticipated to be the fastest growing region in the market due to the presence of a huge patient population, and continuously developing economies, According to a report published by the International Journal of Social and Developmental Concerns in October 2017, in Malaysia, growth of the public primary as well as secondary care facilities has decreased in the past few years and it has not kept pace with the rapid urbanization. Thus, such factors restraint the growth of the market in this region. On the other hand, the Middle East & Africa has the least share of the market.


Market of Neonatal thermoregulation, by Product Type:



  • Warmer


    •   Wall Mount Warmer

    •   Radiant Warmers


  • Neonatal Incubators


    •   Intensive Care Incubator

    •   Transport Incubator




  •        Neonatal Cooling Systems


Market of Neonatal thermoregulation, by Modality:



  • Open

  • Closed


Market of Neonatal thermoregulation, by End-user:



  • Hospitals

  • Pediatric and Neonatal Intensive Care Units

  • Nursing Homes

  • Others 


Neonatal thermoregulation market, by Region:



  • Americas


    •   North America


      •   US

      •   Canada


    •   South America


  • Europe


    •   Western Europe


      •     Germany

      •     France

      •     Italy

      •     Spain

      •     UK

      •    Rest of Western Europe






    •   Eastern Europe


  • Asia-Pacific


    •  Japan

    •  China

    •  India

    •  Australia

    •  South Korea

    •  Rest of Asia-Pacific


  • The Middle East & Africa


    •  Middle East

    •  Africa



Market of Neonatal thermoregulation, by Key Players:



  • GENERAL ELECTRIC COMPANY

  • Natus Medical Incorporated

  • Inspiration Healthcare Group plc.

  • Koninklijke Philips N.V.

  • Drägerwerk AG & Co. KGaA

  • Fisher & Paykel Healthcare

  • International Biomedical, Ltd.

  • Atom Medical Corporation

  • Fanem Ltda

  • Novos Medical Systems


Intended Audience:



  • Biopharmaceutical Companies

  • Pediatric and Neonatal Intensive Care Units

  • Nursing Homes

  • Diagnostic Laboratories

  • Government Research Institute

  • Academic Institutes and Universities

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