Mobile Marketing Market, By User-Type (Large Enterprise, Small & Medium Enterprises), By Solution (Mobile Web, Location Based Marketing, Mobile Email, In-App Messages), By Vertical (Media & Entertainment, Retail and Ecommerce, Travel & Logistics, Telecom & IT) – Global Forecast 2030

TABLE OF CONTENTS

1 MARKET INTRODUCTION

1.1 INTRODUCTION

1.2 SCOPE OF STUDY

1.2.1 RESEARCH OBJECTIVE

1.2.2 ASSUMPTIONS

1.2.3 LIMITATIONS

1.3 MARKET STRUCTURE

2 RESEARCH METHODOLOGY

2.1 RESEARCH SOLUTION

2.2 PRIMARY RESEARCH

2.3 SECONDARY RESEARCH

2.4 FORECAST MODEL

2.4.1 MARKET DATA COLLECTION, ANALYSIS & FORECAST

2.4.2 MARKET SIZE ESTIMATION

3 MARKET DYNAMICS

3.1 INTRODUCTION

3.2 MARKET DRIVERS

3.3 MARKET CHALLENGES

3.4 MARKET OPPORTUNITIES

3.5 MARKET RESTRAINTS

4 EXECUTIVE SUMMARY

5. MARKET FACTOR ANALYSIS

5.1 PORTER’S FIVE FORCES ANALYSIS

5.2 SUPPLY CHAIN ANALYSIS

6 MOBILE MARKETING MARKET, BY SEGMENTS

6.1 INTRODUCTION

6.2 MARKET STATISTICS

6.2.1 BY USER-SOLUTION

6.2.1.1 SMALL & MEDIUM ENTERPRISE

6.2.1.2 LARGE ENTERPRISE

6.2.2 BY SOLUTION

6.2.2.1 MOBILE WEB

6.2.2.2 SMS

6.2.2.3 MOBILE EMAILS

6.2.2.4 LOCATION BASED MARKETING

6.2.2.5 IN-APP MESSAGES

6.2.2.6 PUSH NOTIFICATION

6.2.2.7 QR CODES

6.2.2.8 MMS

6.2.2.9 OTHERS

6.2.3 BY VERTICAL

6.2.3.1 RETAIL AND E-COMMERCE

6.2.3.2 MEDIA & ENTERTAINMENT

6.2.3.3 TRAVEL & LOGISTICS

6.2.3.4 HEALTHCARE

6.2.3.5 GOVERNMENT

6.2.3.6 BFSI

6.2.3.7 AUTOMOTIVE

6.2.3.8 IT & TELECOM

6.2.3.9 OTHERS

6.2.4 BY GEOGRAPHY

6.2.4.1 NORTH AMERICA

6.2.4.2 EUROPE

6.2.4.3 ASIA-PACIFIC

6.2.4.4 REST OF THE WORLD

7 COMPETITIVE ANALYSIS

7.1 MARKET SHARE ANALYSIS

7.2 COMPANY PROFILES

7.2.1 SAP SE (GERMANY)

7.2.2 IBM (NEW YORK)

7.2.3 AT&T (TEXAS)

7.2.4 SALESFORCE (CALIFORNIA)

7.2.5 ADOBE SYSTEMS (CALIFORNIA)

7.2.6 ORACLE (CALIFORNIA)

7.2.7 SAS (NORTH CAROLINA)

7.2.8 MOBIVITY HOLDINGS (CALIFORNIA)

7.2.9 SALMAT (AUSTRALIA)

7.2.10 VIBES MEDIA (CHICAGO)

7.2.11 OTHERS

LST OF TABLES

TABLE 1 MOBILE MARKETING MARKET, BY USER TYPE

TABLE 2 MOBILE MARKETING MARKET, BY SOLUTION

TABLE 3 MOBILE MARKETING MARKET, BY VERTICAL

TABLE 4 MOBILE MARKETING MARKET, BY REGION

TABLE 5 NORTH AMERICA MOBILE MARKETING MARKET, BY USER TYPE

TABLE 6 NORTH AMERICA MOBILE MARKETING MARKET, BY SOLUTION

TABLE 7 NORTH AMERICA MOBILE MARKETING MARKET, BY VERTICAL

TABLE 8 U.S. MOBILE MARKETING MARKET, BY USER TYPE

TABLE 9 U.S. MOBILE MARKETING MARKET, BY SOLUTION

TABLE 10 U.S. MOBILE MARKETING MARKET, BY VERTICAL

TABLE 11 CANADA MOBILE MARKETING MARKET, BY USER TYPE

TABLE 12 CANADA MOBILE MARKETING MARKET, BY SOLUTION

TABLE 13 CANADA MOBILE MARKETING MARKET, BY VERTICAL

TABLE 14 EUROPE MOBILE MARKETING MARKET, BY USER TYPE

TABLE 15 EUROPE MOBILE MARKETING MARKET, BY SOLUTION

TABLE 16 EUROPE MOBILE MARKETING MARKET, BY VERTICAL

TABLE 17 GERMANY MOBILE MARKETING MARKET, BY USER TYPE

TABLE 18 GERMANY MOBILE MARKETING MARKET, BY SOLUTION

TABLE 19 GERMANY MOBILE MARKETING MARKET, BY VERTICAL

TABLE 20 FRANCE MOBILE MARKETING MARKET, BY USER TYPE

TABLE 21 FRANCE MOBILE MARKETING MARKET, BY SOLUTION

TABLE 22 FRANCE MOBILE MARKETING MARKET, BY VERTICAL

TABLE 23 U.K. MOBILE MARKETING MARKET, BY USER TYPE

TABLE 24 U.K. MOBILE MARKETING MARKET, BY SOLUTION

TABLE 25 U.K. MOBILE MARKETING MARKET, BY VERTICAL

TABLE 26 REST OF EUROPE MOBILE MARKETING MARKET, BY USER TYPE

TABLE 27 REST OF EUROPE MOBILE MARKETING MARKET, BY SOLUTION

TABLE 28 REST OF EUROPE MOBILE MARKETING MARKET, BY VERTICAL

TABLE 29 ASIA-PACIFIC MOBILE MARKETING MARKET, BY USER TYPE

TABLE 30 ASIA-PACIFIC MOBILE MARKETING MARKET, BY SOLUTION

TABLE 31 ASIA-PACIFIC MOBILE MARKETING MARKET, BY VERTICAL

TABLE 32 REST OF THE WORLD MOBILE MARKETING MARKET, BY USER TYPE

TABLE 33 REST OF THE WORLD MOBILE MARKETING MARKET, BY SOLUTION

TABLE 34 REST OF THE WORLD MOBILE MARKETING MARKET, BY VERTICAL

LIST OF FIGURES

FIGURE 1 RESEARCH TYPE

FIGURE 2 MOBILE MARKETING MARKET: BY USER TYPE (%)

FIGURE 3 MOBILE MARKETING MARKET: BY SOLUTION (%)

FIGURE 4 MOBILE MARKETING MARKET: BY VERTICAL (%)

FIGURE 5 NORTH AMERICA MOBILE MARKETING MARKET, BY USER TYPE (%)

FIGURE 6 NORTH AMERICA MOBILE MARKETING MARKET, BY SOLUTION (%)

FIGURE 7 NORTH AMERICA MOBILE MARKETING MARKET, BY VERTICAL (%)

FIGURE 8 EUROPE MOBILE MARKETING MARKET, BY USER TYPE (%)

FIGURE 9 EUROPE MOBILE MARKETING MARKET, BY SOLUTION (%)

FIGURE 10 EUROPE MOBILE MARKETING MARKET, BY VERTICAL (%)

FIGURE 11 ASIA-PACIFIC MOBILE MARKETING MARKET BY USER TYPE (%)

FIGURE 12 ASIA-PACIFIC MOBILE MARKETING MARKET, BY SOLUTION (%)

FIGURE 13 ASIA-PACIFIC MOBILE MARKETING MARKET, BY VERTICAL (%)

FIGURE 14 ROW MOBILE MARKETING MARKET, BY USER TYPE (%)

FIGURE 15 ROW MOBILE MARKETING MARKET, BY SOLUTION (%)

FIGURE 16 ROW MOBILE MARKETING MARKET, BY VERTICAL (%)