Manuka Honey Market Research Report - Global Forecast till 2030

Manuka Honey Market Global Research Report by Type [UMF 5+/MGO 83 mg/kg (ppm), UMF 10+/MGO 263 mg/kg (ppm), UMF 15+/MGO 514 mg/kg (ppm), UMF 20+/MGO 829 mg/kg (ppm), and Others], Category (Conventional and Organic), Distribution Channel (Store-Based and Non-Store-Based), and Region (North America, Europe, Asia-Pacific, and Rest of the World) - Forecast till 2030

ID: MRFR/F-B & N/2239-HCR | February 2021 | Region: Global | 110 pages

Manuka Honey Market

The Manuka Honey Market is estimated to meet the market value of USD 1240.5 billion by the end of the year 2030. Further, the global market has been estimated to meet a CAGR of 6.65% for the forecast period of 2020-2030.

Segmentation

By Type UMF 5+/MGO 83 mg/kg (ppm) UMF 10+/MGO 263 mg/kg (ppm) UMF 15+/MGO 514 mg/kg (ppm) UMF 20+/MGO 829 mg/kg (ppm) Others
By Category Conventional Organic
By Distribution Channel Store-Based Non-Store-Based
By Region North America Europe Asia-Pacific Rest of the World

Key Players

  • Comvita Limited (New Zealand)
  • Egmont Honey (New Zealand)
  • Manuka Honey USA LLC (US)
  • Arataki Honey (New Zealand)
  • Nature’s Way Products LLC. (US)
  • Capilano Honey Ltd (Australia)
  • Oha Honey (New Zealand)
  • Wedderspoon (US)
  • Mossops (New Zealand)
  • Cammells Honey (New Zealand)
  • New Zealand Honey Co (New Zealand)
  • The True Honey Co (New Zealand)
  • Manuka Health New Zealand (New Zealand)
  • Apihealth NZ Ltd. (New Zealand).

Drivers

  • Increased preference for honey instead of table sugar
  • Increasing adoption of natural and high nutritional products
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Manuka Honey Market Overview


The Manuka Honey Market is estimated to meet the market value of USD 1240.5 billion by the end of the year 2030. Further, the global market has been estimated to meet a CAGR of 6.65% for the forecast period of 2020-2030. Manuka honey is mostly manufactured in Australia and New Zealand. Generally, manuka honey is produced from the nectar of the manuka tree, which has antibacterial properties. Manuka honey is used primarily for medicinal purposes because of its antibacterial properties. The manuka honey can be considered as the table sugar replacer because it has the potential sweetener taste with a strong flavor and sweetness.


Hence, the manuka honey whole foods market is gaining more popularity across the regions due to the common practice of the usage of unconventional sweeteners. The manuka honey is increasing more popularity among health-conscious consumers as it is considered to contain low fat. Moreover, the manuka honey has a high nutritional content and brings more benefits to its customers, which is increasing the manuka honey central market demand across the regions. The global market is driving its market growth due to manuka honey’s low-fat content, increased preference for honey instead of table sugar, and increasing adoption of natural and high nutritional products among health-conscious people. Further, the manuka honey demand is developing on a large scale due to the increasing applications of honey. However, the global market might face restraints due to the high prices associated with regional production and manuka honey.


The manuka honey market report has highlighted the overall growth and development of the global market across the regions. It has focused on the market overview, segmental overview, regional overview, and competitor analysis for elaborating the global status of the market and its popularity across the regions. Along with that, this report also defines the stability of the manuka honey whole foods market across the regions.


COVID-19 Analysis


The ongoing pandemic has affected the manuka honey industry share. The global market has experienced huge loss during the pandemic lockdown as nobody can go out of the houses, so the purchasing demand has decreased for some period of time. However, the continuous efforts of the key players have again driven the global market growth by promoting the manuka honey benefits. The promotion of the health benefits of the manuka honey has increased its demand across the regions during the pandemic. The global market demand has increased with the increasing demands for manuka honey across the regions. The global market is predicted to meet its manuka honey market size for the forecast period in the present context.


Market Overview



  • Major Drivers of the Market


The global market is driving its market growth due to manuka honey’s low-fat content, increased preference for honey instead of table sugar, and increasing adoption of natural and high nutritional products among health-conscious people. Further, the manuka honey demand is developing on a large scale due to the increasing applications of honey.


Moreover, the manuka honey industry is meant to offer diverse applications to different end-users. Therefore, the global market demand is growing, and opportunities are being evolved to generate more market value.



  • Opportunity for the Global Market


The promotion of the health benefits of the manuka honey has increased its demand across the regions during the pandemic. The global market demand has increased with the increasing demands for manuka honey across the regions, which has brought more opportunities for the manufacturers of the manuka honey market.


The manuka honey market report has found that many customers are attracted to adopt the health benefits of the manuka honey on a larger scale, which has increased the applications of honey and brought more opportunities for the global market.



  • Market Restraints


The increasing application of honey can be a restraint for the manuka honey market. Another restraint that the global market might face within these forecast years is the high prices associated with regional production and manuka honey.


Hence, the key market players have adopted various measures and promotional strategies for overcoming the situation. Therefore, the manuka honey demand is increasing in the current year and is further expected to generate more growth for the reviewed period.



  • Market Growth Challenges


The manuka honey market might face challenges while eliminating the regional boundaries to produce quality products as the demands for the products are increasing. The manuka honey industry is required to involve more key players across different regions to provide the quality of goods to the increasing demands of the targeted audience.


Moreover, the key players have given collaborative efforts to overcome the challenges and increase the market demands. Therefore, the demands are growing on a large scale.



  • Cumulative Growth Analysis


The manuka honey market is estimated to meet the market value of USD 890.4 billion by the end of the year 2018. Further, the global market has been estimated to meet a CAGR of 6.3% for the forecast period of 2019 to 2024.


Hence, the manuka honey market has involved more key players in enhancing the market's stability and meeting the increasing demands of the honey across the regions.


Market segmentation Overview



  • By Type:


Based on the type segmentation, the global market has been classified into UMF 20+/MGO 829 mg/kg (ppm), UMF 10+/MGO 263 mg/kg (ppm), UMF 5+/MGO 83 mg/kg (ppm), UMF 15+/MGO 514 mg/kg (ppm), and others.


These types are enhancing the market growth due to their different functionalities and quality.



  • By Category:


According to the category segment, the global manuka honey market has been classified into organic and conventional.


These categories are meant to help different sectors by meeting their business requirements. Here the organic category is predicted to increase the market growth for the forecast period.  



  • By Distributed Channels:


According to the distribution channel segmentation, the global manuka honey market has been classified into non-store-based and store-based. Further, the store-based segment is sub-segmented based on convenience stores, hypermarkets and supermarkets, and others.


These distribution channels are offering the ideal solutions to their consumers regarding the manuka honey benefits.



  • By Application:


According to the application segmentation, the global manuka honey market has been segmented based on the fruits & vegetables, oilseeds & pulses, cereals & grains, turfs & ornamentals, and others.


All these applications are increasing the market share of manuka honey across the regions.


Regional Overview


According to the regional overview, the manuka honey central market is widely spread across various regions because of the increasing demands for manuka honey health benefits products. Some of the top-performing regions for the global market are Europe, South America, Asia-Pacific, North America, and other parts of the world.


Among all the regions, the Asia-Pacific region is predicted to generate higher market growth during the forecast period. This region is increasing the demands of the manuka honey market due to the increasing applications of the honey, increasing concentrated production, and many manufacturers in the region.


Competitive Analysis of the Global Market


In the manuka honey market, some top key players have given more effort to enhance the market productivity. These major key players are:



  • Comvita Limited (New Zealand),

  • Egmont Honey (New Zealand),

  • Manuka Honey USA LLC (US),

  • Arataki Honey (New Zealand),

  • Nature’s Way Products, LLC. (US),

  • Capilano Honey Ltd (Australia),

  • Oha Honey (New Zealand),

  • Wedderspoon (US),

  • Mossops (New Zealand),

  • Cammells Honey (New Zealand),

  • New Zealand Honey Co (New Zealand),

  • The True Honey Co (New Zealand),

  • Manuka Health New Zealand (New Zealand),

  • Apihealth NZ Ltd. (New Zealand).


These players are taking all the promotional responsibility to fulfill all the significant needs of the consumers across the regions.


Recent Developments



  • The increasing use of manuka honey in the medical industry is enhancing the development of the manuka honey market.

  • The distribution channels are offering the ideal solutions to their consumers regarding the manuka honey benefits, which is developing the manuka honey market growth across the regions.


Report Overview


The holistic study of the global manuka honey market has covered all the points such as market overview, COVID analysis, market dynamics, market segmentation, regional analysis, recent developments, and competitive analysis. The report overview has highlighted the overall growth and development of the global market across the regions. It has focused on the market overview, segmental overview, regional overview, and competitor analysis for elaborating the global status of the market and its popularity across the regions. Along with that, this report also defines the stability of the manuka honey whole foods market across the regions.


Segmental Table:


By Type:



  • UMF 20+/MGO 829 mg/kg (ppm),

  • UMF 10+/MGO 263 mg/kg (ppm),

  • UMF 5+/MGO 83 mg/kg (ppm),

  • UMF 15+/MGO 514 mg/kg (ppm),

  • Others


By Category



  • Organic,

  • Conventional


By Distributed Channels



  • non-store-based

  • store-based


By Application



  • fruits & vegetables,

  • oilseeds & pulses,

  • cereals & grains,

  • turfs & ornamentals,

  • others



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Frequently Asked Questions (FAQ) :

Manuka honey market is projected to grow at a 6.65% CAGR between 2020-2030

The Asia Pacific is expected to lead the manuka honey market.

The global market is driving its market growth due to manuka honey's low-fat content, increased preference for honey instead of table sugar, and increasing adoption of natural and high nutritional products among health-conscious people.

Demand and supply gap may limit the manuka honey market growth.

Manuka honey is widely used in personal care products, medicinal purpose, bakery and confectionery, and others.