Lawn Care Market Overview
Lawn Care Market Size was estimated at 109.79 (USD Billion) in 2022. The Lawn Care Market is expected to grow from 117.36 (USD Billion) in 2023 to 213.76 (USD Billion) by 2032. The Lawn Care Market CAGR (growth rate) is expected to be around 6.89% during the forecast period (2024 - 2032).
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Key Lawn Care Market Trends Highlighted
Due to present-day circumstances such as rising disposable income, rapid urbanization, and greater awareness about the environment, the Lawn Care Market is witnessing significant demand activities. The sharp market drivers include the continuous development of robotic lawn mowers, the use of artificial turf, and smart lawn solutions. Absences in this market present an opportunity to investigate greener lawn care regimes, new gadgets and skills, and entry into new markets. Recent events reveal a turn of the market's preparedness to service lawn care tools, types of lawns, and services that require less care. The market will continue expanding as homeowners’ requirements for easy, low-maintenance outdoor spaces are positively impacting the market.
Lawn Care Market Drivers
Growing Demand for Aesthetically Pleasing Outdoor Spaces
The increasing emphasis on home aesthetics and curb appeal is driving the demand for professional lawn care services. Homeowners and businesses alike are investing in landscaping and lawn maintenance to enhance the visual appeal of their properties. This trend is expected to continue as more people recognize the importance of well-maintained outdoor spaces for relaxation, entertainment, and property value. The growing popularity of outdoor living areas, such as patios, decks, and fire pits, is also contributing to the demand for lawn care services, as these areas require regular mowing, trimming, and fertilization to maintain their appearance.
The Lawn Care Market Industry is expected to witness significant growth over the next few years due to the increasing demand for aesthetically pleasing outdoor spaces.
Advancements in Lawn Care Technology
Technological advancements are revolutionizing the lawn care industry, making it more efficient and effective. The introduction of robotic lawn mowers, automated irrigation systems, and smart lawn care apps is streamlining lawn maintenance tasks and reducing the need for manual labor. These technologies are particularly appealing to homeowners and businesses with limited time or resources to dedicate to lawn care. Furthermore, the development of new lawn care products, such as slow-release fertilizers and disease-resistant grass varieties, is reducing the frequency of maintenance and improving the overall health and appearance of lawns.
Increasing Environmental Awareness
Growing environmental consciousness is driving the demand for sustainable lawn care practices. Consumers are becoming more aware of the potential environmental impacts of traditional lawn care methods, such as the use of chemical fertilizers and pesticides. As a result, there is a growing demand for organic and eco-friendly lawn care services that minimize the use of harmful chemicals. This trend is expected to continue as more people prioritize environmental sustainability in their landscaping choices.
Lawn Care Market Segment Insights
Lawn Care Market Service Insights
The Service segment in the Lawn Care Market is projected to grow at a CAGR of 4.5% from 2024 to 2032, reaching a market size of USD 32.5 billion by 2032. Mowing accounted for the largest share of the market in 2023 and is expected to continue to dominate the market over the forecast period. The growing popularity of robotic lawn mowers is a key factor driving the growth of the mowing segment. The increasing adoption of smart lawn care technologies, such as automated irrigation systems and soil sensors, is also contributing to the growth of the segment.
Fertilization and weed control is another major segment of the Lawn Care Market, with a market size of USD 9.6 billion in 2023. The growing awareness of the importance of lawn care, combined with the increasing availability of organic and environmentally friendly fertilizers and weed control products, is driving the growth of this segment. Aeration and overseeding is a growing segment of the Lawn Care Market, with a market size of USD 4.2 billion in 2023. The increasing popularity of artificial turf and the growing demand for low-maintenance lawns are key factors driving the growth of this segment.
Pest control is a relatively small segment of the Lawn Care Market, with a market size of USD 2.1 billion in 2023. The increasing adoption of integrated pest management (IPM) practices is a key factor driving the growth of this segment. The Lawn Care Market is highly fragmented, with a large number of small and medium-sized businesses operating in the market. The market is also characterized by the presence of a few large multinational companies, such as Scotts Miracle-Gro and TruGreen. The market is expected to grow in emerging markets, such as Asia-Pacific and Latin America, over the forecast period.
The growing middle class in these regions is expected to drive demand for lawn care services.
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Lawn Care Market Property Type Insights
The Lawn Care Market is divided by property type into residential, commercial, and municipal. The residential segment accounts for the largest market share as people preferring to have lawns in their houses are increasing and disposable income is growing. Commercial establishments such as offices, retail and hotels are estimated to have significant growth over the forecast period. The municipal segment is expected to grow over the coming years as the government is taking the initiative to keep public places neat and clean. In 2023, the Lawn Care Market for residential was at USD 65.23 billion and is estimated to increase to USD 95.36 billion by 2032 with a CAGR of 6.5%.
The commercial market is expected to grow from USD 32.98 billion in 2023 to USD 61.82 billion by 2032, with a CAGR of 7.8%. The municipal sector is projected to grow from USD 9.15 billion in 2023 to USD 16.58 billion by 2032, with a CAGR of 6.2%.
Lawn Care Market Equipment Type Insights
The Lawn Care Market is segmented into various equipment types, including Walk-Behind Mowers, Riding Mowers, Zero-Turn Mowers, Tractors, Trimmers, and Edgers. Among these segments, Walk-Behind Mowers held the largest market share in 2023, accounting for nearly 35% of the revenue. This segment is primarily driven by the increasing preference for compact and maneuverable mowers for small to medium-sized lawns. Riding Mowers are expected to witness significant growth during the forecast period due to their efficiency and comfort in handling larger lawns.
Zero-Turn Mowers, known for their exceptional maneuverability and time-saving capabilities, are gaining popularity in commercial applications. Tractors, with their versatility and ability to handle attachments, cater to specialized lawn care needs and are anticipated to maintain a steady market share. Trimmers and Edgers play crucial roles in lawn finishing and edging, and their demand is expected to remain consistent with the overall market growth.
Lawn Care Market Power Source Insights
The Lawn Care Market is anticipated to showcase consistent growth over the forecast period. The market is segmented by power source into gasoline, electric, and battery. Among these, the gasoline segment held the largest market share in 2023, accounting for over half of the Lawn Care Market revenue. This dominance is attributed to the widespread availability and affordability of gasoline-powered lawn mowers. However, the electric segment is expected to witness the highest growth rate during the forecast period, owing to the increasing demand for eco-friendly and energy-efficient lawn care equipment.
The battery segment is also expected to grow at a significant rate, driven by the growing popularity of cordless lawn mowers and other battery-operated lawn care tools.
Lawn Care Market Smart Features Insights
Smart Features are revolutionizing the lawn care industry, enhancing convenience and efficiency. GPS Tracking enables precise navigation, ensuring optimal coverage and eliminating missed spots. Automated Mowing allows users to set mowing schedules, freeing up their time for other activities. Remote Control provides flexibility, allowing users to operate mowers from anywhere within the designated range. Voice Control offers hands-free operation, enabling users to control their mowers using voice commands. These smart features are driving the growth of the Lawn Care Market as they cater to the evolving needs of consumers seeking automated, efficient, and convenient lawn care solutions.
Lawn Care Market Regional Insights
The Lawn Care Market is segmented into North America, Europe, APAC, South America, and MEA. Among these regions, North America held the largest market share in 2023, accounting for around 38.5% of the Lawn Care Market revenue. The growth of the Lawn Care Market in North America is primarily driven by the increasing demand for lawn care services from residential and commercial customers. Europe is the second-largest market for lawn care, followed by APAC. The APAC region is expected to witness significant growth in the coming years, owing to the rising disposable income and increasing awareness about lawn care.
South America and MEA are relatively smaller markets for lawn care, but they are expected to grow at a steady pace in the coming years.
Source Primary Research, Secondary Research, MRFR Database and Analyst Review
Lawn Care Market Key Players And Competitive Insights
Major players in the lawn care market are constantly focusing on developing innovative products and expanding their geographical presence to cater to the growing demand for lawn care products and services. Leading Lawn Care Market players are investing in research and development to introduce new and improved products that meet the evolving needs of customers. The Lawn Care Market development is also driven by the increasing adoption of eco-friendly and sustainable lawn care practices, leading to the growth of organic and natural products. The competitive landscape of the Lawn Care Market is expected to remain dynamic, with established players and emerging entrants vying for market share.
A leading company in the Lawn Care Market is Scotts Miracle-Gro, a leader in lawn and garden care products. The company offers a wide range of products, including fertilizers, weed control, pest control, and grass seed. Scotts Miracle-Gro has a strong distribution network and a recognizable brand name, which gives it a competitive advantage in the market. The company is also actively involved in research and development, and it has recently introduced several new products, such as the Scotts EasyGreen Lawn Care System and the Scotts Turf Builder Max Fertilizer.
A competitor of Scotts Miracle-Gro in the Lawn Care Market is The Toro Company, a leading manufacturer of outdoor power equipment, including lawn mowers, trimmers, and snow blowers. Toro has a strong presence in the commercial and residential lawn care markets, and it offers a wide range of products to meet the needs of both professional landscapers and homeowners. The company is also investing in new technologies, such as robotic lawn mowers and smart irrigation systems, to drive growth and stay ahead of the competition.
Key Companies in the Lawn Care Market Include
Lawn Care Market Industry Developments
The lawn care market is expected to reach USD 213.76 billion by 2032, exhibiting a CAGR of 6.89% during the forecast period (2024-2032). Increasing urbanization and rising disposable income have contributed to the growth of the market. Moreover, the growing popularity of artificial turf is expected to drive market growth in the coming years.
Recent developments in the market include the launch of new products and technologies by key players. For instance, in 2023, Husqvarna launched a new range of robotic lawn mowers with advanced features such as GPS navigation and voice control. Additionally, there has been a growing trend towards sustainable lawn care practices, with consumers opting for organic fertilizers and eco-friendly products.
Lawn Care Market Segmentation Insights
Lawn Care Market Service Outlook
Mowing
Trimming and Edging
Fertilization and Weed Control
Aeration and Overseeding
Pest Control
Lawn Care Market Property Type Outlook
Residential
Commercial
Municipal
Lawn Care Market Equipment Type Outlook
Walk-Behind Mowers
Riding Mowers
Zero-Turn Mowers
Tractors
Trimmers
Edgers
Lawn Care Market Power Source Outlook
Gasoline
Electric
Battery
Lawn Care Market Smart Features Outlook
GPS Tracking
Automated Mowing
Remote Control
Voice Control
Lawn Care Market Regional Outlook
North America
Europe
South America
Asia Pacific
Middle East and Africa
| Report Attribute/Metric |
Details |
| Market Size 2022 |
109.79(USD Billion) |
| Market Size 2023 |
117.36(USD Billion) |
| Market Size 2032 |
213.76(USD Billion) |
| Compound Annual Growth Rate (CAGR) |
6.89% (2024 - 2032) |
| Report Coverage |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
| Base Year |
2023 |
| Market Forecast Period |
2024 - 2032 |
| Historical Data |
2019 - 2023 |
| Market Forecast Units |
USD Billion |
| Key Companies Profiled |
Greenworks Tools, Deere Company, Echo Incorporated, Ryobi Power Tools, Makita Corporation, The Toro Company, MTD Products, Ariens Company, Scotts MiracleGro, Honda Motor Company, Bosch Power Tools, Tanaka Power Equipment, Briggs Stratton Corporation, Husqvarna Group, Stihl |
| Segments Covered |
Service, Property Type, Equipment Type, Power Source, Smart Features, Regional |
| Key Market Opportunities |
Robotic lawn mowers Smart irrigation systems Automated fertilization Organic lawn care Sustainable lawn care |
| Key Market Dynamics |
Rising urbanization increasing disposable income growing popularity of outdoor living spaces |
| Countries Covered |
North America, Europe, APAC, South America, MEA |
Frequently Asked Questions (FAQ) :
The Lawn Care Market was valued at USD 117.36 billion in 2023 and is expected to reach a value of USD 213.76 billion by 2032, at a CAGR of 6.89% over the forecast period (2024-2032).
North America is the largest market for lawn care products and services, accounting for a significant share of the market. The region's large suburban population, favorable climate conditions, and high disposable income contribute to the growth of the lawn care industry in North America.
The key growth drivers of the Lawn Care Market include rising urbanization, increasing disposable income, growing awareness of lawn aesthetics, and the introduction of innovative lawn care products and technologies.
Lawn care products and services are primarily used for residential and commercial purposes. Residential applications include maintaining lawns in homes, apartments, and other residential properties. Commercial applications include lawn care for parks, sports fields, golf courses, and other commercial properties.
The key competitors in the Lawn Care Market include The Scotts Miracle-Gro Company, TruGreen, BrightView Holdings, Inc., and ServiceMaster Holdings, Inc. These companies offer a wide range of lawn care products and services, including lawn mowing, fertilization, weed control, and pest control.
Emerging trends in the Lawn Care Market include the growing popularity of artificial turf, the use of eco-friendly lawn care practices, and the adoption of smart lawn care technologies. These trends are driven by factors such as water conservation concerns, environmental awareness, and the increasing availability of advanced technologies.
The Lawn Care Market faces certain challenges, including rising labor costs, regulatory restrictions on the use of certain chemicals, and the impact of climate change on lawn health. These challenges can affect the profitability of lawn care businesses and hinder the growth of the market.
Technology is playing a significant role in transforming the Lawn Care Market. The introduction of robotic lawn mowers, smart irrigation systems, and other advanced technologies is improving the efficiency, precision, and convenience of lawn care tasks. These technologies are expected to continue to drive innovation and growth in the market.
When choosing a lawn care service provider, it is important to consider factors such as the company's experience, reputation, range of services offered, pricing, and customer service. It is also important to ensure that the provider is licensed, insured, and uses safe and environmentally friendly practices.
The future outlook for the Lawn Care Market is positive. The growing demand for lawn care services, combined with the introduction of innovative products and technologies, is expected to drive the market's growth in the coming years. The increasing focus on sustainability and eco-friendly practices is also expected to shape the future of the lawn care industry.
