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Keloid Treatment Market Share

ID: MRFR//5340-HCR | 90 Pages | Author: Rahul Gotadki| May 2024

The demand for keloid scar treatment has increased significantly, hence the growth of the market size in this particular industry. Within this competitive landscape, pharmaceutical companies and medical device manufacturers deploy various approaches to gain significant market share. Price positioning plays an important role within the Keloid Treatment Market. Some companies go for competitive pricing, meaning they try as much as possible to position their treatments as cost-effective alternatives. This can be particularly useful when patients and health care providers are sensitive about costs of therapy. By providing affordable options, this market can make its products available to larger groupings of people, therefore potentially increasing its market share.
Without strategic collaborations and partnerships, it would be so difficult to navigate through the complex keloid treatment landscape. Companies can take advantage of a common resource pool, expertise, and distribution channels in their collaboration efforts with research institutions, dermatology clinics, or other healthcare organizations. Collaborations also facilitate a holistic approach to keloid management, considering the multifaceted nature of scar formation. Market segmentation is another important strategy that companies use when they want to go after different patient demographics or types of keloids with respect to their products and marketing programs. This helps them come up with personalized treatments based on individuals' characteristics.
The Keloid Treatment Market requires effective marketing and promotional activities. It is possible to influence both patients and healthcare professionals by raising awareness about keloid scars, their impact on people, and available treatment options. Educational campaigns, both online and offline, help shape perceptions towards this problem, building brand recognition and ultimately driving market share in favor of a company. Many companies adopt global expansion strategies as a way of increasing their share in the Keloid Treatment Market. Hence, targeting international markets having high prevalence rates for such conditions allows firms to tap into different patient populations across the globe. Nevertheless, this strategy necessitates a deep understanding of local regulatory frameworks, cultural differences, and healthcare practices, which are prerequisites for successful market penetration.

Keloid Treatment Market Overview 


The keloid treatment market is expected to reach USD 1.72 Billion by 2032 and is expected to increase at a CAGR of 3.3% during the forecast period 2023-2032. A keloid is a thickened scar that rises over the surrounding skin. It is usually pink or purple. Keloids are unevenly shaped scars that appear on the skin and grow in size over time. Keloids, unlike other scars, do not fade over time. According to the National Library of Medicine in the United States, keloid scarring affects people of all ages, although dark-skinned persons are more susceptible, with between 6% to 16% of African populations suffering from keloid skin disorders. Due to significant advancements in technology skincare products, the keloid treatment industry is likely to increase. The market is also rising as individuals become more aware of the various treatment methods and other items available to cure keloid. Additionally, increased spending on skincare products and services, as well as changing lifestyles, have all contributed to the Keloid Treatment Market's growth. However, the market is being driven by increasing awareness among patients, particularly females, about their looks. Clinics and hospitals are focused on the adoption of modern therapy alternatives as the demand for keloid treatment grows. Sensus Healthcare recently developed a superficial radiation therapy device to give better treatment with fewer side effects.

The market for keloid treatment is expected to grow as a result of major innovations in skincare products' technology. As more people learn about the many options for curing keloids, the industry expands to accommodate them. The Keloid Treatment Market has expanded due to a number of factors, including the rising demand for skincare goods and services and the shift toward more health-conscious lifestyles. However, the business is being driven by patients' growing consciousness of their appearance, especially among women. As more people seek help for keloids, medical facilities are increasingly looking to cutting-edge therapy options.


In addition to technological progress and rising knowledge of the availability of aesthetic surgery, an increase in the frequency of road accidents and burn cases has been a major factor promoting the industry's adoption throughout the years. The rising rate of both car accidents and burns around the world is expected to fuel growth in the keloid treatment industry. It is anticipated that technical development will further increase the company's profit margin. Laser therapies are becoming increasingly popular for the treatment and removal of scars. In addition, numerous businesses have recently unveiled cutting-edge laser therapy scar solutions.


In January 2023, Sonoma Pharmaceuticals, Inc., a global leader in the development and production of stabilized hypochlorous acid (HOCl) products for a variety of applications, including dermatology, eye, oral, and nasal care, and wound care, announced the launch of a line of office dispense products designed specifically for skin care professionals. The medications are in prescription strength and include Regenacyn® Plus, Reliefacyn® Plus, and Rejuvacyn® Plus. Regenacyn Plus has been shown in clinical trials to reduce itching and pain associated with keloid and hypertrophic scars, as well as enhance the appearance, texture, and color of the scars itself.

Key players:


Some of the key players in the keloid treatment market are Novartis AG, RXi Pharmaceuticals, Inc., Sonoma Pharmaceuticals, Inc., Bristol-Myers Squibb Company, Pacific World Corporation, Valeant Pharmaceuticals International, Inc., Revitol Corporation, Avita Medical Limited, Sensus Healthcare, Perrigo Company plc.


Market Segmentation:


The keloid treatment market is segmented into product type, treatment, and end-users.


Based on product type the market is segmented into elastic wraps, spray, ointment, creams, oils, topical gels & gel sheets.


Based on treatment market for keloid has been segmented into ligature, radiation therapy, cry therapy, surgical treatment, laser treatment, steroid injections, corticosteroid injections (intralesional steroids), silicone gel or sheeting, occlusive dressing, compression therapy, and interferon. Corticosteroid injections treatment segments lead the keloid treatment market as this treatment is used in combination with other therapies. Intralesional steroids injection is considered to be the second largest segment of treatment type that drives market.


On the basis of end-users, the keloid treatment market is segmented into dermatology clinics, hospitals, ambulatory surgical centers. Hospital is expected to hold the largest share in the segment market of end-users as most doctors prefer radiation therapy which has reported safe and effective use of radiation to treat keloid.


The market has been segmented, by region, into the Americas, Europe, Asia-Pacific, and the Middle East & Africa. The market in the Americas has further been segmented into North America and South America, with the North American market divided into the US and Canada.


The European keloid treatment market has been segmented into Western Europe and Eastern Europe. Western Europe has further been classified as Germany, France, the UK, Italy, Spain, and the rest of Western Europe. 


The market in Asia-Pacific has been segmented into Japan, China, India, South Korea, Australia, and the rest of Asia-Pacific. The market in the Middle East & Africa has been segmented into the Middle East and Africa.


In January 2023, The results of a new in-depth examination of data from the UK Biobank into the impact of co-morbidities on disfigurement from keloid and hypertrophic scars (excessive scarring) indicate the need for more research into the pathophysiology of excessive scarring. Atopic eczema in particular was linked to an increased risk of scarring. Keloid scars and hypertrophic scars both result from skin wounds, however keloid scars are permanent whereas hypertrophic scars may fade with time. Candidate disorders based on hypothesized biological or demographic similarities have been the focus of prior research into the co-occurrence of keloids and hypertrophic scars.


Regional Market Summary


Geographically, North America dominates the keloid treatment market and is expected to continue to dominate the market throughout the forecast period. Clinics in North America are adopting advanced technologies for the treatment of keloid. Development of new technologies, product, alternative treatment and high disposable income of people in this region is responsible for the rapid growth of the keloid treatment market in this region.


Europe is the second largest market in the globe owing to the increasing awareness among people, favorable reimbursement scenario for skin treatment, increasing government expenditure for skin care product, the presence of disposable income and increasing demand for the cosmetic product.


Asia-Pacific is anticipated to be the fastest growing market owing to the growing prevalence of skin caries, increased focus on appearance and aesthetic in the developing countries, rising population, increasing disposable income, and growing healthcare expenditure are anticipated to increase the keloid treatment market in Asia-Pacific.   


The Middle East & Africa is expected to account for the lowest market share in the keloid treatment market due to low development, lack of technical knowledge, and poor medical facilities in developing economies in this region.


Global Keloid Treatment Market Share (%), by Region, 2017 Keloid Treatment Market Share


Source: Food and Drug Administration (FDA), Centers for Disease Control and Prevention (CDC), American College of Prosthodontists


Market of Keloid Treatment, by Product Type



  • Elastic Wraps

  • Sprays

  • Ointment

  • Creams

  • Oils

  • Topical Gels & Gel Sheets


Market of Keloid Treatment, by Treatment



  • Ligature

  • Radiation Therapy

  • Cry Therapy

  • Surgical Treatment

  • Laser Treatment

  • Steroid Injections

  • Corticosteroid injections (intralesional steroids)

  • Silicone gel or sheeting

  • Interferon


Market of Keloid Treatment, by End User



  • Dermatology clinics

  • Hospitals

  • Ambulatory surgical centers

  • Others


Market of Keloid Treatment, by Region



  • Americas


    • North America


      • US

      • Canada


    • South America




  • Europe


    • Western Europe


      • Germany

      • France

      • Italy

      • Spain

      • UK

      • Rest of Western Europe


    • Eastern Europe




  • Asia Pacific


    • Japan

    • China

    • India

    • Australia

    • Republic of Korea

    • Rest of Asia Pacific




  • Middle East & Africa


    • Middle East

    • Africa



Recent Development


POETYK PSO-2, the second pivotal Phase III clinical trial assessing deucravacitinib, a new, selective tyrosine kinase 2 inhibitor for the treatment of patients with moderate to severe plaque psoriasis, was published in February 2021 by Bristol Myers Squibb Company. POETYK PSO-2 looked at deucravacitinib 6 mg once a day and found that it met both co-primary objectives, with considerably more patients reaching Psoriasis Area and Severity Index (PASI 75). JUBLIA (efinaconazole) topical solution for the treatment of onychomycosis was approved by the US Food and Drug Administration (FDA) in April 2020 for Bausch Health Companies Inc. and its dermatology business Ortho Dermatologics in Keloid Treatment Market

Intended Audience



  • Manufacturers and Suppliers

  • Dermatology Hospitals and Clinics

  • Dermatology laboratories and associations

  • Research and development centers


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