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Japan Gaming Monitors Market Research Report By Panel Type (IPS Panel, TN Panel, VA Panel), By Screen Size (Less than 27 Inch, 27-32 Inch, More Than 32 Inch), By Sales Channel (Online Stores, Offline Stores) and By End User (Commercial, Consumers)- Forecast to 2035


ID: MRFR/SEM/55746-HCR | 200 Pages | Author: Aarti Dhapte| June 2025

Japan Gaming Monitors Market Overview


As per MRFR analysis, the Japan Gaming Monitors Market Size was estimated at 650 (USD Million) in 2023. The Japan Gaming Monitors Market Industry is expected to grow from 735(USD Million) in 2024 to 1,482 (USD Million) by 2035. The Japan Gaming Monitors Market CAGR (growth rate) is expected to be around 6.583% during the forecast period (2025 - 2035)


Key Japan Gaming Monitors Market Trends Highlighted


The Japan Gaming Monitors Market is experiencing significant growth driven by the increasing popularity of gaming, particularly among younger demographics. With a rich gaming culture historically embedded in Japan, the demand for high-performance gaming monitors is escalating. Factors such as the rise in esports popularity and competitive gaming events are major contributors to this trend. Additionally, advancements in technology have led to improvements in refresh rates, resolutions, and response times for gaming monitors, catering to the needs of gamers looking for enhanced visual experiences. 


Opportunities lie in the growing segment of home gaming setups, especially as more individuals invest in gaming gear for remote entertainment.The government's backing of the gaming sector, including sections dedicated to creative and technological advancements, continues to cultivate an already growing market. In addition, the expanding popularity of gaming culture gives more people a reason to purchase high-end gaming monitors. Recent shifts in focus suggest that there is a move to ultra-high-definition monitors that satisfy the needs of gamers interested in more engaging experiences. 


More and more specialized HDR (High Dynamic Range) and adaptive sync monitors are being used. In addition, with regard to sustainability, the gaming industry is looking for environmentally friendly production processes because of the changing preferences of consumers.Overall, the Japan Gaming Monitors Market is on an upward trajectory, shaped by technological advancements, cultural influences, and expanding consumer bases.


Japan Gaming Monitors Market size


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Japan Gaming Monitors Market Drivers


Rising Popularity of Esports in Japan


The Japan Gaming Monitors Market Industry is experiencing significant growth due to the rising popularity of esports. Recent reports indicate that Japan's esports market is projected to surpass USD 1 billion by 2025, fueled by an increase in gaming competitions and tournament viewership. Organizations such as the Japan Esports Union, which regulates and promotes esports activities, have contributed to this explosive growth. With more tournaments being held and a greater audience investing time in competitive gaming, the demand for high-performance gaming monitors is escalating.


Additionally, a surge in participation from younger demographics, influenced by social media and streaming platforms such as Twitch, has further driven this momentum, leading to an increased need for specialized gaming equipment within the Japan Gaming Monitors Market Industry.


Technological Advancements in Display Technology


Continuous advancements in display technologies, such as higher refresh rates and improved color accuracy, are significantly propelling the growth of the Japan Gaming Monitors Market Industry. Notable companies in the region, including Sony and ASUS, are actively developing cutting-edge gaming monitors, enhancing the gaming experience with features such as 4K resolution and ultra-low latency. 


According to industry standards, monitors with refresh rates of 144Hz or higher have become increasingly popular, as they provide smoother visuals and better responsiveness during gameplay.This trend is expected to continue as consumers seek the best visual performance available, thus fostering growth in the gaming monitor segment.


Expanding Gaming Community and Adoption of Gaming Consoles


The increasing number of gamers in Japan, driven by both casual and serious gaming enthusiasts, is a key factor bolstering the Japan Gaming Monitors Market Industry. According to data from the Ministry of Internal Affairs and Communications, over 70% of individuals aged 16 to 29 are now engaged in gaming, reflecting a substantial rise from previous years. 


Additionally, the adoption of next-generation gaming consoles such as the PlayStation 5 and Xbox Series X has prompted consumers to seek compatible high-definition monitors to complement their gaming experiences.This expanding community, combined with growing console popularity, signifies a positive trajectory for the gaming monitor market.


Increased Focus on Home Entertainment During Pandemic


The COVID-19 pandemic has significantly changed consumer behavior, leading to an unprecedented rise in home entertainment preferences, which includes gaming. With Japan noting a dramatic increase in household entertainment spending, specifically on gaming equipment, the Japan Gaming Monitors Market Industry is benefiting from this shift. Reports have shown that the sales of gaming monitors surged by around 30% during the pandemic as individuals sought to enhance their home gaming setups.Measures enacted by the Japanese government to support the gaming industry, such as financial aid for tech startups, have also played a role in fostering innovation and growth in this sector.


Japan Gaming Monitors Market Segment Insights


Gaming Monitors Market Panel Type Insights


The Japan Gaming Monitors Market is characterized by a diverse range of panel types, each fulfilling specific gamer needs and preferences. The segmentation under the panel type includes IPS (In-Plane Switching), TN (Twisted Nematic), and VA (Vertical Alignment) panels, all of which contribute significantly to the overall market dynamics. IPS panels are renowned for their excellent color reproduction and wider viewing angles, making them favored for immersive gaming experiences. Their ability to deliver vibrant visuals aligns well with Japan's evolving gaming culture, which increasingly values aesthetic detail and realism in gaming.


Conversely, TN panels are embraced for their rapid response times, making them an ideal choice for competitive gamers who require minimal motion blur and quick refresh rates. Such performance attributes are particularly appealing in Japan's highly competitive gaming leagues and tournaments. VA panels bring their own advantages, offering deeper blacks and higher contrast ratios, which enhance the overall gaming visuals in dark scenes. With Japan being a hub of technological innovation and gaming enthusiasm, these panel types not only cater to varied gaming styles but also drive engagement through their unique characteristics.


This segmentation enables gamers to choose monitors that best fit their playing preferences, thereby fueling the growth within the Japan Gaming Monitors Market. The rapid advancement of display technology continues to influence these panel types, providing opportunities for enhancements and new product offerings. As such, understanding the nuances of these segments is essential for stakeholders looking to capitalize on the expanding market in Japan.


Japan Gaming Monitors Market Segment


Source: Primary Research, Secondary Research, MRFR Database and Analyst Review


Gaming Monitors Market Screen Size Insights


In the Japan Gaming Monitors Market, the Screen Size segment plays a pivotal role in addressing diverse consumer needs and preferences. As the gaming community evolves, monitor sizes have adapted to enhance user experiences and optimize performance. The category of Less than 27 Inch monitors typically caters to casual gamers and those with limited space, providing adequate functionality for regular gaming without overwhelming room layouts. In contrast, the 27-32 Inch monitors are gaining popularity among serious gamers who demand immersive experiences and crisp visuals, balancing performance and size.


Furthermore, the More Than 32 Inch segment is significant for competitive gaming and streaming, offering expansive displays that elevate visual engagement and system performance. Trends show a rising preference for larger screens as gamers increasingly seek detailed graphics and multi-tasking capabilities. This demand is driven by advancements in gaming technology, with manufacturers focusing on higher refresh rates and enhanced resolution. Overall, the Screen Size category reflects the dynamic nature of the Japan Gaming Monitors Market and highlights the diverse options available to cater to the varying needs of gamers across the country.


Gaming Monitors Market Sales Channel Insights


The Sales Channel segment of the Japan Gaming Monitors Market has been evolving significantly, with both Online Stores and Offline Stores playing crucial roles in shaping market dynamics. Online Stores have gained considerable traction, driven by the increasing preference for digital shopping, convenience, and expansive product availability. Many consumers in Japan appreciate the ease of comparing prices and reading reviews online, further boosting sales through e-commerce channels. In contrast, Offline Stores continue to hold importance, primarily due to the hands-on experience offered to gamers wanting to test monitors before purchase.


These physical outlets create a tactile shopping experience that is particularly valued in Japan, where customer service and product interaction are highly regarded. The diverse consumer base in Japan, which includes casual gamers to professional eSports players, contributes to a strong demand across both channels. The growing adoption of gaming as a mainstream entertainment form and advancements in gaming technology have fueled competition among these channels, driving innovation and better pricing strategies in the Japan Gaming Monitors Market.Overall, insights show that a balanced presence in both Online and Offline Stores is crucial for addressing varied customer preferences and enhancing market growth.


Gaming Monitors Market End User Insights


The Japan Gaming Monitors Market is significantly influenced by the End User segmentation, which primarily includes Commercial and Consumer categories. The Commercial segment is characterized by high demand from businesses, such as gaming cafes and esports arenas, seeking high-performance monitors to enhance user experiences and attract gamers. Meanwhile, the Consumer segment is driven by individual gamers looking for advanced display technologies to improve their gaming performance, which has led to increased competition among manufacturers focusing on quality features such as refresh rates and resolution.


The rise of mobile gaming and online streaming platforms also plays a pivotal role in shaping preferences within this market, as consumers lean towards versatile gaming setups. Trends indicate that both segments are adapting to the fast-evolving gaming landscape in Japan, where enthusiasts prioritize not only performance but also aesthetics and immersive experiences. The growth opportunity remains strong as both segments cater to the thriving demand for sophisticated gaming setups, driven by Japan's robust gaming culture and technological advancements.


Japan Gaming Monitors Market Key Players and Competitive Insights


The Japan Gaming Monitors Market has witnessed significant growth and development in recent years, driven by the increasing demand for high-performance gaming equipment among both casual and professional gamers. As the gaming industry evolves, so do the technology and specifications of gaming monitors, making competition in this market more intense. Key players are continuously innovating to deliver products that cater to the diverse preferences of gamers, whether it is in terms of display quality, response times, or unique features. The competitive landscape is characterized by a blend of established players and emerging brands, each striving for a larger share of this rapidly expanding market. 


Consumers are becoming more discerning, leading manufacturers to invest heavily in research and development as well as marketing strategies that highlight their unique selling propositions.Toshiba has firmly positioned itself within the Japan Gaming Monitors Market by leveraging its technological expertise and strong reputation in electronics. Known for its commitment to quality and reliability, Toshiba has developed a range of monitors that address the specific needs of gamers. Products are often designed with advanced features such as low latency, high refresh rates, and vibrant color reproduction, appealing especially to competitive gamers who demand the best performance. 


Within Japan, Toshiba enjoys a robust market presence supported by its legacy in the tech industry, making it a trusted choice among consumers. The brand emphasizes innovation in its product line, ensuring that each monitor released meets the evolving demands of the gaming community. Furthermore, Toshiba's established relationships in the retail sector enhance its visibility and availability, further solidifying its status as a key player in the market.Lenovo has crafted a noteworthy niche in the Japan Gaming Monitors Market through its dedication to performance-oriented gaming solutions. Renowned for its Legion series, Lenovo focuses on delivering high-quality gaming experiences with monitors that feature cutting-edge technology, including adaptive sync and extensive connectivity options. 


The brand strategically targets both casual gamers and esports enthusiasts, ensuring a comprehensive portfolio that meets diverse requirements. Lenovo's market presence is reinforced by its aggressive marketing strategies and collaborations with gaming events, thereby fostering brand loyalty and recognition in Japan. Additionally, Lenovo has engaged in mergers and acquisitions, enabling it to enhance its technological offerings and resource capabilities, further enriching its gaming monitor lineup. The company continues to innovate and respond actively to consumer feedback, strengthening its foothold in the highly competitive Japanese gaming monitor landscape.


Key Companies in the Japan Gaming Monitors Market Include



  • Toshiba

  • Lenovo

  • ASUS

  • Sharp

  • LG Electronics

  • Razer

  • BenQ

  • Acer

  • Dell

  • Apple

  • MSI

  • ViewSonic

  • Sony

  • Gigabyte

  • Samsung


Japan Gaming Monitors Industry Developments


Recent developments in the Japan Gaming Monitors Market have seen significant advancements and competitive shifts. Companies such as Lenovo and ASUS have launched high-refresh-rate monitors aimed at enhancing the gaming experience. Additionally, the demand for immersive gaming setups has boosted the popularity of OLED monitors among brands like Sony and LG Electronics, reflecting a trend toward superior visual technology. In terms of mergers and acquisitions, there have been notable activities, including Lenovo acquiring a smaller tech firm in March 2023 to bolster its gaming hardware capabilities, while Acer announced its strategic partnership with a local software developer in June 2023 to improve their product's compatibility with gaming platforms. 


The market is expected to grow, driven by an increase in the gaming population in Japan, estimated to exceed 35 million gamers, according to data from a government report in August 2023. This growth not only impacts product offerings but also stimulates investment and innovation within the sector, as companies like BenQ and MSI continue to expand their product lines to cater to evolving consumer preferences. As gaming technology evolves, brands are focused on delivering higher resolution and faster response times to meet gamer expectations in this growing market.


Japan Gaming Monitors Market Segmentation Insights


Gaming Monitors Market Panel Type Outlook



  • IPS Panel

  • TN Panel

  • VA Panel


Gaming Monitors Market Screen Size Outlook



  • Less than 27 Inch

  • 27-32 Inch

  • More Than 32 Inch


Gaming Monitors Market Sales Channel Outlook



  • Online Stores

  • Offline Stores


Gaming Monitors Market End User Outlook



  • Commercial

  • Consumers

Report Attribute/Metric Source: Details
MARKET SIZE 2023 650.0 (USD Million)
MARKET SIZE 2024 735.0 (USD Million)
MARKET SIZE 2035 1482.0 (USD Million)
COMPOUND ANNUAL GROWTH RATE (CAGR) 6.583% (2025 - 2035)
REPORT COVERAGE Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR 2024
MARKET FORECAST PERIOD 2025 - 2035
HISTORICAL DATA 2019 - 2024
MARKET FORECAST UNITS USD Million
KEY COMPANIES PROFILED Toshiba, Lenovo, ASUS, Sharp, LG Electronics, Razer, BenQ, Acer, Dell, Apple, MSI, ViewSonic, Sony, Gigabyte, Samsung
SEGMENTS COVERED Panel Type, Screen Size, Sales Channel, End User
KEY MARKET OPPORTUNITIES High demand for 4K resolution, Growing popularity of esports, Increased adoption of portable monitors, Rising trend of immersive gaming, Boost in cloud gaming services
KEY MARKET DYNAMICS high demand for high refresh rates, increasing popularity of esports, growth in home gaming setups, advancements in display technology, rising consumer spending on gaming
COUNTRIES COVERED Japan


Frequently Asked Questions (FAQ) :

The Japan Gaming Monitors Market is expected to be valued at 735.0 USD Million in 2024.

By 2035, the Japan Gaming Monitors Market is projected to reach a valuation of 1482.0 USD Million.

The expected CAGR for the Japan Gaming Monitors Market from 2025 to 2035 is 6.583%.

The IPS panel type holds the largest market share, valued at 300.0 USD Million in 2024.

The IPS panel is expected to be valued at 600.0 USD Million in 2035.

Major players include Toshiba, Lenovo, ASUS, Sharp, LG Electronics, Razer, and BenQ among others.

The TN panel is projected to be valued at 200.0 USD Million in 2024 and 400.0 USD Million in 2035.

The VA panel is expected to reach a valuation of 482.0 USD Million by 2035.

The gaming monitors segment in Japan is expected to see steady growth driven by increasing gaming and e-sports popularity.

The market may face challenges related to supply chain disruptions and competition from alternative display technologies.

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