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Interactive Kiosk Market Analysis

ID: MRFR//3127-HCR | 100 Pages | Author: Aarti Dhapte| May 2024

Over the years, interactive kiosks and self-service terminals with touchscreens have grown a lot in many different fields." The market size will grow because more and more people want easy and quick ways to help customers. Healthcare, retail, leisure, and transportation businesses all work very differently now that they have interactive screens.
In shopping, where they make the customer experience much better, the demand for these kiosks has been growing a lot. These machines give people more power by making looking and shopping easy and by letting customers get information and make purchases on their own. Customers are eventually happier and more loyal as a result. Incorporating things like digital signs and individual suggestions also helps businesses sell themselves better by affecting what customers buy.
Along with transportation hubs like airports and train stops, more advanced interactive kiosks are becoming useful tools for making customers happier. By easing tasks like self-check-in and tagging your own bags, these machines cut down on wait times and boost efficiency. They also give you up-to-date flight information. People really like how quick and easy these kiosks are, which makes them think that transportation services and facilities are generally of high quality.
When it comes to improving healthcare services and getting patients more involved, interactive screens are a must. You can make appointments, check in, and get important health information from these machines. Since the epidemic, wireless technologies have become more popular. For example, interactive screens can help hospitals cut down on direct touch.
With the help of interactive screens, the hotel and leisure industry is changing the way guests feel. Travelers can skip the lines at hotels and restaurants that have standard front desks and directly go to their rooms by using self-check-in machines. In restaurants, customers can look at menus, place orders, and pay for their meals without having to wait for anyone. This cuts down on wait times and makes eating better overall.
The global interactive booth business is also affected by changes in technology. Increasingly, goods are incorporating artificial intelligence, data analytics, and machine learning, which makes them more useful overall. These technologies let machines give users unique suggestions, guess what they might want, and collect useful business information that helps them improve their strategies.
Businesses are worried about problems like security issues and the large amount of money needed to buy and set up interactive kiosks, even though the industry is growing quickly. Protecting private user data requires strong security measures, and companies should carefully weigh the pros and cons of merging these systems before doing so.

Covered Aspects:

Report Attribute/Metric Details
Segment Outlook Component, Type, End-User and Region

Global Interactive Kiosk Market Overview:

Interactive Kiosk Market Size was valued at USD 16.9 Billion in 2023. The Interactive Kiosk Market industry is projected to grow from USD 18.99 Billion in 2024 to USD 43.2 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 10.82% during the forecast period (2024 - 2032). Growing demand for ATMs and self-service kiosks in the retail, entertainment, and financial services industries are the key market drivers enhancing the market growth.

  • June 2023, SmartMatter AI Assistants for Interactive Kiosks & Digital Signage have been released by SmartMatter. With the help of this new technology, businesses will be able to interact with their clients in new, more engaging ways. Offices, retail, airports, healthcare facilities, and lodging establishments are just a few places where SmartMatter AI helpers may be put to use. The AI Assistants from SmartMatter allow digital signage to provide dynamic, real-time interactions in addition to static material. Modern machine learning techniques are used by these intelligent assistants to analyze and interpret data from a variety of sources, including consumer behavior patterns, demographics, & real-time analytics.

Interactive Kiosk Market Overview

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Interactive Kiosk Market Trends

  • Rising Demand for Self-Service Kiosks in the Retail, Entertainment, and Financial Services Industries to Drive Market Growth

The increasing need for controlled self-service kiosks from industries such as retail, entertainment, and BFSI, among others, is a key factor driving the interactive kiosk market CAGR. Major firms like as Samsung Electronics, Nexcom International Co. Ltd., NCR Corporation, and others are investing in advanced kiosks based on the Al platform by forming strategic alliances and partnering with others.

For instance, Comhear, Inc. announced a strategic relationship with ViaTouch Media in January 2018 to create Vicki (ViaTouch Intellishelf Cognitive Kinetic Interactions), an automated vending kiosk with artificial intelligence and robotics analytics capabilities. Diebold Nixdorf, an American financial and retail technology business, partnered with Mastercard Inc. in October 2018. This alliance aims to provide banking and retail customers with AllConnect Services, an interactive self-service kiosk.

In addition, the increased popularity of contactless payment technologies, combined with the need to cut processing times at multiple counters, is driving up demand for interactive kiosks, which prevent long lines while delivering operational efficiency. With a growing population and increased public awareness of banking services, demand for ATMs is developing rapidly. Large expenditures in this sector to create secure ATM-based self-service kiosk systems are helping to propel the market forward. According to Retail Banking Research, 4 million ATMs will be implemented globally by 2021, with Asia-Pacific accounting for 46% of the global total. As the number of ATMs increases around the world, so does the need for the market.

According to RBI data, India has 104,011 on-site ATMs in 2018, owing to significant population growth and post-recession digitisation. Furthermore, the convenience of executing all types of banking operations, such as check deposits, balance-sheet surveys, money transfers, money withdrawals, and much more, leads customers to prefer 24*7 service ATMs over coming to banks during specific hours. It also assisted the bank in lightening the workload of catering to so many customers and making the procedure run smoothly at the end. One of the primary elements fueling the growth of this market is the increasing trend of ABM use in banking and other industries.

Moreover, by limiting access to a large number of users, interactive kiosks can assist to lower the danger of disease spread in many settings. Self-serving is being used by many enterprises to reduce human-to-human interactions with most day-to-day tasks by replacing the interaction with a human-to-machine interface. Self-service technologies can assist combat COVID'19 in a variety of ways. Interactive kiosks remove the need for person-to-person contact, assist in retaining user confidence, and customized kiosks to prevent virus transmission and COVID'19 propagation. Self-service devices with temperature recognition systems located at the entrances to various stores/hotels assist in testing customers based on their body temperatures and allow those with normal temperature conditions to check in.

Interactive Kiosk Market Segment Insights:

Interactive Kiosk Component Insights

The Interactive Kiosk Market segmentation, based on Component includes Hardware, Software, and Service. In 2022, the hardware category led the market. Kiosk equipment such as displays, printers, and others are included in the hardware sector. Others includes enclosures, card readers, scanners, motion sensors, physical keyboards, touchpads, bill acceptors, and recyclers. System integrators and independent kiosk software developers create solutions to integrate and control different hardware components. Manufacturers combine software platforms with various hardware components to improve the usability of interactive kiosks.

Figure 1: Interactive Kiosk Market, by Component, 2022 & 2032 (USD Billion)

Interactive Kiosk Market, by Component, 2022&2032

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Interactive Kiosk Type Insights

The Interactive Kiosk Market segmentation, based on Type, includes Self-Service Kiosks, Vending Kiosks, and Bank Kiosks. In 2022, the self-service kiosk segment generated the most income. Customers can make purchases utilizing self-service kiosk elements such as a touchscreen display without the intervention of a salesperson. Self-service checkout kiosks have the advantage of being easy to use and allowing customers to make their purchases without having to wait for a staff member to become available. Customers prefer using self-service checkout lanes to interacting with store workers.

  • November 2022, Through a collaboration with Compass Plus Technologies, the financial institution ABA Bank in Cambodia has become the foremost bank in the nation to provide an immediate card issuance kiosk. The kiosk permits the issuing of local Cambodian Shared Switch cards as well as foreign debit cards (Visa, Mastercard, & UnionPay) via self-service kiosks. It states that the customer may get the card right away in less than two minutes. According to ABA Bank, the goal of these kiosks is to provide consumers with the finest banking experience possible. The bank has installed 90 fast card issuance kiosks in more than 80 branches following a successful trial program.

Interactive Kiosk End-User Insights

The Interactive Kiosk Market segmentation, based on end-user, includes Media & Entertainment, Retail, and Healthcare. Throughout the projection period, the retail category retained the greatest share of the Interactive Kiosk market. The demand for retail kiosks is expanding because they provide information and market offerings to customers without requiring them to enter retail businesses. It also aids in drawing consumers' attention to in-store product details and promotional displays of goods and services. In contrast, the expansion of retail malls in emerging markets drives market growth.

  • May 2023,  Axio Biosolutions, a Bengaluru-based provider of medical technology, along with Olive Planet have developed the ASK MIL Kiosk in a ground-breaking effort to provide the military services with cutting-edge bleeding control equipment. The cutting-edge bleeding control kit is carefully chosen in keeping with Axio's mission to raise the bar for emergency medical care for soldiers serving in combat. This kiosk will work as a teaching tool, equipping soldiers with the information and abilities necessary to confidently manage stressful circumstances.

Interactive Kiosk Regional Insights

By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. In 2022, North America will have the highest revenue share. Rising demand for computerized technology, as well as the presence of one of the most advanced populations, is driving revenue development in this region.

Further, the major countries studied in the market report are The US, Canada, German, France, the UK, Italy, Spain, China, Japan, India, Australia, South Korea, and Brazil.

Figure 2: Interactive Kiosk Market SHARE BY REGION 2022 (USD Billion)

Interactive Kiosk Market SHARE BY REGION 2022

Source: Secondary Research, Primary Research, MRFR Database and Analyst Review

Europe Interactive Kiosk Market accounts for the second-largest market share due to rising transportation demand are predicted to boost revenue growth in this region's market. Further, the German Interactive Kiosk Market held the largest market share, and the UK Interactive Kiosk Market was the fastest growing market in the European region

The Asia-Pacific Interactive Kiosk Market is expected to grow at the fastest CAGR from 2024 to 2032. This is due to the rise of organized retail, BFSI, tourism, and healthcare industries. Moreover, China’s Interactive Kiosk Market held the largest market share, and the IndianInteractive Kiosk Market was the fastest growing market in the Asia-Pacific region.

Interactive Kiosk Key Market Players & Competitive Insights

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the Interactive Kiosk Market, grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, Interactive Kiosk industry must offer cost-effective items.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global Interactive Kiosk industry to benefit clients and increase the market sector. In recent years, the Interactive Kiosk industry has offered some of the most significant advantages to medicine. Major players in the Interactive Kiosk Market, including KIOSK Information Systems Inc (US), Advantech Co Ltd (Taiwan), NCR Corporation (US), SlabbKiosks (US), Embross (Canada) and others, are attempting to increase market demand by investing in research and development operations.

NCR Corporation, formerly National Cash Register, is an American software, consulting, and technology firm that offers a variety of professional services and electronic products. Self-service kiosks, point-of-sale terminals, automated teller machines, check processing systems, and barcode scanners are all manufactured by the company. In 2022, Bed Bath & Beyond has signed a contract with NCR Corporation. The company's checkout strategy now incorporates cloud-enabled SCO. NCR's SCO solutions include operational benefits like as faster checkouts and advanced capabilities on a single powerful platform, as well as computer vision and shrink prevention solutions. Customers may now check out based on their choices, which reduces friction and wait times.

Samsung Group, or simply Samsung, is a global South Korean industrial group based in Samsung Town, Seoul, South Korea. It is the largest South Korean chaebol (business conglomerate) and consists of multiple related enterprises, the majority of which are united under the Samsung name. Samsung has the ninth greatest worldwide brand value. January 2023, Samsung Kiosk Windows 10 IoT Enterprise is a self-service display that incorporates a touch display, speaker, printer, scanner, and payment system. These kiosks will be available in Celeron i3, i5, and i7 processors and can be remotely administered via Samsung's MagicINFO service platform. The self-service terminals, which were previously exclusively accessible with Samsung's Tizen operating system, are primarily targeted for retail and quick-service restaurant applications.

Key Companies in the Interactive Kiosk market include

  • Siemens AG (Germany)

  • Phoenix Kiosk Inc. (US)

  • KIOSK Information Systems Inc (US)

  • Advantech Co Ltd (Taiwan)

  • NCR Corporation (US)

  • SlabbKiosks (US)

  • Embross (Canada)

Interactive Kiosk Industry Developments

December 2023: An ceremony was held at The Station, which is the bus and train terminus for Ontario Northland. At this event, Tourism North Bay and its partners proudly announced the debut of four new digital kiosks. These kiosks have been strategically positioned at high-traffic tourist destinations across the city. 

For the purpose of providing users with an interesting method to locate and learn about major tourist attractions and places of interest in the downtown and waterfront districts, Tourism North Bay cooperated on the design of these new interactive units. See More Graphics was responsible for wrapping these polished and branded kiosks, and Transform Interactive, a company that has a presence and relationship to ICAMP, was the one that built the interactive programming for these kiosks.

"This initiative was a part of the Tourism Recovery Fund project that was announced earlier this year," noted Tanya Bédard, the Executive Director of Tourism North Bay. "The project included enhancements to the website, the development of new products, and marketing that focused specifically on the Downtown and Waterfront district." "Thanks to the project partners and funding support from FEDNOR, these new digital kiosks will help to highlight popular tourist attractions and encourage the user to visit the city’s downtown core and waterfront area."

As part of the first phase, there are now fifteen areas of interest that are highlighted, and by the year 2025, other important locations and programming features will be introduced. The whole experience is made more enjoyable, engaging, instructive, and memorable for the user by the fact that each site of interest has a narrative and a dynamic 3D graphic that emerges when it is picked.

This endeavor was made possible by the Federal Economic Development Agency for Northern Ontario (FEDNOR), which shows its pride in its endorsement.

November 2022, Partteam & OEMKiosks, based in Portugal, has unveiled a new bathroom access management kiosk. Self-service WC (water closet) kiosks, which allow customers to pay for public restroom access, can be integrated with a turnstile system that displays whether or not admission is permitted. Customers can pay in either the men's or women's restroom, and they can pay with cash, notes, cards, or Contactless Payment options.

Interactive Kiosk Market Segmentation:

Interactive Kiosk Market By Component Outlook

  • Hardware

  • Software

  • Service

Interactive Kiosk Market By Type Outlook

  • Self-Service Kiosks

  • Vending Kiosks

  • Bank Kiosks

Interactive Kiosk Market By End-User Outlook

  • Media & Entertainment

  • Retail

  • Healthcare

Interactive Kiosk Regional Outlook

  • North America

    • US

    • Canada

  • Europe

    • Germany

    • France

    • UK

    • Italy

    • Spain

    • Rest of Europe

  • Asia-Pacific

    • China

    • Japan

    • India

    • Australia

    • South Korea

    • Australia

    • Rest of Asia-Pacific

  • Rest of the World

    • Middle East

    • Africa

    • Latin America

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