Hair Care Market Research Report – Forecast to 2023

Hair Care Market Research Report – Forecast to 2023

ID: MRFR/HC/4562-CRR | May, 2018 | Region: Global | 115 pages | Cooked Research Reports

Global Hair Care Market Research Report: By Product (Hair Styling, Shampoo, Hair Colorant, Conditioners, Hair Oil), by Application (Hair Treatment, Scalp Treatment), Distribution Channel (Hypermarkets, E-Commerce, Pharmacies) – Global Forecast Till 2023


Market Scenario


In the global haircare market, a large number of products are available to address the growing demands for hair problems including hair and scalp treatment. In recent years, the global market for hair care witnessed a huge growth. This can be attributed to the increasing cosmetic expenditures, rising prevalence of hair related diseases, expanding hair and beauty industry, and strong marketing strategies by the players. However, increasing susceptibility to diseases such as cancer and asthma by the use of hair care products is estimated to restraint the market growth during the forecast period.


Further, the formulation of many hair care products is inclusive of various chemicals such as sodium lauryl sulfate, diethanolamine, peroxide, and others. The potential ill effect of these chemicals on health arises from itching to possible risks of asthma, cancer, and others. In the presence of such risks factors, the hair care market is witnessing increasing demands for Ayurveda products. Following the same course, a number of market players are incorporating natural composites in hair care products. Additionally, to fulfill such increasing demands, new market players such as Patanjali Ayurveda have entered the market with product lines including ayurvedic shampoos, hair oils, and others. According to the Indian Brand Equity Foundation, the penetration of the Ayurvedic hair oil penetration was estimated to be about 8.0% in 2017.


The global hair care market is expected to register a CAGR of 3.40% during the forecast period.


Research Methodology


 global hair care market


Source: Professional Beauty Association, Cosmetics Europe - The Personal Care Association Hair Care, Hair Care - TMA - The Myositis Association, Personal Care Products Council, ANHC Pro, World Health Organization, the U.S. Food and Drug Administration, MRFR Analysis, company annual reports, investor presentations, and conference publications.


Intended Audience



  • Cosmetic Companies

  • Government and Private Laboratories

  • Research and Development (R&D) Companies

  • Research Laboratories

  • Market Research and Consulting Service Providers


Segmentation


The global hair care market is segmented by product, application, gender, distribution channel, and end-user.


By product, the market is segmented into hair styling, shampoo, hair colorant, conditioners, and hair oil. By application, the market is categorized into hair treatment, scalp treatment. By gender, the market is segmented male, female. By distribution channel, the market is segmented into hypermarkets, e-commerce, and pharmacies. By end-user, the market is segmented into home care and salons.


Figure 1:- Global Hair Care Market share, by Region


 Hair Care Market share


Sources: Brain Aneurysm Foundation, American Hospital Association, United Nations Economic and Social Commission for Asia and the Pacific, United Census Bureau, World Health Organization, Directorate of Industries, Expert Interview Market Research Future Analysis, Annual report, White paper, Company Presentation


Regional Analysis


The global haircare market, by region, is divided into the Americas, Europe, Asia Pacific, and the Middle East and Africa. Europe accounted for the largest market share of about 34.5% in the global haircare market. The large share is majorly attributed due to the presence of developed economies such as the U.K., Italy, and others, and growing cosmetic industries within the region. Americas accounted for the second largest market share whereas Asia Pacific is expected to grow at the fastest CAGR of 3.81% during the forecast period. The presence of huge opportunities and continuously developing economies drive the market within the region. The Middle East and Africa with the presence of low-income countries accounted for the least market share in 2016.


Further, relatively the Asia Pacific region have huge opportunities for the development of hair care market due to the presence of developing economies such as India, Australia, China, and others. In the recent years, the Fast-Moving Consumer Good (FMCG) sector of India witnessed a huge growth. This boosted the market for various hair care products such as shampoo, hair oil, conditioners, and others within the region. According to the Indian Brand Equity Foundation in 2017, the Indian FMCG sector is estimated to register a CAGR of 20.6% and is estimated to reach USD 103.7 billion by 2020 from USD 49 billion in 2016. Simultaneously, the disposable income in India has increased giving greater liberty to the individuals for higher spending on personal care products. Therefore, such changes in the lifestyle are estimated to increase the consumption rate of hair care products within the region. This can be seen as an opportunity by the market players to expand their products within the growing regions of Asia Pacific.


Key players for global haircare market


The key players for the global Hair Care market are Unilever, L’ORÉAL, Shandong Baisheng Biotechnology Co., Ltd, OLVEA Group, Oriflame Cosmetics AG, REVLON Inc, Shiseido Company, Limited, Henkel Corporations (Schwarzkopf Professional), Kao Corporation, Amway, Johnson & Johnson Services, Inc., and Procter & Gamble Co.  

The global Hair care market is set to grow from USD 69,786.3 million in 2016 to USD 87,654.5 Million in 2023. This projects that the market will expand at a modest rate during the forecast period. Expanding hair and beauty industry is growing the exploitation of hair care products and is creating growth opportunities for suppliers and manufacturers of Hair care products. Market players are expanding their operations in developing countries such as China and India, as the hair care industry in these countries are witnessing a boom.


A variety of products are available in the global haircare market. On the basis of product, the market is segmented into hair styling, shampoo, hair colorant, conditioners, and hair oil. Under the shampoo segment, the major products offered in the market are inclusive of botanical/herbal, vitamin/mineral fortified, and moisturizing/ hydrating shampoos. Shampoos have been popular in the hair care market. This can be attributed to their dual function of cosmetology and therapeutics. A variety of the shampoos available in the market performs both the cleansing of hair as well as can also be used for the treatment of conditions like dandruff. Thus, the shampoo segment held the largest market in 2016 and is estimated to reach USD 30,780.1 million by 2023 from USD 24,164.4 million in 2016.


On the basis of application segment, the global haircare market is sub-segmented into hair treatment and scalp treatment. In the recent years, the hair health has degraded due to the ill effects mounted by pollution. Moreover, increasing number of cases reported for hair diseases like alopecia areata, and others, generated huge demands for hair care products. As a result, the consumption rates of the hair care products used in the treatment of the hair have increased. Thus, the hair treatment segment is estimated to be the fastest growing segment during the forecast period. The market by hair treatment segment is projected to reach USD 55,756.1 million by 2023 from USD 43,751.5 million in 2016 with a CAGR of 3.61%.


The consumers in the hair care market are characterized on the basis of their gender. The male consumers are recognized by age and segmented into various age groups which are inclusive of 18-34 years, 35-54 years, and 54+ years. Similar parameters are used to define the female segment, by gender. In the market, it is noticeable that the females spend more on cosmetics than the males and thus, on gender basis, female generates a high revenue for the market. Therefore, female segment held the largest market share in 2016 and is estimated to reach USD 37,008.5 million by 2023.


The hair care products in the market are sold with the help of various distribution channels including hypermarkets, e-commerce, and pharmacies. Both hypermarkets and e-commerce play a significant role in generating the revenue for the market. By distribution channel, hypermarkets held the largest segment of the market in 2016. On the other hand, e-commerce is estimated to be the fastest-growing segment of the market due to increasing acceptance of online shopping. The e-commerce-based hair care market is estimated to show positive growth during the projected period. The segment is estimated to reach USD 30,518.6 million by 2023 with a CAGR of 3.71%.


On the basis of the End-User, the global hair care market is segmented into home care, salons, and others. Salons segment held a majority of the market in 2016 and is estimated to be the fastest growing segment, by End-User. This can be attributed due to the increasing cosmetic expenditures and expanding beauty business industries. As a result, the global hair care market by salons segment is projected to reach USD 34,276.1 million by the end of 2023 at a CAGR of 3.71% during the forecast period.


Regional Market Summary


The global hair care market, on the basis of region, is divided into the Americas, Europe, Asia Pacific, and the Middle East and Africa. Europe accounted for the largest market share of about 34.5% in the global hair care market. The large share is majorly attributed due to the presence of developed economies like U.K, Italy, & others, and growing cosmetic industries, and within the region. Americas accounted for the second largest market share whereas Asia Pacific is expected to grow at the fastest CAGR of 3.81% during the forecast period. The presence of huge opportunities and continuously developing economies drive the market within the region. The Middle East and Africa with the presence of low-income countries accounted for the least market share in 2016.


Competitive Analysis


The key players of the global Hair care market include Unilever, L’ORÉAL, Shandong Baisheng Biotechnology Co., Ltd, OLVEA Group, Oriflame Cosmetics AG, REVLON Inc., Shiseido Company, Limited, Henkel Corporations (Schwarzkopf Professional), Kao Corporation, Amway, Johnson & Johnson Services, Inc., Procter & Gamble Co. are some other players. Between 2014 and 2017, the key growth strategies adopted by the market players were that of expansion and mergers & acquisitions. The extensive growth in Hair care market is highlighting the heavy investments into expanding across borders by the companies.

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TABLE OF CONTENTS

2.1 Introduction 17

2.2 Assumptions & Limitations 17

3.1 Research Process 20

3.2 Primary Research 20

3.3 Secondary Research 20

3.4 Market Size Estimation 21

4.1 Introduction 23

4.2 Drivers 24

4.2.1 Increasing cosmetic expenditures facilitates the market to grow 24

4.2.2 Increasing prevalence of diseases such as alopecia areata, scalp psoriasis, and others is increasing

the demand for hair care products 24

4.2.3 Expanding hair and beauty industry is growing the exploitation of hair care products 24

4.2.4 Smaller pack sizes in the market help to increase the consumption volume 24

4.2.5 Drivers Impact Analysis 25

4.3 Restraints 25

4.3.1 Use of chemical in the hair care products like shampoos, colorants, and others 25

4.4 Opportunity 25

4.4.1 Relatively untapped market of the Asia Pacific Region 25

4.5 Mega Trend 26

4.5.1 Increasing adoption of Ayurveda hair care products 26

4.6 Macroeconomic Indicator 26

5.1 Value Chain Analysis 28

5.1.1 R&D and Designing 28

5.1.2 Manufacturing 28

5.1.3 Distribution & Sales 28

5.1.4 Post-Sales Review 29

5.2 Porter’s Five Forces Model 29

5.2.1 Bargaining Power of Suppliers 29

5.2.2 Bargaining Power of Buyers 30

5.2.3 Threat of New Entrants 30

5.2.4 Threat of Substitutes 30

5.2.5 Intensity of Rivalry 30

5.3 Investment Opportunities 30

5.4 Pricing Analysis 30

6.1 Introduction 32

6.2 Hair Styling 33

6.3 Shampoo 33

6.4 Hair Colorant 34

6.5 Conditioners 34

6.6 Hair Oil 34

7.1 Introduction 36

7.2 Hair Treatment 37

7.3 Scalp Treatment 37

8.1 Introduction 39

8.2 Male 40

8.3 Female 40

9.1 Introduction 42

9.2 Hypermarkets 43

9.3 E-commerce 43

9.4 Pharmacies 43

10.1 Introduction 45

10.2 Home Care 46

10.3 Salons 46

11.1 Introduction 48

11.2 Americas 49

11.2.1 North America 52

11.2.2 South America 58

11.3 Europe 60

11.3.1 Western Europe 63

11.3.2 Eastern Europe 77

11.4 Asia Pacific 79

11.5 China 82

11.5.1 India 84

11.5.2 Japan 86

11.5.3 South Korea 88

11.5.4 Rest of Asia Pacific 90

11.6 Middle East & Africa 93

11.6.1 Middle East 95

11.6.2 Africa 97

12.1 Introduction 101

12.2 Competitive Analysis 102

12.2.1 Introduction 102

13.1 Unilever 104

13.1.1 Company Overview 104

13.1.2 Financial Overview 104

13.1.3 Products Offering 105

13.1.4 Key Developments 105

13.1.5 SWOT Analysis 105

13.1.6 Key Strategy 106

13.2 L’ORÉAL 107

13.2.1 Company Overview 107

13.2.2 Financial Overview 107

13.2.3 Products Offering 108

13.2.4 Key Developments 108

13.2.5 SWOT Analysis 108

13.2.6 Key Strategy 108

13.3 Shandong Baisheng Biotechnology Co., Ltd 109

13.3.1 Company Overview 109

13.3.2 Company Overview 109

13.3.3 Products Offering 109

13.3.4 Key Developments 109

13.3.5 SWOT Analysis 109

13.3.6 Key Strategy 109

13.4 OLVEA Group 110

13.4.1 Company Overview 110

13.4.2 Financial Overview 110

13.4.3 Products Offering 111

13.4.4 Key Developments 111

13.4.5 SWOT Analysis 112

13.4.6 Key Strategy 112

13.5 Oriflame Cosmetics AG 113

13.5.1 Company Overview 113

13.5.2 Financial Overview 113

13.5.3 Products Offering 114

13.5.4 Key Developments 114

13.5.5 SWOT Analysis 114

13.5.6 Key Strategy 114

13.6 REVLON Inc. 115

13.6.1 Company Overview 115

13.6.2 Financial Overview 115

13.6.3 Products Offering 116

13.6.4 Key Developments 116

13.6.5 SWOT Analysis 116

13.6.6 Key Strategy 116

13.7 Shiseido Company, Limited 117

13.7.1 Company Overview 117

13.7.2 Financial Overview 117

13.7.3 Products Offering 118

13.7.4 Key Developments 118

13.7.5 SWOT Analysis 118

13.7.6 Key Strategy 118

13.8 Henkel Corporations (Schwarzkopf Professional) 119

13.8.1 Company Overview 119

13.8.2 Financial Overview 119

13.8.3 Products Offering 120

13.8.4 Key Developments 120

13.8.5 SWOT Analysis 120

13.8.6 Key Strategy 120

13.9 Kao Corporation 121

13.9.1 Overview 121

13.9.2 Financial Overview 121

13.9.3 Products Offering 122

13.9.4 Key Developments 123

13.9.5 SWOT Analysis 123

13.9.6 Key Strategy 123

13.10 Amway 124

13.10.1 Company Overview 124

13.10.2 Financial Overview 124

13.10.3 Products Offerings 125

13.10.4 Key Developments 125

13.10.5 SWOT Analysis 125

13.10.6 Key Strategy 125

13.11 Johnson & Johnson Services, Inc. 126

13.11.1 Company Overview 126

13.11.2 Financial Overview 126

13.11.3 Products Offerings 127

13.11.4 Key Developments 127

13.11.5 SWOT Analysis 127

13.11.6 Key Strategy 127

13.12 Procter & Gamble Co. 128

13.12.1 Company Overview 128

13.12.2 Financial Overview 128

13.12.3 Products Offering 129

13.12.4 Key Developments 129

13.12.5 SWOT Analysis 129

13.12.6 Key Strategy 129

15.1 Discussion Blue Print 133

TABLE 1 GLOBAL HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 32

TABLE 2 GLOBAL HAIR CARE MARKET FOR HAIR STYLING 2014-2023 (USD MILLION) 33

TABLE 1 GLOBAL HAIR CARE MARKET FOR SHAMPOO 2014-2023 (USD MILLION) 33

TABLE 2 GLOBAL HAIR CARE MARKET FOR HAIR COLORANT 2014-2023 (USD MILLION) 34

TABLE 3 GLOBAL HAIR CARE MARKET FOR CONDITIONERS 2014-2023 (USD MILLION) 34

TABLE 4 GLOBAL HAIR CARE MARKET FOR HAIR OIL 2014-2023 (USD MILLION) 34

TABLE 5 GLOBAL HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 36

TABLE 6 GLOBAL HAIR CARE MARKET FOR HAIR TREATMENT 2014-2023 (USD MILLION) 37

TABLE 7 GLOBAL HAIR CARE MARKET FOR SCALP TREATMENT 2014-2023 (USD MILLION) 37

TABLE 8 GLOBAL HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 39

TABLE 9 GLOBAL HAIR CARE MARKET FOR MALE GENDER 2014-2023 (USD MILLION) 40

TABLE 10 GLOBAL HAIR CARE MARKET FOR FEMALE GENDER 2014-2023 (USD MILLION) 40

TABLE 11 GLOBAL HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 42

TABLE 12 GLOBAL HAIR CARE MARKET FOR HYPERMARKETS 2014-2023 (USD MILLION) 43

TABLE 13 GLOBAL HAIR CARE MARKET FOR E-COMMERCE 2014-2023 (USD MILLION) 43

TABLE 14 GLOBAL HAIR CARE MARKET FOR PHARMACIES 2014-2023 (USD MILLION) 43

TABLE 15 GLOBAL HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 45

TABLE 16 GLOBAL HAIR CARE MARKET FOR HOME CARE 2014-2023 (USD MILLION) 46

TABLE 17 GLOBAL HAIR CARE MARKET FOR SALONS 2014-2023 (USD MILLION) 46

TABLE 18 GLOBAL HAIR CARE MARKET, BY REGION 2014-2023 (USD MILLION) 48

TABLE 19 AMERICAS HAIR CARE MARKET, BY REGION 2014-2023 (USD MILLION) 49

TABLE 20 AMERICAS HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 49

TABLE 21 AMERICAS HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 50

TABLE 22 AMERICAS HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 51

TABLE 23 AMERICAS HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 51

TABLE 24 AMERICAS HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 51

TABLE 25 NORTH AMERICA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 52

TABLE 26 NORTH AMERICA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 53

TABLE 27 NORTH AMERICA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 53

TABLE 28 NORTH AMERICA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 53

TABLE 29 NORTH AMERICA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 54

TABLE 30 US HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 54

TABLE 31 US HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 55

TABLE 32 US HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 55

TABLE 33 US HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 55

TABLE 34 US HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 56

TABLE 35 CANADA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 56

TABLE 36 CANADA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 57

TABLE 37 CANADA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 57

TABLE 38 CANADA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 57

TABLE 39 CANADA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 58

TABLE 40 SOUTH AMERICA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 58

TABLE 41 SOUTH AMERICA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 59

TABLE 42 SOUTH AMERICA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 59

TABLE 43 SOUTH AMERICA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 59

TABLE 44 SOUTH AMERICA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 60

TABLE 45 EUROPE HAIR CARE MARKET, BY REGION 2014-2023 (USD MILLION) 60

TABLE 46 EUROPE HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 61

TABLE 47 EUROPE HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 62

TABLE 48 EUROPE HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 62

TABLE 49 EUROPE HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 62

TABLE 50 EUROPE HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 63

TABLE 51 WESTERN EUROPE HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 63

TABLE 52 WESTERN EUROPE HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 64

TABLE 53 WESTERN EUROPE HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 64

TABLE 54 WESTERN EUROPE HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 64

TABLE 55 WESTERN EUROPE HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 65

TABLE 56 GERMANY HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 65

TABLE 57 GERMANY HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 66

TABLE 58 GERMANY HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 66

TABLE 59 GERMANY HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 66

TABLE 60 GERMANY HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 67

TABLE 61 FRANCE HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 67

TABLE 62 FRANCE HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 68

TABLE 63 FRANCE HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 68

TABLE 64 FRANCE HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 68

TABLE 65 FRANCE HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 69

TABLE 66 U.K HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 69

TABLE 67 U.K HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 70

TABLE 68 U.K HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 70

TABLE 69 U.K HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 70

TABLE 70 U.K HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 71

TABLE 71 ITALY HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 71

TABLE 72 ITALY HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 72

TABLE 73 ITALY HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 72

TABLE 74 ITALY HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 72

TABLE 75 ITALY HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 73

TABLE 76 SPAIN HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 73

TABLE 77 SPAIN HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 74

TABLE 78 SPAIN HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 74

TABLE 79 SPAIN HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 74

TABLE 80 SPAIN HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 75

TABLE 81 REST OF WESTERN EUROPE HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 75

TABLE 82 REST OF WESTERN EUROPE HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 76

TABLE 83 REST OF WESTERN EUROPE HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 76

TABLE 84 REST OF WESTERN EUROPE HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 76

TABLE 85 REST OF WESTERN EUROPE HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 77

TABLE 86 EASTERN EUROPE HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 77

TABLE 87 EASTERN EUROPE HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 78

TABLE 88 EASTERN EUROPE HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 78

TABLE 89 EASTERN EUROPE HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 78

TABLE 90 EASTERN EUROPE HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 79

TABLE 91 ASIA PACIFIC HAIR CARE MARKET, BY REGION 2014-2023 (USD MILLION) 79

TABLE 92 ASIA PACIFIC HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 80

TABLE 93 ASIA PACIFIC HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 80

TABLE 94 ASIA PACIFIC HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 81

TABLE 95 ASIA PACIFIC HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 81

TABLE 96 ASIA PACIFIC HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 81

TABLE 97 CHINA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 82

TABLE 98 CHINA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 83

TABLE 99 CHINA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 83

TABLE 100 CHINA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 83

TABLE 101 CHINA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 84

TABLE 102 INDIA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 84

TABLE 103 INDIA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 85

TABLE 104 INDIA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 85

TABLE 105 INDIA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 85

TABLE 106 INDIA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 86

TABLE 107 JAPAN HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 86

TABLE 108 JAPAN HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 87

TABLE 109 JAPAN HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 87

TABLE 110 JAPAN HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 88

TABLE 111 JAPAN HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 88

TABLE 112 SOUTH KOREA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 88

TABLE 113 SOUTH KOREA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 89

TABLE 114 SOUTH KOREA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 89

TABLE 115 SOUTH KOREA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 90

TABLE 116 SOUTH KOREA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 90

TABLE 117 REST OF ASIA PACIFIC HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 90

TABLE 118 REST OF ASIA PACIFIC HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 91

TABLE 119 REST OF ASIA PACIFIC HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 91

TABLE 120 REST OF ASIA PACIFIC HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 92

TABLE 121 REST OF ASIA PACIFIC HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 92

TABLE 122 MIDDLE EAST & AFRICA HAIR CARE MARKET, BY REGION 2014-2023 (USD MILLION) 93

TABLE 123 MIDDLE EAST & AFRICA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 93

TABLE 124 MIDDLE EAST & AFRICA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 94

TABLE 125 MIDDLE EAST & AFRICA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 94

TABLE 126 MIDDLE EAST & AFRICA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 95

TABLE 127 MIDDLE EAST & AFRICA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 95

TABLE 128 MIDDLE EAST HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 95

TABLE 129 MIDDLE EAST HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 96

TABLE 130 MIDDLE EAST HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 96

TABLE 131 MIDDLE EAST HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 97

TABLE 132 MIDDLE EAST HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 97

TABLE 133 AFRICA HAIR CARE MARKET, BY PRODUCT 2014-2023 (USD MILLION) 97

TABLE 134 AFRICA HAIR CARE MARKET, BY APPLICATION 2014-2023 (USD MILLION) 98

TABLE 135 AFRICA HAIR CARE MARKET BY GENDER 2014-2023 (USD MILLION) 98

TABLE 136 AFRICA HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2014-2023 (USD MILLION) 99

TABLE 137 AFRICA HAIR CARE MARKET, BY END USER 2014-2023 (USD MILLION) 99

TABLE 138 KEY DEVELOPMENTS 2014-2018 135

FIGURE 1 MARKET STRUCTURE 18

FIGURE 2 RESEARCH PROCESS 20

FIGURE 3 MARKET DYNAMIC ANALYSIS OF GLOBAL HAIR CARE MARKET 23

FIGURE 4 DRIVERS IMPACT ANALYSIS: GLOBAL HAIR CARE MARKET 25

FIGURE 5 VALUE CHAIN: GLOBAL HAIR CARE MARKET 28

FIGURE 6 PORTER’S FIVE FORCES MODEL: GLOBAL HAIR CARE MARKET 29

FIGURE 7 GLOBAL HAIR CARE MARKET, BY PRODUCT 2016 & 2023 (USD MILLION) 33

FIGURE 8 GLOBAL HAIR CARE MARKET, BY APPLICATION 2016 & 2023 (USD MILLION) 36

FIGURE 9 GLOBAL HAIR CARE MARKET BY GENDER 2016 & 2023 (USD MILLION) 39

FIGURE 10 GLOBAL HAIR CARE MARKET, BY DISTRIBUTION CHANNEL 2016 & 2023 (USD MILLION) 42

FIGURE 11 GLOBAL HAIR CARE MARKET, BY END USER 2016 & 2023 (USD MILLION) 45

FIGURE 12 GLOBAL HAIR CARE MARKET, BY REGION MARKET SHARE 2016 (%) 48

FIGURE 13 AMERICAS HAIR CARE MARKET, BY REGION MARKET SHARE 2016 (%) 49

FIGURE 14 EUROPE HAIR CARE MARKET, BY REGION MARKET SHARE 2016 (%) 60

FIGURE 15 ASIA PACIFIC HAIR CARE MARKET, BY REGION MARKET SHARE 2016 (%) 79

FIGURE 16 MIDDLE EAST & AFRICA HAIR CARE MARKET, BY REGION MARKET SHARE 2016 (%) 93

FIGURE 17 GLOBAL HAIRCARE MAJOR PLAYERS MARKET SHARE ANALYSIS, 2016 (%) 101

FIGURE 18 GLOBAL HAIRCARE MARKET, COMPETITIVE LANDSCAPE, 2016 (%) 102

The global hair care market is characterized by the presence of many global, regional, and local vendors. The market is highly competitive with all the players competing to gain market share. Intense competition, rapid advances in technology, frequent changes in government policies, and environmental regulations are key factors that confront market growth. The vendors compete based on cost, quality, and reliability. It is decisive for the vendors to provide cost-efficient and high-quality products, to survive and succeed in an intensely competitive market environment.


The growth of the market vendors is dependent on the market conditions, government support, and industry development. Thus, the vendors should focus on expanding geographically and improving their products. They primarily focus on the development of novel products. Although the international players are dominating the market, regional and foreign players with small market shares also have a presence. The international players may strengthen their presence worldwide through acquisitions during the forecast period. It has also been forecast that improvement of the global economic scenario combined with efforts to enhance infrastructure in emerging nations, is fueling the market growth, thereby making it an ideal time to new products and increase the global market share.


The vendors with better technical and financial resources can develop innovative products. Therefore, vendors must develop new technologies and stay abreast of emerging technologies that could affect the continuing competitiveness of their treatment lines in the market.


L’Oréal has a vast product portfolio in the hair care industry. The company also has a wide geographic presence as it operates in various countries across the world. They have a significant presence in North America, Europe, the Middle East & Africa, with commercial, manufacturing, and research facilities in more than one dozen countries.


Unilever PLC is also one of the world’s largest brand and leader in the hair care market. The company also has a worldwide operation and wide-ranging product portfolio.