GCC Cloud Video Streaming Market Overview
As per MRFR analysis, the GCC Cloud Video Streaming Market Size was estimated at 91.38 (USD Million) in 2023.The GCC Cloud Video Streaming Market is expected to grow from 110(USD Million) in 2024 to 750 (USD Million) by 2035. The GCC Cloud Video Streaming Market CAGR (growth rate) is expected to be around 19.066% during the forecast period (2025 - 2035)
Key GCC Cloud Video Streaming Market Trends Highlighted
The growing demand for digital content and the expansion of high-speed internet connectivity have been the main drivers of the GCC cloud video streaming market's notable rise. Because cloud-based streaming services are convenient and flexible, more customers in the GCC region are choosing them.
The increased use of smartphones and easier access to reasonably priced broadband connections are major factors in this change. The Gulf Cooperation Council governments' supportive legislative environment, which encourages innovation and digital transformation in the media and entertainment industries, is a key factor propelling the market.
Service providers that concentrate on localizing and customizing streaming content to suit the wide range of regional audience preferences can fully capitalize on opportunities in the GCC market. For example, incorporating regional languages and culturally appropriate information might improve user happiness and engagement.
Furthermore, collaborations with regional distributors and content producers could promote a distinctive streaming experience that appeals to GCC audiences. One discernible trend in recent years has been the growing focus on live streaming events, especially in the wake of notable shifts in the way people consume entertainment.
Services can set themselves apart from the competition thanks to the demand for live streaming of concerts, sports, and cultural events. Due to consumers' increased willingness to pay for premium and exclusive content, subscription-based video on demand (SVOD) models are also becoming more popular.All things considered, the GCC cloud video streaming market is growing quickly, with trends that represent the shifting demands and tastes of the local audience being bolstered by technology developments and calculated moves by major industry participants.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
GCC Cloud Video Streaming Market Drivers
Rising Internet Penetration and Smartphone Usage
The increasing internet penetration rate in the Gulf Cooperation Council (GCC) region is a significant driver for the GCC Cloud Video Streaming Market. As of recent data, the internet penetration rate in GCC countries has surpassed 99%, driven primarily by the widespread use of smartphones.
The International Telecommunication Union highlighted that the smartphone penetration in the GCC is among the highest globally, with over 90% of the population owning a smartphone.
This creates a vast audience for cloud video streaming services. Established companies like STC Group in Saudi Arabia and Etisalat in the United Arab Emirates have invested heavily in network expansion, striving to enhance mobile and internet connectivity.Their efforts support the growing demand for high-quality mobile video content, and as data consumption increases, accessibility to cloud streaming platforms will enhance, thus propelling growth in the GCC Cloud Video Streaming Market.
Government Initiatives and Support
Government initiatives aimed at promoting digital transformation are critical factors in the growth of the GCC Cloud Video Streaming Market. The Saudi Vision 2030 and UAE Vision 2021 frameworks emphasize the importance of technology and innovative solutions in driving economic growth.
These national strategies are leading to an increase in digital infrastructure development, encouraging local content production and distribution. For instance, the Emirates Telecommunications Group (Etisalat) has partnered with various government entities to bolster the digital economy, which is projected to contribute significantly to GDP growth in the region.
With enhanced policies encouraging local media production, the demand for cloud video streaming services is expected to grow, driven by an available and diverse content pool.
Surge in On-Demand Content Consumption
The trend towards on-demand content consumption is shaping the GCC Cloud Video Streaming Market. Recent surveys indicate that over 70% of GCC audiences prefer on-demand video services over traditional television broadcasting. This growing preference is a direct challenge for standard cable and satellite providers, pushing them toward digital innovation and the exploration of cloud-based alternatives.
Companies like OSN and Shahid have adapted their services to provide on-demand content catering specifically to regional consumers. This shift reflects the dynamic nature of consumer habits and trends, illustrating the increasing reliance on digital platforms for entertainment, which is facilitating significant growth in the streaming market.
GCC Cloud Video Streaming Market Segment Insights
Cloud Video Streaming Market Components Insights
The Components segment of the GCC Cloud Video Streaming Market is critical as it encompasses various essential elements that contribute to the overall functionality and success of cloud video streaming services in the region.As the GCC countries, like the United Arab Emirates and Saudi Arabia, increasingly adopt digital technologies, the demand for innovative media players has surged, allowing consumers to access their favorite content seamlessly across multiple devices.
Additionally, the services offered within this segment are diverse, including subscription-based models, advertising-supported platforms, and pay-per-view options, catering to a wide range of consumer preferences.The Streaming Type aspect highlights the distinction between live streaming and video-on-demand services, both of which play significant roles in enhancing user experience and retaining subscribers by providing content according to their convenience.
Moreover, Cloud Deployment strategies significantly impact how services are delivered to end users, with public, private, and hybrid models providing flexibility and scalability as per market demands. This adaptability is particularly crucial for regional players looking to enter the competitive landscape dominated by global giants, enabling them to tailor offerings to local tastes and content requirements.
Regarding Verticals, the GCC Cloud Video Streaming Market serves various fields such as entertainment, education, corporate, and gaming, each with unique content needs and viewer engagement strategies that foster market growth.The growing internet penetration and the advent of 5G technology in the region have acted as significant growth drivers, enhancing the streaming experience. Additionally, the increasing proliferation of smart devices and the youth demographic's affinity for on-demand video consumption continue to create an ideal environment for the Components segment's expansion.
Conversely, market participants face challenges, including regulatory hurdles and the intense competition posed by global streaming services. Nevertheless, opportunities abound for local content creators, as the demand for culturally relevant and region-specific programming rises, emphasizing the essential role of the Components segment in shaping the future of the GCC Cloud Video Streaming Market.By leveraging regional insights, businesses can optimize their strategies to cater effectively to the evolving preferences of the GCC audience, further solidifying the importance of each element within this dynamic landscape.

Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Cloud Video Streaming Market Media Players Insights
The Media Players segment within the GCC Cloud Video Streaming Market represents a crucial aspect of the industry's growth trajectory, driven by the increasing demand for digital content consumption across various platforms.This segment includes prominent players such as JW Player, Adobe Flash Player, Adobe Air, and IOS Media Player, each contributing to the rich landscape of streaming services. For instance, JW Player is recognized for its flexibility and robust analytics, which appeals to businesses aiming to deliver custom video experiences.
Adobe Flash Player, while gradually declining, still maintains a legacy presence in certain environments where legacy content remains prevalent. Adobe Air enables cross-platform playback capabilities that enhance accessibility, appealing particularly to mobile users in the GCC region.IOS Media Player significantly influences content consumption on Apple devices, catering to a large user base in the region. The growing integration of advanced features like high-quality streaming, security protocols, and interactive content significantly enhances user experiences and drives the market forward.
Overall, while individual players hold significant positions within this segment, their collective contribution is vital in shaping the future of video streaming in the GCC region, aligning with broader market trends such as increasing internet penetration and mobile device usage among consumers.
Cloud Video Streaming Market Service Insights
The Service segment of the GCC Cloud Video Streaming Market encompasses Professional Services and Managed Services, both of which are crucial in facilitating seamless content delivery and enhancing user experience. Professional Services involve consulting, implementation, and training, ensuring that organizations leverage the full potential of cloud video streaming technology.
This segment significantly contributes to market growth as businesses increasingly seek expert guidance to optimize their streaming solutions. On the other hand, Managed Services offer ongoing support, maintenance, and infrastructure management, allowing companies to focus on content creation rather than technical challenges.The demand for these services is being driven by the rapid adoption of advanced streaming technologies and the increasing number of content providers in the GCC region.
The flourishing regional market for video streaming, supported by government initiatives and investments in digital infrastructure, further amplifies the importance of these service offerings in meeting growing consumer expectations and enhancing overall service delivery.Collectively, these services play a vital role in shaping the future landscape of the GCC Cloud Video Streaming Market, addressing critical challenges while unlocking new opportunities for businesses and content creators alike.
Cloud Video Streaming Market Streaming Type Insights
The GCC Cloud Video Streaming Market is witnessing significant growth across various Streaming Type categories, driven by an increase in digital content consumption. Live Streaming has emerged as a prominent player in the market, appealing to both entertainment seekers and businesses seeking real-time engagement.
This format enhances user interaction and offers an exciting viewing experience for audiences in the region. Video on Demand is also playing a crucial role, catering to consumer preferences for flexible viewing schedules and personalized content selection, thereby driving subscription-based models.
Additionally, Video Hosting services are gaining traction as they provide essential infrastructure for content creators and businesses to store, share, and monetize their video content effectively. The growing popularity of social media platforms in the GCC region further supports the demand for these services, with users increasingly sharing and consuming video content online.The GCC Cloud Video Streaming Market is therefore characterized by a robust segmentation, with each category contributing uniquely to the overall growth and evolution of the industry.
Cloud Video Streaming Market Cloud Deployment Insights
The Cloud Deployment segment within the GCC Cloud Video Streaming Market plays a pivotal role in shaping the future of digital content distribution across the region. In this segment, the Public Cloud has gained traction due to its scalability and cost-effectiveness, allowing service providers to reach a larger audience while minimizing operational expenses.
Private Cloud solutions, on the other hand, cater to enterprises with stringent security requirements, facilitating the delivery of personalized streaming experiences tailored to specific organizational needs. Hybrid Cloud combines the advantages of both Public and Private Cloud, offering flexibility and control over data.
The growing emphasis on digital transformation in the GCC, driven by government initiatives to enhance smart city frameworks and digital economies, is fueling the demand for these deployment models. Furthermore, the increasing prevalence of high-speed internet connectivity and advancements in 5G technology in the GCC region are significant growth drivers for cloud deployment solutions.
As consumption of digital content continues to surge, companies are leveraging cloud deployment strategies to innovate and enhance user engagement, presenting opportunities amidst the landscape of rapid technological advancement and changing consumer preferences.
Cloud Video Streaming Market Vertical Insights
The GCC Cloud Video Streaming Market has evolved significantly within the Vertical segment, encompassing diverse industries such as Media and Entertainment, Banking, Financial Services and Insurance (BFSI), Education, Healthcare, and Government.
Media and Entertainment is a notable player in this market, with an increasing demand for high-quality video content driving growth, as users seek seamless and engaging entertainment experiences. BFSI is also capitalizing on video streaming solutions for enhancing customer engagement through virtual consultations and service delivery.
In Education, cloud video streaming supports e-learning and remote training initiatives, especially vital in regions focusing on digital transformation. The Healthcare sector leverages this technology to facilitate telehealth services, improving patient access to care while maintaining privacy and compliance.
The Government segment utilizes video streaming for public information dissemination and community engagement, becoming a critical tool for transparency and communication with citizens.Collectively, these industries are shaping the GCC Cloud Video Streaming Market, responding to changing consumer behaviors and technological advancements while overcoming challenges related to infrastructure and data security.
GCC Cloud Video Streaming Market Key Players and Competitive Insights
The GCC Cloud Video Streaming Market has emerged as a dynamic sector, buzzing with competition and rapid growth driven by the increasing demand for high-quality video content among consumers. The proliferation of smart devices, ubiquitous internet access, and shifting consumer preferences towards on-demand viewing have fueled this market's expansion.
As a result, various players are making significant strides to gain a foothold in the region, employing diverse strategies such as content personalization, pricing adaptations, and unique user experiences to attract and retain subscribers.This competitive landscape is influenced by both regional and international players, each vying for market share in a rapidly evolving digital ecosystem where technological advancements and changing viewer habits keep reshaping the contours of competition.
In the GCC Cloud Video Streaming Market, Amazon Prime Video maintains a competitive edge by offering an extensive library of films, series, and exclusive content that attracts a diverse consumer base. Key features of the platform include Amazon Originals, licensed content from various genres, and additional services like live sports streaming.
Amazon Prime Video's market presence is strengthened by its integration with the broader Amazon ecosystem, allowing seamless access for existing Amazon customers and enhancing user engagement.The company has also pursued mergers and acquisitions to bolster its content offerings and technological capabilities, reflecting a commitment to maintaining a robust and dynamic service in the region.
The strategic partnerships with local content creators and distribution channels further amplify its strengths, allowing Amazon Prime Video to tailor its offerings to meet the specific demands of the GCC market, ensuring relevance and maintaining competitiveness in this thriving industry.
Key Companies in the GCC Cloud Video Streaming Market Include
- Amazon Prime Video
- Jawwy TV
- Apple
- OSN
- Shahid
- Netflix
- Starz
GCC Cloud Video Streaming Market Developments
With almost half of its content coming from Arabic originals, MBC Group's Shahid surpassed Netflix to take the #1 streaming spot in Saudi Arabia in September 2024. This change in platform supremacy coincided with the growing local taste for entertainment produced locally.
In order to facilitate scalable delivery across several devices and ultra-high definition streaming, OSN+ continues its shift to a completely cloud-native OTT platform throughout the GCC at the same time, hosting content on AWS and Azure. MBC Group introduced MBCNOW, an aggregator that combined live channels and on-demand content across platforms, in February 2025.
Shortly after, in July 2025, Netflix officially partnered with Shahid to offer the first-ever MENA streaming bundle, which provides both Arabic and global catalog content at a 20% discount over standalone subscriptions.The bundle will first be available in Saudi Arabia and then the GCC countries. This strategic partnership signifies cooperation between a major local platform in the GCC and a global streamer, and it also marks Netflix's first shared monetization model in the region.
Additionally, with AWS-powered installations for seamless streaming, Amazon Prime Video and Apple TV+ kept growing their regional infrastructure and support for localized Arabic interfaces.Together, these changes demonstrate how Shahid, OSN, Netflix, Amazon Prime Video, and Apple are influencing the streaming market in the GCC through local content strategy, cloud-native scalability, bundled access, and platform localization of international services.
GCC Cloud Video Streaming Market Segmentation Insights
Cloud Video Streaming Market Components Outlook
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- Media Players
- Service
- Streaming Type
- Cloud Deployment
- Vertical
Cloud Video Streaming Market Media Players Outlook
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- JW Player
- Adobe Flash Player
- Adobe Air
- IOS Media Player
Cloud Video Streaming Market Service Outlook
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- Professional Services
- Managed Services
Cloud Video Streaming Market Streaming Type Outlook
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- Live Streaming
- Video on Demand
- Video Hosting
Cloud Video Streaming Market Cloud Deployment Outlook
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- Public Cloud
- Private Cloud
- Hybrid Cloud
Cloud Video Streaming Market Vertical Outlook
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- Media and Entertainment
- BFSI
- Education
- Healthcare
- Government
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Report Attribute/Metric Source: |
Details |
MARKET SIZE 2023 |
91.38(USD Million) |
MARKET SIZE 2024 |
110.0(USD Million) |
MARKET SIZE 2035 |
750.0(USD Million) |
COMPOUND ANNUAL GROWTH RATE (CAGR) |
19.066% (2025 - 2035) |
REPORT COVERAGE |
Revenue Forecast, Competitive Landscape, Growth Factors, and Trends |
BASE YEAR |
2024 |
MARKET FORECAST PERIOD |
2025 - 2035 |
HISTORICAL DATA |
2019 - 2024 |
MARKET FORECAST UNITS |
USD Million |
KEY COMPANIES PROFILED |
Disney, Amazon Prime Video, Hulu, Google, Jawwy TV, Apple, MyHD, OSN, Shahid, Bouquets, Sony, Microsoft, Netflix, Starz |
SEGMENTS COVERED |
Components, Media Players, Service, Streaming Type, Cloud Deployment, Vertical |
KEY MARKET OPPORTUNITIES |
Expanding internet penetration rates, Increasing demand for live streaming, Growth of regional content production, Rising popularity of OTT platforms, Enhanced mobile streaming technology |
KEY MARKET DYNAMICS |
growing internet penetration, increased consumer demand, rising production costs, competition among providers, regulatory challenges |
COUNTRIES COVERED |
GCC |
Frequently Asked Questions (FAQ):
The GCC Cloud Video Streaming Market is expected to be valued at 110.0 million USD in 2024.
By 2035, the market size of the GCC Cloud Video Streaming Market is projected to reach 750.0 million USD.
The expected CAGR for the GCC Cloud Video Streaming Market from 2025 to 2035 is 19.066%.
Major players in the market include Disney, Amazon Prime Video, Hulu, Google, Jawwy TV, Apple, MyHD, OSN, Shahid, Bouquets, Sony, Microsoft, and Netflix.
The Media Players segment is expected to be valued at 150.0 million USD by 2035.
The Service segment of the GCC Cloud Video Streaming Market is projected to be valued at 30.0 million USD in 2024.
The Cloud Deployment segment is expected to reach a market value of 180.0 million USD by 2035.
In 2024, the Streaming Type segment is anticipated to be valued at 20.0 million USD.
The market presents opportunities for growth driven by increasing consumer demand for online content and advancements in streaming technology.
Potential challenges include competition among established players and the need for continuous technology upgrades to meet consumer expectations.