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    Garment Steamer Market

    ID: MRFR/CR/40082-HCR
    128 Pages
    Snehal Singh
    October 2025

    Garment Steamer Market Research Report By Product Type (Handheld Steamers, Standing Steamers, Travel Steamers, Commercial Steamers), By Application (Household, Commercial, Industrial), By Steam Output (Continuous Steam, Intermittent Steam), By Features (Corded, Cordless, Auto Shut-off, Quick Heat-up) and By Regional (North America, Europe, South America, Asia-Pacific, Middle East and Africa) - Forecast to 2035

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    Garment Steamer Market Infographic
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    Garment Steamer Market Summary

    The Global Garment Steamer Market is projected to grow from 3.36 USD Billion in 2024 to 5 USD Billion by 2035.

    Key Market Trends & Highlights

    Garment Steamer Key Trends and Highlights

    • The market is expected to experience a compound annual growth rate (CAGR) of 3.68% from 2025 to 2035.
    • By 2035, the market valuation is anticipated to reach 5 USD Billion, indicating robust growth potential.
    • In 2024, the market is valued at 3.36 USD Billion, reflecting a strong demand for garment care solutions.
    • Growing adoption of garment steamers due to increasing consumer preference for convenient and efficient clothing care is a major market driver.

    Market Size & Forecast

    2024 Market Size 3.36 (USD Billion)
    2035 Market Size 5 (USD Billion)
    CAGR (2025-2035) 3.68%

    Major Players

    Conair, Tefal, Steamfast, Panasonic, Sunbeam, Haier, Jiffy Steamer, Shark, Philips, Black+Decker, Bissell, Electrolux, Rowenta, Pure Enrichment

    Garment Steamer Market Trends

    The Garment Steamer Market is experiencing notable growth driven by various factors. Increasing consumer demand for convenient and efficient garment care solutions is a key driver, as busy lifestyles prompt individuals to seek easy-to-use products that deliver effective results. Additionally, the rise in fashion consciousness, with consumers opting for neatly pressed clothing, is pushing the demand for garment steamers. The expansion of the e-commerce sector also plays a vital role by making these products more accessible, allowing buyers to choose from a variety of brands and models easily.

    Amidst the evolving landscape, opportunities arise for manufacturers to explore innovative designs and features that enhance user experience.Portable and travel-friendly garment steamers are gaining more popularity as users are constantly looking for compact solutions. As eco-friendliness is now becoming a norm for many, there is room for growth for energy-efficient or recycled eco-friendly steamers. This is a remarkable chance for companies to create product categories that fascinate eco-friendly users. One big trend that has emerged in the Garment Steamer Market recently is the launching of smart steamers with features like connectivity with smart applications and automatic steaming processes.

    These trends mark a step further toward their ongoing efforts to make everyday items "smarter" by incorporating advanced features into them, changing the dynamics of garment care. At the same time, these brands target a bigger audience, for there are growing eye-solving or aesthetics-oriented steamers that perform the apparatus' basic functions but are designed to look good. For competitors and other industry players to thrive in such a competitive market, the skills to keep pace with evolving consumer preferences and technological innovations will be of critical importance.

    The increasing consumer preference for convenient and efficient garment care solutions appears to drive the growth of the global garment steamer market, reflecting a broader trend towards time-saving household appliances.

    U.S. Department of Commerce

    Garment Steamer Market Drivers

    Market Growth Projections

    The Global Garment Steamer Market Industry is poised for substantial growth, with projections indicating a market size of 3.36 USD Billion in 2024 and an anticipated increase to 5 USD Billion by 2035. This growth trajectory suggests a compound annual growth rate of 3.68% from 2025 to 2035. Such projections reflect the increasing consumer adoption of garment steamers as essential household appliances, driven by factors such as convenience, technological advancements, and changing consumer preferences. The market's expansion is indicative of a broader trend towards efficient and effective clothing care solutions.

    Growth of E-commerce and Online Retail

    The growth of e-commerce and online retail has a profound impact on the Global Garment Steamer Market Industry. As more consumers turn to online shopping for clothing, the need for effective garment care solutions becomes increasingly apparent. Online retailers often emphasize the importance of garment maintenance, leading to higher sales of steamers. This trend is further supported by the convenience of purchasing steamers online, allowing consumers to access a wider range of products and brands. The market's projected growth to 3.36 USD Billion in 2024 reflects the synergy between e-commerce and garment care solutions, highlighting the evolving retail landscape.

    Consumer Preference for Eco-friendly Products

    Consumer preference for eco-friendly products is emerging as a significant driver in the Global Garment Steamer Market Industry. As environmental awareness grows, consumers are seeking sustainable alternatives to traditional garment care methods. Steamers, which often use less water and energy compared to conventional irons, align with this eco-conscious mindset. Manufacturers are responding by developing steamers that incorporate sustainable materials and energy-efficient technologies. This shift not only caters to environmentally aware consumers but also positions the industry for future growth, with projections indicating a market size of 5 USD Billion by 2035.

    Technological Advancements in Garment Steamers

    Technological advancements play a crucial role in shaping the Global Garment Steamer Market Industry. Innovations such as rapid heating elements, lightweight designs, and multi-functional capabilities enhance user experience and efficiency. For instance, steamers equipped with smart technology allow users to control settings via mobile applications, catering to tech-savvy consumers. These advancements not only improve performance but also expand the market's appeal to a broader audience. As the industry evolves, manufacturers are likely to invest in research and development to introduce more sophisticated models, potentially contributing to the projected market growth to 5 USD Billion by 2035.

    Increasing Fashion Consciousness Among Consumers

    The Global Garment Steamer Market Industry is significantly influenced by the increasing fashion consciousness among consumers. As individuals become more aware of their appearance and the importance of well-maintained clothing, the demand for garment steamers rises. This trend is particularly evident in urban areas where fashion trends evolve rapidly. Consumers are more inclined to invest in garment care products that ensure their attire remains presentable. The projected compound annual growth rate of 3.68% from 2025 to 2035 indicates a sustained interest in garment steamers as essential tools for maintaining a polished look.

    Rising Demand for Convenient Clothing Care Solutions

    The Global Garment Steamer Market Industry experiences a notable increase in demand for convenient clothing care solutions. As consumers seek efficient alternatives to traditional ironing, garment steamers offer a time-saving and effective method for removing wrinkles. This trend is particularly pronounced among busy professionals and urban dwellers who prioritize convenience. The market is projected to reach 3.36 USD Billion in 2024, reflecting a growing preference for user-friendly products. Additionally, the rise of online shopping has led to an increase in garment care awareness, further driving the adoption of steamers as essential household appliances.

    Market Segment Insights

    Garment Steamer Market Product Type Insights  

    The Garment Steamer Market is poised for notable growth, with Product Type playing a crucial role in the market dynamics. In 2024, the overall market was set to reach a valuation of 3.36 USD Billion, driven by various product types, including Handheld Steamers, Standing Steamers, Travel Steamers, and Commercial Steamers.

    Among these, Handheld Steamers dominate the market, valued at 1.68 USD Billion in 2024, attributed to their convenience and portability, making them a favored choice for personal and travel uses, which is expected to foster consumer interest over the coming years.Standing Steamers follow, estimated at 1.0 USD Billion in the same period, and are favored for their efficiency in garment care, catering significantly to both domestic and commercial use.

    Travel Steamers, while smaller in valuation at 0.48 USD Billion in 2024, are gaining traction due to the increasing trend of travel and the demand for convenient garment care solutions on the go. Furthermore, Commercial Steamers, valued at 0.2 USD Billion, are essential in the professional garment industry.

    Although they hold the smallest market share, they play a significant role in the operation of laundries and dry cleaners where efficient steaming solutions are required for high volumes of garments.As the Garment Steamer Market transitions from 2024 to 2035, it is anticipated that the Handheld Steamers will continue to exhibit profound growth, projecting a valuation of 2.4 USD Billion by 2035, thus maintaining their status as a key player in the market.

    The broad segmentation and varied applications of these product types underscore the market's comprehensive nature, highlighting trends in consumer preferences, technological advancements, and the growing importance of garment care. Market statistics suggest that the increasing awareness of garment care, along with shifting fashion trends, are likely to fuel demand across all product types, although Handheld Steamers will likely hold the majority share due to their ease of use.This detailed Garment Steamer Market data provides insights into the competitive landscape, with each product type reflecting its unique position and opportunity for future growth.

    The steady growth is further supported by lifestyle changes, where consumers increasingly prioritize convenience and efficiency in their daily routines, leading to a broader acceptance and reliance on garment steamers in various settings. Overall, the segmentation by Product Type within the Garment Steamer Market illustrates both current market valuations and the potential for significant growth, creating a structured approach to understanding each product's impact and importance within the industry.

    Garment Steamer Market Application Insights  

    The Garment Steamer Market is projected to see a noticeable rise in its revenue, reaching approximately 3.36 USD Billion by 2024. The Application segment plays a vital role in the overall market dynamics, comprising various essential areas such as Household, Commercial, and Industrial uses. The Household segment typically dominates the market, fueled by increasing consumer demand for convenient clothing care solutions.

    Lifestyle changes, including a growing focus on personal appearance, drive this shift towards more efficient garment care.On the other hand, the Commercial segment is significant due to the needs of the hospitality and retail industries, where time-efficient and effective garment care is crucial. The Industrial application also contributes to market growth as manufacturing and textile companies seek efficient steaming solutions for large-scale operations. These segments showcase a diversity that supports the overall market growth, offering distinct opportunities and challenges that influence the Garment Steamer Market data and trends.

    The expected rise in overall statistics reflects growing consumer awareness and demand, encouraging innovation and expansion within the industry.

    Garment Steamer Market Steam Output Insights  

    The Garment Steamer Market, specifically the Steam Output segment, has shown promising growth trends, with a projected market valuation reaching 3.36 billion USD in 2024. This segment plays a vital role, as the type of steam output greatly influences the performance and efficiency of garment steamers. Continuous steam output systems are becoming increasingly popular due to their ability to provide a consistent steam flow, ideal for both home users and professionals who require efficient garment care.

    On the other hand, intermittent steam output systems attract users who prioritize versatility, as they can tailor the steam application according to their needs.Both formats cater to varying consumer preferences, promoting competition among manufacturers. With a forecasted market growth deriving from evolving fashion trends and increasing demand for convenient garment care solutions, particularly in the apparel and hospitality sectors, the overarching industry is set to capitalize on innovations in steam technology.

    The combination of these steam output types significantly contributes to the Garment Steamer Market industry as they adapt to diverse consumer requirements, thereby shaping market statistics and fostering robust segmentation within the market data landscape.

    Garment Steamer Market Features Insights  

    The Garment Steamer Market is steadily evolving, with the Features segment emerging as a critical component for market growth. In 2024, the market is expected to be valued at 3.36 billion USD, showcasing a vibrant landscape for innovations driven by consumer preferences for convenience and efficiency. Among the various features, corded steamers are popular due to their reliability and continuous steaming capabilities. Conversely, cordless models are gaining traction for their portability and ease of use, appealing to consumers seeking flexibility.The Auto Shut-off feature enhances safety, addressing consumer concerns and bolstering confidence in usage.

    Furthermore, Quick Heat-up functionality is becoming essential as it caters to the demand for time-saving solutions. These features collectively highlight essential trends in the Garment Steamer Market, where manufacturers focus on enhancing usability and safety, ultimately fostering growth in the industry. The Garment Steamer Market data emphasizes the importance of these features in driving revenue and shaping overall market dynamics, indicating a promising trajectory for the industry.

    Get more detailed insights about Garment Steamer Market

    Regional Insights

    The Garment Steamer Market is poised for substantial growth across various regions, reflecting a valuation of 3.36 USD Billion in 2024. North America emerges as a significant player in this market, holding a valuation of 1.0 USD Billion in 2024 and expected to grow to 1.4 USD Billion by 2035, demonstrating a majority holding due to high consumer awareness and demand for innovative home appliances.

    Europe, valued at 0.8 USD Billion in 2024 and projected to reach 1.1 USD Billion by 2035, also showcases a robust market driven by fashion and lifestyle trends.The APAC region stands out with a valuation of 1.2 USD Billion in 2024, expected to rise to 1.8 USD Billion by 2035, benefiting from rapid urbanization and a growing middle class that increasingly values convenience in garment care. South America, while smaller with a valuation of 0.2 USD Billion in 2024, growing to 0.3 USD Billion by 2035, still presents opportunities driven by emerging economies.

    Lastly, the MEA region, valued at 0.16 USD Billion in 2024 and 0.3 USD Billion in 2035, is gaining traction as disposable incomes rise, making it a noteworthy emerging market for garment steamers.Each region contributes uniquely to the overall dynamics of the Garment Steamer Market, shaped by local consumer behaviors and economic conditions.

    Garment Steamer Market Regional Insights

    Key Players and Competitive Insights

    The Garment Steamer Market has experienced significant growth and transformation in recent years, driven by the increasing demand for efficient and convenient fabric care solutions. As consumers prioritize ease of use and portability in their garment care routines, various manufacturers are competing to capture market share by introducing innovative, high-quality steamers that cater to diverse consumer needs. This competitive landscape is characterized by both established players and emerging brands that continuously strive to differentiate their products through advancements in technology, design, and consumer engagement.

    As the market evolves, key factors such as pricing strategies, after-sales service, and brand reputation play critical roles in influencing consumer preferences and market dynamics.Conair has emerged as a prominent player in the Garment Steamer Market, recognized for its commitment to quality and innovation. The company has a solid market presence, catering to a broad customer base by offering a diverse range of garment steamers designed for various applications, from travel-friendly models to heavy-duty home units.

    One of the standout strengths of Conair is its ability to balance functionality with aesthetic appeal, ensuring that its products not only perform well but also resonate with contemporary design trends. Additionally, Conair's robust distribution network allows for the wide availability of its products, making it a go-to choice for many consumers seeking reliable garment care solutions. The brand's emphasis on customer satisfaction through responsive service and quality assurance further strengthens its position in the competitive landscape.Tefal is another key player in the Garment Steamer Market, known for its innovative approach to fabric care.

    The company has carved a niche for itself by focusing on cutting-edge technology and user-friendly designs, which appeal to modern consumers who prioritize efficiency. Tefal's strength lies in its extensive research and development efforts, enabling it to introduce features that enhance the steaming experience, such as rapid heat-up times and effective steam distribution. This commitment to technological advancement not only improves the performance of Tefal steamers but also contributes to the overall consumer experience, ensuring that users achieve optimal results with minimal effort.

    Moreover, Tefal's strategic marketing initiatives and positive brand image bolster its presence in the market, allowing it to compete effectively with other brands and expand its reach among diverse consumer segments.

    Key Companies in the Garment Steamer Market market include

    Industry Developments

    • Q2 2024: Philips launches new handheld garment steamer series for Asia Pacific market Philips announced the launch of its latest handheld garment steamer series, targeting urban consumers in Asia Pacific with improved portability and fabric-specific steam settings. The product line aims to address the growing demand for convenient clothing care solutions.
    • Q1 2024: Panasonic unveils upgraded garment steamer with rapid heat technology Panasonic introduced an upgraded garment steamer featuring rapid heat technology and enhanced safety features, designed for both residential and commercial use. The launch reflects Panasonic’s commitment to innovation in home appliances.
    • Q2 2024: Haier opens new garment steamer manufacturing facility in Vietnam Haier Group announced the opening of a new manufacturing facility in Vietnam dedicated to garment steamers, aiming to expand production capacity and meet rising demand in Southeast Asia.
    • Q3 2024: Conair launches portable garment steamer for travel market Conair LLC released a new portable garment steamer designed specifically for travelers, featuring a compact design and dual voltage compatibility for international use.
    • Q1 2025: Electrolux introduces eco-friendly garment steamer with energy-saving features Electrolux launched an eco-friendly garment steamer equipped with energy-saving technology and recyclable materials, targeting environmentally conscious consumers.
    • Q2 2025: Jiffy Steamer Company announces partnership with major hotel chain for commercial garment steamer supply Jiffy Steamer Company entered into a partnership with a leading hotel chain to supply commercial-grade garment steamers for guest rooms and housekeeping operations.
    • Q2 2024: Reliable Corporation launches professional garment steamer for fashion retailers Reliable Corporation introduced a new professional garment steamer tailored for fashion retailers, offering high-capacity steam output and advanced safety controls.
    • Q3 2024: Midea Group expands garment steamer product line with smart connectivity features Midea Group announced the expansion of its garment steamer product line to include models with smart connectivity, allowing users to control settings via mobile app.
    • Q1 2025: Maryant, Inc secures Series A funding to scale garment steamer production Maryant, Inc raised Series A funding to expand its garment steamer manufacturing operations and accelerate product development.
    • Q2 2025: Groupe SEB appoints new CEO to lead garment steamer division Groupe SEB announced the appointment of a new CEO for its garment steamer division, aiming to drive innovation and global expansion.
    • Q3 2024: AB Electrolux partners with textile care startup for garment steamer R&D AB Electrolux formed a partnership with a textile care startup to collaborate on research and development of advanced garment steamer technologies.
    • Q1 2025: Jiffy Steamer Company opens new distribution center in Europe Jiffy Steamer Company inaugurated a new distribution center in Europe to improve supply chain efficiency and support growing demand for garment steamers in the region.

    Future Outlook

    Garment Steamer Market Future Outlook

    The Global Garment Steamer Market is projected to grow at a 3.68% CAGR from 2024 to 2035, driven by increasing consumer demand for convenience and eco-friendly products.

    New opportunities lie in:

    • Develop smart garment steamers with IoT integration for enhanced user experience.
    • Expand product lines to include portable and travel-friendly steamers.
    • Invest in sustainable materials and energy-efficient technologies to attract eco-conscious consumers.

    By 2035, the market is expected to achieve substantial growth, reflecting evolving consumer preferences and technological advancements.

    Market Segmentation

    Garment Steamer Market Features Outlook

    • Corded
    • Cordless
    • Auto Shut-off
    • Quick Heat-up

    Garment Steamer Market Regional Outlook

    • North America
    • Europe
    • South America
    • Asia-Pacific
    • Middle East and Africa  

    Garment Steamer Market Application Outlook

    • Household
    • Commercial
    • Industrial

    Garment Steamer Market Product Type Outlook

    • Handheld Steamers
    • Standing Steamers
    • Travel Steamers
    • Commercial Steamers

    Garment Steamer Market Steam Output Outlook

    • Continuous Steam
    • Intermittent Steam

    Report Scope

    Report Attribute/Metric Details
    Market Size 2023 3.24(USD Billion)
    Market Size 2024 3.36(USD Billion)
    Market Size 2035 5.0(USD Billion)
    Compound Annual Growth Rate (CAGR) 3.69% (2025 - 2035)
    Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
    Base Year 2024
    Market Forecast Period 2025 - 2035
    Historical Data 2019 - 2024
    Market Forecast Units USD Billion
    Key Companies Profiled Conair, Tefal, Steamfast, Panasonic, Sunbeam, Haier, Jiffy Steamer, Shark, Garment Steamer, Philips, Black+Decker, Bissell, Electrolux, Rowenta, Pure Enrichment
    Segments Covered Product Type, Application, Steam Output, Features, Regional
    Key Market Opportunities Growing demand for eco-friendly products, Rise in online retail channels, Increasing adoption in the hospitality industry, Technological advancements in designs, Expanding consumer awareness of garment care
    Key Market Dynamics growing demand for convenience, rising fashion industry, eco-friendly alternatives, technological advancements, increasing disposable income
    Countries Covered North America, Europe, APAC, South America, MEA

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    FAQs

    What was the expected market size of the Garment Steamer Market by 2024?

    The Garment Steamer Market was expected to be valued at 3.36 billion USD in 2024.

    What is the anticipated market value of the Garment Steamer Market in 2035?

    In 2035, the market is projected to reach a value of 5.0 billion USD.

    What is the expected CAGR for the Garment Steamer Market from 2025 to 2035?

    The market is expected to register a CAGR of 3.69% from 2025 to 2035.

    Which product type is projected to have the highest market value in 2024?

    Handheld steamers are projected to have the highest market value at 1.68 billion USD in 2024.

    What is the estimated market size for standing steamers by 2035?

    The estimated market size for standing steamers is 1.5 billion USD by 2035.

    Who are the major players in the Garment Steamer Market?

    Major players include Conair, Tefal, Panasonic, Jiffy Steamer, and Philips.

    What is the expected market size for travel steamers in 2035?

    The market size for travel steamers is anticipated to be 0.7 billion USD by 2035.

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