Functional Flour Market Research Report-Forecast to 2030

Functional Flours market research report: by source (Wheat, Corn, Rice, Rye, Peanut, and Others), by claim (Gluten-free, Organic, Pre-gelatinized, and Others), distribution channel (store-based, non-store based), and region – forecast till 2030

ID: MRFR/F-B & N/1275-HCR | 110 Pages | Author: Tejas Chaudhary | March 2024         

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Functional Flours Market Overview:

Functional flours market is expected to reach USD 53,355 million by 2030 and grow at a CAGR of 8.6% during the forecast, 2022–2030. Today, functional flour is an ingredient that has various health benefits. These functional flours are produced through many processes. Breeding and blending is some of the techniques in products these high nutritional value flours. There are lots of advantages to using functional flours. Regular flour may have many unhealthy ingredients. However, the waste or any unhealthy ingredients is removed in functional flours. It is flour that is rich in vitamins and minerals.

Today, the functional foods market has growing demand among consumers. The consumer inclination towards this product is huge. The functional flours are created with herbs, vitamins, and other healthy ingredients. The overall shelf life of this product is higher than the regular flours. Today, consumers across the world are trying to take lentils, cereal, and grains every day. However, functional flour is a food item that offers all these elements to the consumer.

It is a convenient food that is easy and ready to prepare. The wheat functional flour segment of the market is experiencing the highest demand. The gluten-free organic flours are healthy and suitable for anyone. Health-conscious individuals have a high preference for these gluten-free flours. All these are factors that will have a positive impact on functional flour's market value. 

Covid Analysis 

The outbreak of covid 19 is leading to many challenges for the global market. There is low production in many regions. Due to the lockdowns and restrictions, the supply of many markets is less. The lockdowns are affecting the production facilities of various markets.

However, functional food is gaining more traction in this period. Many people are getting more aware of the benefits of this food item. Due to this adoption of functional flour is rising. From 2021 the production and supply of the market are surging. Flour is an essential product in this period. The production of flour is rising during this period. It is expected to satisfy the food requirements of the population n various countries. The high shelf life and convenience of this product lead to high growth. These are factors that will create a positive functional flours market outlook. 

Market Dynamics 

Crucial Market Drivers 

The growing use of functional foods in many industries is a crucial driver. The use of functional flour is now prevalent in many regions. They are used in the bakery industry and other ready-to-eat food markets. The increasing demand for functional flour in all these industries will have a positive impact on this market. Further, the changing lifestyle of the consumers is a crucial factor that drivers demand. The food habits and lifestyle of people are becoming healthy. Functional food is a low diet that has many benefits. It helps to regulate weight and body health.

These are factors that will play a crucial role to raise the demand of the market. Furthermore, rising awareness about gluten's impact on the body is raising the demand for healthy flour alternatives. Gluten can have a bad impact on health. It can increase sugar levels and body weight in individuals. However, gluten-free flour is exceptional in quality. The surging demand for functional flours will create a positive impact on this market. The surging demand will raise the overall profitability and supply of this market. These are factors that raise functional flours market trends.  

The Market Growth Opportunities 

The rise in disposable income will create high functional flours market growth opportunities. In the upcoming years, the per capita income of individuals in many countries will rise. This will improve the overall spending on the functional flours market. These factors will lead to high supply rates in the market. Further, the rising demand for premium flours will create new growth opportunities. The demand for premium products is growing rapidly.

Functional flour is a premium product with nutritional ingredients. It Isa healthier and more natural flour loaded with benefits. Modern consumers prefer quality over price. The demand for premium functional flours will lead to more demand for the market in the forecast period. Furthermore, the growing demand for low-fat alternatives will spark new developments. Low-calorie food items are a high preference of the health-conscious population.

The demand for the market will surge with the launch of lower-calorie flours. Furthermore, demand from the emerging economies will flourish the market growth. The emerging markets are expensing their demand for functional foods. Investments from Asia pacific will have a great impact on the growth and supply of this market. All these factors will contribute to the overall profitability of this market. 

The Market Restraints 

Stringent regulations in the market are a major restraint of the market. The functional flours market has the highest regulations. The functional flours market uses various ingredients and additives to increase the shelf life. However, the use of such ingredients is restricted by policies.

This creates restrictions in the production of these flours. All these restraints can have a major impact on the growth of this market. Furthermore, the volatility of raw materials is another factor that can affect the growth of this market. Due to raw materials price changes, many factors decline the demand of the market. 

The Market Challenges 

The lack of infrastructure is a challenge for the functional flours market. Functional foods are an emerging market. The growth of this market is steady. However, the lack of infrastructure makes the production process complex. Due to many complexities, the price of these products is high.

All these are factors that can pose a challenge to the functional flours market. Further, the price can affect the overall demand of the market in developing regions. Low expansion rates are prevalent due to these challenges. 

Cumulative Growth Analysis 

The functional flours market analysis shows stable growth. Many factors drive demand in the functional flours market. Rising awareness about functional food affects the market positively. However, some regions have few restraints. The difficulties and climatic changes in crop yield can also affect the production of functional flours.

Further, the raw material price volatility is affecting the growth of this market. Still, the demand for organic functional flour is constantly surging. The promising growth opportunities of the market lead to high growth. There are new product developments and expansions that will impact the growth rate. 

Value Chain Analysis 

Functional flours market forecast suggests that North America is the country with the largest shares. Awareness of functional foods is high in this region. There is continuous innovation and growth of functional flours in the market. Factors such as the rising awareness about gluten-free flour will raise overall demand during the forecast period. The growing health benefits of the market are rising demand for the market. The investments from the market are high due to contributions from US and Canada. Further, new product developments will cause high scope for this market. 

Segment Overview 

Functional Flours Market by Product 

  • Peanut 

  • Wheat 

  • Rye 

  • Corn 

  • Rice 

Functional Flours Market by Claim 

  • Pregelatinized 

  • Organic 

  • Gluten-free 

Functional Flours Market by Distribution Channel 

  • Store-based 

  • Non-store based 

Functional flours market by Geography 

North America 

  • US 

  • Canada 


  • Germany 

  • France 

  • Italy 

  • the UK 

  • France 

Asia pacific 

  • China 

  • India 

  • Australia 

  • Singapore 

  • Middle East Africa 

  • Latin America 

Competitive Landscape 

The competition in the functional flours market is rising. Many factors contribute to the growth of this market. Market expansions, mergers, acquisitions, and collaborations are key strategies in the competitive landscape. New product developments are expected in the market is forecast. 

Regional Analysis 

The crucial regional players in the market are Asia Pacific, Europe, and North America. North America is a region holds the highest functional flours market share. Innovation and developments in these markets are higher. Also, in future years the new product launched in the market is high. The awareness about functional flours and their health benefits are highest among the key players. Europe is the second-largest flour market with the highest production.

There is exceptional demand and supply in the market. Further, Asia Pacific is the region with the highest growth rate. The demand for functional foods is emerging rapidly in all these regions. The store-based functional foods have the highest demand rate in the forecast period. 

The Key Players in The Functional Flours Market Are 

  • Cargill (U.S.)

  • Parrish and Heimbecker Limited (Canada)

  • Archer Daniels Midland Company (U.S.)

  • Bunge Limited (U.S.)

  • Associated British Foods PLC (U.K)

  • General Mills, Inc. (U.S.)

  • The Scoular Company (U.S.)

  • Associated British Foods PLC (U.K)

  • The Hain Celestial Group Inc. (U.S.)

  • Sunopta, Inc (Canada)

  • Agrana Beteiligungs-AG (Austria)

Report Overview 

  • Market overview highlights 

  • Analysis based upon COVID 19

  • Explanation of the Market Dynamics

  • Value chain analysis

  • Market segmentation overview

  • The regional analysis

  • Competitive landscape analysis

  • Recent Developments

Report Scope:

Report Attribute/Metric Details
  Market Size   USD 53,355 Million
  CAGR   8.6%
  Base Year   2021
  Forecast Period   2022-2030
  Historical Data   2020
  Forecast Units   Value (USD Billion)
  Report Coverage   Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
  Segments Covered   By Source, Claim, Distribution Channel, and Region
  Geographies Covered   North America, Europe, Asia-Pacific, and Rest of the World (RoW)
  Key Vendors   Cargill (U.S.), Parrish and Heimbecker Limited (Canada), Archer Daniels Midland Company (U.S.), Bunge Limited (U.S.), Associated British Foods PLC (U.K), General Mills Inc. (U.S.), The Scoular Company (U.S.), Associated British Foods PLC (U.K), The Hain Celestial Group Inc. (U.S.), Sunopta Inc (Canada), Agrana Beteiligungs-AG (Austria)
  Key Market Opportunities   Rise in disposable income, Rising demand for premium flours
  Key Market Drivers   Growing use of functional foods, Changing lifestyle of the consumers, Rising awareness about gluten's impact on the body

Frequently Asked Questions (FAQ) :

Wheat will lead the functional flour market.

Key players profiled in the functional flour market include Parrish and Heimbecker Limited (Canada), Sunopta, Inc (Canada), The Hain Celestial Group Inc. (U.S.), Agrana Beteiligungs-AG (Austria), The Scoular Company (U.S.), General Mills, Inc. (U.S.), Associated British Foods PLC (U.K), Bunge Limited (U.S.), Archer Daniels Midland Company (U.S.), and Cargill (U.S.).

North America will have the largest share in the functional flour market.

Changing dietary habits and multiple health benefits of functional flour are the key factors driving the functional flour market growth over the forecast period.

High raw material cost may limit the functional flour market growth.

Key Questions Answered

  • Global Market Outlook
  • In-depth analysis of global and regional trends
  • Analyze and identify the major players in the market, their market share, key developments, etc.
  • To understand the capability of the major players based on products offered, financials, and strategies.
  • Identify disrupting products, companies, and trends.
  • To identify opportunities in the market.
  • Analyze the key challenges in the market.
  • Analyze the regional penetration of players, products, and services in the market.
  • Comparison of major players’ financial performance.
  • Evaluate strategies adopted by major players.
  • Recommendations
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