Global Car Phone Holders Market Overview
Car Phone Holders Market size is projected to reach approximately USD 1,241.91 Billion by 2027, exhibiting a CAGR of 5.92% from 2020 to 2027.Â
Smartphones being a multifunctional device, provides a pool of features such as navigation or speakerphone while driving. Car phone holders or mounts is a car accessory that helps in making a smartphone hands-free. A car phone holder is designed to hold the device in an optimum position for safe viewing of the phone screen while driving. Car phone holders are often close to the air conditioning vent or have a rubber suction pad for attaching to the windscreen and dashboard. Continuous technological advancements and R&D by market players have given rise to the modern version of car phone holders. Modern car phone holders have features such as magnet mounting and phone charging facilities. However, growing incidences of road accidents due to distractions while driving followed by an increasing number of private label brands are expected to restrict the overall market growth.
The impact of COVID-19 has directly affected the distribution and sales of different products across industries. Many countries are under lockdown and have sealed their borders to curb the spread of the virus. The impact of COVID-19 on logistics has disrupted the supply of raw materials, which has further resulted in reduced production capacity and, hence, product shortages. These factors are expected to cause a price rise in car phone holders in the short run. Additionally, restricted traffic movements have further lowered the need for car phone holders worldwide and are expected to stabilize with government restrictions' gradual relaxation during the forecast period.
Market Synopsis
Global Car Phone Holders Market has witnessed high growth in recent years. The increasing population in developing nations, growing spending capacity of consumers, and mobile phones becoming an indispensable part of urban life has boosted the sales of phone accessories, which has fueled the demand for car phone holders among consumers across the globe. Moreover, plug and play facility topped with user-friendly installation has further surged the sales of car phone holders worldwide in 2019. Car phone holders are available as both magnetic and cradle or spring and can be purchased based on the convenience and interiors of the car. Car phone holders are constantly creating traction among consumers as it offers convenient access to smartphone features while driving and aids in the aesthetic appeal of the car interior. Increasing smartphone sales due to the availability of cheaper variants followed by advanced navigation systems in smartphones has boosted the demand for car phone holders worldwide.
Market USP
Introduction of smart features in-car phone holders, such as auto open and closure of cradle, gravity sensors, and wireless car charging
Market Drivers
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Growing sales of smartphones: The rapid growth of the global mobile phone accessories market is directly proportional to the sale of smartphones across the world. This, in turn, has boosted the sales of car phone holders across the world in 2019. According to a recent study by MRFR, the sales volume of smartphones reached 1.69 billion units in 2020, an increase of 3% year over year. Additionally, 235 million units of 5G phones are anticipated to be sold in the year 2020 and are expected to double by the next year to 451 million units. Geographically, the Middle East & Africa is expected to register the highest growth rate in terms of smartphone sales during the forecast period. Such rapid growth of smartphone sales has led to the surging demand for mobile phone accessories, driving the global market growth.
- Launch of Innovative Products
- Effective Marketing Strategies
- Growth of the Organized Retail Sector in Developing Countries
Market Restraints
- Rising Private Label Brands
Segmentation
By Product Type
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Cradle/Spring: This segment accounted for the largest market share in 2019 and is projected to exhibit a moderate CAGR during the forecast period. Cradle or spring car phone holders are more durable than its counterpart, appropriate for wide and heavy smartphones, and consumers frequently changing their phones. This type of holder can be adjusted at the center of the vehicle’s dashboard, and the sleek and slim design of the mount keeps the phone safe. Modern features such as automatic cradle opening and closure followed by wireless charging facility are further expected to drive the segmental growth during the forecast period.
By Mounting Type
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Suction Pad: This segment accounted for the largest market share in 2019 and is projected to register a moderate pace during the forecast period owing to convenient installation on the plane surface inside the car. The wide availability of suction pad phone holders has majorly fueled segmental sales across the world in 2019. However, the suction cup's low stability during bumps and the high possibility of mobile phone bracket shaking is expected to restrict the market growth during the forecast period.
By Category
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Wireless Charging: This segment is projected to register the highest growth rate during the forecast period. Wireless charging phone holders are convenient to use as it charges the phone as soon as the mobile phone comes in contact with the holder and eliminates the frequent usage of cable to charge the phone. These holders are powered through a cable that plugs into the car's cigarette lighter or USB port. Furthermore, wireless charging speed is becoming faster than before due to advancements in wireless charging technology, which is expected to boost the segmental growth during the forecast period.
By Distribution Channel
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Store-Based: The majority of the car phone holders are sold through store-based retailers since stores offer the facility of touch and feel followed by a product demonstration. This segment has been further divided into supermarkets & hypermarkets, specialty stores, convenience stores, and others. The supermarkets & hypermarkets segment dominated the market in 2019.
By Region
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North America: North America dominated the global car phone holders market in 2019 due to the high popularity of car phone holders as accessories and a strong distribution network. Growing sales of smartphones, high product awareness, and high spending capacity of consumers are anticipated to boost the regional market during the forecast period directly.
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Asia-Pacific: Asia-Pacific is a new revenue pocket for the car phone holders market. The growing spending power of the population in China, India, and South-East Asian countries has created an opportunistic market for the existing players. The rising per capita disposable income, the growing use of smartphones among the youth, and the launch of innovative products by market players are driving the growth of the market in the region.
Key Players
- Shenzhen DIVI Technology Co., Ltd (Ainope) (China)
- Belkin International, Inc. (US)
- Mirakase International Limited (Hong Kong)
- Scosche Industries, Inc. (US)
- MPOW Innovations Limited (US)
Car Phone Holders Market Industry Developments
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Q2 2024: iOttie Launches New Auto Sense 2 Wireless Charging Car Mount iOttie announced the release of its Auto Sense 2, a wireless charging car phone holder featuring improved sensor technology and compatibility with MagSafe devices, targeting tech-savvy drivers seeking hands-free solutions.
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Q2 2024: Scosche Industries Expands MagicMount Line with New Magnetic Car Phone Holders Scosche Industries unveiled new additions to its MagicMount product line, introducing magnetic car phone holders designed for enhanced stability and compatibility with the latest smartphones.
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Q3 2024: Belkin Announces Partnership with Uber to Equip Vehicles with Premium Car Phone Holders Belkin entered a partnership with Uber to supply premium car phone holders for Uber drivers in North America, aiming to improve safety and convenience for ride-share operators.
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Q3 2024: RAM Mounts Opens New Manufacturing Facility in Texas for Car Phone Holder Production RAM Mounts inaugurated a new manufacturing facility in Texas to increase production capacity for its car phone holder products, responding to rising demand in the U.S. market.
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Q4 2024: QuadLock Secures $20M Funding to Expand Car Phone Holder Product Line QuadLock raised $20 million in a Series B funding round to accelerate development and global distribution of its car phone holder solutions, including wireless charging and MagSafe-compatible models.
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Q4 2024: Mophie Launches Snap+ Car Vent Mount with Wireless Charging Mophie introduced the Snap+ Car Vent Mount, a new car phone holder featuring integrated wireless charging and compatibility with MagSafe-enabled devices.
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Q1 2025: Spigen Announces Acquisition of Kenu, Expanding Car Phone Holder Portfolio Spigen acquired Kenu, a leading car phone holder manufacturer, to broaden its product offerings and strengthen its position in the automotive accessories market.
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Q1 2025: Baseus Signs Distribution Agreement with Best Buy for Car Phone Holders Baseus entered a distribution agreement with Best Buy, making its range of car phone holders available in over 1,000 retail locations across North America.
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Q2 2025: Anker Unveils MagGo 2-in-1 Car Mount with Fast Wireless Charging Anker launched the MagGo 2-in-1 Car Mount, combining a phone holder and fast wireless charger, designed for seamless integration with MagSafe-compatible smartphones.
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Q2 2025: iOttie Appoints New CEO to Drive Innovation in Car Phone Holder Segment iOttie announced the appointment of a new CEO, aiming to accelerate product innovation and expand its market share in the car phone holder industry.
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Q3 2025: QuadLock Signs OEM Deal with Hyundai for Integrated Car Phone Holders QuadLock entered an OEM agreement with Hyundai to supply integrated car phone holders for select 2026 vehicle models, marking a significant expansion into automotive partnerships.
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Q3 2025: Scosche Industries Wins Contract to Supply Car Phone Holders for U.S. Postal Service Fleet Scosche Industries secured a contract to provide car phone holders for the U.S. Postal Service's delivery fleet, supporting hands-free device usage and driver safety.
Report Attribute/Metric
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Details
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Market Size
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USD 1,241.91 Billion
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CAGR
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5.92% (2020 to 2027)
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Base Year
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2019
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Forecast Period
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2020-2027
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Historical Data
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2018
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Forecast Units
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Value (USD Billion)
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Report Coverage
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Animal Type, Product, Route of Administration, Distribution Channel
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Segments Covered
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Product Type, Mounting Type, Category and Distribution Channel
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Geographies Covered
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North America, Europe, Asia-Pacific, and Rest of the World (RoW)
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Key Vendors
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Shenzhen DIVI Technology Co., Ltd (Ainope) (China), Belkin International, Inc. (US), iOttie, Inc. (US), Kenu (US), Mirakase International Limited (Hong Kong), Scosche Industries, Inc. (US), MPOW Innovations Limited (US), Humixxus (China), WizGear (US), TechMatte Inc. (US)
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Key Market Opportunities
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The increasing population in developing nations, growing spending capacity of consumers, and mobile phones becoming an indispensable part of urban life has boosted the sales of phone accessories, which has fueled the demand for car phone holders among consumers across the globe
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Key Market Drivers
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Growing sales of smartphonesLaunch of Innovative ProductsEffective Marketing Strategies
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Car Phone Holders Market Highlights:
Frequently Asked Questions (FAQ):
Global Car Phone Holders Market is expected to expand at 5.92% CAGR from 2020 to 2027
Car Phone Holders Market Size is Expected to Reach USD 1,241.91 Billion in 2027
iOttie Inc. (US), Kenu (US), Mirakase International Limited (Hong ,Kong), Scosche Industries Inc. (US), MPOW Innovations Limited (US), Humixxus (China), WizGear (US), TechMatte Inc. (US)
It is anticipated that during the evaluation period, the market performance will be led and driven by the North America region.
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