Fresh Pasta Market Size was valued at USD 1.5 Billion in 2023. The Fresh Pasta industry is projected to grow from USD 1.6 Billion in 2024 to USD 2 Billion by 2032, exhibiting a compound annual growth rate (CAGR) of 3.50% during the forecast period (2024 - 2032). Growing Interest in Ethnic and International Cuisines and Growing Demand for Convenient and Ready-to-Eat Foods are the key market drivers boosting the expansion of the market.
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Market CAGR for Fresh Pasta is being driven by the rising number of convenient and ready-to-eat foods. Globally, the market for fresh pasta is expanding significantly. Fresh pasta has gained popularity among customers due to its genuine flavor and adaptability. It comes in a variety of forms and flavors and is created using premium components like flour, eggs, and water. The market for fresh pasta is driven by the growing inclination towards natural and healthful food products, the expanding popularity of Italian cuisine, and the growing need for convenience meals.
Additionally, the fresh pasta market's Health and Wellness Focus trend suggests that consumers are becoming more interested in pasta options that are not only healthier but also more nutritionally balanced. This pattern reflects changing food choices with customers expressing a want for pasta products that more closely fit with a lifestyle that is health-conscious. Fresh pasta made with unusual flours such quinoa, lentil, spelt, whole wheat, and whole grain flours was much sought after by consumers. These flours gained popularity because they were thought to be healthier options because they contained more fiber, protein, and other nutrients than refined wheat flour, which is more common. Producers of fresh pasta were experimenting creatively by adding unique tastes and components to their goods, such as herbs, spices, and even.
The increasing need for quick and easy meal options is driving the worldwide fresh pasta market. When looking for ready-to-eat or simple-to-cook items, busy consumers can find a quick and convenient meal solution in fresh pasta. Fresh pasta consumption has increased as a result of shifting lifestyles, rising urbanization, and a preference for quick meals. A growing number of people are interested in trying out diverse international cuisines as connectedness grows. Fresh pasta, which is frequently connected to Italian cooking, has grown in favor as more people look for real, varied culinary experiences. The demand for fresh pasta is driven by the allure of trying out new flavors and meals, particularly in areas where pasta dishes or Italian cuisine have gained popularity.
For instance, the World Health Organization (WHO) estimates Italy (3.2 million tonnes), the US (2 million tonnes), Turkey (1.3 million tons), Brazil (1.2 million tonnes), and Russia (1 million tons) were the top manufacturers of dried pasta in 2015–16. With $2.9 billion in sales, Italy led the world in pasta exports in 2018. China came in second with $0.9 billion.for Fresh Pasta supplements will increase due to the rising Convenient and Ready-to-Eat Foods. Thus, result in driving the Fresh Pasta market revenue.
The Fresh Pasta market segmentation, based on type includes Long Style Pasta, Short Style Pasta, and Filled Style Pasta. The Short Style Pasta segment dominated the market. Due to Pasta in the short type, such as penne, fussily, and macaroni, is quite popular because it cooks quickly and can be used in a variety of recipes. It is a common ingredient in many homes and restaurants across the world due to its versatility in cooking both simple and complex dishes.
Figure1: Fresh Pasta Market, by Type,2022&2032(USD Billion)
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
The Fresh Pasta market segmentation, based on application, includes Residential, Restaurant, Airplane & Train, and Others. The Restaurant generated the most income. Because in order to provide patrons with a diverse range of culinary experiences, restaurants—both independent and chain—frequently include fresh pasta dishes on their menus. Fresh pasta is a popular option in both casual and up market dining locations since it tastes and feels better than dried alternatives.
By region, the study provides the market insights into North America, Europe, Asia-Pacific and Rest of the World. The North American Fresh Pasta market area will dominate this market; owing to an increase Demand for fresh pasta is driven by consumers who are health-conscious because it is frequently thought of as a healthier option to processed or packaged goods will boost market growth in this region.
Further, the major countries studied in the market report are The US, German, France, the UK, Canada, Italy, Spain, India, Australia, South Korea, China, Japan, and Brazil.
Figure2: FRESH PASTA MARKET SHARE BY REGION 2022 (USD Billion)
Source: Primary Research, Secondary Research, MRFR Database and Analyst Review
Europe Fresh Pasta market has the second-largest portion of the market due to the rising Fresh pasta products are in high demand because of the foodservice industry, which includes cafes, restaurants. Further, the German Fresh Pasta market had the biggest market share, and the UK Fresh Pasta market was the fastest growing market in the European region.
The Asia-Pacific Fresh Pasta Market is anticipated to expand between 2023 and 2032 at the quickest CAGR. This is due to rising Fresh pasta products are in high demand because of the foodservice industry, which includes cafes, restaurants. Moreover, China’s Fresh Pasta market had the biggest market share, and the Indian Fresh Pasta market was the fastest growing market in the Asia-Pacific region.
Leading market players are putting a lot of money on R&D to expand their product lines, which will help the market for weight reduction products grow. Additionally, market players are engaging in a range of calculated initiatives to increase their worldwide presence, with important market developments involving the introduction of new products, contracts, M&A transactions, increased investment, and cooperation with other enterprises. To grow and endure in an increasingly cutthroat and dynamic market, Fresh Pasta industry must provide reasonably priced goods.
Manufacturing locally is one of the primary business techniques used by manufacturers to cut operational costs in the Fresh Pasta industry to help customers and expand the market segment. In recent years, the Fresh Pasta industry has provided some of the biggest benefits to medicine. Major players in the Fresh Pasta market, including Barilla Group - Italy, Ebro Foods - Spain, Nestlé SA - Switzerland, General Mills - United States, Newlat Food - Italy, De Cecco - Italy, Vicenzi Group - Italy, Fresh Cuisine - United States, and others, are attempting to increase market demand by investing in research and development operations.
Pasta, sauces, and associated food products are the main products of the Italian multinational food corporation Barilla Group. Pietro Barilla established Barilla in Parma, Italy, in 1877. Over the years, it grew from being tiny pasta and bakery to a larger business. Pasta products from Barilla are well-known for their variety, which includes lasagna, penne, fusilli, and spaghetti, among others. The company also makes a range of sauces, such as Alfred, pesto, and tomato-based sauces. Apart from pasta and sauces, Barilla provides a variety of food items, including baked goods, prepared meals, and snacks. In April 2023, leading pasta producer Barilla recently announced the arrival of their new fresh pasta line in the US. Made with all-natural ingredients, the range offers a variety of pasta types like fettuccine, penne, and spaghetti.
Nestlé SA is a multinational food and beverage company based in Switzerland that ranks among the biggest globally. Henri Nestlé established Nestlé in Vesey, Switzerland, in 1866. Over time, the company progressively broadened its product line, with its primary concentration still being on milk-based infant formulae. Nestlé provides a wide range of food and drink items in several categories, such as: Beverages: Nescafé coffee, Nespresso, Nestea, and several brands of bottled water like Perrier and San Pellegrino. Nestlé is a company that operates in almost every nation, dominating both developed and emerging markets. It has a large number of production sites, distribution networks, and sales offices. In February 2021, Nestlé declared that One Rock Capital Partners and Metropoulos & Co. would purchase its water brands in the United States and Canada. The purified water brand, the delivery service, and the spring and mountain water brands would all be included in the transaction. The brands of Acqua Panna, S.Pellegrino, and Perrier were not part of the strategy.
Fresh Pasta Industry Developments
June 2023: Pastificio Guerra, an Italian pasta maker, has announced the launch of its first production in the United States. Fresh pasta will be produced at the factory for the US market.
July 2023: Fresh pasta has been added to the product list of FreshDirect, a meal delivery service. The pasta can be delivered to clients' homes the same day it is prepared and comes in a range of forms and flavors.
August 2023: The chain of natural and organic goods supermarkets Whole goods Market announced the growth of its fresh pasta department. There are now many different fresh pasta flavors and shapes in this department, including gluten-free and vegan selections.
| Report Attribute/Metric | Details |
| Market Size 2023 | USD 1.5 Billion |
| Market Size 2024 | USD 1.6 Billion |
| Market Size 2032 | USD 2 Billion |
| Compound Annual Growth Rate (CAGR) | 3.50% (2024-2032) |
| Base Year | 2023 |
| Market Forecast Period | 2024-2032 |
| Historical Data | 2019- 2023 |
| Market Forecast Units | Value (USD Billion) |
| Report Coverage | Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
| Segments Covered | Type, Application, and Region |
| Geographies Covered | North America, Europe, AsiaPacific, and the Rest of the World |
| Countries Covered | The US, German, France, UK, Canada, Italy, Spain, India, Australia, South Korea, China, Japan, and Brazil |
| Key Companies Profiled | Barilla Group - Italy, Ebro Foods - Spain, Nestlé SA - Switzerland, General Mills - United States, Newlat Food - Italy, De Cecco - Italy, Vicenzi Group - Italy, Fresh Cuisine - United States, Marcello Raffetto - United States |
| Key Market Opportunities | Growing Interest in Ethnic and International Cuisines |
| Key Market Dynamics | Growing Demand for Convenient and Ready-to-Eat Foods |
Fresh Pasta Market Highlights:
Frequently Asked Questions (FAQ) :
The size of the worldwide market for Fresh Pasta was estimated at USD 1.5 billion in 2023.
The market is projected to grow at a CAGR of 3.50% during the forecast period, 2024-2032.
In the market, North America accounted for the greatest share.
The leading companies in the industry include Barilla Group - Italy, Ebro Foods - Spain, Nestlé SA - Switzerland, General Mills - United States, Newlat Food - Italy, De Cecco - Italy, Vicenzi Group - Italy, Fresh Cuisine - United States.
The Short Style Pasta dominated the market in 2023.
The Restaurant had the largest share in the market.
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