Digital Experience Management Software Market Research Report - Global Forecast 2030

Digital Experience Management Software Market Research Report Information By Components (Solution and Service), By Solution (Web Content Management), By Service (Professional Service and Support and Maintenance Service), and By Region (Asia-Pacific, North America, Europe, And Rest Of The World) –Market Forecast Till 2030.

ID: MRFR/ICT/2812-HCR | 100 Pages | Author: Ankit Gupta | February 2024         

TABLE OF CONTENTS

1 MARKET INTRODUCTION

1.1 INTRODUCTION

1.2 SCOPE OF STUDY

1.2.1 RESEARCH OBJECTIVE

1.2.2 ASSUMPTIONS

1.2.3 LIMITATIONS

1.3 MARKET STRUCTURE

2 RESEARCH METHODOLOGY

2.1 RESEARCH TYPE

2.2 PRIMARY RESEARCH

2.3 SECONDARY RESEARCH

2.4 FORECAST MODEL

2.4.1 MARKET DATA COLLECTION, ANALYSIS & FORECAST

2.4.2 MARKET SIZE ESTIMATION

3 MARKET DYNAMICS

3.1 INTRODUCTION

3.2 MARKET DRIVERS

3.3 MARKET CHALLENGES

3.4 MARKET OPPORTUNITIES

3.5 MARKET RESTRAINTS

4 EXECUTIVE SUMMARY

5. MARKET FACTOR ANALYSIS

5.1 PORTER’S FIVE FORCES ANALYSIS

5.2 SUPPLY CHAIN ANALYSIS

6 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY SEGMENTS

6.1 INTRODUCTION

6.2 MARKET STATISTICS

6.2.1. BY COMPONENTS

6.2.1.1 BY SOLUTION

6.2.1.1.1 WEB CONTENT MANAGEMENT

6.2.1.1.2 MULTI-CHANNEL CUSTOMER COMMUNICATION MANAGEMENT

6.2.1.1.3 CUSTOMER RELATIONSHIP MANAGEMENT

6.2.1.1.4 DIGITAL EMPLOYEE EXPERIENCE

6.2.1.1.5 WEB PORTALS

6.2.1.1.6 CUSTOMER EXPERIENCE MANAGEMENT

6.2.1.1.7 ANALYTICS

6.2.2.1 BY SERVICE

6.2.2.1.1 PROFESSIONAL SERVICE

6.2.2.1.2 SUPPORT AND MAINTENANCE SERVICE

6.2.2 BY DEPLOYMENT

6.2.2.1 CLOUD

6.2.2.2 ON-PREMISE

6.2.3 BY ORGANIZATION SIZE

6.2.3.1 SMALL & MEDIUM ENTERPRISES

6.2.3.2 LARGE ENTERPRISES

6.2.4 BY VERTICAL

6.2.4.1 BFSI

6.2.4.2 GOVERNEMNT

6.2.4.3 IT & TELECOMMUNICATION

6.2.4.4 HEALTHCARE

6.2.4.5 RETAIL

6.2.4.6 TRAVEL & HOSPITALITY

6.2.4.7 TRANSPORTATION & LOGISTICS

6.2.4.8 MEDIA & ENTERTAINMENT

6.2.5 BY GEORGAPHY

6.2.5.1 NORTH AMERICA

6.2.5.2 EUROPE

6.2.5.3 ASIA-PACIFIC

6.2.5.4 REST OF THE WORLD

7 COMPETITIVE ANALYSIS

7.1 MARKET SHARE ANALYSIS

7.2 COMPANY PROFILES

7.2.1 ORACLE CORPORATION (U.S.)

7.2.2 SAP SE (GERMANY)

7.2.3 IBM CORPORATION (U.S.)

7.2.4 INFOSYS (INDIA)

7.2.5 SALESFORCE.COM, INC. (U.S.)

7.2.6 SDL PLC (U.K.)

7.2.7 SITECORE (DENMARK)

7.2.8 ADOBE SYSTEMS INCORPORATED (U.S.)

7.2.9 ACQUIA (U.S.)

7.2.10 DEMANDWARE, INC. (U.S.)

7.2.11 OTHERS

LIST OF TABLES

TABLE 1 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 2 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 3 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 4 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 5 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY REGION

TABLE 6 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 7 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 8 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 9 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 10 U.S. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 11 U.S. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 12 U.S. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 13 U.S. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 14 CANADA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 15 CANADA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 16 CANADA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 17 CANADA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 18 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 19 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 20 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 21 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 22 GERMANY DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 23 GERMANY DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 24 GERMANY DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 25 GERMANY DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 26 FRANCE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 27 FRANCE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 28 FRANCE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 29 FRANCE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 30 U.K. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 31 U.K. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 32 U.K. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 33 U.K. DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 34 REST OF EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 35 REST OF EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 36 REST OF EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 37 REST OF EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 38 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 39 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 40 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 41 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

TABLE 42 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS

TABLE 43 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT

TABLE 44 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE

TABLE 45 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL

LIST OF FIGURES

FIGURE 1 RESEARCH TYPE

FIGURE 2 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET: BY COMPONENTS (%)

FIGURE 3 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET: BY DEPLOYMENT (%)

FIGURE 4 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET: BY ORGANIZATION SIZE (%)

FIGURE 5 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET: BY VERTICAL (%)

FIGURE 6 DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET: BY REGION (%)

FIGURE 7 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS (%)

FIGURE 8 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT (%)

FIGURE 9 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE(%)

FIGURE 10 NORTH AMERICA DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL (%)

FIGURE 11 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS (%)

FIGURE 12 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT (%)

FIGURE 13 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE (%)

FIGURE 14 EUROPE DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL (%)

FIGURE 15 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS (%)

FIGURE 16 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT (%)

FIGURE 17 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE (%)

FIGURE 18 ASIA-PACIFIC DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL (%)

FIGURE 19 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY COMPONENTS (%)

FIGURE 20 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY DEPLOYMENT (%)

FIGURE 21 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY ORGANIZATION SIZE (%)

FIGURE 22 ROW DIGITAL EXPERIENCE MANAGEMEMT SOFTWARE MARKET, BY VERTICAL (%)

Digital Experience Management Software Market Segmentation


Digital Experience Management Software Component Outlook (USD Billion, 2019-2030)




  • Solution




  • Service




Digital Experience Management Software Solution Outlook (USD Billion, 2019-2030)




  • Web Content Management




Digital Experience Management Software Service Outlook (USD Billion, 2019-2030)




  • Professional Service






  • Support and Maintenance Service




Digital Experience Management Software Regional Outlook (USD Billion, 2019-2030)




  • North America Outlook (USD Billion, 2019-2030)






  • North America Digital Experience Management Software by Component






  • Solution




  • Service






  • North America Digital Experience Management Software by Solution






  • Web Content Management






  • North America Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • US Outlook (USD Billion, 2019-2030)







  • US Digital Experience Management Software by Component






  • Solution




  • Service






  • US Digital Experience Management Software by Solution






  • Web Content Management






  • US Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • CANADA Outlook (USD Billion, 2019-2030)







  • CANADA Digital Experience Management Software by Component






  • Solution




  • Service






  • CANADA Digital Experience Management Software by Solution






  • Web Content Management






  • CANADA Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service






  • Europe Outlook (USD Billion, 2019-2030)






  • Europe Digital Experience Management Software by Component






  • Solution




  • Service






  • Europe Experience Management Software by Solution






  • Web Content Management






  • Europe Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • Germany Outlook (USD Billion, 2019-2030)







  • Germany Digital Experience Management Software by Component






  • Solution




  • Service






  • Germany Digital Experience Management Software by Solution






  • Web Content Management






  • Germany Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • France Outlook (USD Billion, 2019-2030)







  • France Digital Experience Management Software by Component






  • Solution




  • Service






  • France Digital Experience Management Software by Solution






  • Web Content Management






  • France Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • UK Outlook (USD Billion, 2019-2030)







  • UK Digital Experience Management Software by Component






  • Solution




  • Service






  • UK Digital Experience Management Software by Solution






  • Web Content Management






  • UK Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • ITALY Outlook (USD Billion, 2019-2030)







  • ITALY Digital Experience Management Software by Component






  • Solution




  • Service






  • ITALY Digital Experience Management Software by Solution






  • Web Content Management






  • ITALY Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • SPAIN Outlook (USD Billion, 2019-2030)







  • SPAIN Digital Experience Management Software by Component






  • Solution




  • Service






  • SPAIN Digital Experience Management Software by Solution






  • Web Content Management






  • SPAIN Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • Rest Of Europe Outlook (USD Billion, 2019-2030)







  • Rest Of Europe Digital Experience Management Software by Component






  • Solution




  • Service






  • Rest Of Europe Digital Experience Management Software by Solution






  • Web Content Management






  • Rest Of Europe Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service






  • Asia-Pacific Outlook (USD Billion, 2019-2030)






  • Asia-Pacific Digital Experience Management Software by Component






  • Solution




  • Service






  • Asia-Pacific Digital Experience Management Software by Solution






  • Web Content Management






  • Asia-Pacific Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • China Outlook (USD Billion, 2019-2030)







  • China Digital Experience Management Software by Component






  • Solution




  • Service






  • China Digital Experience Management Software by Solution






  • Web Content Management






  • China Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • Japan Outlook (USD Billion, 2019-2030)







  • Japan Digital Experience Management Software by Component






  • Solution




  • Service






  • Japan Digital Experience Management Software by Solution






  • Web Content Management






  • Japan Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • India Outlook (USD Billion, 2019-2030)







  • India Digital Experience Management Software by Component






  • Solution




  • Service






  • India Digital Experience Management Software by Solution






  • Web Content Management






  • India Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • Australia Outlook (USD Billion, 2019-2030)







  • Australia Digital Experience Management Software by Component






  • Solution




  • Service






  • Australia Digital Experience Management Software by Solution






  • Web Content Management






  • Australia Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • Rest of Asia-Pacific Outlook (USD Billion, 2019-2030)







  • Rest of Asia-Pacific Digital Experience Management Software by Component






  • Solution




  • Service






  • Rest of Asia-Pacific Digital Experience Management Software by Solution






  • Web Content Management






  • Rest of Asia-Pacific Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service






  • Rest of the World Outlook (USD Billion, 2019-2030)






  • Rest of the World Digital Experience Management Software by Component






  • Solution




  • Service






  • Rest of the World Digital Experience Management Software by Solution






  • Web Content Management






  • Rest of the World Digital Experience Management Software by Service






  • Professional Service




  • Support and Maintenance Service







    • Middle East Outlook (USD Billion, 2019-2030)







  • Middle East Digital Experience Management Software by Component






  • Solution




  • Service






  • Middle East Digital Experience Management Software by Solution






  • Web Content Management






  • Middle East Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • Africa Outlook (USD Billion, 2019-2030)







  • Africa Digital Experience Management Software by Component






  • Solution




  • Service






  • Africa Digital Experience Management Software by Solution






  • Web Content Management






  • Africa Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





    • Latin America Outlook (USD Billion, 2019-2030)







  • Latin America Digital Experience Management Software by Component






  • Solution




  • Service






  • Latin America Digital Experience Management Software by Solution






  • Web Content Management






  • Latin America Digital Experience Management Software by Service






  • Professional Service








      • Support and Maintenance Service





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Research Methodology on Digital Experience Management Software Market


Introduction


Digital experience management software is a type of software designed to improve customer interactions with websites through the use of customer experience management, customer relationship management, customer analytics, and content management. This type of software helps organizations to better manage their digital customer experiences by being customer-centric and creating an engaging customer journey. It also helps organizations to optimize their website, personalize website content, and deploy customer experience management tactics such as segmentation and cross-selling.


About the Market Research


This market research is conducted by Market Research Future (MRFR) to gain insights into the digital experience management (DEM) software market. It focuses on key market trends, drivers, opportunities, and challenges that the market is currently facing. It also provides an in-depth analysis of the market size and future market trends. The research report provides a comprehensive outlook for the forecast period 2023-2030.


Research Methodology


This research is conducted using a combination of qualitative and quantitative methods. Qualitative research methods include desk research, surveys, interviews and focus groups. Desk research is used to collect data from online sources such as websites, newspapers, reports and journals. Surveys were used to obtain opinions from stakeholders and industry experts. In addition, interviews and focus groups were conducted with stakeholders to obtain in-depth information on the market.


Surveys were distributed to a total of 100 participants, all of whom had prior experience in digital experience management and related software. These surveys were designed to collect information regarding their current digital experience management activities, their perceived needs in terms of software and services, their future plans in terms of digital experience management products and services, and their overall satisfaction with their digital experience management services.


Quantitative research methods include financial analysis, market sizing, competitive analysis, and forecast analysis. Financial analysis is conducted using information from online sources such as company reports, annual reports, and investor relations material. Market sizing is also conducted using data from online sources such as industry reports and market forecasts. Competitive analysis is conducted by comparing the products, services and strategies of major players in the digital experience management software market to gain insights into their relative strengths and weaknesses. Forecast analysis is conducted to predict the future growth of the market.


To ensure the accuracy of the research findings, interviews were conducted with senior executives, product developers, and marketers from leading digital experience management software companies. The primary objective of these interviews was to gain insights into the current state of the market, its future outlook in terms of growth, and key opportunities and challenges associated with the digital experience management software market. Additionally, focus groups were also conducted to gain real-time customer feedback on their overall satisfaction with digital experience management software products and services.


The research findings obtained from both primary and secondary sources were validated using triangulation. This is done by comparing the research findings against the results of various surveys, interviews, and other data sources. The data and information obtained from the different surveys and analyses were also used to develop a comprehensive market report and forecast for the digital experience management software market for the period 2023-2030.


Conclusion


This report provides a comprehensive overview of the digital experience management software market and covers key market trends, drivers, opportunities, and challenges. In addition, the report also provides a detailed analysis of the market size and future trends. The research methodology described above is used to conduct primary and secondary research, and the research findings were validated using triangulation. The report provides an in-depth analysis of the market and provides key insights that can be used by market participants to make strategic decisions.

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