Content Intelligence Market Research Report - Global Forecast till 2027

Global Content Intelligence Market Research Report: by Component [Solution, Services [Professional Service (Content Engineering Services, Content Strategy Services and Other Support Services), Managed Services], Deployment Mode (Cloud, On-Premise, Hybrid), Organization Size (SMEs, Large Enterprises)- Forecast till 2027

ID: MRFR/ICT/6910-HCR | February 2021 | Region: Global | 100 pages

Market Synopsis


The Global Content Intelligence Market was valued at USD 280.8 million in 2018 and is expected to register a CAGR of 33.2% during the forecast period to reach USD 2,653.2 Million by 2025. The growth of the market can be attributed to the increasing adoption of enterprise content management (ECM) systems, automated content-centric processes, and analytical solutions to identify the target audience and increase the conversion rate. Furthermore, increasing adoption of technologies such as artificial intelligence (AI) and machine learning (ML) as a part of content intelligence solutions and high demand for personalized content services to improve the customer experience are likely to pave the way for the growth of content intelligence market during the forecast period. However, huge volumes of unstructured data and lack of data redundant solutions that limit the vendors to identify the target customers are some of the factors expected to hamper the growth of the content intelligence market during the assessment period.
 Content Intelligence Market


Source: MRFR Analysis


Key Developments



  • In April 2019, Acrolinx GmbH, one of the major providers of artificial intelligence software for enterprise content creation, launched Acrolinx version 5.4, the latest software platform to improve content creation and customer experience . The enhancement includes analytics dashboards configuration, term harvesting and findability dashboards, and check selection features that help the end user to find relevant information and gain insights instantly.



  • In July 2018, TrackMaven Inc., one of the marketing analytics and reporting solution provider, expanded its business unit in Brazil in partnership with Polis Consulting, a leading Brazilian marketing analytics firm. The partnership allows Polis Consulting to commercialize TrackMaven analytics platform and consulting services in Brazil.



  • In May 2017, Smartlogic, a company engaged in the provision of information retrieval, text analytics, and knowledge management solutions launched Semaphore platform integrated with natural language processing (NLP) with integration and performance improvements. The platform simplifies the model building process with new learning models and associated learning algorithms that can effectively analyze information to provide accurate classification results.


Segmentation


The global content intelligence market has been segmented based on component, deployment mode, organization size, end user, and region.


By component, the global content intelligence market has been bifurcated into solution and services. Furthermore, by service, the market has been subdivided into professional services and managed services. The professional services segment has been categorized into content engineering services, content strategy services, and other support services.


By deployment mode, the market has been segmented into cloud, on-premise, and hybrid.


Based on organization size, the market has been bifurcated into small- and medium-sized enterprises and large enterprises.


Based on end user, the global content intelligence market has been categorized into BFSI, education, healthcare, government, manufacturing, IT and telecommunication, media and entertainment, and others.


Regional Analysis


The global content intelligence market has been categorized on the basis of geography into North America, Europe, Asia-Pacific, the Middle East and Africa, and South America.


North America accounted for the largest market share in 2018 and expected to dominate the global content intelligence market during the forecast period. The market growth can be attributed to the early adoption of AI and ML-based solutions for content management and the presence of a large number of vendors in the market.


The Asia-Pacific is anticipated to be the fastest-growing geography in the content intelligence market during the assessment period. The market growth can be attributed to the increasing number of start-ups and industry collaborations to provide artificial intelligence content marketing solutions for various industry verticals.


Competitive Analysis


The vendors operating in the content intelligence market are mainly from the US and European countries. The market players primarily follow organic and inorganic growth approaches to offer AI and ML-based content intelligence platform solutions. Furthermore, the emerging economies of Asia-Pacific are expected to adopt a collaborative approach among the vendors during the forecast period. Moreover, the overall content intelligence market is also witnessing an increase in the number of startups to provide content intelligence platforms across industry verticals.


Key Players


MRFR identifies some of the key players of the global content intelligence market include Adobe (US), TrackMaven, Inc. (US), Ceralytics (US), Idio Ltd (UK), Curata, Inc (US), BuzzSumo (UK), Conductor (US), Vennli (US), Persado (US), Concured (UK), Acrolinx GmbH, (Germany) M-Files (Finland), OpenText (Canada), Socialbakers (Prague), Atomic Reach (Canada), OneSpot (US), Abbyy (Russia), Content Insights (US), Knotch (US), and Smartlogic (US).


Intended Audience



  • Marketing Managers

  • Content Platform Providers

  • Commercial Enterprises

  • Systems integrators

  • OTT Providers

  • Value-added Resellers

  • Cloud Infrastructure Agencies

  • Research Firms

  • Government Agencies, and Non Profit organizations



Frequently Asked Questions (FAQ) :


The content intelligence market is expected to reach a signficant market value of USD 2.6 billion by 2023.

The global content intelligence market is maturing at a whopping 33.2% CAGR over the review period of 2017 to 2023.

A few significant players of the global content intelligence market are TrackMaven, Inc. (US), BuzzSumo (UK), Ceralytics (US), Adobe (US), Idio Ltd (UK), Curata, Inc (US), among others.

The solution segment is expected to drive market growth over the review period.

The hybrid-cloud segment is likely to witness the highest demand in the content intelligence market.

Table of Contents

1 Executive Summary

1.1 Market Attractiveness Analysis

1.2 Global Content Intelligence Market, by Component

1.3 Global Content Intelligence Market, by Deployment Mode

1.4 Global Content Intelligence Market, by Organization Size

1.4 Global Content Intelligence Market, by Industry

1.5 Content Intelligence Market, by Region

2 Scope of the Report

2.1 Market Definition

2.2 Scope of the Study

2.3 Market Structure

3 Market Research Methodology

3.1 Research Process

3.2 Primary Research

3.3 Secondary Research

3.4 Market Size Estimation

3.5 Forecast Model

3.6 List of Assumptions

4 Market Insights

5 Industry Overview of the Global Content Intelligence Market

5.1 Introduction

5.2 Drivers

5.2.1 Drivers: Impact Analysis

5.3 Restraints

5.2.2 Restraints: Impact Analysis

5.4 Opportunities

6 Market Factor Analysis

6.1 Porter’s Five Forces Analysis

6.1.1 Threat of New Entrants

6.1.2 Bargaining Power of Suppliers

6.1.3 Bargaining Power of Buyers

6.1.4 Threat of Substitutes

6.1.5 Intensity of Rivalry

6.2 Value Chain of the Global Content Intelligence Market

7. Global Content Intelligence Market, by Component

7.1 Introduction

7.2 Solution

7.2.1 Market Estimates & Forecast, 2020–2027

7.2.2 Market Estimates & Forecast, by Region, 2020–2027

7.3 Services

7.3.1 Professional Services

7.3.1.1 Market Estimates & Forecast, 2020–2027

7.3.1.2 Market Estimates & Forecast, by Region, 2020–2027

7.3.3.1 Content Engineering Services

7.3.3.1.1 Market Estimates & Forecast, 2020–2027

7.3.3.1.2 Market Estimates & Forecast, by Region, 2020–2027

7.3.3.2 Content Strategy Services

7.3.3.2.1 Market Estimates & Forecast, 2020–2027

7.3.3.2.2 Market Estimates & Forecast, by Region, 2020–2027

7.3.3.3 Other Support Services

7.3.3.3.1 Market Estimates & Forecast, 2020–2027

7.3.3.3.2 Market Estimates & Forecast, by Region, 2020–2027

7.3.2 Managed Services

7.3.2.1 Market Estimates & Forecast, 2020–2027

7.3.2.2 Market Estimates & Forecast, by Region, 2020–2027

8. Global Content Intelligence Market, by Deployment Mode

8.1 Introduction

8.2 On-Premise

8.2.1 Market Estimates & Forecast, 2020–2027

8.2.2 Market Estimates & Forecast, by Region, 2020–2027

8.3 Cloud

8.3.1 Market Estimates & Forecast, 2020–2027

8.3.2 Market Estimates & Forecast, by Region, 2020–2027

8.4 Hybrid

8.4.1 Market Estimates & Forecast, 2020–2027

8.4.2 Market Estimates & Forecast, by Region, 2020–2027

9. Global Content Intelligence Market, by Organization Size

9.1 Introduction

9.2 Small and Medium Enterprises

9.2.1 Market Estimates & Forecast, 2020–2027

9.2.2 Market Estimates & Forecast, by Region, 2020–2027

9.3 Large Enterprises

9.3.1 Market Estimates & Forecast, 2020–2027

9.3.2 Market Estimates & Forecast, by Region, 2020–2027

10. Global Content Intelligence Market, by End users

10.1 Introduction

10.2 BFSI

10.2.1 Market Estimates & Forecast, 2020–2027

10.2.2 Market Estimates & Forecast, by Region, 2020–2027

10.3 Education

10.3.1 Market Estimates & Forecast, 2020–2027

10.3.2 Market Estimates & Forecast, by Region, 2020–2027

10.4 Healthcare

10.4.1 Market Estimates & Forecast, 2020–2027

10.4.2 Market Estimates & Forecast, by Region, 2020–2027

10.5 Government

10.5.1 Market Estimates & Forecast, 2020–2027

10.5.2 Market Estimates & Forecast, 2020–2027

10.6 Manufacturing

10.6.1 Market Estimates & Forecast, 2020–2027

10.6.2 Market Estimates & Forecast, by Region, 2020–2027

10.7 IT and telecommunication

10.7.1 Market Estimates & Forecast, 2020–2027

10.7.2 Market Estimates & Forecast, by Region, 2020–2027

10.8 Media and Entertainment

10.8.1 Market Estimates & Forecast, 2020–2027

10.8.2 Market Estimates & Forecast, by Region, 2020–2027

10.9 Others

10.9.1 Market Estimates & Forecast, 2020–2027

10.9.2 Market Estimates & Forecast, by Region, 2020–2027

11. Global Content Intelligence Market, by Region

11.1 Introduction

11.2 North America

11.2.1 Market Estimates & Forecast, by Country, 2020–2027

11.2.2 Market Estimates & Forecast, by Component, 2020–2027

11.2.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.2.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.2.5 Market Estimates & Forecast, by End user, 2020–2027

11.2.6 US

11.2.6.1 Market Estimates & Forecast, 2020–2027

11.2.6.2 Market Estimates & Forecast, by Component, 2020–2027

11.2.6.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.2.6.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.2.6.5 Market Estimates & Forecast, by End user, 2020–2027

11.2.7 Canada

11.2.7.1 Market Estimates & Forecast, 2020–2027

11.2.7.2 Market Estimates & Forecast, by Component, 2020–2027

11.2.7.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.2.7.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.2.7.5 Market Estimates & Forecast, by End user, 2020–2027

11.2.8 Mexico

11.2.8.1 Market Estimates & Forecast, 2020–2027

11.2.8.2 Market Estimates & Forecast, by Component, 2020–2027

11.2.8.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.2.8.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.2.8.5 Market Estimates & Forecast, by End user, 2020–2027

11.3 Europe

11.3.1 Market Estimates & Forecast, by Country, 2020–2027

11.3.2 Market Estimates & Forecast, by Component, 2020–2027

11.3.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.3.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.3.5 Market Estimates & Forecast, by End user, 2020–2027

11.3.6 Germany

11.3.6.1 Market Estimates & Forecast, 2020–2027

11.3.6.2 Market Estimates & Forecast, by Component, 2020–2027

11.3.6.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.3.6.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.3.6.5 Market Estimates & Forecast, by End user, 2020–2027

11.3.7 UK

11.3.7.1 Market Estimates & Forecast, 2020–2027

11.3.7.2 Market Estimates & Forecast, by Component, 2020–2027

11.3.7.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.3.7.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.3.7.5 Market Estimates & Forecast, by End user, 2020–2027

11.3.8 France

11.3.8.1 Market Estimates & Forecast, 2020–2027

11.3.8.2 Market Estimates & Forecast, by Component, 2020–2027

11.3.8.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.3.8.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.3.8.5 Market Estimates & Forecast, by End user, 2020–2027

11.3.9 Italy

11.3.9.1 Market Estimates & Forecast, 2020–2027

11.3.9.2 Market Estimates & Forecast, by Component, 2020–2027

11.3.9.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.3.9.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.3.9.5 Market Estimates & Forecast, by End user, 2020–2027

11.3.10 Spain

11.3.10.1 Market Estimates & Forecast, 2020–2027

11.3.10.2 Market Estimates & Forecast, by Component, 2020–2027

11.3.10.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.3.10.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.3.10.5 Market Estimates & Forecast, by End user, 2020–2027

11.3.11 Rest of Europe

11.3.11.1 Market Estimates & Forecast, 2020–2027

11.3.11.2 Market Estimates & Forecast, by Component, 2020–2027

11.3.11.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.3.11.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.3.11.5 Market Estimates & Forecast, by End user, 2020–2027

11.4 Asia-Pacific

11.4.1 Market Estimates & Forecast, by Country, 2020–2027

11.4.2 Market Estimates & Forecast, by Component, 2020–2027

11.4.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.4.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.4.5 Market Estimates & Forecast, by End user, 2020–2027

11.4.6 China

11.4.6.1 Market Estimates & Forecast, 2020–2027

11.4.6.2 Market Estimates & Forecast, by Component, 2020–2027

11.4.6.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.4.6.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.4.6.5 Market Estimates & Forecast, by End user, 2020–2027

11.4.7 Japan

11.4.7.1 Market Estimates & Forecast, 2020–2027

11.4.7.2 Market Estimates & Forecast, by Component, 2020–2027

11.4.7.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.4.7.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.4.7.5 Market Estimates & Forecast, by End user, 2020–2027

11.4.8 South Korea

11.4.8.1 Market Estimates & Forecast, 2020–2027

11.4.8.2 Market Estimates & Forecast, by Component, 2020–2027

11.4.8.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.4.8.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.4.8.5 Market Estimates & Forecast, by End user, 2020–2027

11.4.9 Singapore

11.4.9.1 Market Estimates & Forecast, 2020–2027

11.4.9.2 Market Estimates & Forecast, by Component, 2020–2027

11.4.9.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.4.9.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.4.9.5 Market Estimates & Forecast, by End user, 2020–2027

11.4.10 India

11.4.10.1 Market Estimates & Forecast, 2020–2027

11.4.10.2 Market Estimates & Forecast, by Component, 2020–2027

11.4.10.4 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.4.10.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.4.10.5 Market Estimates & Forecast, by End user, 2020–2027

11.4.11 Rest of Asia-Pacific

11.4.11.1 Market Estimates & Forecast, 2020–2027

11.4.11.2 Market Estimates & Forecast, by Component, 2020–2027

11.4.11.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.4.11.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.4.11.5 Market Estimates & Forecast, by End user, 2020–2027

11.5 Middle East and Africa

11.5.1 Market Estimates & Forecast, 2020–2027

11.5.2 Market Estimates & Forecast, by Component, 2020–2027

11.5.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.5.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.5.5 Market Estimates & Forecast, by End user, 2020–2027

11.6 South America

11.6.1 Market Estimates & Forecast, 2020–2027

11.6.2 Market Estimates & Forecast, by Component, 2020–2027

11.6.3 Market Estimates & Forecast, by Deployment Mode, 2020–2027

11.6.4 Market Estimates & Forecast, by Organization Size, 2020–2027

11.6.5 Market Estimates & Forecast, by End user, 2020–2027

12. Company Landscape

12.1 Competitive Overview

12.2 Competitor Dashboard

12.3 Major Growth Strategies in the Global Content Intelligence Market

12.4 Competitive Benchmarking

12.5 Vendor Share Analysis

12.6 The Leading Player in Terms of Number of Developments in the Global Content Intelligence Market

12.7 Key Developments & Growth Strategies

12.7.1 Product Launches/Service Deployment

12.7.2 Mergers & Acquisitions

12.7.3 Joint Ventures

12.7.4 Business Expansion

13. Company Profiles

13.1 OpenText

13.1.1 Company Overview

13.1.2 Product/Business Segment Overview

13.1.3 Financial Updates

13.1.4 Key Developments

13.1.5 Key Strategies

13.2 Socialbakers

13.2.1 Company Overview

13.2.2 Product/Business Segment Overview

13.2.3 Financial Updates

13.2.4 Key Developments

13.2.5 Key Strategies

13.3 Atomic Reach

13.3.1 Company Overview

13.3.2 Product/Business Segment Overview

13.3.3 Financial Updates

13.3.4 Key Developments

13.3.5 Key Strategies

13.4 M-Files

13.4.1 Company Overview

13.4.2 Product/Business Segment Overview

13.4.3 Financial Updates

13.4.4 Key Developments

13.4.5 Key Strategies

13.5 Content Insights

13.5.1 Company Overview

13.5.2 Product/Business Segment Overview

13.5.3 Financial Updates

13.5.4 Key Developments

13.5.5 Key Strategies

13.6 OneSpot

13.6.1 Company Overview

13.6.2 Product/Business Segment Overview

13.6.3 Financial Updates

13.6.4 Key Developments

13.6.5 Key Strategies

13.7 Curata, Inc

13.7.1 Company Overview

13.7.2 Product/Business Segment Overview

13.7.3 Financial Updates

13.7.4 Key Developments

13.7.5 Key Strategies

13.8 Concured

13.8.1 Company Overview

13.8.2 Product/Business Segment Overview

13.8.3 Financial Updates

13.8.4 Key Developments

13.8.5 Key Strategies

13.9 Acrolinx GmbH

13.9.1 Company Overview

13.9.2 Product/Business Segment Overview

13.9.3 Financial Updates

13.9.4 Key Developments

13.9.5 Key Strategies

13.10 Adobe

13.10.1 Company Overview

13.10.2 Product/Business Segment Overview

13.10.3 Financial Updates

13.10.4 Key Developments

13.10.5 Key Strategies

13.11 TrackMaven, Inc.

13.11.1 Company Overview

13.11.2 Product/Business Segment Overview

13.11.3 Financial Updates

13.11.4 Key Developments

13.11.5 Key Strategies

13.12 Conductor

13.12.1 Company Overview

13.12.2 Product/Business Segment Overview

13.12.3 Financial Updates

13.12.4 Key Developments

13.12.5 Key Strategies

13.13 Vennli

13.13.1 Company Overview

13.13.2 Product/Business Segment Overview

13.13.3 Financial Updates

13.13.4 Key Developments

13.13.5 Key Strategies

13.14 Persado

13.14.1 Company Overview

13.14.2 Product/Business Segment Overview

13.14.3 Financial Updates

13.14.4 Key Developments

13.14.5 Key Strategies

13.15 Idio Ltd

13.15.1 Company Overview

13.15.2 Product/Business Segment Overview

13.15.3 Financial Updates

13.15.4 Key Developments

13.15.5 Key Strategies

13.16 Smartlogic

13.16.1 Company Overview

13.16.2 Product/Business Segment Overview

13.16.3 Financial Updates

13.16.4 Key Developments

13.16.5 Key Strategies


LIST OF TABLES

Table 1 Global Content Intelligence Market, by Region, 2020–2027

Table 2 North America: Content Intelligence Market, by Country, 2020–2027

Table 3 Europe: Content Intelligence Market, by Country, 2020–2027

Table 4 Asia-Pacific: Content Intelligence Market, by Country, 2020–2027

Table 5 Middle East & Africa: Content Intelligence Market, by Country, 2020–2027

Table 6 South America: Content Intelligence Market, by Country, 2020–2027

Table 7 Global Content Intelligence Component Market, by Region, 2020–2027

Table 8 North America: Content Intelligence Component Market, by Country, 2020–2027

Table 9 Europe: Content Intelligence Component Market, by Country, 2020–2027

Table10 Asia-Pacific: Content Intelligence Component Market, by Country, 2020–2027

Table11 Middle East & Africa: Content Intelligence Component Market, by Country, 2020–2027

Table12 South America: Content Intelligence Component Market, by Country, 2020–2027

Table13 Global Content Intelligence Organization Size Market, by Region, 2020–2027

Table14 North America: Content Intelligence Organization Size Market, by Country, 2020–2027

Table15 Europe: Content Intelligence Organization Size Market, by Country, 2020–2027

Table16 Asia-Pacific: Content Intelligence Organization Size Market, by Country, 2020–2027

Table17 Middle East & Africa: Content Intelligence Organization Size Market, by Country, 2020–2027

Table18 South America: Content Intelligence Organization Size Market, by Country, 2020–2027

Table19 Global Content Intelligence Deployment Mode Market, by Region, 2020–2027

Table20 North America: Content Intelligence Deployment Mode Market, by Country, 2020–2027

Table21 Europe: Content Intelligence Deployment Mode Market, by Country, 2020–2027

Table22 Asia-Pacific: Content Intelligence Deployment Mode Market, by Country, 2020–2027

Table23 Middle East & Africa: Content Intelligence Deployment Mode Market, by Country, 2020–2027

Table24 South America: Content Intelligence Deployment Mode Market, by Country, 2020–2027

LIST OF FIGURES

FIGURE 1 Global Content Intelligence Market Segmentation

FIGURE 2 Forecast Methodology

FIGURE 3 Porter’s Five Forces Analysis of the Global Content Intelligence Market

FIGURE 4 Value Chain of the Global Content Intelligence Market

FIGURE 5 Share of the Global Content Intelligence Market, by Country, 2020 (in %)

FIGURE 6 Global Content Intelligence Market, 2020–2027

FIGURE 7 Sub-Segments of Component

FIGURE 8 Global Content Intelligence Market Size, by Component, 2020

FIGURE 9 Share of the Global Content Intelligence Market, by Component, 2020–2027

FIGURE 10 Global Content Intelligence Market Size, by Deployment Mode, 2020

FIGURE 11 Share of the Global Content Intelligence Market, by Deployment Mode, 2020–2027

FIGURE 12 Global Content Intelligence Market Size, by Organization Size, 2020–2027

FIGURE 13 Share of the Global Content Intelligence Market, by Organization Size, 2020–2027