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Cheilectomy Market Share

ID: MRFR//4024-HCR | 90 Pages | Author: Rahul Gotadki| May 2024

The Cheilectomy market, a surgical procedure designed to treat hallux rigidus or arthritis in the big toe joint, is witnessing increased demand due to rising foot ailments globally. Understanding market share positioning strategies is crucial for companies operating in this niche medical field.
To effectively capture market share, companies are focusing on precise segmentation and targeting. Identifying specific patient demographics, such as age groups prone to hallux rigidus, allows for tailored marketing and product development strategies.
Technological advancements will be leveraged too. The potential for entering into the market with up-to-date surgical methods, such as minimally-invasive procedures or highly-resolution imaging technologies is what makes a company to compete excellently. A lot of the times patients opt for non-invasive procedures, hence a company would improve its rep by abiding by technological advances.
Development and maintenance of solid alliances with the orthopedic surgeons and health care workforce is paramount. Collaborations become a ground for the endorsements of a products, expert opinions or feedbacks of valuable nature, which thus play a significant part in shaping the market perception of company's pros.
Leading companies are putting their resources in educational programmes aimed at creating awareness about hallux rigidus and the advantages of structure stabilising procedures. It is important to educate and spread a positive perspective among healthcare providers, healthcare professionals, and patients contribute to created vitality and confidence in the product’s effectiveness through education.
Such an approach assures inconsistency of quality with affordable prices is achieved. Companies that offer the cheap Cheilectomy at the same time providing high health and safety standards have possibly more share in markets that make the lowest prices of healthcare.
Going into new geographical markets is a way of being active rather than reactive on a business level. The locales presenting with immune cells with the overrepresentation of senior adults, without access to advanced hours will act as markets for the growth. Localized marketing efforts and products that are tailored for a region's uniqueness are a key aspect of my marketing strategy and greatly contribute to the market penetration.
Organisations are spending on clinical research to collect comprehensive data to prove clinically the efficiency of Cheilectomy. The effectiveness of employing such data for marketing purposes is due to an immediate impact on customer beliefs and, therefore, the belief of those in the healthcare sector or customers that the product is efficient.

Actively seeking customer feedback and incorporating it into product improvements is a dynamic strategy. Companies that prioritize continuous refinement of their Cheilectomy products based on user experiences demonstrate a commitment to quality and customer satisfaction, influencing long-term market positioning.

Cheilectomy Market Scenario:


The cheilectomy market is expected to grow USD 8.45 billion at a CAGR of 7.8% during the forecast period 2023-2030. Cheilectomy is a surgical procedure aimed to remove the bony lump present on the top of the metatarsophalangeal joint (big toe). Hallux rigidus, a type of big toe arthritis is a major cause of the same. According to a study published in the World Journal of Orthopedics in 2017, hallux rigidus is a degenerative disease of the first MTP joint. Moreover, it is estimated that the disease affects 1 in every 40 people, aged 50 or more. Females are greatly affected by the disease as compared to males, .i.e., by a ratio of 2:1.  Therefore, increasing prevalence of hallux rigidus and growing female population are the major drivers for the market growth during the forecast period. Additionally, increasing demands for minimally invasive procedures and rising healthcare expenditure is estimated to fuel the market. According to the World Health Organization, the geriatric population is projected to grow from an estimated 524 million in 2010 to approximately 1.5 billion by 2050. However, high procedural cost followed by complications like deep vein thrombosis, need for repeated surgery, stiffness in the joints of the toes and low per capita healthcare expenditure in the middle and low-income countries is estimated to restrain the market growth during the projected period. According to the Fairfield Independent Hospital, the procedural cost for the same in 2016 was estimated to be around USD 3,545.


Intended Audience



  • Pharmaceutical Companies

  • Biotechnological Institutes

  • Government and Private Laboratories

  • Research and Development (R&D) Companies

  • Medical Research Laboratories

  • Market Research and Consulting Service Providers


Figure 1:- Global Cheilectomy Market Share, by Region


 Cheilectomy


Sources: WHO, annual reports, press release, white paper, and company presentation


 Segmentation:


The cheilectomy market is segmented by the method, anesthesia, medication, and end-user.


By the method, the cheilectomy market is segmented into open, arthroscopic, and percutaneous method.


By the anesthesia, the cheilectomy market is categorized into general anesthesia, local anesthesia, and regional anesthesia. By the medication, the market is segmented into prescription pain relievers, OCT, and others. By prescription the pain relievers the market is segmented into corticosteroids, opioids, nonsteroidal anti-inflammatory drugs (NSAIDs), and others. By the OCT drugs, the market is segmented into ibuprofen, naproxen, and others. By end users, the market is segmented into hospitals & clinics, academic institutes, retail pharmacies, and others.


Regional Analysis:


The Americas dominate the cheilectomy market owing to a well-developed healthcare sector and increasing the prevalence of hallux rigidus. Moreover, increasing healthcare expenditure and presence of the key players within the regions boosts the growth of the market in the Americas. Additionally, increasing geriatric population and growing female population fuels the regional market growth.


Europe is the second largest cheilectomy market, which is followed by Asia Pacific. Osteoarthritis is a common condition that may lead to hallux rigidus. Thus, increasing prevalence of the disease within the region drives the market growth. According to the Arthritis Research U.K in 2013, osteoarthritis was estimated to be the most common musculoskeletal condition in the geriatric population. Additionally, it was estimated that approximately, 8.75 million people within the region had sought some treatment for osteoarthritis.


Asia Pacific is the fastest growing region for the market due to the presence of a huge patient population, continuously developing economies like India & China, and presence of huge opportunity in the market.


On the other hand, the Middle East & Africa has the least share in the cheilectomy market due to the presence of poor economy, especially in the Africa region. Majority of the market of this region is held by the Middle East due to a well-developed healthcare sector and huge healthcare expenditure.


Research Methodology


 Cheilectomy 1


Sources: WHO, annual reports, press release, white paper, and company presentation


 Key players in cheilectomy market


The key players for the cheilectomy market are Henry Schein, Inc. (U.S.), STEROID S.p.A. (Italy), Pfizer Inc. (U.S.), Novartis AG (Switzerland), Merck & Co., Inc. (U.S.), Sanofi (France), Janssen Pharmaceuticals, Inc. (Belgium), PurduePharma (U.S.), ALLERGAN (Republic of Ireland), Boehringer Ingelheim International GmbH (Germany), and others.

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