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The market dynamics for the baby cradle are determined by several factors that govern its trends and developments within the childcare and parenting spheres. One significant milestone is the increased focus on infant safety and comfort. Baby cradles are becoming very popular among parents looking for promise of safe baby sleep solutions. The continuing growth of the baby cradle market is since many parents are especially interested in providing their children with a place for sleeping which will be safe and comfortable.
Demographic factors play an important role in the baby cradle market. Parental age, lifestyle and cultural preferences determine the kinds of cradle designs as well as characteristics that parents desire for their infants. Since these brands understand the needs of various parental demographics, they can offer a broad array of cradle styles materials and functionalities that relate to different consumer niche thereby ensuring their relevance on this market while maintaining consumers’ interest in what the brand offers.
The baby cradle market is affected by several economic factors, such as disposable incomes and the amount of money that consumers spend on baby products. Economic stead is also often followed by higher disposable income where the consumer tends to spend more on non-essential items such as fancy or technology-based baby cradles. During the periods of economic boom, consumers may be more willing to purchase durable and rich feature cradles.
On the contrary, economic recessions could affect consumer spending on items that are not essential for daily living use and can influence purchasing habits in relation to baby cradle market. Brand image and marketing strategies are key factors that shape the consumer’s perceptions in baby cradle market. Strong brand loyalty is often present amongst well-established baby product brands as well as those with a good reputation of producing high-quality, safe, and fashionable cradles.
Brand visibility and consumer choices can be influenced by effective marketing campaigns that showcase features like breathable materials, adjustable settings, or convertible designs in the highly competitive baby cradle market. The market is growing due to technological innovations in cradle design and materials.
Advanced and improved features like smart sensors, comfortable rocking mechanisms and environmentally friendly materials increase the effectiveness as well as attractiveness of baby cradles. Technological advancements also influence the appearance of cradles as well, with more modern and stylish designs to suit current parental tastes.
Baby Cradle Market Highlights:
Baby Cradle Market Overview
Baby cradle market size is projected to reach approximately USD 2,132.3 million by 2028, at a CAGR of 4.95% from 2021 to 2028. Baby cradle is a bed specially designed for newborn or very young children. Generally, the cradle is used for newborn to four-month-old babies. For building the good health of the baby, sufficient and uninterrupted sleep is needed. Quality sleep helps in the growth of the baby. Owing to this, various types of beds are made especially for babies. There have been many advancements in the design of this bed or cradle over the years. The traditional baby cradle was made up of wood. This cradle hangs from the top of the wooden pole for giving swinging facility. A mattress is placed in the cradle for giving the baby warmth and comfort. The swinging action can only be performed manually in these cradles. There are various cradle designs according to the needs and comfort of consumers. The advancement has made the swinging action of the cradle automatic with the help of an electric motor. These increasing advancements in the baby cradle help in increasing the demand for baby cradles among consumers. Moreover, the increasing popularity and usage of baby care products, such as monitors, strollers, and cradles, as a result of the rising need for advanced baby safety products, are expected to boost the growth of the baby cradle market.
COVID-19 Impact Analysis
The impact of COVID-19 has affected negatively on the distribution and sales of different products across several industries. Many countries are under lockdown and have sealed their borders to control the spread of the virus. The impact of COVID-19 on logistics has disturbed the supply of raw materials. Owing to this, the production capacity has decreased and, thus, there is shortage of products. These factors are expected to cause a price rise of products in short run.
The supply chain of the baby cradle market comprises manufacturers, distributors, and end-user. The COVID-19 pandemic has impacted the supply chain, as many countries are under lockdown and have sealed their borders to control the spread of the virus. The global economy is struggling with the pandemic situation currently. Due to this, it has impacted on the global baby cradle market. The impact is growing owing to the rapid weakening of global investment flows. Moreover, the government has imposed strict containment and preventive measures in several countries for controlling the impact of the outbreak. This has led to a significant restriction in transportation, driving a knock-on effect globally. These effects are expected to continue owing to the uncertainty in the global market and measures to address the supply/demand imbalance.
However, the demand for baby cradle is expected to experience a positive impact. A baby cradle is an essential product for the peaceful sleep of a baby and helps in growth of the baby. This has helped in the growth of global baby cradle market.
Market Dynamics
The increasing needs and awareness about infant protection, rising consumer purchasing power, and growing inclination towards nuclear families are some of the major factors driving the global baby cradle market. Furthermore, the rapidly increasing popularity of e-commerce platforms among consumers for purchasing products online owing to the availability of various brands, several discounts offered by third-party e-commerce companies, and ease of convenience will also help in boosting the baby cradle market for the forecast period.
Drivers
- Rising Popularity and Usage of Baby Care Products
Increasing popularity and usage of baby care products, such as monitors, strollers, and cradles, owing to the rising need for advanced baby safety products, are expected to boost the demand for a baby cradle for the forecast period.
Furthermore, the increasingly stringent safety standards by regulating authorities are driving key manufacturers in the market to introduce products with advanced safety features. This is also expected to boost the demand for baby cradles, thereby fueling the market growth.
Restraint:
- Low Penetration Rate of The Products in The Under Developed Economies
The growth of the global baby cradle market is restricted by low penetration rate of these products in underdeveloped economies. Owing to economic instability in the underdeveloped countries, it is difficult for manufacturers to enter in these countries for expansion opportunities. Moreover, the low purchasing power of the consumers in these countries are also hindering the growth of baby cradle market. Furthermore, the lifestyle of the consumers living in these regions is less advanced as compared to the developed countries. Along with the low purchasing power of the consumers, the lack of awareness about the facilities implemented for baby care are some of the factors restraining the growth of the baby cradle market in these countries where the birth rate is significantly high.
Opportunity:
- Technological Advancements in The Baby Cradle Market
The baby cradle market has experienced several technological advancements in recent years. For instance, an electronic device was invented for giving automatic swinging facility to traditional cradle. There is sensitivity control for actuating the crib’s swinging based on baby cry sound level. The timer helps to swing up to specific time. Moreover, there was an invention for baby cry analyzer in which sound is amplified with amplifier circuit and baby cry is detected by signal recognition circuit. Also, automatic baby rocker consists of noise sensor for baby cry detection. This helps in the crib to rock automatically if baby cry sound is detected. There are numerous inventions like these in the baby cradle market which helps in providing convenience to consumers, thereby helping the market to grow for the forecast period. Segment OverviewBy Product Type
- Based on product type, the global baby cradle market has been divided into hammock cradle and rocking cradle. The rocking cradle segment holds the largest market share in the global baby cradle market for the year 2020. The market for rocking cradle is the largest because there is a variety of products available in the market.
By Material Type
- Based on material type, the global baby cradle market has been divided into fabric, wood, and metal. The metal segment holds the largest market share in the global baby cradle market for the year 2020. The metal baby cradles are convenient to use and comparatively cheaper than a wooden cradles.
By Shape
- By shape, the global baby cradle market has been segmented as rectangular, round, and oval. The rectangular segment holds the largest market share in global baby cradle market for the year 2020.
By Category
- By category, the global baby cradle market has been segmented as manual and electric. The manual segment holds the largest market share in global baby cradle market for the year 2020. The manual baby cradle is less expensive than an electric cradle. This makes it affordable by majority of the consumer groups.
By Distribution Channel
- By distribution channel, the global baby cradle market has been segmented as store-based and non-store-based. Store-based distribution channels include supermarkets & hypermarkets, convenience stores, specialty stores, and others. The store-based segment holds the largest market share in global baby cradle market for the year 2020.
Global Baby Cradle Market Share, by Region, 2020 (%)Sources: MRFR AnalysisRegional AnalysisBy region, the global baby cradle market has been divided into North America, Europe, Asia-Pacific, and the Rest of the World. Asia-Pacific accounted for the largest market share of 36% in 2020. North America is projected to exhibit the highest CAGR during the review period.
- Asia-Pacific Market
- Asia-Pacific is the largest market in 2020 and is expected to experience a decent growth rate during the forecast period in the global baby cradle market. The East Asia market is expected to grow at the fastest CAGR in the Asia Pacific market followed by South Asia attributed to increasing professional baby care centers in the developing countries, thereby leading to rising demand for baby cradles for their comfort, safety, and healthy sleep. Moreover, the region is anticipated to experience a significant CAGR during the forecast due to increasing trend of nuclear families, growing birth rate, and rising demand for advanced baby safety products.
- North America Market
- North America is expected to experience the highest CAGR during the forecast period in the global baby cradle market. In North America region, the US holds the largest market share. Baby cribs market is mainly dominated by North America due to increasing adoption of such products in the region along with rising demand for child safety products. Moreover, major companies in the baby cradles market are continuously seeking for sustainable certifications to compete in the market coupled with significantly growing their market footprint on online platform for expanding their customer base and product availability.
Competitive Landscape
- The market comprises tier-1, tier-2, and local players. The tier-1 and tier-2 players have reach across the globe with diverse product portfolios. Companies such as Goodbaby International Holdings Ltd. (China), Delta Children's Products Corp. (New York), Silver Cross (UK), Dream On Me, Inc. (New Jersey) dominate the global baby cradle market due to product differentiation, financial stability, strategic developments, and diversified regional presence. The players are focused on investing in research and development. Furthermore, they adopt strategic growth initiatives, such as expansion, product launches, joint ventures, and partnerships, to strengthen their market position and capture a large customer base.
- Prominent players in the global baby cradle market include Artsana S.p.A. (Italy), Babybjörn AB (Sweden), Delta Children's Products Corp. (New York), Dream On Me (New Jersey), East Coast Nursery Ltd (UK), Goodbaby International Holdings Limited (China), Kolcraft Enterprises Inc (US), Silver Cross (UK), Natart Juvenile, Inc. (Canada), and Stork Craft Manufacturing Inc (US).
Scope of the ReportGlobal Baby Cradle Market, by Product Type
- Hammock Cradle
- Rocking Cradle
Global Baby Cradle Market, by Material Type Â
- Fabric
- Metal
- Wood
Global Baby Cradle Market, by Category
- Manual
- Electric
Global Baby Cradle Market, by Shape
- Rectangular
- Round
- Oval
Global Baby Cradle Market, by Distribution Channel
- Store-Based
- Supermarkets & Hypermarkets
- Convenience Stores
- Others
- Non-Store-Based
Global Baby Cradle Market, by Region
- North America
- US
- Canada
- Mexico
- Europe
- UK
- Germany
- France
- Italy
- Spain
- Rest of Europe
- Asia-Pacific
- China
- India
- Japan
- Australia and New Zealand
- Rest of Asia-Pacific
- Rest of the World
- South America
- Middle East
- Africa
Objectives of the Study
- The objectives of the study are summarized in 5 stages. They are as mentioned below:
Market Size and Forecast:
- To identify and estimate the market size for global baby cradle market segmented by product type, material type, category, shape and distribution channel by value (in US dollars). Also, to understand the consumption/ demand created by consumers of baby cradle during the period of 2019-2028
Market Landscape and Trends:
- To identify and infer, the drivers, restraints, opportunities and challenges for the global baby cradle market
Market Influencing Factors:
- To find out the factors which are affecting the sales of baby cradle among consumers
Impact of COVID-19:
- To identify and understand the various factors involved in the global baby cradle market affected by the pandemic
Company Profiling:
- To provide a detailed insight on the major companies operating in the market. The profiling will include the financial health of the company past 2-3 years with segmental and regional revenue breakup, product offering, recent developments, SWOT analysis, and key strategies.
Intended Audience
- Baby Cradle Producers
- Raw Material Suppliers
- Retailers, Wholesalers, and Distributors
- Governments, Associations, and Industrial Bodies
- Investors and Trade Experts
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