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B2B Food Market

ID: MRFR/FnB/22996-CR
256 Pages
Tejas Chaudhary
December 2024

B2B Food Market Research Report by Product Type (Fresh and Processed), by Type (Sauce/Condiment/Seasoning, Meat and Poultry, Seafood, Bakery and Confectionery, Beverages, Ready-to-Eat and Prepared Foods, and Others), by end user (Food service/Hospitality Sector, Food Manufacturers and Processors, Institutional Buyers, and Others), by distribution channel (Direct and Indirect), and By Region (North America, Europe, Asia-Pacific, Middle East & Africa, and South America) –Market Forecast Till 2035

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B2B Food Market Summary

As per MRFR analysis, the B2B Food Market Size was estimated at 1965.78 USD Billion in 2024. The B2B Food industry is projected to grow from 2034.42 in 2025 to 2867.55 by 2035, exhibiting a compound annual growth rate (CAGR) of 3.49 during the forecast period 2025 - 2035.

Key Market Trends & Highlights

The B2B Food Market is currently experiencing a dynamic shift towards sustainability and health-conscious offerings.

  • North America remains the largest market for B2B food, driven by robust demand for fresh products.
  • Asia-Pacific is the fastest-growing region, with a notable increase in processed food segments.
  • The fresh food segment continues to dominate, while ready-to-eat and prepared foods are rapidly gaining traction.
  • E-commerce expansion and sustainability practices are key drivers propelling market growth.

Market Size & Forecast

2024 Market Size 1965.78 (USD Billion)
2035 Market Size 2867.55 (USD Billion)
CAGR (2025 - 2035) 3.49%

Major Players

Sysco Corporation (US), US Foods Holding Corp (US), Gordon Food Service (US), Performance Food Group (US), McLane Company (US), PFG Customized Distribution (US), Bunzl plc (GB), DHL Supply Chain (DE), Sodexo (FR)

B2B Food Market Trends

The B2B Food Market is currently experiencing a dynamic transformation, driven by evolving consumer preferences and technological advancements. Companies are increasingly focusing on sustainability, which influences sourcing and production practices. This shift towards eco-friendly solutions appears to be reshaping supply chains, as businesses seek to align with environmentally conscious values. Additionally, the rise of e-commerce platforms is facilitating more efficient distribution channels, allowing suppliers to reach a broader audience with greater ease. As a result, the market landscape is becoming more competitive, with firms striving to innovate and differentiate their offerings. Moreover, the B2B Food Market is witnessing a growing emphasis on health and wellness. Businesses are responding to the demand for healthier food options by incorporating organic and natural ingredients into their products. This trend suggests a potential shift in consumer behavior, as companies recognize the importance of catering to health-conscious clients. Furthermore, the integration of technology in food processing and logistics is enhancing operational efficiency, enabling firms to optimize their resources and reduce waste. Overall, the B2B Food Market is poised for continued growth, driven by these multifaceted trends that reflect changing societal values and technological progress.

Sustainability Initiatives

The B2B Food Market is increasingly prioritizing sustainability initiatives. Companies are adopting eco-friendly practices in sourcing, production, and packaging. This trend reflects a broader societal shift towards environmental responsibility, as businesses aim to reduce their carbon footprint and appeal to environmentally conscious consumers.

Health and Wellness Focus

There is a notable emphasis on health and wellness within the B2B Food Market. Businesses are responding to the rising demand for healthier food options by incorporating organic and natural ingredients. This shift indicates a growing awareness of the importance of nutrition and its impact on overall well-being.

Technological Integration

The integration of technology in the B2B Food Market is transforming operations. Companies are leveraging advanced technologies for food processing, logistics, and supply chain management. This trend enhances efficiency, reduces waste, and allows businesses to respond more effectively to market demands.

B2B Food Market Drivers

E-commerce Expansion

The B2B Food Market is experiencing a notable shift towards e-commerce platforms, which facilitate seamless transactions between businesses. This trend is driven by the increasing demand for convenience and efficiency in procurement processes. According to recent data, e-commerce sales in the food sector have surged, with projections indicating a growth rate of approximately 15% annually. Businesses are increasingly adopting online solutions to streamline their supply chains, reduce operational costs, and enhance customer engagement. The rise of digital marketplaces allows suppliers to reach a broader audience, thereby fostering competition and innovation within the B2B Food Market. As companies invest in digital infrastructure, the landscape of food distribution is likely to evolve, creating new opportunities for both suppliers and buyers.

Sustainability Practices

Sustainability has emerged as a pivotal driver within the B2B Food Market, as businesses increasingly prioritize environmentally friendly practices. Companies are adopting sustainable sourcing methods, reducing food waste, and implementing eco-friendly packaging solutions. Recent studies indicate that approximately 70% of businesses in the food sector are actively seeking suppliers who adhere to sustainable practices. This shift not only aligns with consumer preferences but also enhances brand reputation and loyalty. Furthermore, regulatory pressures are prompting companies to adopt sustainable practices, as governments worldwide implement stricter environmental regulations. The emphasis on sustainability is likely to reshape supply chains and influence purchasing decisions, making it a critical factor in the B2B Food Market.

Health-Conscious Offerings

The growing awareness of health and wellness is significantly influencing the B2B Food Market. Businesses are increasingly seeking suppliers that offer healthier food options, reflecting a broader trend towards nutritious and functional foods. Data suggests that the demand for organic and natural ingredients has risen by over 20% in recent years, as companies aim to cater to health-conscious consumers. This trend is not only limited to retail but extends to food service providers, who are incorporating healthier menu items to attract a diverse clientele. As the focus on health continues to intensify, suppliers in the B2B Food Market must adapt their offerings to meet evolving consumer preferences, thereby enhancing their competitive edge.

Technological Advancements

Technological advancements are reshaping the B2B Food Market, as businesses leverage innovative solutions to enhance operational efficiency. The integration of technologies such as artificial intelligence, blockchain, and IoT is streamlining supply chain management and improving traceability. For instance, AI-driven analytics are enabling companies to optimize inventory management, reducing waste and costs. Additionally, blockchain technology is enhancing transparency in food sourcing, which is increasingly demanded by consumers and regulatory bodies alike. As these technologies become more prevalent, they are likely to transform traditional business models within the B2B Food Market, fostering greater collaboration and efficiency among stakeholders.

Global Supply Chain Resilience

The resilience of supply chains is a critical driver in the B2B Food Market, particularly in light of recent disruptions. Businesses are increasingly focusing on diversifying their supply sources to mitigate risks associated with reliance on single suppliers. Data indicates that companies are investing in local sourcing strategies, which not only enhance supply chain resilience but also support local economies. This trend is likely to continue as businesses recognize the importance of agility and flexibility in their operations. Furthermore, the emphasis on building robust supply chains is expected to drive innovation in logistics and distribution, ultimately benefiting the B2B Food Market as a whole.

Market Segment Insights

By Product Type: Fresh (Largest) vs. Processed (Fastest-Growing)

In the B2B Food Market, the product type segment is primarily dominated by fresh food products. Fresh products, which include items such as fruits, vegetables, and meat, account for a significant portion of the market share due to their high consumer demand for quality and wholesomeness. Processed food products, on the other hand, follow closely, capturing a growing segment characterized by convenience and extended shelf-life, appealing to various businesses looking for ease of preparation and storage.

Fresh (Dominant) vs. Processed (Emerging)

Fresh food products in the B2B Food Market are viewed as premium offerings that maintain high nutritional value and better flavor profiles. Their relevance is amplified in sectors such as restaurants and catering, where quality is paramount. Conversely, processed foods, including ready-to-eat meals and packaged snacks, represent an emerging trend driven by changing consumer lifestyles and preferences for on-the-go options. These processed items are gaining traction, especially in the foodservice industry, where quick and efficient meal solutions are in high demand.

By Type: Sauce/Condiment/Seasoning (Largest) vs. Ready-to-Eat and Prepared Foods (Fastest-Growing)

In the B2B Food Market, the Sauce/Condiment/Seasoning segment holds a significant share, showcasing its dominance with a broad range of applications in various culinary preparations. This segment benefits from the increasing demand for flavorful enhancements across different sectors, including food service and institutional buyers. Other noteworthy segments include Meat and Poultry, Seafood, Bakery and Confectionery, and Beverages, each playing a pivotal role in the overall market dynamics. As businesses continue to seek out unique flavors and quality ingredients, these segments present opportunities for growth and innovation. The Ready-to-Eat and Prepared Foods segment has emerged as the fastest-growing category within the B2B Food Market. With busy consumer lifestyles and the convenience factor becoming increasingly vital, this segment is capitalizing on trends of meal preparation and on-the-go dining. Increasingly, businesses are integrating more prepared food options into their offerings, focusing on quality and diversity to cater to evolving consumer preferences. As competition in this segment intensifies, innovative solutions will drive market expansion and shifting consumer demands will reshape the landscape.

Sauce/Condiment/Seasoning (Dominant) vs. Ready-to-Eat and Prepared Foods (Emerging)

The Sauce/Condiment/Seasoning segment is a dominant player within the B2B Food Market, characterized by its wide array of products that enhance flavor profiles across diverse cuisines. This segment benefits from strong brand loyalty and the consistent demand from restaurants and food service operations seeking to differentiate their offerings. Common products include various types of sauces, marinades, dressings, and seasonings that chefs rely on to create memorable culinary experiences. In contrast, the Ready-to-Eat and Prepared Foods segment is emerging rapidly due to rising consumer demands for convenience. This segment is responding to the needs of businesses looking to offer time-saving meal solutions while maintaining taste and quality. Both segments are vital, addressing distinct consumer needs while driving overall market growth.

By End User: Food service/Hospitality Sector (Largest) vs. Food Manufacturers and Processors (Fastest-Growing)

The B2B Food Market is primarily dominated by the food service and hospitality sector, which holds the largest market share due to increasing consumer demands for dining out and experiencing diverse cuisines. Following closely are food manufacturers and processors, who play a pivotal role in meeting these demands through large-scale production and innovation. Other segments, such as institutional buyers and miscellaneous purchasers, contribute to the market, albeit with a smaller proportion compared to the leading sectors.

Food Service/Hospitality Sector (Dominant) vs. Food Manufacturers and Processors (Emerging)

The food service and hospitality sector is characterized by its extensive reach, serving a wide range of customers from casual diners to high-end restaurants. This segment not only influences food trends but also dictates purchasing volumes, making it a dominant force in the B2B food landscape. Conversely, food manufacturers and processors are becoming an emerging force, driven by the increasing need for innovative food products and convenience solutions that cater to evolving consumer preferences. Their ability to adapt quickly to market trends positions them strongly for growth, as they play a critical role in the supply chain, ensuring efficient distribution and meeting quality standards.

By Distribution Channel: Direct (Largest) vs. Indirect (Fastest-Growing)

In the B2B Food Market, the distribution channel segment is prominently defined by two main avenues: direct and indirect sales. Direct channels dominate the market landscape, with a substantial share attributed to food suppliers and manufacturers selling products straight to restaurants, grocery chains, and food service companies. This strategy allows businesses to maintain control over pricing, margins, and customer relationships, leading to a stronger foothold in the market. On the other hand, indirect distribution channels have emerged as the fastest-growing segment within this space. This includes wholesalers, distributors, and online platforms that facilitate food deliveries, expanding access to a broader range of customers. The growth in indirect channels can be largely attributed to the rapid rise of e-commerce and changing consumer preferences, which favor convenience and choice, driving businesses to adapt their strategies towards these emerging platforms.

Distribution Channel: Direct (Dominant) vs. Indirect (Emerging)

The Direct distribution channel in the B2B Food Market remains dominant, primarily due to its ability to foster close relationships between suppliers and buyers. This channel enables companies to establish personal connections, ensuring products meet the unique needs of clients such as restaurants and grocery stores. It often results in more control over product offerings and pricing strategies, making it a preferred choice for many established food brands. In contrast, the Indirect channel is seen as an emerging force, featuring wholesalers and digital platforms that capitalize on increasing consumer demand for efficiency and variety. This channel offers food businesses the opportunity to reach new markets quickly and leverage the logistics expertise of intermediaries, streamlining the supply chain in a rapidly evolving market.

Get more detailed insights about B2B Food Market

Regional Insights

North America : Market Leader in B2B Food Market

North America is the largest market for B2B food, accounting for approximately 45% of the global share. Key growth drivers include a robust food service sector, increasing demand for convenience foods, and advancements in supply chain logistics. Regulatory support, such as food safety standards and trade agreements, further catalyzes market growth. The region's focus on sustainability and health-conscious products is also shaping demand trends. The United States is the leading country in this region, with major players like Sysco Corporation and US Foods Holding Corp dominating the landscape. Canada follows as the second-largest market, contributing around 10% to the regional share. The competitive landscape is characterized by a mix of large distributors and specialized suppliers, ensuring a diverse offering to meet the needs of various food service sectors.

Europe : Emerging Trends in B2B Food Market

Europe is witnessing significant growth in the B2B food market, holding approximately 30% of the global share. Key drivers include a rising demand for organic and locally sourced products, along with stringent food safety regulations that promote quality. The European Union's Green Deal and Farm to Fork strategy are pivotal in shaping market dynamics, encouraging sustainable practices and reducing food waste across the supply chain. Leading countries in this region include Germany, France, and the UK, with Germany being the largest market. The competitive landscape features key players like Bunzl plc and Sodexo, who are adapting to changing consumer preferences. The presence of innovative startups focusing on technology-driven solutions is also notable, enhancing efficiency and sustainability in food distribution.

Asia-Pacific : Rapid Growth and Innovation

Asia-Pacific is rapidly emerging as a powerhouse in the B2B food market, accounting for about 20% of the global share. The region's growth is driven by urbanization, increasing disposable incomes, and a growing food service industry. Regulatory frameworks are evolving to support food safety and quality, which is crucial for market expansion. Countries like China and India are leading this growth, with significant investments in food technology and logistics. China is the largest market in the region, followed by India, which is experiencing a surge in demand for processed and packaged foods. The competitive landscape is diverse, with both local and international players vying for market share. Key players include major distributors and innovative startups that are leveraging technology to enhance supply chain efficiency and meet consumer demands.

Middle East and Africa : Untapped Potential in B2B Food Market

The Middle East and Africa region is an emerging market in the B2B food sector, holding approximately 5% of the global share. Key growth drivers include a rising population, urbanization, and increasing demand for diverse food products. Regulatory frameworks are gradually improving, focusing on food safety and quality standards, which are essential for attracting investment and enhancing market growth. Countries like South Africa and the UAE are leading this growth trajectory. South Africa is the largest market in the region, with the UAE following closely. The competitive landscape is characterized by a mix of local distributors and international players, creating opportunities for collaboration and innovation. The presence of key players like DHL Supply Chain and local suppliers is shaping the market, as they adapt to the unique needs of the region's diverse consumer base.

B2B Food Market Regional Image

Key Players and Competitive Insights

With a strong presence across different verticals and geographies, the B2B Food Market is highly competitive and dominated by established, pure-play vendors. Over 10 vendors cater to this market, and they continually innovate their solutions to meet the evolving needs of businesses by adopting new technologies. These vendors have a robust geographic footprint and partner ecosystem to cater to diverse customer segments. The B2B Food Market is highly competitive, with many vendors offering similar products and services.

The major players in the market include Mondelez International, Nestlé, Danone, Archer Daniels Midland Company, Cheetah, Sysco, Cargill, Mars Inc, Tyson Food, and US Foods Industries Corporation constantly takes on new challenges to ensure the stability of its management foundation by extending its reach into business fields. In 2023, the B2B Food Market remains highly fragmented, characterized by a diverse array of players, from large multinational corporations to numerous smaller, local firms. This fragmentation is evident from the market share distribution, where the leading companies command only a small fraction of the overall market.

It concentrates on broadening its product offerings to reach new audiences in the global market.

The B2B Food Market is consolidated, increasing competition, acquisitions, mergers, and other strategic market developments and decisions to improve operational effectiveness.

Key Companies in the B2B Food Market market include

Industry Developments

    • In September 2024, Danone SA made a non-binding proposal to acquire Lifeway Foods, a producer of kefir and probiotic products, for approximately $283 million (or $25 per share). This offer comes as Lifeway Foods navigates internal leadership disputes and shareholder pressures to explore strategic alternatives. Danone, which currently holds a 23.4% stake in Lifeway, has expressed confidence in the potential benefits of a merger, citing Lifeway's recent performance and market position. The proposed acquisition price represents a 59% premium over Lifeway's average share price of $15.74 over the last three months.
    • In September 2024, Mondelēz International has announced plans to acquire a majority stake in Evirth, a Chinese manufacturer of cakes and pastries, as part of its strategy to enhance its footprint in the rapidly growing frozen-to-chilled desserts market. The deal, pending regulatory approval, aligns with Mondelēz’s focus on expanding its offerings in the cakes and pastries category, which is projected to grow at a CAGR of approximately 15% in a market valued at around $3 billion.
    • in August 2024, Nescafé B2B by Nestlé Professional has partnered with Deborah Meaden to spotlight UK SMEs. Nescafé B2B by Nestlé Professional – has given small and medium businesses, a unique opportunity to win bespoke insight and advice from serial entrepreneur and business guru, Deborah Meaden. Open to small to medium sized businesses (SMEs), across all industries, the new business programme, by Nescafé, Let’s Partner up for Good, has seen seven lucky businesses win a seat at the table to discuss their business challenges relating to their sustainability journey, workplace wellbeing and business growth with Deborah Meaden and Nescafé B2B business experts.

Future Outlook

B2B Food Market Future Outlook

The B2B Food Market is projected to grow at a 3.49% CAGR from 2024 to 2035, driven by increasing demand for sustainable sourcing and technological advancements.

New opportunities lie in:

  • Expansion of plant-based ingredient offerings
  • Development of automated supply chain solutions
  • Implementation of blockchain for traceability in food sourcing

By 2035, the B2B Food Market is expected to be robust, driven by innovation and sustainability.

Market Segmentation

B2B Food Market Type Outlook

  • Sauce/Condiment/Seasoning
  • Meat and Poultry
  • Seafood
  • Bakery and Confectionery
  • Beverages
  • Ready-to-Eat and Prepared Foods
  • Others

B2B Food Market End User Outlook

  • Food service/Hospitality Sector
  • Food Manufacturers and Processors
  • Institutional Buyers
  • Others

B2B Food Market Product Type Outlook

  • Fresh
  • Processed

B2B Food Market Distribution Channel Outlook

  • Direct
  • Indirect

Report Scope

MARKET SIZE 20241965.78(USD Billion)
MARKET SIZE 20252034.42(USD Billion)
MARKET SIZE 20352867.55(USD Billion)
COMPOUND ANNUAL GROWTH RATE (CAGR)3.49% (2024 - 2035)
REPORT COVERAGERevenue Forecast, Competitive Landscape, Growth Factors, and Trends
BASE YEAR2024
Market Forecast Period2025 - 2035
Historical Data2019 - 2024
Market Forecast UnitsUSD Billion
Key Companies ProfiledMarket analysis in progress
Segments CoveredMarket segmentation analysis in progress
Key Market OpportunitiesIntegration of sustainable sourcing practices enhances competitiveness in the B2B Food Market.
Key Market DynamicsRising demand for sustainable sourcing drives innovation and competition in the B2B Food Market.
Countries CoveredNorth America, Europe, APAC, South America, MEA

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FAQs

What is the current valuation of the B2B Food Market as of 2024?

The B2B Food Market was valued at 1965.78 USD Billion in 2024.

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