The automotive grille market share is expected to increase by USD 15.37 billion from 2021 to 2027, and the market's growth momentum will accelerate at a CAGR of 7%. The automotive grille market is expected to grow with a high CAGR because of the style statement it provides, apart from its principle operation of letting air inside to maintain the vehicle's temperature.
Many big brands have used automotive grilles by putting their brand names. For example, Jeep has a 7 bar grille style, and Rolls Royce grilles are hand-designed with a precision that they appear perfectly vertical. Mercedes Benz is known for its famous star sign applied on the grille with an LED on the edges, which glows. Porsche, a prominent manufacturer of air-cooled cars, has minimized the importance of grilles and is keeping with its heritage.
The pattern and orientation of bars in the grilles are different. Some cars have horizontally or vertically oriented bars, while others have a cross-hatched bars pattern. Custom-made grilles are also available depending on the choice and demand of the customers.
It is evident that the COVID-19 pandemic drastically impacted the regional automotive grille market during the first half of 2020 in APAC. Wuhan, where the outbreak of COVID-19 originated, is one of China's primary automotive production (parts and cars) sites. Globally prominent and functional companies GM, Honda, Nissan, Peugeot, and Renault all have manufacturing plants in the Hubei Province, of which Wuhan is the capital. However, with the introduction of the COVID-19 vaccines and the resumption of production facilities in the automotive industry, the market has started to recover in 2021. Thus, such propelling automotive grille market factors are expected to increase the demand for automotive grilles, which, in turn, will drive the regional market during the forecast period.
To make the most of the available opportunities and recover from the post-COVID-19 impact, market vendors should focus more on the growth prospects in the fast-growing segments while maintaining their positions in the slow-growing global market segments.
The automotive grille market forecast report offers in-depth insights into crucial vendor profiles. The profiles include information on the leading companies' production, sustainability, and prospects.
Increasing demand for automobile accessories, growing consumer spending on these products, and rising vehicle consumption in the younger generation are the key drivers in increasing the growth of automotive grille illumination products.
The growth of the automobile industry and the increase in the sales of passenger cars, trucks, etc., are further likely to increase, resulting in developing opportunities for the automotive grille illumination manufacturers.
The biggest challenge for the automotive grille illumination market is the availability of inferior products, especially in the Asian regions, which has hampered the growth of the automobile grille illumination market. Also, cheap alternatives are available in the automotive grille illumination market. People with low disposable income are unwilling to spend more on vehicle accessories, such as automotive grille illumination. It has been the most significant restraint of the automotive grille illumination market.
Many automobile manufacturers have set the trend by putting their brand logos on the grilles to make the exteriors of the car look more ravishing, which is being followed by almost every automobile manufacturer increasing in the automotive grille illumination market. The rising consumption of automobiles and the changing lifestyle of consumers has increased the market share of car accessories increasing in the automotive grille illumination market. The primary function of the grille is to provide a gateway for air to maintain an absolute temperature of vehicles. Apart from its function of being a coolant, the look of automobiles also plays an essential role from the consumer's point of view. As automotive grille illumination structures are applied in the front of every vehicle, they are designed to enhance the exteriors of automobiles.
The automotive grille illumination market is segmented based on the type of grilles, illuminations, sales, vehicle, and region.
Based on the type of grilles used, the automotive grille illumination market is segmented into Bumper skirts grilles, Hood scoop grilles, Radiator grilles, Fender grilles, and Trunk grilles.
The automotive grille illumination market is segmented into LASER and LEDs based on the type of illumination used.
The automotive grille illumination market is segmented into OEM and Aftermarket based on sales.
The automotive grille illumination market is segmented into commercial vehicles and passenger cars based on the type of vehicle. Commercial vehicles are further segmented into sub-segments like Medium Commercial Vehicle (MCV), Light Commercial Vehicle (LCV), and High Commercial Vehicle (HCV). Similarly, passenger cars are further categorized into large, mid-size, and compact cars.
The automotive grille illumination market is segmented across 7 key regions; North America, Latin America, Western Europe, Eastern Europe, Asia Pacific, Excluding Japan, Japan, and Middle East & Africa.
The automotive grille illumination market has the highest market share in the developed regions like North America and Europe, followed by Latin America. Due to the growing consumption of automobiles and the rising disposable incomes, consumers look for something new and innovative in their vehicles. It has increased the market share of automotive grille illumination in these regions. Apart from providing excellent speed and fuel efficiency, the look of automobiles plays an important role. So it is essential to provide the accessories so that it enhances the look of vehicles, and automotive grille illumination structures have provided that. The Middle East and African countries are in the developing stages. The automotive grille illumination market is expected to grow because of the rising disposable income and growing urbanization.
The automotive grille market is witnessing a rise in the competitive degree that prevails in the global market owing to the recent developments undertaken by the global market players. The key market players for the market functioning during the continuous period that ends in 2027 are as follows:
In step with ongoing automotive grilleization and global trade activity, the growth in emerging markets, especially in Brazil, Russia, India, and China (BRIC), has been vigorous. In recent years, China's massive fiscal stimulus packages made it the leader among emerging markets. The automotive industry in India also is dynamic and is rapidly growing. Furthermore, the economic growth in BRIC nations has propelled growth rates in the automotive industry. In addition to emerging countries, developed countries like the US, Germany, and Japan also witness significant growth in automotive sales. Therefore, improving economic conditions and increasing demand for automobiles are expected to positively impact the global automotive grille market during the forecast period.
The adoption of the single-piece active grille is one of the critical automotive grille market trends expected to positively impact the industry in the forecast period. There is a new trend of the single-piece active grille where the decorative panel acts as the face of the vehicle and opens and closes when cruising for better fuel efficiency that benefits the market prospects during the ongoing period.
COMPAGNIE PLASTIC OMNIUM SE is one of the company that offers automotive more components and functionalities in a compact, aerodynamic front-end module.
COMPAGNIE PLASTIC OMNIUM SE - The industry segment includes intelligent exterior and clean energy systems.
Overall it can be concluded that the growth prospects of the automotive grille illumination market during the ongoing period ending in 2027 are promising, as adoption across most of the regional markets is set to increase in the foreseeable future, with substantial projected gains in the automotive sector.
The global automotive grille market report offers a comprehensive evaluation of the market. It does an in-depth qualitative insights, historical data, and verifiable projections about market size. The projections for the period featured in the report have been derived using proven research methodologies and assumptions. By doing so, the market research report serves as a repository of analysis and information for every facet of the market, including but not limited to the functioning of the regional markets, technology, types, and applications.
|Market Size||2027: Significant Value|
|Forecast Units||Value (USD Million)|
|Report Coverage||Revenue Forecast, Competitive Landscape, Growth Factors, and Trends|
|Segments Covered||Product Type, Material Type, Vehicle Type, Sales Channel, Region|
|Geographies Covered||North America, Europe, Asia-Pacific, and Rest of the World (RoW)|
|Key Vendors||T-REX Grille (US), Westin Automotive Products (US), Putco (US), Dorman Products (US), HBPO GmbH (Germany), SRG Global (US), Roush Performance (US), Toyoda Gosei Co, Ltd. (Japan), Magna International (Canada), and Kirin Auto Parts Co, Ltd (China)|
|Key Market Opportunities||New product launches and R&D Amongst major key Players|
|Key Market Drivers||
The global Automotive Grille Market is expected to exhibit 7% CAGR from 2021 to 2027.
T-REX Grille (US), Westin Automotive Products (US), Putco (US), Dorman Products (US), HBPO GmbH (Germany), SRG Global (US), Roush Performance (US), Toyoda Gosei Co, Ltd. (Japan), Magna International (Canada), and Kirin Auto Parts Co, Ltd (China), are some of the top players operating in the global automotive grille market.
The aftermarket segment accounts for the leading sales channel segment in the global automotive grille market.
The stainless-steel segment accounts for the leading material segment in the global automotive grille market.
Asia Pacific is expected to hold the highest market share in the global automotive grille market.