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Animal-Based Pet Protein Market Research Report By Animal Type (Dogs, Cats, Horses, Farm Animals), By Protein Source (Meat, Fish, Eggs, Dairy), By Form (Wet Food, Dry Food, Treats, Supplements), By Distribution Channel (Pet Stores, Veterinarians, Online Stores, Grocery Stores), By Function (Daily Feeding, Training Rewards, Dental Health, Joint Support) and By Regional (North America, Europe, South America, Asia-Pacific, Middle East and Africa) - Forecast to 2032


ID: MRFR/F-B & N/25293-HCR | 128 Pages | Author: Tejas Chaudhary| November 2024

Global Animal-Based Pet Protein Market Overview


Animal-Based Pet Protein Market Size was estimated at 34.78 (USD Billion) in 2022. The Animal-Based Pet Protein Market Industry is expected to grow from 36.54(USD Billion) in 2023 to 57.05 (USD Billion) by 2032. The Animal-Based Pet Protein Market CAGR (growth rate) is expected to be around 5.07% during the forecast period (2024 - 2032).


Global Animal-Based Pet Protein Market Overview


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Key Animal-Based Pet Protein Market Trends Highlighted


The market of Animal-Based Pet Protein Market is experiencing a surge in demand driven by rising pet ownership and increasing awareness of the nutritional benefits of animal-based protein for pets. The market is witnessing a shift towards premiumization, with pet owners seeking high-quality, natural, and minimally processed pet food options. The trend of pet humanization is also driving the demand for human-grade pet food, which is expected to continue in the coming years. Additionally, the growing popularity of subscription-based pet food services is providing convenience and cost savings for pet owners, further fueling market growth.


Animal-Based Pet Protein Market Drivers


Rising Demand for Premium Pet Food


The popularity of premium pet food is increasing, and it constitutes a significant driver of the animal-based pet protein market. Pet owners are looking for high-quality and nutritious products for their pets, and they are ready to pay more for them. The demand for premium pet food is conditioned both by the humanization of pets and the increase in disposable income and by the high degree of awareness about their pets and their needs. The position taken by pet owners shapes the intentions of manufacturers and they develop a new, more innovative product in the demand of pet owners.


Increasing Pet Population


Another major factor contributing to the growth of the animal-based pet protein market is the increasing pet population. The pet population is growing, and according to the American Pet Products Association, there are roughly 90.5 million owned dogs and 94.2 million owned cats in the United States. As such, the pet food industry, as well as the animal-based pet protein sector, is growing due to the increasing number of pets.


Growing Trend of Pet Humanization


The trend of pet humanization is another factor that is driving the growth of the animal-based pet protein market. Pet owners are increasingly treating their pets like members of their family, and this is leading to a greater demand for high-quality, human-grade pet food. Animal-based protein products are often seen as a healthier and more natural option for pets, and this is appealing to pet owners who are looking for the best possible nutrition for their animals.


Animal-Based Pet Protein Market Segment Insights


Animal-Based Pet Protein Market Animal Type Insights


The Animal-Based Pet Protein Market is segmented by Dogs, Cats, Horses, and Farm Animals. The Dogs segment is the largest segment in the Animal-Based Pet Protein Market. This segment is expected to continue its growth at a healthy rate in the upcoming years. The growth of this segment can be attributed to the increasing popularity of dogs as companion animals. There is a growing awareness of the nutritional needs of a dog, which will also help in the growth of this segment. The growing adoption of dogs as pets will also have a positive impact on the market. The Cats segment is the second-largest segment in the Animal-Based Pet Protein Market. This segment is also expected to grow at a healthy rate in the upcoming years. The adoption of cats as companion animals has been increasing in the recent past and is expected to grow further in the upcoming years. There is also a growing awareness of the nutritional needs of a cat, which will drive the growth of this segment. The Horses segment is a minor segment in the Animal-Based Pet Protein Market. However, this segment is also expected to grow at an average rate in the upcoming years.The number of horses used for recreational activities has been increasing in the recent past.


There is also a considerable awareness of the nutritional needs of a horse, which will drive the growth of this segment. Farm Animals The Farm Animals segment is the smallest in the Animal-Based Pet Protein Market. Further, this segment will grow at the slowest rate in the upcoming years. The number of farms has been reducing in the recent past, which will act as a restraint to the growth of this segment. The growing use of plant-based proteins in animal feed will also act as a restraint to market growth.Overall, the Animal-Based Pet Protein Market will grow at a healthy rate in the upcoming years. This market will benefit from the increasing popularity of companion animals and the growing awareness of the nutritional needs of animals.


Animal-Based Pet Protein Market By Animal Type


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Animal-Based Pet Protein Market Protein Source Insights


The Protein Source segment of the Animal-Based Pet Protein Market exhibits a diverse landscape, with each source offering unique nutritional profiles and contributing to the overall market growth. Meat holds a dominant position in this segment, capturing a significant market share due to its high protein content and palatability. Fish, rich in omega-3 fatty acids, is gaining popularity among pet owners seeking premium nutrition for their companions. Eggs, a cost-effective and versatile protein source, also hold a notable market share. Dairy, while not as widely used as other sources, provides essential nutrients like calcium and aids in bone development.As pet owners become increasingly aware of their pet's nutritional needs, the demand for high-quality animal-based proteins is expected to drive the growth of this segment in the coming years.


Animal-Based Pet Protein Market Form Insights


The Animal-Based Pet Protein Market is segmented by form into Wet Food, Dry Food, Treats, and Supplements. The Dry Food segment held the largest market share in 2023, accounting for over 50% of the market. This is due to the convenience and affordability of dry food, as well as its long shelf life. The Wet Food segment is expected to grow at the highest CAGR during the forecast period, owing to the increasing demand for premium and natural pet food products. The Treats segment is also expected to witness significant growth, driven by the rising popularity of pet treats as a way to reward and bond with pets.The Supplements segment is expected to grow at a steady pace as pet owners become more aware of the importance of providing their pets with additional nutrients.


Animal-Based Pet Protein Market Distribution Channel Insights


The Animal-Based Pet Protein Market is segmented into various distribution channels, including pet stores, veterinarians, online stores, and grocery stores. Each channel offers distinct advantages and challenges, contributing to the overall market growth. Pet stores, with their specialized offerings and expert advice, hold a significant share of the market. In 2023, pet stores accounted for nearly 35% of the Animal-Based Pet Protein Market revenue. Veterinarians, trusted sources for pet healthcare, also play a crucial role in product recommendations and sales, capturing approximately 28% of the market share.Online stores, with their convenience and wide selection, are gaining popularity, particularly among younger consumers. In 2024, online stores are projected to register a CAGR of 6.5%, driven by increasing internet penetration and smartphone adoption. Grocery stores, while having a smaller market share, offer accessibility and convenience, making them a viable option for many pet owners.


Animal-Based Pet Protein Market Function Insights


The Function segment of the Animal-Based Pet Protein Market is segmented into Daily Feeding, Training Rewards, Dental Health, and Joint Support. Daily Feeding is the largest segment, accounting for over 50% of the market revenue in 2023. The growth of this segment is attributed to the increasing trend of pet humanization, as more and more pet owners are looking for high-quality and nutritious food for their pets. Training Rewards is the second largest segment, with a market share of over 20%. This segment is expected to register a CAGR of over 6% during the forecast period, owing to the increasing popularity of pet training and the growing number of pet owners who use treats as a reward for good behavior.Dental Health is the third largest segment, with a market share of over 15%. This segment is expected to register a CAGR of over 5% during the forecast period, driven by the growing awareness of the importance of dental care for pets. Joint Support is the smallest segment, with a market share of less than 10%. This segment is expected to register a CAGR of over 4% during the forecast period due to the increasing number of aging pets and the growing demand for products that can help improve their joint health.


Animal-Based Pet Protein Market Regional Insights


The Animal-Based Pet Protein Market exhibits regional diversity, with distinct market dynamics across various geographies. North America holds a significant share of the market, driven by factors such as rising pet ownership rates, growing disposable income, and increasing demand for premium pet food products. The market is expected to continue its growth trajectory in the region, with a growing emphasis on pet health and nutrition. Europe follows as a key market for animal-based pet protein, attributed to strong economic conditions and widespread pet ownership.The region is home to several leading pet food manufacturers and distributors, catering to a sophisticated and demanding consumer base. APAC presents a promising landscape for the animal-based pet protein market, fueled by the burgeoning pet population and increasing pet humanization trends. Major markets within the region include China, India, and Southeast Asia, where rising urbanization and changing lifestyles contribute to market growth. South America and MEA also offer significant opportunities for market expansion, albeit with their unique market dynamics and challenges.


Animal-Based Pet Protein Market By Regional


Source Primary Research, Secondary Research, MRFR Database and Analyst Review


Animal-Based Pet Protein Market Key Players And Competitive Insights


The Animal-Based Pet Protein Market major players are continuously trying to increase their market reach by various methods including new product offerings, mergers and acquisitions, and strategic alliances. For instance, in 2023, Nestle Purina PetCare introduced Beyond Nature, the new line of pet food items that are prepared from real meat and free from artificial ingredients. The product launch is in line with the growing customer preference for healthier and more sustainable pet food items. Similarly, Mars Petcare, Hill's Pet Nutrition, and J.M. Smucker Inc., which are other major players in the Animal-Based Pet Protein Market, are making large investments in research and development to improve the product offerings. Further, the Animal-Based Pet Protein Market players are also forming strategic alliances and partnerships to stay ahead in the market. For example, Cargill, in 2023, announced the establishment of a new pet food research center at the University of Guelph with an aim to develop innovative and sustainable pet nutrition initiatives. All these strategic activities and other industry aspects are shaping the Animal-Based Pet Protein Market environment along with providing growth opportunities.Mars Petcare is one of the prominent Animal-Based Pet Protein Market players with a strong presence. The company is engaged in offering a variety of pet food items, including dry food, wet food, treats, and supplements. Mars Petcare has brands including Pedigree, Whiskas, Royal Canin, and Iams. The company has a strong orientation towards innovation and sustainability. For example, Mars Petcare 2023 introduced Everlasto, the new line of dog food items from its brand Pedigree. The food product is made from real meat and does not have any artificial ingredients. Further, the company has formed a partnership with the World Wildlife Fund to extend support for sustainable sourcing of pet food.Nestle Purina PetCare is a significant competitor in the Animal-Based Pet Protein Market with a wide range of pet food offerings. The company has brands such as Purina Pro Plan, Purina One, Fancy Feast, and Friskies, apart from Beyond Nature. Further, Nestle Purina PetCare is one of the prominent players that is making large investments in research and development. For instance, in 2023, the company introduced a new line of cat food products, Pro Plan LiveClear, which is specifically designed to reduce allergens in cats. The company also has formed a partnership with the University of California, Davis, for studying the affective of pet nutrition on animal health.


Key Companies in the Animal-Based Pet Protein Market Include



  • Ingredients

  • BioMar

  • Alltech

  • Nutreco

  • Ridley Corporation

  • Cargill

  • Darling Ingredients

  • Lallemand Animal Nutrition

  • Archer Daniels Midland Company

  • ADM Animal Nutrition

  • Skretting

  • Kerry Group

  • Mowi

  • JBS

  • Tyson Foods


Animal-Based Pet Protein Market Industry Developments


The Animal-Based Pet Protein Market is anticipated to expand significantly in the coming years, driven by increasing pet ownership, premiumization trends, and growing awareness of pet health and nutrition. Recent developments include the launch of novel pet food products incorporating insect-based proteins, reflecting the trend towards sustainable and alternative protein sources. Moreover, strategic partnerships and acquisitions among key players are shaping the competitive landscape, with companies seeking to strengthen their market position and expand their product offerings.


Animal-Based Pet Protein Market Segmentation Insights


Animal-Based Pet Protein Market Animal Type Outlook



  • Dogs

  • Cats

  • Horses

  • Farm Animals


Animal-Based Pet Protein Market Protein Source Outlook



  • Meat

  • Fish

  • Eggs

  • Dairy


Animal-Based Pet Protein Market Form Outlook



  • Wet Food

  • Dry Food

  • Treats

  • Supplements


Animal-Based Pet Protein Market Distribution Channel Outlook



  • Pet Stores

  • Veterinarians

  • Online Stores

  • Grocery Stores


Animal-Based Pet Protein Market Function Outlook



  • Daily Feeding

  • Training Rewards

  • Dental Health

  • Joint Support


Animal-Based Pet Protein Market Regional Outlook




  • North America




  • Europe




  • South America




  • Asia-Pacific




  • Middle East and Africa



Report Attribute/Metric Details
Market Size 2022 34.78(USD Billion)
Market Size 2023 36.54(USD Billion)
Market Size 2032 57.05(USD Billion)
Compound Annual Growth Rate (CAGR) 5.07% (2024 - 2032)
Report Coverage Revenue Forecast, Competitive Landscape, Growth Factors, and Trends
Base Year 2023
Market Forecast Period 2024 - 2032
Historical Data 2019 - 2022
Market Forecast Units USD Billion
Key Companies Profiled Ingredion, BioMar, Alltech, Nutreco, Ridley Corporation, Cargill, Darling Ingredients, Lallemand Animal Nutrition, Archer Daniels Midland Company, ADM Animal Nutrition, Skretting, Kerry Group, Mowi, JBS, Tyson Foods
Segments Covered Animal Type, Protein Source, Form, Distribution Channel, Function, Regional
Key Market Opportunities Increasing pet ownership surging demand for premium pet food rising pet humanization trend growing concerns for pet health expanding pet food ecommerce
Key Market Dynamics Rising disposable income Increasing pet ownership Growing demand for natural and organic pet food Technological advancements Increasing awareness about pet health.
Countries Covered North America, Europe, APAC, South America, MEA


Frequently Asked Questions (FAQ) :

The Animal-Based Pet Protein Market is expected to reach USD 57.05 billion by 2032, growing at a CAGR of 5.07% from 2024 to 2032.

North America is expected to dominate the Animal-Based Pet Protein Market, accounting for the largest market share.

Rising pet ownership, increasing awareness of pet health and nutrition, and growing demand for premium pet food are the key factors driving the growth of the Animal-Based Pet Protein Market.

Animal Based Pet Protein is used in a wide range of pet food applications, including dry pet food, wet pet food, and pet treats.

The key competitors in the Animal-Based Pet Protein Market include Archer Daniels Midland Company, Cargill, Incorporated, Evonik Industries AG, and Nutreco N.V.

The major trends in the Animal-Based Pet Protein Market include the growing demand for sustainable and ethical pet food, the increasing popularity of online pet food sales, and the rising adoption of personalized pet food.

The major challenges facing the Animal-Based Pet Protein Market include the high cost of production, the limited availability of raw materials, and the increasing competition from plant-based pet food.

The opportunities for growth in the Animal-Based Pet Protein Market include the growing demand for premium pet food, the increasing awareness of pet health and nutrition, and the rising adoption of personalized pet food.

The key growth strategies for players in the Animal-Based Pet Protein Market include investing in research and development, expanding into new markets, and forming strategic partnerships.

The future outlook for the Animal-Based Pet Protein Market is positive, with the market expected to continue to grow in the coming years.

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