Leading market players are investing heavily in research and development to expand their product lines, which will help the airline ancillary services market grow even more. Market participants are also undertaking multiple strategic activities to expand their footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations. To expand and survive in a more competitive and rising market climate, the airline ancillary services industry must offer cost-effective items.
Manufacturing locally to minimize operational costs is one of the key business tactics manufacturers use in the airline ancillary services industry to benefit clients and increase the market sector. Major players in the airline ancillary services market, including Deutsche Lufthansa AG (Germany), Delta Air Lines, Inc. (US), American Airlines, Inc. (US), Alaska Air Group, Inc. (US), United Airlines, Inc. (US), and others, are attempting to increase market demand by investing in research and development operations.
SATS Ltd carries out the business of gateway and food services. It offers in-flight catering , commercial catering, food distribution, ground handling, air-sea transfers, and other in-flight services. The company also provides linen and laundry services for the healthcare, aviation and hospitality sectors. SATS offers apron services, passenger services, air cargo, security, low-cost carrier handling and cruise terminal services. It serves the needs of the aviation sector and hosts other businesses in food, hospitality, freight and logistics, healthcare industries, and government.
In April 2023, SATS Ltd. acquired air cargo logistics delivers Worldwide Flight Services ("WFS") for EUR 1.3 billion (equivalent to approximately USD 1.8 billion) from a companion of Cerberus Capital Management ("Cerberus"), portraying a firm value of EUR 2,250 million as previously announced. This has helped the company to expand globally.
Alaska Airlines Inc is an airline service provider. The company provides passenger and cargo air services. Its services include flight bookings, travel insurance, optional services and fees, online check-in, reservation services, hotel booking, car bookings, and vacation packages. Alaska Airlines also provides in-flight magazines, pet travel, paid upgrades, unaccompanied minor services, same-day confirmed changes, flight information and route maps. Alaska Airlines maintains a fleet of turboprops and jet aircraft. In October 2022, Alaska Airlines ordered 52 Boeing 737 MAX aircraft with a plan to expand its fleet.
The airline stated that by the end of 2023, it is expected to have an all-Boeing mainline fleet.
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