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Aircraft Towing Equipment Market Share

ID: MRFR//5305-HCR | 145 Pages | Author: Swapnil Palwe| May 2024

The Aircraft Towing Equipment (ATE) market is a pivotal segment within the aviation industry, providing essential support services for the movement of aircraft on the ground. In navigating the competitive landscape, companies operating in the ATE market employ various market share positioning strategies to establish themselves as industry leaders. One key strategy is innovation through product differentiation. ATE manufacturers invest in research and development to create cutting-edge towing solutions that set them apart from competitors. This differentiation may involve incorporating advanced technologies, enhancing towing capacities, or introducing features that improve the overall efficiency and safety of ground operations.

Segmentation is another critical aspect of market share positioning in the Aircraft Towing Equipment sector. Companies strategically target specific customer segments or aircraft types and tailor their products to meet the unique requirements of these niches. For example, ATE providers may customize their equipment to cater to the needs of commercial airlines, military aircraft, or cargo planes. This targeted approach allows companies to optimize their offerings for particular market segments, providing specialized solutions that address the diverse needs of different customers within the aviation industry.

The market has been categorized into non-electric, electric, and hybrid segments. In 2017, the electric segment dominated with the largest market share. However, the hybrid segment is anticipated to exhibit the highest Compound Annual Growth Rate (CAGR) during the review period.

Collaboration and strategic partnerships play a significant role in the ATE market's competitive landscape. Given the interconnected nature of the aviation industry, companies often form alliances with other stakeholders such as airports, ground handling services, or aircraft manufacturers. These collaborations enable ATE providers to offer comprehensive solutions that seamlessly integrate with the broader ground support infrastructure. By working together with key players in the aviation ecosystem, ATE manufacturers can enhance the compatibility and interoperability of their equipment, providing customers with holistic and efficient ground handling solutions.

Cost leadership is a prevalent market share positioning strategy within the Aircraft Towing Equipment market. With cost considerations being a crucial factor for airlines and ground handling services, companies strive to offer high-quality towing solutions at competitive prices. ATE manufacturers focus on optimizing manufacturing processes, streamlining supply chains, and adopting cost-effective materials to achieve operational efficiency. This emphasis on cost leadership not only makes their products more attractive to budget-conscious customers but also positions them favorably in contract negotiations and procurement processes.

Geographical diversification is a strategic move employed by ATE providers to expand their market reach. By establishing a global presence, companies can tap into diverse regional markets, adapt to local regulatory requirements, and capitalize on emerging opportunities. Setting up regional offices, collaborating with local distributors, and customizing products to suit regional needs are common approaches to geographical diversification in the ATE market. This strategy not only helps companies mitigate risks associated with regional economic fluctuations but also ensures a more resilient and adaptable market presence.

Aircraft Towing Equipment Market Scenario

Aircraft towing equipment is ground support equipment used to move aircraft. It is used to decrease fuel consumption when an aircraft is on ground. The major drivers for the growth of the aircraft towing equipment market are the rising demand for hybrid and electric aircraft towing equipment, technological developments, increase in air passenger and cargo traffic, and the growing number of airlines and airports. The aircraft towing equipment market has been segmented by equipment type, mode of propulsion, end user, and region. 


Based on equipment type, the market has been divided into towbar tractors and towbarless tractors. In 2017, the towbar tractors segment accounted for the larger market share. However, the towbarless tractors segment is estimated to be the faster-growing market during the forecast period as these tractors offer increased efficiency and are cost-effective as compared to towbar tractors. By mode of propulsion, the market has been classified as non-electric, electric, and hybrid. In 2017, the electric segment accounted for the largest market share. The hybrid segment is projected to register the highest CAGR during the review period. 


his can be attributed to the increased demand for hybrid tractors as they run on twin-powered engines (gasoline engine and electric motor), thereby, reducing fuel consumption and conserving energy. Based on end-user, the market has been categorized as commercial and military. In 2017, the commercial segment accounted for the larger market share and is estimated to be the faster-growing during the forecast period. An increase in the number of commercial aircraft across the globe is propelling the growth of the segment. The aircraft towing equipment market has also been studied for four regions—North America, Europe, Asia-Pacific, the Middle East & Africa, and Latin America. 


North America is projected to account for the largest market share during the review period owing to the presence of major aircraft towing equipment manufacturers such as JBT Corporation and Tug Technologies Corporation in the region. Asia-Pacific is estimated to be the fastest-growing regional market during the forecast period due to a rise in the number of airports in the region. The aircraft towing equipment market is estimated to register a CAGR of more than 7% during the forecast period of 2018 to 2023.


Key Players


The key players in the global aircraft towing equipment market are Avia Equipment Pte Ltd (Singapore), Aero Specialties, Inc. (US), Cavotec SA (Switzerland), Douglas Equipment Ltd (UK), Flightline Support Ltd (UK), Gate GSE (Belgium), Imai Aero-Equipment Mfg Co. Ltd (Japan), JBT Corporation (US), MULAG Fahrzeugwerk GmbH (Germany), and Weihai Guangtai Airport Equipment Co., Ltd (China).


Scope of the Report


This study provides an overview of the global market has three market segments across five regions. The report studies the key players, providing a five-year annual trend analysis that highlights market size, volume, and share in North America, Europe, Asia-Pacific, the Middle East & Africa, and Latin America. The report also provides a forecast, focusing on the market opportunities for the next five years in each region. The study segments the global market by equipment type, mode of propulsion, end-user, and region


Equipment Type




  • Towbar Tractors




  • Towbarless Tractors




Mode of Propulsion




  • Non-Electric




  • Electric




  • Hybrid




End-User




  • Commercial




  • Military




By Region



  • North America

  • Europe

  • Asia-Pacific

  • Middle East & Africa

  • Latin America

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